question 3 finished
TRANSCRIPT
QUESTION 3 – WHAT KIND OF MEDIA INSTITUTION MIGHT
DISTRIBUTE YOUR FILM AND WHY?
By Charlotte Chamberlain
SPYGLASS ENTERTAINMENT
Spyglass Entertainment is an American production company founded in 1998 by Gary Barber and Roger Birnbaum. They have a 5 year distribution deal with The Walt Disney Company. It is currently owned by Cerberus Capital Management. The studio now only produces a handful of films per year due to the fact that Gary and Roger became Co-CEO’s of the holding company of Metro-Goldwyn-Mayer, which had only recently emerged from bankruptcy. Spyglass UK distributors include Universal Pictures UK, StudioCanal UK: since 2011, Buena Vista International: 2002-2005, Optimum Releasing 2009-2011.
RECENT RELEASES
A lot of the recent releases include a variety of genres. They have engaged with well known actors and actresses. Spyglass do produce and distribute thriller/horror films but it seems they are also trying to reach out to new target audiences to increase their portfolios.
SIXTH SENSE
https://www.youtube.com/watch?v=VG9AGf66tXM
Sixth Sense was produced and distributed by Spyglass
Entertainment, this film was released in 1999 starring Haley Joel
Osment. It is a psychological thriller that tests peoples minds.
I can compare my film to Sixth Sense as the main character has
the ability to see dead people. In my film my main character; the
mother has flashbacks of seeing the dead daughter therefore
Spyglass know how to handle a film with this narrative.
MARKETING
Once again, there is
only a silhouette in
the poster, this keeps
the audience
intrigued. There is
light around the boy
in a humble sort of
sense with the
number 6, which is
obviously well known
for the devils
number.
Production Budget £40,000,000
Worldwide box office £672,802,292
Prints and Advertising budgets
£25,000,000
THE INVISIBLE
https://www.youtube.com/watch?v=-vKrk6hqFys
The Invisible is another film Distributed by SkyGlass
Entertainment. This film is a thriller revolved around a man who
has to unravel the reasoning for his death. Produced and
Distributed in 2007 this film is a remake of Swedish film, Den
Osynlige.
This is simular to mine as the audience would not know the
reason why the daughter died, and would have to work this out as
the film went on.
MARKETINGSpyglass Entertainment released posters to keep the audience intrigued about the film, they have a silhouette of person in the centre of the screen.
“Life, death, and
something in-between”
allows us too be
intrigued about the
storyline and what will
go
on throughout the film.
Money spent on marketing
is important as this
process is based around
attracting the target
audience to the film. By
having Spyglass
Entertainments support
this would result in more
finance for my film and the
marketing.
Domestic DVD sales £14,228,134
Worldwide Box Office £23,540,266
Domestic box office £20,568,319
WHY SPYGLASS SHOULD DISTRIBUTE GUILT R IDDEN
By looking at the films that are distributed by Spyglass Entertainment
they do distribute psychological thrillers therefore I believe because of
this my film would be successful by being distributed by Spyglass
Entertainment. I do feel like the thrillers are in a way similar to my film,
they follow some of the same conventions such as the lighting and
editing etc. In my opinion sixth sense is more similar to my film as its
more psychological and tests your mind and pushes you to the edge of
your seat. Because of this it may attract the same sort of audience
towards my film and the same fan base due to the psychological thrill of
the film.