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Projected Gaming Revenues at New Casinos in Prince George’s County, Maryland Presentation to the Maryland Video Lottery Facility Location Commission December 6, 2013 1

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Page 1: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Projected Gaming

Revenues at New Casinos

in Prince George’s County,

Maryland

Presentation to the Maryland VideoLottery Facility Location Commission

December 6, 2013

1

Page 2: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Will E. Cummings

Cummings Associates

2

Page 3: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Questions Please!

-- at any time –

( but . . . )

3

Page 4: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Overview 1

Cummings re Model(s) & Results

Custom re ” ” & Comparisons

Joint Q & A

4

Page 5: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Overview / Cummings

About Cummings

Projections in General

Gravity Modeling

“Reilly’s Law of Retail Gravitation”

Extensions by Huff et al.

Projections for Prince George’s County

5

Page 6: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Will E. Cummings

Sloan School / MIT

Racing, Sports, Lotteries ... Gaming

60+ Studies of New/Improved Casinos

Private Sector

Regulatory Agencies

Public Policy, Financial, Other Analyses

6

Page 7: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

The Effects of Gaming

Tax / Retention Rate

on Casino Performance

Presentation to the15th International Conference on

Gambling and Risk Taking

May 31, 2013

7

Page 8: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Market Analysis and

Projected Performance of

New Casinos

8

Page 9: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Methodology for Projections

Gravity Model

Year-Round Residents

“Near” Neighbors

Traffic Intercept?

Seasonal Residents?

Hotel Guests?

9

Page 10: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Gravity Models – Overview

Location

Location

Size

Everything Else

10

Page 11: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Gravity Models – Overview

Location I

Location II

Size

Everything Else

11

Page 12: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Location I:

The Closer, the Better

12

Page 13: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Location I:

The Closer, the Better

=“Friction”

13

Page 14: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Las Vegas Visitation/Distance

0.0

5.0

10.0

15.0

20.0

25.0

0 500 1,000 1,500 2,000 2,500

La

s V

eg

as V

isito

rs /

00

0 a

du

lts

Distance (miles)

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Mississippi Visitors/Day/000

0.0

4.0

8.0

12.0

16.0

20.0

0 100 200 300 400 500 600 700

Mis

sis

sip

pi V

isito

rs/D

ay/0

00

ad

ults

Distance (miles)

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Casino X / players’ club data

$0

$200

$400

$600

$800

$1,000

0 50 100 150 200 250 300 350 400

Ave

rag

e A

nn

ua

l S

pe

nd

ing

/Ad

ult

Distance from Casino X (miles)

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Casino Y: players’ club data

$0

$100

$200

$300

$400

$500

0 20 40 60 80 100 120

Ave

rag

e A

nn

ua

l S

pe

nd

ing

/Ad

ult

Distance from Casino Y (miles)

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0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

5.0 5.5 6.0 6.5 7.0 7.5 8.0 8.5

ln(distance)

ln(L

as V

eg

as v

isito

rs/0

00

0)

18

Las Vegas Visitation [ log-log ]

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Las Vegas: linear slope

y = -1.0082x + 10.75

R2 = 0.9631

0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

5.0 5.5 6.0 6.5 7.0 7.5 8.0 8.5

ln(distance)

ln(L

as V

eg

as v

isito

rs/0

00

0)

19

Page 20: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Mississippi: steeper slope

y = -1.4088x + 11.25

R2 = 0.9353

0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

3.5 4.0 4.5 5.0 5.5 6.0 6.5 7.0

ln(distance)

ln(M

issis

sip

pi vis

ito

rs/d

ay/0

00

0)

20

Page 21: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Laughlin: even steeper slope

y = -1.9121x + 16.299R² = 0.9552

0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

5.0 5.5 6.0 6.5 7.0 7.5 8.0 8.5

ln(L

au

gh

lin v

isito

rs/0

00

0)

ln(distance)

21

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Casino X: isolated market

y = -0.8982x + 7.8944

R² = 0.6804

0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

2.0 2.5 3.0 3.5 4.0 4.5 5.0 5.5 6.0 6.5

ln(a

dju

ste

d a

nn

ua

l sp

en

din

g/a

du

lt)

ln(distance from Casino X)

22

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Casino Y: competitors afar

0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

2.0 2.5 3.0 3.5 4.0 4.5 5.0 5.5

ln(a

nn

ua

l sp

en

din

g/a

du

lt)

ln(distance from Casino Y)

23

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Casino Y: cleaner close

y = -0.886x + 8.0919R² = 0.8505

0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

2.0 2.5 3.0 3.5 4.0 4.5 5.0 5.5

ln(a

nn

ua

l sp

en

din

g/a

du

lt)

ln(distance from Casino Y)

24

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25

(1.00)

0.00

1.00

2.00

3.00

4.00

5.00

6.00

7.00

1.50 2.00 2.50 3.00 3.50 4.00 4.50 5.00 5.50

ln(s

pen

din

g p

er

ad

ult

)

ln(distance)

Exhibit A-9: Slot Spending Declines With Distance at Casino Z

per model

per club

per W-2s

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26

(1.00)

0.00

1.00

2.00

3.00

4.00

5.00

6.00

7.00

1.50 2.00 2.50 3.00 3.50 4.00 4.50 5.00 5.50

ln(s

pen

din

g p

er

ad

ult

)

ln(drive time)

Exhibit A-10: Slot Spending Declines With Travel Time at Casino Z

per model

per club

per W-2s

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27

$0

$500

$1,000

$1,500

$2,000

$2,500

$3,000

0

5

10

15

20

25

30

0-10 miles 10-20 miles

20-30 miles

30-40 miles

40-50 miles

50-70 miles

70-100 miles

100-150 miles

150-300(±) miles

> 300(±) miles

An

nu

al V

isit

s (

an

d $

Win

) P

er

Pla

yer

Exhibit A-11: Rates of Visitation (and Win) vs. Distance at Casino Z

Trips / Player

$ Win / Player

Page 28: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Gravity Models – Overview

Location I

Location II

Size

Everything Else

28

Page 29: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Location II:

