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2 0 • a n n u a l r e p o r t • 1 4
P R O V E R B S 3 1 M I N I S T R I E S
“ T h i s s e r v i c e t h a t y o u p e r f o r m i s n o t o n l y
s u p p l y i n g t h e n e e d s o f G o d ’ s p e o p l e b u t i s a l s o
ov e r f l o w i n g i n m a n y e x p re s s i o n s o f t h a n k s t o G o d . . .
T h a n k s b e t o G o d f o r H i s i n d e s c r i b a b l e g i f t .”
2 C O R I N T H I A N S 9 : 1 2 , 1 5 ( N I V )
Every day, we know Proverbs 31 Ministries is also spreading the hope and peace of Jesus Christ through resources like my newest children’s book, It Will Be Okay. Please read this touching testimony from a woman missionary serving on the front lines in Liberia. She was among the first U.S. patients ever treated for the Ebola disease. She writes…
“After being released from Emory University Hospital, I was in a bookstore looking for books for our grandchildren
when I came across It Will be Okay…Those were the very words that I said to [my husband] and the doctors as they
told me I had contracted Ebola.
“Lysa, thank you for your faithfulness to share God’s Word with children and to encourage them to hide God’s Word
in their hearts. I am so thankful for God’s Word that He recalled to my mind during some of those very dark hours of
struggling with Ebola.”
– Nancy W., missionary serving with Serving In Mission (SIM) in Liberia
We wish we could share more stories with you, but that would take a whole book! For now, our hope and prayer is we will steward well the gifts we’ve humbly received.
As we look ahead to 2015, we’re excited to see what God is doing next. And as our ministry expands, so too, does our need for cherished friends like you who make all of these results possible.
Gratefully,
Lysa TerKeurstPRESIDENT, PROVERBS 31 MINISTRIES
millions who might never hear about Jesus, right where they are through our Encouragement for Today daily devotions, radio spots and social media.
R E A C H
L E A D
E Q U I P
E N G A G E
Dear Friends,
Thank you.
Thank you for partnering in the work of Proverbs 31 Ministries. Together, we are making a global impact. So much happened in 2014, that it’s hard to capture it in words. But we’ve put together some highlights to show what your generosity enabled:
thousands of women from more than 109 different countries through seven different Online Bible Studies.
influencers in their calling to write, speak and lead through our annual She Speaks Conference and COMPEL Training.
an ever-increasing number of generous monthly partners and one-time donors, who’ve embraced God’s work through Proverbs 31 Ministries.
r e a c h
1,300 stations across the US and 7 countries
airing the gospel messageup to 3-5 times a day
When asked howthey f irst heard about Proverbs 31 Ministr ies ,
90% of our donors and speaking event inquir ies say i t was through our radio show.
6.5 million listeners each weekday hearing God’s Word through
Proverbs 31 Ministries
R A D I O S H O W
Encouragement for Today daily devotions continue to
change lives by combining the Word of God and the
transparent stories of women who’ve experienced God’s
power in the everyday moments. Our goal is to bring the
hope of Christ into a woman’s day, whether that’s the
carpool line, the office or the kitchen table.
Every day we receive emails from women telling us our
devotion arrived at just the right time. We know that is
God’s doing and we are always excited to play a part in
His plan.
“Each morning, without fail, the Proverbs 31 Ministries’ devotion speaks
to my heart on the exact issue I am facing. It’s like you’re the voice of God.
Thank you for impacting my life.”
– J E L A I N E W. , T E X A S
2014 marks the tenth year Proverbs 31 Ministries has been sharing 1-minute messages on the radio.
“Your radio show saved my life. I grew up in a legalistic church, and when I got married and had
kids I felt like I could never measure up. I sunk into a depression and started thinking about how to
end my life. But then I started hearing your show and learning about God’s unconditional love and
grace through your show, and I began to find hope.” – E M I LY, F L O R I D A
D E V O T I O N S
R A D I O
In 2014, our subscribers grew to over 750,000. When you add in the number of times the devotions are shared,
we estimate our daily reach to be well over 1 million.
243,866 PEOPLE� E N G A G E M E N T S
Our speaker team presented at
to more�than 140
S P E A K E R M I N I S T R Y
“If anyone speaks, they should do so as one who speaks the very words of
God. If anyone serves, they should do so with the strength God provides, so
that in all things God may be praised through Jesus Christ.”
1 P E T E R 4 : 1 1 A ( N I V )
r e a c h
In 2014, the members of our P31 Speaker Team traveled around the country speaking to groups, both in small country
churches and on arena stages. They spoke at retreats, moms’ groups and conferences. They brought the Word of God,
encouragement and a loving embrace in the hometowns of women in 28 states and Canada.
