raygain consulting services offered in market research & consulting segments

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Page 1: Raygain consulting   services offered in market research & consulting segments

Corporate PresentationCorporate Presentation

Disclaimer: The information contained in this document is proprietary to Raygain and is confidential in nature. This document cannot be reproduced in any form, either in whole or in parts, or disclosed to other individuals/ entities other than the intended recipients without prior written permission from Raygain.

While due care and attention has been taken in the preparation of this document, Raygain does not accept responsibility for any inaccuracy or error or any action taken in reliance on the information contained in this document. All warranties whether expressed or implied by statute, law or otherwise are hereby disclaimed and excluded to the extent permitted at law.

Assuring Global Service Standards

Company Website: www.raygain.com

Page 2: Raygain consulting   services offered in market research & consulting segments

Table of Contents

About Raygain Consulting Pvt. Ltd. Our Research Services Offerings Market Research Service Offerings Market Research Capabilities

Market Research Solutions Data Collection Data Services Survey Programming & IT Applications Quality and Technology Overview

Page 3: Raygain consulting   services offered in market research & consulting segments

Raygain Consulting Pvt. Ltd. (Raygain) is an associate of Raygain Consulting Pvt. Ltd. It is a full-service Research and Consulting firm supporting all of its clients across the entire spectrum of services in the value-chain of research and consulting spanning all industries.

We have in-house capabilities to do primary and secondary research. We conduct qualitative and quantitative research and have the expertise and experience in executing projects in various industries and regions offering customized solutions to our clients helping them derive maximum value from research. Identifying client’s research needs, suggesting possible approaches, designing and executing projects, and providing analytical and business insights are some of our key strengths. Our research solutions are highly cost-effective and can be customized as per client needs.

Some areas of research covered by our team are as follows:Company ProfilingIndustry AnalysisMarket Sizing Studies & TrendsCompetitive IntelligenceCustomer/ Employee Satisfaction SurveysNew Product Development SurveysBrand Positioning & Brand Perception StudiesBrand StrategyNew Concept Testing etc.

About Raygain Consulting

Page 4: Raygain consulting   services offered in market research & consulting segments

Raygain’s strong market research and business research teams specialize in end-to-end project execution. We identify the clients’ research needs, suggest possible approaches, design and execute projects and provide analytical and business insights.

Our research teams comprise of a mix of Economics, Commerce, Science, Arts Graduates, Engineers, MBAs, Pharma Graduates etc.

Our researchers have hands-on experience in the following industries:Pharmaceuticals & HealthcareInformation TechnologyTelecommunicationsFMCG & RetailManufacturingBFSIAutomotive etc.

Our Research Services Overview

Page 5: Raygain consulting   services offered in market research & consulting segments

Research Service Offerings

Market Research

DataCollection

Phone• CATI B2B/ B2C

Interviews• In-Depth

Interviews (IDIs)• PAPI• CAPI• Recruitments

Web• Online Surveys• CAWI• Panels

DataServices

Data Processing• Cleaning• Verbatim Coding• Tabulation

Analytics• Quantitative• Qualitative

Reporting• Basic Charting• Executive

Reports• Interpretation &

Commenting

OtherServices

Survey Programming

IT Applications

MExplorer

Customer Satisfaction & Brand Loyalty

New Product/ Concept Evaluation

Advertising Effectiveness

Brand Positioning and Perception Studies

Employee Satisfaction Surveys

Feasibility Study

Page 6: Raygain consulting   services offered in market research & consulting segments

Industry Verticals and Sectors Covered

Research and Analytics

Industrial ProductsConstruction and

Infrastructure

Automotive

Chemical

Health-Care, Pharma and Life Sciences

IT, ITES, Telecom and Technology

Power, Energy andUtilities

Consulting andAdvisory Services

Consumer Goods,Foods and Beverages

Education and Training

Business Services

Page 7: Raygain consulting   services offered in market research & consulting segments

Market Research Capabilities

Page 8: Raygain consulting   services offered in market research & consulting segments

Market Research Capabilities (1/2)

Page 9: Raygain consulting   services offered in market research & consulting segments

Market Research Solutions (2/2)

Experience in conducting studies in the areas of Competitor Benchmarking, Customer Segmentation and Customer Satisfaction Tracking

Experience in conducting studies in the areas of Consumer Preferences, Design Optimization, Demand Predictions and New Product Design

Experience in conducting studies in the areas of Strategic Alignment, Brand Repositioning, Competitive Benchmarking and Brand Tracking

Experience in conducting studies in the areas of Employee Segmentation and Satisfaction, Design and Implementation of programs/policies and Behavior

Prediction

Experience in conducting studies in the areas of Purchase Intention and Preference, Brand Recall and Affordability

Customer Satisfaction & Brand Loyalty

New Product/Concept Evaluation

Advertising

Employee Satisfaction Survey

New Product/Concept Evaluation

Page 10: Raygain consulting   services offered in market research & consulting segments

Market Research Capabilities (1/2)

Page 11: Raygain consulting   services offered in market research & consulting segments

Data Collection (2/2)

Page 12: Raygain consulting   services offered in market research & consulting segments

Market Research Capabilities (1/2)

Page 13: Raygain consulting   services offered in market research & consulting segments

Data Services (2/2)

Page 14: Raygain consulting   services offered in market research & consulting segments

Market Research Capabilities (1/2)

Page 15: Raygain consulting   services offered in market research & consulting segments

Survey Programming and IT Applications (2/2)

Page 16: Raygain consulting   services offered in market research & consulting segments

Market Research Capabilities (1/2)

Page 17: Raygain consulting   services offered in market research & consulting segments

Quality and Technology Overview (2/2)

Page 18: Raygain consulting   services offered in market research & consulting segments

HQ: Delhi Branch

Bangalore Branch

Mumbai Branch

Chennai Branch

Kolkata Branch

Hyderabad Branch

Ahmedabad Branch

Lucknow Branch

• 100 workstations/ computers / Laptops

• LAN facility in all locations

• Leased Lines based set-up

• 60 CATI workstations

• 20 experienced/ senior and entry-level researchers

• 5 seats for data punching

• 4 Data Analysis Experts

Fieldwork Capabilities across India

Page 19: Raygain consulting   services offered in market research & consulting segments

Few Clients and Brands served by Raygain

Page 20: Raygain consulting   services offered in market research & consulting segments

Few Clients and Brands served by Raygain

Page 21: Raygain consulting   services offered in market research & consulting segments

Contact UsContact Us

Raygain Consulting Private LimitedHeadquarters: New Delhi, India

Mail: [email protected] ; [email protected] Page: www.raygain.com

Office: +91 11 6595 4466Mobile: (+91) 9560 699 699