Competition

29

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30

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31

Page 32: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Location II:

Reilly’s Law

32

Page 33: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Reilly’s Law:

ms ~ S/d2

Where

ms : market share

S : outlet size (capacity)

d : distance

33

Page 34: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Newton’s Law:

F = m/d2

Where

F : gravitational force

m : mass (conjoined)

d : distance

34

Page 35: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Reilly’s Law:

ms ~ S/d2

Where

ms : market share

S : casino size (capacity)

d : distance

35

Page 36: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Reilly’s Law Extended:

ms ~ S/tt2

Where

ms : market share

S : casino size (capacity)

tt : travel time / convenience

36

Page 37: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

37

Northeast Slot Estimates

Travel Time (in minutes):

State County ZIP Code Baltim. MD Live H'woodP RockyG OceanD MTR Wheeling M Gras CharlesTGreenbr Atl City

MD Allegany 21502 132.0 133.0 168.7 22.2 302.4 167.1 138.4 208.5 96.4 233.9 269.8

MD Allegany 21504 123.1 124.1 159.8 13.3 293.5 169.9 136.9 207.0 87.5 240.2 260.9

MD Allegany 21521 162.7 163.7 199.4 52.9 333.1 174.4 144.0 214.1 127.1 243.1 300.5

MD Allegany 21529 137.1 138.1 173.8 27.3 307.5 162.5 146.8 216.9 101.5 254.2 274.9

MD Allegany 21530 124.2 125.3 161.0 13.8 294.6 179.1 146.1 216.2 88.7 241.4 262.1

MD Allegany 21532 137.5 138.5 174.2 27.7 307.9 159.7 131.2 201.4 102.0 235.7 275.4

MD Allegany 21539 150.0 151.0 186.7 40.2 320.4 167.9 137.6 207.7 114.4 242.0 287.8

MD Allegany 21540 159.4 160.5 196.2 49.6 329.8 186.1 157.5 235.8 116.6 214.4 297.3

MD Allegany 21543 132.5 133.5 169.2 22.7 302.9 155.9 127.2 197.3 96.9 231.6 270.3

MD Allegany 21545 141.5 142.6 178.3 31.7 311.9 159.6 141.1 218.1 106.0 252.4 279.4

MD Allegany 21555 140.9 142.0 177.7 41.0 311.3 203.2 170.2 240.4 105.4 258.1 278.8

MD Allegany 21557 143.2 144.2 179.9 33.4 313.6 181.1 152.5 222.6 107.6 228.7 281.0

MD Allegany 21560 131.8 132.8 168.5 22.0 302.2 179.4 146.4 216.5 96.2 252.4 269.7

MD Allegany 21562 149.1 150.1 185.8 39.3 319.5 187.1 158.4 223.0 103.8 216.6 287.0

MD Allegany 21766 114.9 115.9 151.6 26.9 285.3 198.0 165.0 235.1 79.3 232.1 252.8

MD Anne Arundel 20711 44.8 43.4 80.0 144.1 134.3 303.7 282.2 352.3 96.5 248.0 181.1

: : : : : : : : : : : : :

: : : : : : : : : : : : :

: : : : : : : : : : : : :

MD Worcester 21851 147.0 145.2 145.2 257.6 38.2 417.2 395.7 465.8 209.9 353.1 128.4

MD Worcester 21862 131.5 129.6 129.6 242.0 12.0 397.3 380.1 450.2 194.4 359.3 92.6

MD Worcester 21863 137.8 136.0 136.0 248.3 25.0 403.6 386.5 456.6 200.7 365.7 115.2

MD Worcester 21864 153.4 151.6 151.6 263.9 38.3 419.2 402.1 472.2 216.3 364.4 138.2

MD Worcester 21872 132.2 130.3 130.3 242.7 16.0 398.0 380.8 451.0 195.1 360.0 94.5

Total MD

Page 38: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Gravity Models – Overview

Location

Location

Size

Everything Else

38

Page 39: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Bigger IS Better

Consumer choice

Micro-environments

Ancillary attractions

Queuing issues even if not capacity-constrained

Economies of scale Ancillary attractions

Player rewards

39

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More Slots, More Spending

y = 43.304x + 207.05

R2 = 0.8607

$0

$200

$400

$600

$800

$1,000

$1,200

$1,400

$1,600

0 5 10 15 20 25 30

"Density" of Slots in Iowa Markets ( = Number of Slots / 000 Adults)

Slo

t S

pendin

g / A

dult

/ Y

ear

40

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Gravity Models – Overview

Location

Location

Size

Everything Else

41

Page 42: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

“Everything Else” 1

Personal Income

Micro-Access

Spaciousness

Game Mix

Fit & Finish

Management Skill

Marketing / Player Rewards

42

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“Everything Else” 2

Hotel

Parking Garage

Variety of Dining Choices

“ / Retail

“ / Entertainment

“Brand”

Tax / Retention Rate

43

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“Everything Else”

=“Attractiveness”

44

Page 45: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Reilly’s Law Generalized (Huff+)

weightij = Kn x sizejscoeff x (distij/7)(grav1+grav2)

weightij : weight of casino j in market segment I

Kn: “attractiveness” parameter(s)

sizej : size of casino j

scoeff : size coefficient ≈ 1.0

distij : distance of casino j from market segment i

grav1 : “competitive” gravity coeff. ≈ -2.0

grav2 : “aggregate” gravity coeff. ≈ -0.7

[ Corresponds to Huff lambda, or “friction” = -2.7 ]

45

Page 46: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

“Everything Else”

=“Power Ratings”

46

Page 47: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Power Ratings Modulate:

Local propensity to spend

Absolute “attractiveness”

Relative ” / Market Share

“Reach” = Rate of exponential decline with distance

47

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48

Exhibit 10: Slot Power Ratings on One Page(Benchmark = Total Annual Spending of $720 per Distance-Adj. Adult)