“P31 Ministries and OBS have been life-changers for me. I love each and every one of you. It is my
sincere hope to be able to meet you all some day this side of heaven and hug you and tell you I love you
in person. I pray for this ministry and everyone involved every single day. Through your love for people
and your obedience to God, you truly are changing lives. To God be the glory!”
– TA M M Y H . , K E N T U C K Y
In 2014, more than 3,500 WOMEN participated in 80+ SMALL GROUPS that met online, via Facebook.
In January 2014, the hashtag #CraveGod trended number one worldwide during the P31 OBS Twitter party for Made to Crave.
The P31 OBS Facebook page engaged with more than 200,000 people in 2014.
IT TAKES MORE THAN 150 VOLUNTEERS TO RUN EACH STUDY. We utilize 30 different private Facebook groups … just for the volunteers.
We offered 7 separate Online Bible Studies.
l e a d
O N L I N E B I B L E S T U D I E S
Online Bible Studies saw exponential growth in 2014 as our team brought the Word of God to
over 172,000 women.
“THEREFORE GO AND MAKE DISCIPLES OF ALL NATIONS, BAPTIZING THEM
IN THE NAME OF THE FATHER AND OF THE SON AND OF THE HOLY SPIRIT,
AND TEACHING THEM TO OBEY EVERYTHING I HAVE COMMANDED YOU. AND
SURELY I AM WITH YOU ALWAYS, TO THE VERY END OF THE AGE.”
M A T T H E W 2 8 : 1 9 - 2 0 ( N I V )
Through Proverbs 31 Online Bible Studies, women from 109 different countries joined together to study God’s Word and be inspired to live it out in their spheres of influence.
N O R T H A M E R I C A
S O U T H A M E R I C A
A F R I C A
E U R O P E A S I A
O C E A N I A
20 countries26 countries
10 countries
23 countries
25 countries
5countries
l e a d
2 0 1 4 S H E S P E A K S C O N F E R E N C E
Started in 2001, the She Speaks Conference encourages and equips women as they communicate God’s
Word through writing, sharing their testimonies, leading Bible studies, connecting online, and speaking to
small groups or at a podium. We are a community of leaders, speakers and writers making imperfect progress,
joining together as we walk forward in our calling.
795 total attendees
42 states represented
5 countries —United States, Kenya, New Zealand, Norway, Russia
570 publisher appointments arranged for conference participants
e q u i p
C O M P E L
C E L E B R AT E D I T S 1 - Y E A R A N N I V E R SA RY !
IN 2014, COMPEL GREW TO 1,100 MEMBERS IMPACTING GOD’S KINGDOM THROUGH MEANINGFUL WORDS.
What is COMPEL?A monthly training program to equip influencers
who want to write words that move people.
“If I look back to where I was a year ago, I have to
thank God for how far He’s brought me. A year ago
I had barely dipped my toes into the blogging world
and had practically no community. I also had never
been published anywhere other than my personal
blog. Now, my community has grown, my writing has
become stronger, and I guest post regularly at other
sites. Because of COMPEL, I’ve had the opportunity
to write for some wonderful ministries, developed my
first book proposal, and attended my first writer’s
conference. I have learned so much and continue to
grow with each step in this journey.”
– A B B Y M . , M A R Y L A N D
e q u i p
S O C I A L M E D I A
83% INCREASE FROM 2013
320% INCREASE FROM 2013
TWITTER 72,875
37% INCREASE FROM 2013
PINTEREST 37,136
INSTAGRAM 66,300
194% INCREASE FROM 2013
FACEBOOK LIKES 2,576,484
79% INCREASE FROM 2013
FACEBOOK REACH*18.9 MILLION
It’s so easy to support Proverbs 31 Ministries because I love to see women be
made whole. When a woman finds her confidence in Christ and she receives the
Father’s unconditional love for her, and she learns that she is not alone in her struggles, then isolation no longer has a hold on her. That’s the message this ministry gives and
that’s easy to support.
- R O S A LY N B . , M I C H I G A N
e n g a g e
*Facebook Reach: activity on the Proverbs 31 page including posts to the page by other people, page likes, mentions and check-in.
Proverbs 31 Ministries is sharing God’s Word through social media to 2,752,795 people worldwide across all social media platforms.
