Propaganda

1593 lItman, L. K. The mutual obligations of the medicalprofession and the press. HI Med J, 58'7, July 1975, 306-8.The press can be an ally.

1594 Barrett, Marvin, ed. Moments of truth. New York, N.I.:Thomas I. Crowell Co., 1975. 274 pp. The struggle between thepress and the men in power.

1595 Eshenaur, Ruth M. Censorship of the alternative press. PhDDiss., Southern I1linios Univ., 1975, 371pp., D136:7705A. Adescriptive study of the social and political control ofradical periodicals 1794-73.

1596 Kirkland, L. Labor and the press. Am Federalist, 82, Dec1975, 1-6.

1597 Kriegham, Hiller, compo When doctors meet reporters.Westport. Conn.: Greenwood Press, 1974.

1598 Lesly, Philip. How to get your side across in the media.Ind W, 185'8, May 26 1975, 38-39. Many managers don'tunderstand and can't adjust to the role of the media.

1599 Roalman, Arthur R. Ten mistakes top executives make inpress interviews. Mgt R, 64'7, July 1975, 4-10. Theexecutive's mistakes include: not doing his homevork, notlistening to questions, shading the truth, etc.

1600 Westerhof, Caroline Shaffer. The executive connection:mayors and press secretaries -- the New Iork experience. New

A York, N. I., Dunellen, 1974.Lso SEE ENTRIES: 0808. 0881

PROMOTION/DEVELOPftENT

1601 Bloomenthal, Howard. Promoting your cause. New Iork, N.f.:Funk s Wagnalls co; , 1971J.

1602 FUlweiler, John H. Hov to promote your shopping center. New1 York, N.I.: Chain Store Publ. co; , 1973.603 Reinertsen, Lauren. Book of promotional and program

1 artvork. Plainfield, N.J.: Gallovay Pub Ln, 1974. .604 Robinson, William A. A look at the 15 best promot1ons of

the year -- can you pick their secret? Adv Age, 46, Mar 241975, 48+. Objectives, strategy, results, and credits of thelS best promotions.

ALso SEE E~TRIF.S: 0482, 1425, 1657, 1673, 1791

PROMorrON--CITY

1605 Rosenthal, Herbert C. Five vays to get more attention forYour annual report. PRJ, jO'~. Sept 1974, ]1-33.Attention-getting approaches for annual reports.

PRQPAGAN DA

1606 Black, John R. Organising the propaganda instrument: theBritish experience. The Rague, Netherlands: nartinus Nijhoff,1975. 116 pp. Contrasts the American approach to foreign

16 prOpaganda with that of Bri~ain.07 Bogart, Leo. projecting America. Society, 12'6, Sept/oct

16 1975, 57-61. Excerpt from "Premises for Propaganda."08 Laskin, Paul L. and Chayes, Abram. International satelliteCOntroversy" Society, 12'6, Sept/Oct 1975, 30-40. Preventionof Political propaganda by satellite is an important policy

16 Objective for ~any governments.09 Manvp.Il, Roger. Films and the second World War. South

Drunsvick., N.J.: A. S. Barnes, 1974. 388 pp. Examines the waythp. War vas represented 1n fiction and factual film

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