Northeastern US Medium to Large Markets Rural / Remote Markets

and Florida Elsewhere Elsewhere

Mississippi average 131.8 n

St Jo MO 124.6 o

Downstream Resort, OK 119.4 Deadwood, SD 119.8

Harrahs NKCMO 119.2 S Dakota Tribes (avg of 8) 118.2 e

Upstate Michigan avg. 118.0 e

San Felipe (ABQ), NM 117.5 n Laguna Tribe (3 facils), NM 117.9 n

Kansas Tribes (avg. of 4) 117.0 e

Cripple Creek, CO (2) 116.1 n

Santa Ana (ABQ), NM 115.6 n Diamond Jo Worth, IA 115.8

Salamanca, NY 115.0 e Argosy Riverside, MO 114.5 Upstate Wisconsin avg. 115.0 e

Louisiana average 113.9 n Other NM (avg. of 9) 114.9 n

Sandia (ABQ), NM 113.9 n Iowa Tribes (average of 3) 112.1 e

Ameristar KCMO 113.8 Dodge City, KS 112.0

Emmetsburg, IA 111.8

Terribles Lakeside. IA 111.7

Black Hawk/CC, CO (2) 110.3 n

Zia Park (Hobbs), NM 110.1 n

Isleta (ABQ), NM 109.9 n

Atlantic City, NJ avg. 109.8 Riverside, IA 109.9 SunRay Park, NM 109.7 n

Seneca Niagara (NY) 109.2 e IOC Waterloo, IA 108.9 Mt. Pleasant, MI 108.7 e

Tioga Downs, NY 106.9 IOC Boonville, MO 106.9 n, o

Vernon Downs, NY 106.7

(Buffalo) Fairgrounds, NY 106.0 Dubuque Diamond Jo, IA 105.9

Horseshoe / Bluffs Run, IA 105.6 Taos, NM 105.2 n

Dubuque Mystique, IA 104.4 IOC Marquette, IA 104.2 o

Argosy Sioux City, IA 103.8 o Wisconsin Dells 104.0 e

Grand Falls, IA (S. Falls, SD) 103.3

Mohegan Sun, CT 103.1 Prairie Meadows, IA 103.2

Ocean Downs, MD 102.9 The Downs at ABQ, NM 102.7 n

Jumers Rock Island, IL 102.3

Ameristar Council Bluffs, IA 102.2

Mountaineer Park, WV 101.2

Foxwoods, CT 101.0

Mohegan @ Pocono Downs, PA 100.5

Presque Isle @ Erie, PA 98.8

Finger Lakes, NY 98.7 Michigan City, IN 98.7 n

Dover Downs, DE 98.0

The Meadows / Pittsburgh 97.4 IOC KCMO 97.3 o Ruidoso Downs, NM 97.5 n

Harrington Raceway, DE 97.0 Harrahs W St Louis 96.9 n

Saratoga, NY 96.8 Clinton, IA 96.9

Wheeling, WV 95.8 Detroit (avg / 3 facils) 96.0 n

Penn National / Harrisburg, PA 94.7 Harrahs Council Bluffs, IA 94.5

Mount Airy / Pocono, PA 94.4 Catfish Bend Burlington, IA 94.2

Charles Town, WV 93.5 IOC Bettendorf, IA 93.8 o

Delaware Park 93.3 Belterra, Florence, IN 93.7 n, o Mark Twain, MO 93.7 n, o

Ameristar St Chas, MO 93.1 n

Indiana Grand 92.9

Harrahs Joliet, IL 92.8 n, o Metropolis, IL/KY 92.7 n, o

East St Louis, IL (2 facils) 92.0 n, o

Rhythm City, IA 91.6 o

Batavia, NY 91.0

Green Bay, WI 90.0 e

KCKS 7th St Casino 90.0 e (Class II slots)

Harrahs @ Chester, PA 89.1 Hoosier Park, IN 89.3

Monticello, NY 88.5 Ameristar, E Chicago IN 88.9 n, o

Sands Bethlehem, PA 87.9 St. Louis, MO (2 facils) 88.3 n

Midwest Standard +10%

"Midwest Standard"

Midwest Standard -10%

Page 49: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

49

Exhibit 9: Gaming-Device "Power Ratings" in Various US Markets($720 Benchmark Total Annual Spending on Slots and/or VLTs Per "Distance-Adjusted" Adult in 2012-13)