G I V I N G H I S T O R Y
NUMBER OF DONORS
2012
2013
2014
2015
20112010
AVERAGE GIFT
$269,359$344,815
$790,178
$941,777
$1,431,704
D O N A T I O N S
6,2246,918
9,9499,306
10,778
$43 $50 $79 $101 $133
has a Kingdom impact because friends like you answer the call to support our mission. Gifts and services fund our programs to align women worldwide with the truth from God’s Word.
P r o d u c t s – R e s o u r c e S a l e sOur resources extend our reach. We strive to be a healthy ministry as we diversify our sources of income.
P R O V E R B S 3 1 M I N I S T R I E S
TOTA L N E T R E S O U R C E S
2010 2011 2012 2013 2014
$77,015 $335,195 $309,226 $452,536 $629,062
“We send 10 percent of our church’s offerings every month to Proverbs 31 Ministries because our members’
faith is growing through the devotionals and resources offered through Proverbs 31 Ministries.”
– P A S T O R T I M O T H Y B Y R D , L O R D O F L I F E F E L L O W S H I P C H U R C H , O H I O
e n g a g e
F I N A N C I A L I N F O
Proverbs 31 Ministries is accredited by the Evangelical Council for Financial Accountability (ECFA), which requires high standards of biblical accountability, board governance, financial transparency, integrity in fund raising, and proper use of charity resources.
18%17%
19%
1% 2%
2014 INCOME • $3,311,938
Total Contributions / $1,431,704
She Speaks Conference / $563,005
Net Resource Sales / $629,062
Ministry Training / $585,192
Misc & Special Projects / $55,566
Speaker Fees / $47,409
2013 Income • $2,475,903
45%
Supporting Services / $862,795
Programs / $1,395,902
Fundraising / $200,736
2014 EXPENSES • $2,459,433
2013 Expenses • $2,104,736
43%
47%8%
L E T T E R F R O M A M Y K I N G
“Not to us , LORD, not to us but to your name be the gl or y , because o f your l ove and fai thfulnes s .”
Dear Proverbs 31 Ministries Friend,
Each year, we are amazed at what the Lord accomplishes through Proverbs 31 Ministries. And 2014 was no exception.
God has been faithful to provide for what He’s called us to do. And He does this through the generous gifts and donations from people worldwide.
You see, I am just like you. I’m a friend and donor of Proverbs 31 Ministries. As a volunteer and Chair of the Board of Directors*, I choose to give of my time, talent and treasure for many reasons:
God is equipping us to go far and wide, and reach deep into the hearts of those who need to hear of the hope and love of Jesus Christ. Because of your faithful prayers and generous financial support, we can continue to change the hearts and lives of women and families around the globe.
As you’ve read through this 2014 Annual Report we hope that you, too, will stand amazed at what God has done. By His leading, there is so much more to come, friend. To Him be the glory for His love and faithfulness!
Amy G. KingChairman of the Board
Responsible Stewardship: Proverbs 31 Ministries is a member of the Evangelical Council for Financial Accountability (ECFA). ECFA vets ministries through seven high standards. Proverbs 31 has proven to be responsible stewards of every dollar the Lord provides.
Servant Leadership: With LysaTerKeurst’s anointed leadership, an Executive Team and staff who all are called by God to their positions, and a dedicated Board of Directors, God is faithful to Proverbs 31 Ministries. To God be the glory.
Strong Vision: The Proverbs 31 family has a God-sized vision to eradicate biblical poverty, including launching the First 5 Mobile App and to work together in our mission of bringing God’s peace, perspective and purpose to today’s busy woman.
1.
2.
3.
P R O V E R B S 3 1 M I N I S T R I E S E X E C U T I V E T E A M
Lisa Allen, Executive Director of Ministry TrainingMeredith Brock, Executive Director of Creative Department
Danya Jordan, Executive Director of Donor Development Amy Lykins, Executive Director of Business Development
Barb Spencer, Executive Director of Finance & OperationsGlynnis Whitwer, Executive Director of Communications
P S A L M 1 1 5 : 1 ( N I V )
Amy G. King
*We have a 6-person independent Board of Directors.
S H A R E T H E V I S I O N
What lies ahead for 2015 and beyond?
We hope after reading this 2014 Annual Report it is evident how God continues to work in our midst, providing opportunites for us to reach, lead, equip and engage others in His work. We press on toward our vision to eradicate biblicial poverty worldwide.
What does that mean?
The latest research shows 94% of all U.S. households have a Bible in their home. (And 78% own more than one!) But sadly, just 29% of Americans are engaged with studying and opening their Bible anywhere outside of a church. We’re on a mission to change this. We know connecting a woman to God’s Word changes her heart, changes her family and ultimately can change the course of history.
