rainbow button presentation at baltimore tech breakfast
DESCRIPTION
Presentation made on 11/30/2011 to Baltimore Tech Breakfast about the Rainbow Button Initiative and RainbowButton.com - a market place for consumer controlled health data donation using blue button filesTRANSCRIPT
RainbowButton.com #Health2STAT
Donate Your Data!Vive La
#RainbowButton!
[email protected] @ekivemark
@aviars { }
@ekivemarkhttp://healthca.mp
Rainbow ButtonInitiative
@ekivemarkhttp://healthca.mp
@ekivemarkhttp://healthca.mp
@ekivemarkhttp://healthca.mp
400,000
Blue ButtonUnleashes Personal Data
October 2010
@ekivemarkhttp://healthca.mp
Green Button =Anonymous Data
Donation
@ekivemark
@ekivemarkhttp://healthca.mp
White Button =Share My Data
@ekivemark
DirectProject.org
@ekivemarkhttp://healthca.mp
Red Button =Don’t Share This!
@ekivemarkhttp://healthca.mp
Each Button Liberates or Locks a Snapshot or a Stream
@ekivemarkhttp://healthca.mp
Data LiberaciónEnhances Personal Insight
but...@ekivemarkhttp://healthca.mp
Effective Wellnessis
Social and Fun
RainbowButton.com #Health2STAT
Donate Your Health Dataat
RainbowButton.com
Rainbowutton
RainbowButton.com #Health2STAT
Going fromBlue to Green
RainbowButton.com #Health2STAT
Consumer -controlled Data Marketplace
Ano
nym
ityA
lert
s
Academia PharmaCommunity Research
RainbowButton.com #Health2STAT
Demo
The Skinny...• Todd Park and Team created Blue Button
at VA for Data Liberación in Oct 2010
✴400k downloads in <1 year
✴Now adopted by Private Health Care (AETNA and United Health)
• Patients 2.0 created a simple button construct for other data uses
• White button is an embodiment of The Direct Project for secure transmission of medical records
✴“Deprecating the Fax machine in Health Care”
• Simple Idea: Strip Personal identifiers from Blue Button File to allow Anonymous Data Donation
• Platform uses BlueButton Libraries developed at earlier Code-a-Thon events
• GreenButton File benefits from BlueButton Library developments
• Creating a market place for Research organizations to acquire health data
✴Value Add: Access Novartis Drug API to provide Feedback loop for Drug “Rumor list”
• Protecting Patient Anonymity
• Putting the Patient in control of their data and who they give it to
• Reformatting provides option to create XML version of BlueButton file
✴Stepping stone to CCR or CCD formats via XSLT and improved data liquidity