Northeastern US Medium to Large Markets Rural / Remote Markets

and Florida Elsewhere Elsewhere

Mississippi average 131.8 n

St Jo MO 124.6 o

Downstream Resort, OK 119.4 Deadwood, SD 119.8

Harrahs NKCMO 119.2 S Dakota Tribes (avg of 8) 118.2

Upstate Michigan avg. 118.0 e

San Felipe (ABQ), NM 117.5 n Lagunas (3 facils), NM 117.9 n

Kansas Tribes (avg of 4) 117.0 e

Cripple Creek, CO (2) 116.1 n

Santa Ana (ABQ), NM 115.6 n Diamond Jo Worth, IA 115.8

Salamanca, NY 115.0 e Argosy Riverside, MO 114.5 Upstate Wisconsin avg. 115.0 e

Louisiana average 113.9 n Other NM (avg. of 9) 114.9 n

Sandia (ABQ), NM 113.9 n Iowa Tribes (avg of 3) 112.1 e

Ameristar KCMO 113.8 Dodge City, KS 112.0

Emmetsburg, IA 111.8

Terribles Lakeside, IA 111.7

Black Hawk/CC, CO (2) 110.3 n

Zia Park (Hobbs), NM 110.1 n

Isleta (ABQ), NM 109.9 n

Atlantic City, NJ avg. 109.8 Riverside, IA 109.9 SunRay Park, NM 109.7 n

Seneca Niagara (NY) 109.2 e IOC Waterloo, IA 108.9 Mt. Pleasant, MI 108.7 e

Tioga Downs, NY 106.9 IOC Boonville, MO 106.9 n, o

Vernon Downs, NY 106.7

(Buffalo) Fairgrounds, NY 106.0 Dubuque Diamond Jo, IA 105.9

Horseshoe / Bluffs Run, IA 105.6 Taos, NM 105.2 n

Dubuque Mystique, IA 104.4 IOC Marquette, IA 104.2 o

Mohegan Sun, CT 103.1 Argosy Sioux City, IA 103.8 o Wisconsin Dells 104.0 e

Ocean Downs, MD 102.9 Grand Falls, IA (S. Falls, SD) 103.3

Prairie Meadows, IA 103.2

The Downs at ABQ, NM 102.7 n

Jumers Rock Island, IL 102.3

Ameristar Council Bluffs, IA 102.2

Mountaineer Park, WV 101.2

Foxwoods, CT 101.0

Mohegan @ Pocono Downs 100.5

Presque Isle, Erie, PA 98.8

Finger Lakes, NY 98.7 Michigan City, IN 98.7 n

Dover Downs, DE 98.0

The Meadows / Pittsburgh 97.4 IOC KCMO 97.3 o Ruidoso Downs, NM 97.5 n

Harrington Raceway, DE 97.0 Harrahs W St Louis 96.9 n

Saratoga, NY 96.8 Clinton, IA 96.9

Wheeling, WV 95.8 Detroit (avg / 3 facils) 96.0 n

Penn National / Harrisburg, PA 94.7 Harrahs Council Bluffs, IA 94.5

Mount Airy / Pocono, PA 94.4 Catfish Bend Burlington, IA 94.2

Charles Town, WV 93.5 IOC Bettendorf, IA 93.8 o

Delaware Park 93.3 Belterra, Florence, IN 93.7 n, o Mark Twain, MO 93.7 n, o

Ameristar St Chas, MO 93.1 n

Indiana Grand 92.9

Harrahs Joliet, IL 92.8 n, o Metropolis, IL/KY 92.7 n, o

East St Louis, IL (2 boats) 92.0 n, o

Rhythm City, IA 91.6 o

Batavia, NY 91.0

Northeastern Medium to Large Markets Rural Markets

US Markets Elsewhere Elsewhere

Green Bay, WI 90.0 e

KCKS 7th St Casino 90.0 e (Class II slots)

Harrahs @ Chester, PA 89.1 Hoosier Park, IN 89.3

Ameristar, E Chicago IN 88.9 n, o

Monticello, NY 88.5 St. Louis, MO (2 facils) 88.3 n

Sands Bethlehem, PA 87.9

Twin River @ Lincoln, RI 87.8

Hammond, IN 87.2 n, o Caruthersville, MO 87.3 n, o

The Rivers / Pittsburgh 86.0

Rising Sun, IN 85.8 n, o

Hollywood, Lawr'burg, IN 85.4 n, o

Midwest Standard +10%

"Midwest Standard"

Midwest Standard -10%

Page 50: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

50

Exhibit 9: Gaming-Device "Power Ratings" in Various US Markets($720 Benchmark Total Annual Spending on Slots and/or VLTs Per "Distance-Adjusted" Adult in 2012-13)

Northeastern US Medium to Large Markets Rural / Remote Markets

and Florida Elsewhere Elsewhere

Mississippi average 131.8 n

St Jo MO 124.6 o

Downstream Resort, OK 119.4 Deadwood, SD 119.8

Harrahs NKCMO 119.2 S Dakota Tribes (avg of 8) 118.2

Upstate Michigan avg. 118.0 e

San Felipe (ABQ), NM 117.5 n Lagunas (3 facils), NM 117.9 n

Kansas Tribes (avg of 4) 117.0 e

Cripple Creek, CO (2) 116.1 n

Santa Ana (ABQ), NM 115.6 n Diamond Jo Worth, IA 115.8

Salamanca, NY 115.0 e Argosy Riverside, MO 114.5 Upstate Wisconsin avg. 115.0 e

Louisiana average 113.9 n Other NM (avg. of 9) 114.9 n

Sandia (ABQ), NM 113.9 n Iowa Tribes (avg of 3) 112.1 e

Ameristar KCMO 113.8 Dodge City, KS 112.0

Emmetsburg, IA 111.8

Terribles Lakeside, IA 111.7

Black Hawk/CC, CO (2) 110.3 n

Zia Park (Hobbs), NM 110.1 n

Isleta (ABQ), NM 109.9 n

Atlantic City, NJ avg. 109.8 Riverside, IA 109.9 SunRay Park, NM 109.7 n

Seneca Niagara (NY) 109.2 e IOC Waterloo, IA 108.9 Mt. Pleasant, MI 108.7 e

Tioga Downs, NY 106.9 IOC Boonville, MO 106.9 n, o

Vernon Downs, NY 106.7

(Buffalo) Fairgrounds, NY 106.0 Dubuque Diamond Jo, IA 105.9

Horseshoe / Bluffs Run, IA 105.6 Taos, NM 105.2 n

Dubuque Mystique, IA 104.4 IOC Marquette, IA 104.2 o

Mohegan Sun, CT 103.1 Argosy Sioux City, IA 103.8 o Wisconsin Dells 104.0 e

Ocean Downs, MD 102.9 Grand Falls, IA (S. Falls, SD) 103.3

Prairie Meadows, IA 103.2

The Downs at ABQ, NM 102.7 n

Jumers Rock Island, IL 102.3

Ameristar Council Bluffs, IA 102.2

Mountaineer Park, WV 101.2

Foxwoods, CT 101.0

Mohegan @ Pocono Downs 100.5

Presque Isle, Erie, PA 98.8

Finger Lakes, NY 98.7 Michigan City, IN 98.7 n

Dover Downs, DE 98.0

The Meadows / Pittsburgh 97.4 IOC KCMO 97.3 o Ruidoso Downs, NM 97.5 n

Harrington Raceway, DE 97.0 Harrahs W St Louis 96.9 n

Saratoga, NY 96.8 Clinton, IA 96.9

Wheeling, WV 95.8 Detroit (avg / 3 facils) 96.0 n

Penn National / Harrisburg, PA 94.7 Harrahs Council Bluffs, IA 94.5

Mount Airy / Pocono, PA 94.4 Catfish Bend Burlington, IA 94.2

Charles Town, WV 93.5 IOC Bettendorf, IA 93.8 o

Delaware Park 93.3 Belterra, Florence, IN 93.7 n, o Mark Twain, MO 93.7 n, o

Ameristar St Chas, MO 93.1 n

Indiana Grand 92.9

Harrahs Joliet, IL 92.8 n, o Metropolis, IL/KY 92.7 n, o

East St Louis, IL (2 boats) 92.0 n, o

Rhythm City, IA 91.6 o

Batavia, NY 91.0

Northeastern Medium to Large Markets Rural Markets

US Markets Elsewhere Elsewhere

Green Bay, WI 90.0 e

KCKS 7th St Casino 90.0 e (Class II slots)