What steps are we taking this year?
So, our hearts are filled with gratitude for all God has accomplished this past year, and overflow with expectations for what the future will bring.
Thank you again for your continued partnership with us through your financial and prayerful support.
I support Proverbs 31 Ministries
because I believe that God has big
plans to use P31 to make Jesus famous
throughout the nations and I want to
be a part of it! I love the story of how
God took a handful of faithful, praying
women and grew a ministry that speaks
to so many mothers, daughters, wives…
Can’t wait to see what He has planned
in the days ahead!
- L Y N E ’ B ., C A L I F O R N I A
• First, in 2015 we’re launching a new mobile device app called “First 5” to help people everywhere connect with God’s Word during the first five “Genesis” minutes of their day.
• We’re taking the first P31 tour of the Holy Land! This fall, LysaTerKeurst will lead a group to places where Jesus walked. Her teaching will focus on connecting the Old Testament with the New Testament and will make Scripture come alive in a fresh way.
• God answered our prayers. Our cozy office in Charlotte, N.C., has maximized capacity. After carefully exploring multiple options, God directed us to acquire a piece of property in Charlotte for an Institute for Biblical Teaching and additional office space needed to fulfill our mission. We will prayerfully build in 2017. Please pray with us and for us for this amazing leap of faith.
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Dominican Republ icEcuadorEgyptEl SalvadorEquator ia l GuineaEr itreaEstoniaEthiopiaFaroe Is landsFi j iFin landFranceFrench GuianaFrench PolynesiaGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGhanaHait iHondurasHong KongHungaryIcelandIndiaIndonesiaIranIraqIrelandIs le of ManIsraelIta lyJamaicaJapanJerseyJordanKazakhstanKenyaKir ibat iKosovoKuwaitKyrgyzstanLaosLatv iaLebanonLesotho
Liber iaLibyaLiechtensteinLithuaniaLuxembourgMacauMacedoniaMadagascarMalawiMalays iaMaldivesMal iMaltaMarshal l Is landsMart in iqueMauritaniaMaur it iusMexicoMicronesiaMoldovaMonacoMongol iaMontenegroMontserratMoroccoMozambiqueMyanmar (Burma)NamibiaNauruNepalNether landsNether land Ant i l lesNew CaledoniaNew ZealandNicaraguaNigerNiger iaNorfolk Is landNorthern Mariana Is landsNorwayOmanPakistanPalau Palest inePanamaPapua New GuineaParaguayPeruPhi l ippinesPolandPortugalPuerto RicoQatarReunionRomaniaRuss iaRwanda
SamoaSao tome & Pr inc ipeSaudi ArabiaSenegalSerbiaSeychel lesSierra LeoneSingaporeSint MaartenSlovakiaSloveniaSolomon Is landsSomal iaSouth Afr icaSouth KoreaSouth SudanSpainSr i LankaSt . BarthelemySt . HelenaSt . Kitts & NevisSt . LuciaSt . Mart inSt . Vincent & GrenadinesSudanSur inameSwazi landSwedenSwitzer landSyr iaTaiwanTaj ik istanTanzaniaThai landTimor-LesteTogoTongaTr in idad & TobagoTunis iaTurkeyTurkmenistanTurks & Caicos Is landsU.S Virg in Is landsUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVenezuelaVietnamYemenZambiaZimbabwe
W I T H Y O U R S U P P O R T , P R O V E R B S 3 1 M I N I S T R I E S I S H E L P I N G T R A N S F O R M M O R E T H A N 1 8 . 9 M I L L I O N* H E A R T S A N D H O M E S
F O R J E S U S F R O M A L M O S T E V E R Y C O U N T R Y W O R L D W I D E .
*Combined Reach for a l l P31 Minis tr i e s
P R O V E R B S 3 1 G L O B A L R E A C H
N O W T O H I M W H O I S A B L E T O D O I M M E A S U R A B L Y M O R E
T H A N A L L W E A S K O R I M A G I N E , A C C O R D I N G T O H I S
P O W E R T H A T I S A T W O R K W I T H I N U S , T O H I M B E G L O R Y
I N T H E C H U R C H A N D I N C H R I S T J E S U S T H R O U G H O U T A L L
G E N E R A T I O N S , F O R E V E R A N D E V E R ! A M E N
E p h e s i a n s 3 : 2 0 - 2 1 ( N I V )
877.P31.HOME (877.731.4663)www.facebook.com/prov31ministries • @proverbs31org
630 Team Rd., Suite 100 • Matthews, NC 28105W W W. P R O V E R B S 3 1 . O R G