reaching out: creating meaningful value propositions for people entrenched in homelessness toby...

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Reaching Out: Creating meaningful value propositions for people entrenched in homelessness Toby Druce [email protected] www.thievesandbeggars.com 1

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Page 1: Reaching Out: Creating meaningful value propositions for people entrenched in homelessness Toby Druce toby@thievesandbeggars.com

Reaching Out: Creating meaningful value propositions for people

entrenched in homelessness

Toby [email protected]

Page 2: Reaching Out: Creating meaningful value propositions for people entrenched in homelessness Toby Druce toby@thievesandbeggars.com

Agenda• Value Proposition and the BMG

• Characteristics of entrenched homelessness

• Value Proposition Dinosaur's Den

Team assignments

Dinosaur's Den Round Robin

Awards ceremony2

Page 3: Reaching Out: Creating meaningful value propositions for people entrenched in homelessness Toby Druce toby@thievesandbeggars.com

The BMG

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Page 4: Reaching Out: Creating meaningful value propositions for people entrenched in homelessness Toby Druce toby@thievesandbeggars.com

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Page 5: Reaching Out: Creating meaningful value propositions for people entrenched in homelessness Toby Druce toby@thievesandbeggars.com

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Page 6: Reaching Out: Creating meaningful value propositions for people entrenched in homelessness Toby Druce toby@thievesandbeggars.com

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Page 7: Reaching Out: Creating meaningful value propositions for people entrenched in homelessness Toby Druce toby@thievesandbeggars.com

Where extreme homelessness lives

Measuring ability to withstand homelessness7

Page 8: Reaching Out: Creating meaningful value propositions for people entrenched in homelessness Toby Druce toby@thievesandbeggars.com

Characteristics of Person entrenched in homelessness • Duration of homelessness usually > one year.

• Temporal signature has changed to a state of presentism (so overwhelmed with immediate tasks of staying alive that no wider perspective is possible).

• Health problems related to living outside are compounding.

• Cognitive function is temporarily impaired.

• Disaffiliation from institutions is occuring 8