Harrahs @ Chester, PA 89.1 Hoosier Park, IN 89.3

Ameristar, E Chicago IN 88.9 n, o

Monticello, NY 88.5 St. Louis, MO (2 facils) 88.3 n

Sands Bethlehem, PA 87.9

Twin River @ Lincoln, RI 87.8

Hammond, IN 87.2 n, o Caruthersville, MO 87.3 n, o

The Rivers / Pittsburgh 86.0

Rising Sun, IN 85.8 n, o

Hollywood, Lawr'burg, IN 85.4 n, o

Midwest Standard +10%

"Midwest Standard"

Midwest Standard -10%

Page 51: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

51

Exhibit 9: Gaming-Device "Power Ratings" in Various US Markets($720 Benchmark Total Annual Spending on Slots and/or VLTs Per "Distance-Adjusted" Adult in 2012-13)

Northeastern US Medium to Large Markets Rural / Remote Markets

and Florida Elsewhere Elsewhere

Green Bay, WI 90.0 e

KCKS 7th St Casino 90.0 e (Class II slots)

Harrahs @ Chester, PA 89.1 Hoosier Park, IN 89.3

Ameristar, E Chicago IN 88.9 n, o

Monticello, NY 88.5 St. Louis, MO (2 facils) 88.3 n

Sands Bethlehem, PA 87.9

Twin River @ Lincoln, RI 87.8

Hammond, IN 87.2 n, o Caruthersville, MO 87.3 n, o

The Rivers / Pittsburgh 86.0

Rising Sun, IN 85.8 n, o

Rising Sun, IN 85.8 n, o

Hollywood Lawrenceburg, IN 85.4 n, o

Hollywood Toledo, OH 84.8

Parx / Philadelphia 83.8 French Lick, IN 83.8 n

Majestic Star, Gary IN 82.4 n, o

Elgin (Chicago) IL 81.7 n, o

Sugarhouse / Philadelphia 81.2 Louisville, KY/IN 81.1 n, o

Valley Forge, PA 80.2

Milwaukee, WI 80.0 e o

Aurora (Chicago), IL 79.7 n, o

Resorts World @ Aqueduct, NY 79.4 o

Hollywood @ Bangor, ME 78.5 Joliet Empress, IL 78.5 n, o

Newport Grand, RI 78.1

Oxford, ME 77.7 Scioto Downs(Columbus), OH 77.5

Pompano Park, FL 77.1

Hollywood Perryville, MD 76.2

Mardi Gras, WV 75.5

Empire City @ Yonkers, NY 75.5 o

Gulfstream Park, FL 75.4

Mardi Gras / Hollywood, FL 73.1

Peoria, IL 72.3 n, o

Maryland Live 71.1

Evansville, IN 69.2 n, o

Montana VLTs 69.2

Sunland Park, NM 69.0 n, o

Magic City / Flagler, Miami, FL 68.1

Calder Race Course, Miami, FL 65.0 Horseshoe Cleveland, OH 65.2

South Dakota VLTs 64.7

Hollywood Columbus, OH 61.5

Miami Jai-Alai & Casino 57.5 a

Greenbrier, WV 54.6 o

a = annual rate

e = slot revenues estimated (usually "n" as well)

n = mileage-based and/or low-resolution estimate

o = old boat or capacity-constrained market

(1) Nevada local markets appear to be off this scale, in the range of 140 to 150.

(2) Colorado and Montana statistics do not include the Indian casinos in those states.

Midwest Standard -10%

Midwest Standard -20%

Page 52: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

“Everything Else” = Power Rating

Power Rating

Atlantic City (group) 109.2

Mohegan Sun 103.1

Foxwoods 100.6

Typical NE U.S. Racino 90 ±

Maryland Live 71.1

52

Page 53: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

“Everything Else” = Power Rating

Power Rating

Atlantic City (group) 109.2

Mohegan Sun 103.1

Foxwoods 100.6

Typical NE U.S. Racino 90 ±

Maryland Live 71.1

53

Page 54: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Tax Rate

Matters!

54

Page 55: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

55

Exhibit 10: Slot Power Ratings on One Page(Benchmark = Total Annual Spending of $720 per Distance-Adj. Adult)

