project example
TRANSCRIPT
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AORN Exhibit ConceptRichard Berkheimer : Example Project
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AORN exhibit concept : A
• Open floor plan• Aisle stations• Video tower
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AORN exhibit concept : A
• Central video tower presents dynamic messaging and brand identity• Open seating presents a casual and relaxing experience • Encompassing upper fabric signage for show floor division
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AORN exhibit cocept : A
• Example of Video Tower presentation
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AORN exhibit concept : A
• Example of Video Tower presentation
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AORN exhibit concept : A
• Example of Video Tower presentation : gaming scenario• Possible tie in to individual attendees gaming experience• Draws attention : gathers crowds : creates brand awareness
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AORN exhibit concept : A
• Video Tower base support : shown – tablet station• Possibilities include : cappuccino bar : demo station : reception area• Smaller side stations provide tablet gaming and brand support• Vertical LCD monitors
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AORN exhibit concept : A
• Open product display center• Medical equipment and demo area for floor show attendees
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AORN exhibit concept : A
• Private demonstration classroom for large groups • Entrance behind large format graphic area and plexi glass divider walls
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AORN exhibit concept : A
• Overview of central product display center
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AORN exhibit concept : A
• Overview of main exhibit• Fabric surround with dimensional branding supported from ceiling• White fabric with surrounding color LED lighting effect
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AORN exhibit concept : A
• Divider wall area towards the rear exhibit aisle• Offers semi private relaxation area for attendees and staff • Brand presentation stations for individual customer appreciation• Strong marketing identity stamped throughout
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AORN exhibit concept : A
• Divider wall area towards the rear exhibit aisle• Offers semi private relaxation area for attendees and staff • Brand presentation stations for individual customer appreciation• Strong marketing identity stamped throughout
![Page 14: PROJECT EXAMPLE](https://reader035.vdocuments.net/reader035/viewer/2022062901/5879f1d21a28ab70298b4dbd/html5/thumbnails/14.jpg)
AORN exhibit concept : A
• Upper floor provides open plan education centers• Soft seating for individual groups• Brand and education stations throughout
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AORN exhibit concept : A
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AORN exhibit concept : A : Option
• Overview of main exhibit• Lower fabric surround has been removed to as an optional brand experience• Full plexi glass wall structure surrounds the private education center• Stairwells are exposed to view
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AORN exhibit concept : A : Option
• Overview of main exhibit• Lower fabric surround has been removed to as an optional brand experience• Full plexi glass wall structure surrounds the private education center• Stairwells are exposed to view
![Page 18: PROJECT EXAMPLE](https://reader035.vdocuments.net/reader035/viewer/2022062901/5879f1d21a28ab70298b4dbd/html5/thumbnails/18.jpg)
AORN exhibit concept : A : Option
• Overview of main exhibit• Lower fabric surround has been removed to as an optional brand experience• Full plexi glass wall structure surrounds the private education center• Stairwells are exposed to view
![Page 19: PROJECT EXAMPLE](https://reader035.vdocuments.net/reader035/viewer/2022062901/5879f1d21a28ab70298b4dbd/html5/thumbnails/19.jpg)
AORN exhibit concept : A : cabinetry
• Glass showcase w/illumination
• Multiple product drawers
• Cabinets may be placed together or as individual units
• Extended plate for•Monitor support
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AORN exhibit concept : A