publishing by curation is rewarding
Post on 17-Oct-2014
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DESCRIPTION
A presentation by Marc Rougier, Co-founder and President of content curation publishing platform, Scoop.it, that goes over rewards and ROI of curation. First presented at SFNewTech in San Francisco. To curate for yourself or business, go to http://www.scoop.it and experience the benefits of consistent and clever publishing.TRANSCRIPT
Publishing by Curation is Rewarding
We All Care About Content
Ptolemy Arabella
Content: X1 Zillion
Then Now
Not enough
Sooo much
Can We Have Too Much Of It?
No… But We Need to Organize It
Rohit Bhargava Influencial Marketing Group
“Someone who finds, organizes and shares the best and most
relevant content on a specific issue”
“A Web Super Hero”
Steve Rosenbaum Curation Nation
That’s What Content Curators Do
Brian Solis Altimeter Group
“Content is king”
Bill Gates Microsoft Corp.
“Brands must become media to earn relevance”
Good Content is Strategic …
… But Hard to Produce
(Seriously : Can You Afford This?)
Content is King
Curation is ROI
That’s Why Curation is Rewarding
Publishing by Curation For Pros and Businesses
3 Share
2 Enrich
1 Discover
Clever Publishing
Some Scoop.it Use Cases
Engage With Your Audience
Publish Everywhere
iPad
PRESENTATION BY:!Marc Rougier, President, Scoop.it | www.scoop.it | [email protected] | @MarcFuseki!
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