Northeastern US Medium to Large Markets Rural / Remote Markets

and Florida Elsewhere Elsewhere

Mississippi average 131.8 n

St Jo MO 124.6 o

Downstream Resort, OK 119.4 Deadwood, SD 119.8

Harrahs NKCMO 119.2 S Dakota Tribes (avg of 8) 118.2 e

Upstate Michigan avg. 118.0 e

San Felipe (ABQ), NM 117.5 n Laguna Tribe (3 facils), NM 117.9 n

Kansas Tribes (avg. of 4) 117.0 e

Cripple Creek, CO (2) 116.1 n

Santa Ana (ABQ), NM 115.6 n Diamond Jo Worth, IA 115.8

Salamanca, NY 115.0 e Argosy Riverside, MO 114.5 Upstate Wisconsin avg. 115.0 e

Louisiana average 113.9 n Other NM (avg. of 9) 114.9 n

Sandia (ABQ), NM 113.9 n Iowa Tribes (average of 3) 112.1 e

Ameristar KCMO 113.8 Dodge City, KS 112.0

Emmetsburg, IA 111.8

Terribles Lakeside. IA 111.7

Black Hawk/CC, CO (2) 110.3 n

Zia Park (Hobbs), NM 110.1 n

Isleta (ABQ), NM 109.9 n

Atlantic City, NJ avg. 109.8 Riverside, IA 109.9 SunRay Park, NM 109.7 n

Seneca Niagara (NY) 109.2 e IOC Waterloo, IA 108.9 Mt. Pleasant, MI 108.7 e

Tioga Downs, NY 106.9 IOC Boonville, MO 106.9 n, o

Vernon Downs, NY 106.7

(Buffalo) Fairgrounds, NY 106.0 Dubuque Diamond Jo, IA 105.9

Horseshoe / Bluffs Run, IA 105.6 Taos, NM 105.2 n

Dubuque Mystique, IA 104.4 IOC Marquette, IA 104.2 o

Argosy Sioux City, IA 103.8 o Wisconsin Dells 104.0 e

Grand Falls, IA (S. Falls, SD) 103.3

Mohegan Sun, CT 103.1 Prairie Meadows, IA 103.2

Ocean Downs, MD 102.9 The Downs at ABQ, NM 102.7 n

Jumers Rock Island, IL 102.3

Ameristar Council Bluffs, IA 102.2

Mountaineer Park, WV 101.2

Foxwoods, CT 101.0

Mohegan @ Pocono Downs, PA 100.5

Presque Isle @ Erie, PA 98.8

Finger Lakes, NY 98.7 Michigan City, IN 98.7 n

Dover Downs, DE 98.0

The Meadows / Pittsburgh 97.4 IOC KCMO 97.3 o Ruidoso Downs, NM 97.5 n

Harrington Raceway, DE 97.0 Harrahs W St Louis 96.9 n

Saratoga, NY 96.8 Clinton, IA 96.9

Wheeling, WV 95.8 Detroit (avg / 3 facils) 96.0 n

Penn National / Harrisburg, PA 94.7 Harrahs Council Bluffs, IA 94.5

Mount Airy / Pocono, PA 94.4 Catfish Bend Burlington, IA 94.2

Charles Town, WV 93.5 IOC Bettendorf, IA 93.8 o

Delaware Park 93.3 Belterra, Florence, IN 93.7 n, o Mark Twain, MO 93.7 n, o

Ameristar St Chas, MO 93.1 n

Indiana Grand 92.9

Harrahs Joliet, IL 92.8 n, o Metropolis, IL/KY 92.7 n, o

East St Louis, IL (2 facils) 92.0 n, o

Rhythm City, IA 91.6 o

Batavia, NY 91.0

Green Bay, WI 90.0 e

KCKS 7th St Casino 90.0 e (Class II slots)

Harrahs @ Chester, PA 89.1 Hoosier Park, IN 89.3

Monticello, NY 88.5 Ameristar, E Chicago IN 88.9 n, o

Sands Bethlehem, PA 87.9 St. Louis, MO (2 facils) 88.3 n

Midwest Standard +10%

"Midwest Standard"

Midwest Standard -10%

Page 56: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

56

Exhibit 12: Slot Power Ratings in Retention-Rate Bins(Benchmark = Total Annual Spending of $720 per Distance-Adj. Adult)

Retention < 40% Retention 40-60% Retention 60-80% Retention > 80%

Mississippi average

St Jo MO 124.6 o

Deadwood, SD

Harrahs NKCMO 119.2 Downstream Resort, OK

S Dakota Tribes (avg of 8)

Upstate Michigan avg.

Laguna Tribe (3 facils), NM

San Felipe (ABQ), NM

Kansas Tribes (avg. of 4)

Cripple Creek, CO (2)

Diamond Jo Worth, IA 115.8 Santa Ana (ABQ), NM

Upstate Wisconsin avg.

Salamanca, NY

Argosy Riverside, MO 114.5 Other NM (avg. of 9)

Louisiana average 113.9 n Sandia (ABQ), NM

Ameristar KCMO 113.8

Dodge City, KS 112.0 Iowa Tribes (average of 3)

Emmetsburg, IA 111.8

Terribles Lakeside. IA 111.7

Zia Park (Hobbs), NM 110.1 n Black Hawk/CC, CO (2)

Riverside, IA 109.9 Isleta (ABQ), NM

SunRay Park, NM 109.7 n Atlantic City, NJ avg.

IOC Waterloo, IA 108.9 Seneca Niagara (NY)

Mt. Pleasant, MI

Tioga Downs, NY 106.9 IOC Boonville, MO 106.9 n, o

Vernon Downs, NY 106.7

(Buffalo) Fairgrounds, NY 106.0 Dubuque Diamond Jo, IA 105.9

Horseshoe / Bluffs Run, IA 105.6 Taos, NM

Dubuque Mystique, IA 104.4 IOC Marquette, IA 104.2 o Wisconsin Dells

Argosy Sioux City, IA 103.8 o

Grand Falls, IA (S. Falls, SD) 103.3 Mohegan Sun, CT

Ocean Downs, MD 102.9 The Downs at ABQ, NM 102.7 n Prairie Meadows, IA 103.2

Jumers Rock Island, IL 102.3

Ameristar Council Bluffs, IA 102.2

Mountaineer Park, WV 101.2 Foxwoods, CT

Mohegan @ Pocono Downs, PA 100.5

Presque Isle @ Erie, PA 98.8

Finger Lakes, NY 98.7 Michigan City, IN 98.7 n

Dover Downs, DE 98.0

Ruidoso Downs, NM 97.5 n

The Meadows / Pittsburgh 97.4 IOC KCMO 97.3 o

Harrington Raceway, DE 97.0 Harrahs W St Louis 96.9 n

Saratoga, NY 96.8 Clinton, IA 96.9

Wheeling, WV 95.8 Detroit (avg / 3 facils) 96.0 n

Penn National / Harrisburg, PA 94.7 Harrahs Council Bluffs, IA 94.5

Mount Airy / Pocono, PA 94.4 Catfish Bend Burlington, IA 94.2

Belterra, Florence, IN 93.7 n, o IOC Bettendorf, IA 93.8 o

Charles Town, WV 93.5 Mark Twain, MO 93.7 n, o

Delaware Park 93.3 Ameristar St Chas, MO 93.1 n

Indiana Grand 92.9

Harrahs Joliet, IL 92.8 n, o Metropolis, IL/KY 92.7 n, o

East St Louis, IL (2 facils) 92.0 n, o

Batavia, NY 91.0 Rhythm City, IA 91.6 o

Green Bay, WI

Hoosier Park, IN 89.3 KCKS 7th St Casino

Harrahs @ Chester, PA 89.1 Ameristar, E Chicago IN 88.9 n, o (Class II slots)

