RESPONSIBLE BUSINESS IS THE WORLD’S LEADING TELEVISION SERIES SHOWCASING THE CORPORATE RESPONSIBILITY AND SUSTAINABILITY INITIATIVES OF GLOBAL COMPANIES AND FEATURING INSPIRING STORIES OF BUSINESSES IMPROVING PEOPLE’S LIVES AND ENSURING A MORE SUSTAINABLE FUTURE.

Topics covered in the series include;

• Sustainable agriculture

• Water

• Biodiversity

• Sustainable urban infrastructure

• Zero-emission transport

• Waste and recycling

• Clean energy access

RESPONSIBLE BUSINESS IS A GLOBALLY BROADCAST TELEVISION SERIES NOW IN IT’S FIFTH CONSECUTIVE YEAR ON CABLE, TERRESTRIAL AND ONLINE NETWORKS.

• Green technology

• Education

• Healthcare

• Renewable energy

• NGO partnerships

• UN Millennium Development Goals

Broadcast of three (3) minute film aired twice on;1. Bloomberg TV worldwide - USA, Europe, Middle East & Africa, Asia Pacific2. Berita Satu TV Indonesia3. GreenTV 4. YouTube5. iTunes6. Nokia Ovi online content store

7. Responsiblebusiness.com8. Eco-business.com – Asia Pacific’s leading business sustainability news portal9. Responsible Business Forum in Bangkok and Singapore10. Additional online TV platforms11. Twitter, Facebook and other social media platforms

JOIN THE WORLD’S LEADING COMPANIES AND FEATURE YOUR CSR AND SUSTAINABILITY INITIATIVES ON RESPONSIBLE BUSINESS TELEVISION

PARTICIPATING COMPANIES

What you get:Production of sponsor’s short film (two versions of six and three minutes) on sustainability/CSR/environment initiatives with up to three days of filming in two countries. All B-roll filmed will be made available to the sponsor together with rights to re-edit and broadcast, for both internal and external communications. An announcement of sponsor’s participation in the TV Series will be made through a joint press release.

Bloomberg reachBloomberg Television is one of the most watched and most respected financial and news channels in the world. Bloomberg TV airs on an extensive network of regional and local channels with a global distribution of over 320 million homes. The Bloomberg audience is highly skewedto premium viewers, containing business leaders, affluent individuals, and opinion leaders who are shaping the news and markets on a daily basis. Bloomberg is a leader in Sustainability content, with a dedicated Sustainability channel on Bloomberg.com and regular coverage onBloomberg TV.

BLOOMBERG TV VIEWERS ARE THE MOST SENIOR BUSINESS LEADERS, FREQUENT FLYERS, WEALTHY, SOPHISTICATED INVESTORS, AND LEAD THE MOST AFFLUENT LIFESTYLE OF ALL THE INTERNATIONAL NEWS CHANNELS

• Bloomberg USA – 70 million + households• Bloomberg Europe, Middle East & Africa – 186 million + households• Bloomberg Asia Pacific – 13 million + households• Latin America – 9 million + households• India – 30 million + households• Australia – 2 million + households

MAIN BROADCASTER

OTHER MEDIA CHANNELS

CALL TO DISCUSS PROCESS AND AGREE

ON TOPIC

FILMING

APPROVE SCRIPT

FINAL EDIT

CLIENT RECEIVESHIGH-RES. COPIES

REVIEW & APPROVE EDIT

CONFIRM PARTICIPATIONSET STORY, LOCATION,

DATES & INTERVIEWEES

FINAL SCRIPT SENTFOR APPROVAL

FIRST EDIT SENTFOR APPROVAL

CONFIRM OUTLINE SCRIPT & PRODUCTION SCHEDULE

CONFIRM BROADCASTSCHEDULE

RBTV TEAMCLIENT

Timing A typical timeline from commencement of production until broadcast is 4-6 weeks. Timing may vary greatly however depending on client responsiveness, confirmation of resources and availability of interviewees.

EDITING

BROADCAST

PRODUCTION MILESTONES

ProducerGlobal Initiatives promotes positive social change and sustainable global development through international events and media projects. Through the sharing of knowledge, experience and best practices, these initiatives address some of the greatest challenges facing the world. Highlighting global issues such as the environment, corporate citizenship, and the development of emerging markets, Global Initiatives encourages partnership, inspiration and creating a better future.

Corporate Engagement PartnerEco-Business.com is the leading online platform for Asia Pacific’s sustainable business community, providing news, expert commentary and a wide range of business matching and marketing services. With a mission to help Asia Pacific’s businesses along a more responsible, low-carbon path, we work with leading companies to showcase and promote their corporate responsibility efforts to this community through various channels including editorial series, event coverage, and Responsible Business Television.

For more information contact

Daya Veer ❙ Producer ❙ Responsible Business Television

T +65 9784 5872

E daya.vb@globalinitiatives.com

W www.responsiblebusiness.com