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Quality as Competitive Advantage How the LEGO Group work with Quality and Product Safety

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Page 1: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Quality as Competitive AdvantageHow the LEGO Group work with Quality and Product Safety

Page 2: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Senior Quality ManagerHead of Six Sigma Capability Building ProgramLean Six Sigma Master Black [email protected]

Betina Vedel

▪ Lean Six Sigma Master Black Belt

▪ APQP, D/P-FMEA, Control Plan, Certified

Supplier Auditor from AIAG in Detroit

▪ Engineering background

▪ Solid track record of LSS improvement

projects.

▪ Profound utilization of Design for Six Sigma

▪ Implementing Business Process Management

(BPM) in parts of LEGO System A/S.

Page 3: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Who is the LEGO Group and what is important to us?

Page 4: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Family ownedDanish

#1Toy company

Founded

140Countries

17,000Colleagues

#1Reputable brand

6Copyright © 2019 The LEGO Group •

Page 5: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

To inspire and developthe builders of tomorrow

Page 6: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

When children play - they learn21st century skills

• Emotional

• Cognitive

• Physical

• Social

• Creative

65% of all kindergarten children

will conduct jobs that are not

created yet.

Page 7: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Quality as Competitive AdvantageHow the LEGO Group work with Quality and Product Safety

Page 8: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

In-House Training

Awareness Training

Why would I as a manager want to use Lean Six Sigma?

Statistics

Yellow Belt

4 days training program linkingto DMAIC for ”rusty” belts

4 days training program

Lean Six Sigma Yellow Belt IASSC

Green

BeltLean Six Sigma for leaders

Green Belt IASSC

Page 9: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

1,018,000

5,300,000

258,000

522,000

2,600,000

Improve validation of index of jig

Optimize visual quality inspection method of molded elements

Reduce the rework cost of moulds

Remove 1 week lead time

Improve yield of the Model Build Process

Financial Result of Lean Six Sigma Green Belt Certification Projects

Page 10: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt
Page 11: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Quality:

PRO-ACTIVE(before-the-event)• New elements• New platforms• New technology

• New equipment• New processes

RE-ACTIVE(after-the-event)

• Improve• Reduce• Optimize• Problem Solving

• Business Process Management

• Employees, Mentoring, Training &

Coaching

• Technology and data

Management & Leadership day by day

Y = f(x1 + x2 + xn)

Page 12: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt
Page 13: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Data Quality

Operation

Measurement Analysis

Input Output

DecisionProcess to be

managedValue

Measurement Process

General Process

Page 14: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Measurement System Analysis Descriptive Statistics

Inferential Statistics

Predictive Analytics

Prescriptive Analytics

Purpose

• Make sure measuring works• Do we agree on how we assess

things?• Are we able to repeat and

reproduce our measurements?• How much of the total variation is

due to variation in the measurement system?

• Concise summary of data reporting “state of the nation”

• Visualization of problems/

• opportunities

• Use a random sample of data from a population

• Compare and conclude

• Improve process• Make

predictions based on historical data

• Focus on relation between two variables

• Modelling

Prescriptive Analytics anticipate what will happen, when it will happen and why

Tool

• Gauge Reproducibility & Repeatability

• Attribute Agreement Analysis

Boxplot, Histogram, Pareto, Scatter Plot, Capability, Control Charts etc.

Hypothesis Test

• Correlation• Simpel/Multiple

Regression• Design of

Experiment

• Optimization• Simulation

Page 15: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Sources of variation in measurement systems

Page 16: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Don´t believe you have valid measurement systems

- PROVE IT

Page 17: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Visual Inspection

Page 18: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Visual Inspection

Page 19: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Visual Inspection

Page 20: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Gage Repeatability & Reproducibility

Page 21: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

Is the optimized process performing better?

Page 22: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

• Know your sampling theory

• Validate your data before you use them for anything – MSA

• Make sure your process is in control before improvements – BPM

• Measure your baseline/capability so you know if you are improving

– Cpk/Ppk

• The mean is meaningless

• Involve leaders/managers

• Be preventive instead of reactive

Page 23: Quality as Competitive Advantage · Head of Six Sigma Capability Building Program Lean Six Sigma Master Black Belt Betina.Vedel@lego.com Betina Vedel Lean Six Sigma Master Black Belt

“If you don’t measure, you don’t know if you are improving”

Betina Vedel