Monticello, NY 88.5 St. Louis, MO (2 facils) 88.3 n

Twin River @ Lincoln, RI 87.8 Sands Bethlehem, PA 87.9

Midwest Standard +10%

"Midwest Standard"

Midwest Standard -10%

Page 57: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

57

y = 52.683x + 67.417R² = 0.5478

60.0

70.0

80.0

90.0

100.0

110.0

120.0

30% 40% 50% 60% 70% 80% 90% 100%

Po

wer

Rati

ng

Retention Rate

Exhibit 13: Slot Power Rating vs. Casino Retention % (Detail)

Page 58: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

58

y = 54.962x + 66.374R² = 0.8798

60.0

70.0

80.0

90.0

100.0

110.0

120.0

30% 40% 50% 60% 70% 80% 90% 100%

Po

wer

Rati

ng

Retention Rate

Exhibit 14: Slot Power Rating vs. Retention % (State± Averages)

Page 59: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Gravity Models – Summary

Location

Location

Size

Everything Else

59

Page 60: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

60

$0

$500

$1,000

$1,500

$2,000

$2,500

$3,000

0

5

10

15

20

25

30

0-10 miles 10-20 miles

20-30 miles

30-40 miles

40-50 miles

50-70 miles

70-100 miles

100-150 miles

150-300(±) miles

> 300(±) miles

An

nu

al V

isit

s (

an

d $

Win

) P

er

Pla

yer

Exhibit A-11: Rates of Visitation (and Win) vs. Distance at Casino Z

Trips / Player

$ Win / Player

Page 61: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

61

Page 62: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

More Slots, More Spending

y = 43.304x + 207.05

R2 = 0.8607

$0

$200

$400

$600

$800

$1,000

$1,200

$1,400

$1,600

0 5 10 15 20 25 30

"Density" of Slots in Iowa Markets ( = Number of Slots / 000 Adults)

Slo

t S

pendin

g / A

dult

/ Y

ear

62

Page 63: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

63

y = 52.683x + 67.417R² = 0.5478

60.0

70.0

80.0

90.0

100.0

110.0

120.0

30% 40% 50% 60% 70% 80% 90% 100%

Po

wer

Rati

ng

Retention Rate

Exhibit 13: Slot Power Rating vs. Casino Retention % (Detail)

Page 64: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

Model vs. Real World

64

Page 65: Projected Gaming Revenues at New Casinoscdn.mdlottery.com.s3.amazonaws.com/Gaming... · Terribles Lakeside. IA 111.7 Black Hawk/CC, CO (2) 110.3 n Zia Park (Hobbs), NM 110.1 n Isleta

“All models are wrong,

some models are useful.”

George Box

(via Bo Bernhard)

65

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Projected Gaming

Revenues at New Casinos

in Prince George’s County –

And Their Impacts

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Assumptions

New Casinos’ performance (“power ratings”)

very similar to Maryland Live

Minor modifications for $/position, square footage, etc.

Rest of the world remains as is Travel times “as is”

Exception: Ocean Downs adds table games

Exception: Horseshoe Casino opens in Baltimore

Exception: Horseshoe and Maryland Live step up

Gravity model x local & regional residents Plus small contributions from hotel guests

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Cummings “Power Ratings”

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Penn Parx MGMAs Proposed:

Slots “Raw” 71.7 71.4 73.7

Slots Adjusted * 70.4 71.4 69.7

Tables 105.0 105.0 105.0

“Raw” includes effects of CapEx $$, Spaciousness, Hotel Rooms, & Retention Rate.“Adjusted” adds effects of capacity constraints / crowding at prime times.

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“Apples to Apples”

70

Penn Parx MGM

Slots/VLTs $387.0 $392.9 $445.6

Tables 179.3 182.0 214.7----------------------------- ----------------------------- ----------------------------

Totals: $566.3 $574.9 $660.4

Number of Slot/VLTs: 3,000 3,000 3,000

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Also assumes 110 house-banked tables and 40 poker tables at each.

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“Apples to Apples”

72

Penn Parx MGM

Slots/VLTs $387.0 $392.9 $445.6

Tables 179.3 182.0 214.7----------------------------- ----------------------------- ----------------------------

Total $566.3 $574.9 $660.4

Number of Slot/VLTs: 3,000 3,000 3,000

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Also assumes 110 house-banked tables and 40 poker tables at each.

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As Proposed

73

Penn Parx MGM

Slots/VLTs $387.2 $491.0 $501.3

Tables 172.7 191.2 211.3----------------------------- ----------------------------- ----------------------------

Total $559.9 $682.2 $712.6

Number of Slot/VLTs: 3,000 4,750 3,600

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Also incorporates modest variations in numbers of table games at each.

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Increments due to “Size”

74

Penn Parx MGM

Slots/VLTs $ + 0.2 + 98.1 + 55.7

Tables - 6.6 + 9.2 + 3.4----------------------------- ----------------------------- ----------------------------

Totals - 6.4 +107.3 + 59.2

Incremental Slot/VLTs: 0 1,750 600

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Also reflects modest variations in numbers of table games at each.

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As Proposed

75

Penn Parx MGM

Slots/VLTs $387.2 $491.0 $501.3

Tables 172.7 191.2 211.3----------------------------- ----------------------------- ----------------------------

Total $559.9 $682.2 $712.6

Number of Slot/VLTs: 3,000 4,750 3,600

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Also incorporates modest variations in numbers of table games at each.

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“Apples to Apples”

76

Penn Parx MGM

Slots/VLTs $387.0 $392.9 $445.6

Tables 179.3 182.0 214.7----------------------------- ----------------------------- ----------------------------

Total $566.3 $574.9 $660.4

Number of Slot/VLTs: 3,000 3,000 3,000

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Also assumes 110 house-banked tables and 40 poker tables at each.

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Sources by State / “Apples”

78

Source Market Penn Parx MGM

Maryland $174.4 $180.1 $182.6

Virginia 288.1 290.1 342.5

DC 83.4 85.5 111.1

Pennsylvania 6.3 6.1 6.1

Delaware &WV 1.1 1.0 1.0

Other Northeast 6.1 5.9 6.5

Hotels in the Area 7.0 6.3 10.5--------- --------- --------

Total $566.3 $574.9 $660.4

(All $million in FY2019 for “apples to apples” scenarios)* Hotel estimate incremental to some visitors from the states above.

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Sources by State / “Apples”

79

Source Market Penn Parx MGM

Maryland $174.4 $180.1 $182.6

Virginia 288.1 290.1 342.5

DC 83.4 85.5 111.1

Pennsylvania 6.3 6.1 6.1

Delaware &WV 1.1 1.0 1.0

Other Northeast 6.1 5.9 6.5

Hotels in the Area 7.0 6.3 10.5--------- --------- --------

Total $566.3 $574.9 $660.4

(All $million in FY2019 for “apples to apples” scenarios)* Hotel estimate incremental to some visitors from the states above.

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Sources / As Proposed

80

Source Market Penn Parx MGM

Maryland $172.3 $214.5 $199.4

Virginia 284.9 346.0 369.7

DC 82.7 98.3 117.9

Pennsylvania 6.1 8.4 7.0

Delaware &WV 1.0 1.4 1.2

Other Northeast 5.9 7.3 6.9

Hotels in the Area 7.0 6.3 10.5--------- --------- --------

Total $559.9 $682.2 $712.6

(All $million in FY2019 for casinos as proposed)* Hotel estimate incremental to some visitors from the states above.

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Sources / As Proposed

81

Source Market Penn Parx MGM

Maryland $172.3 $214.5 $199.4

Virginia 284.9 346.0 369.7

DC 82.7 98.3 117.9

Pennsylvania 6.1 8.4 7.0

Delaware &WV 1.0 1.4 1.2

Other Northeast 5.9 7.3 6.9

Hotels in the Area 7.0 6.3 10.5--------- --------- --------

Total $559.9 $682.2 $712.6

(All $million in FY2019 for casinos as proposed)* Hotel estimate incremental to some visitors from the states above.

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Impacts on Other MD Casinos

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Maryland Casino Penn Parx MGM

New Prince George’s Co. $559.9 $682.2 $712.6

Hollywood Perryville - 4.0 - 5.2 - 4.8

Horseshoe Baltimore - 22.6 - 34.1 - 32.0

Maryland Live - 67.6 - 99.9 - 94.2

Ocean Downs - 2.8 - 4.0 - 3.4

Rocky Gap - 2.4 - 3.5 - 3.1--------- --------- --------

Net Gaming Revenues $460.5 $535.4 $575.2

(All $million in FY2019 for casinos as proposed)

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Impacts on Other MD Casinos

83

Maryland Casino Penn Parx MGM

New Prince George’s Co. $559.9 $682.2 $712.6

Hollywood Perryville - 4.0 - 5.2 - 4.8

Horseshoe Baltimore - 22.6 - 34.1 - 32.0

Maryland Live - 67.6 - 99.9 - 94.2

Ocean Downs - 2.8 - 4.0 - 3.4

Rocky Gap - 2.4 - 3.5 - 3.1--------- --------- --------

Net Gaming Revenues $460.5 $535.4 $575.2

(All $million in FY2019 for casinos as proposed)

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Impacts on Other MD Casinos

84

Maryland Casino Penn Parx MGM

New Prince George’s Co. $559.9 $682.2 $712.6

Hollywood Perryville - 4.0 - 5.2 - 4.8

Horseshoe Baltimore - 22.6 - 34.1 - 32.0

Maryland Live - 67.6 - 99.9 - 94.2

Ocean Downs - 2.8 - 4.0 - 3.4

Rocky Gap - 2.4 - 3.5 - 3.1--------- --------- --------

Net Gaming Revenues $460.5 $535.4 $575.2

(All $million in FY2019 for casinos as proposed)

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Impacts on Net Exports

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Penn Parx MGM

Slots/VLTs $286.0 $346.7 $367.3

Tables 107.1 116.2 134.2----------------------------- ----------------------------- ----------------------------

Totals: $393.1 $462.9 $501.5

Number of Slot/VLTs: 3,000 4,750 3,600

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Incorporates modest variations in numbers of table games at each.

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Increased $$ from Maryland

86

Penn Parx MGM

Slots/VLTs $ 52.9 $ 55.8 $ 56.6

Tables 14.5 16.7 17.2----------------------------- ----------------------------- ----------------------------

Totals: $ 67.4 $ 72.5 $ 73.7

Number of Slot/VLTs: 3,000 4,750 3,600

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Incorporates modest variations in numbers of table games at each.

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Bottom-Line Net Gaming $$

87

Penn Parx MGM

Slots/VLTs $338.9 $402.5 $423.8

Tables 121.6 132.9 151.4----------------------------- ----------------------------- ----------------------------

Totals: $460.5 $535.4 $575.2

Number of Slot/VLTs: 3,000 4,750 3,600

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Incorporates modest variations in numbers of table games at each.

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Will E. Cummings

Cummings Associates

135 Jason Street

Arlington, MA 02476

(781) 641-1215

[email protected]

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Questions Please!

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Bottom-Line Net Gaming $$

90

Penn Parx MGM

Slots/VLTs $338.9 $402.5 $423.8

Tables 121.6 132.9 151.4----------------------------- ----------------------------- ----------------------------

Totals: $460.5 $535.4 $575.2

Number of Slot/VLTs: 3,000 4,750 3,600

Gaming Revenue Projections in FY2019 in millions of then-year dollars.Incorporates modest variations in numbers of table games at each.