convince your boss
TRANSCRIPT
TRANSFORMING OUR CUSTOMER EXPERIENCE.
30 Beautiful slides
There are 2.3 Billion Active Social Media Users.
Accenture 2013 Global Consumer Pulse Survey”, Accenture https://www.accenture.com/t20150523T052453__w__/us-en/_ acnmedia/Accenture/Conversion-Assets/DotCom/Documents/ Global/PDF/Strategy_3/Accenture-Global-Consumer-Pulse- Research-Study-2013-Key-Findings.pdf.
Data driven arguments
Channels Overview. Our current channel mix and status on social media over the past three months.
Facebook Twitter LinkedIn Instagram Pinterest YouTube
FANS/ FOLLOWERS
REACH/ IMPRESSIONS INTERACTIONS
Easy to edit slides
EngageAttractDiscover
Connect All Data.
Increased affinity between customer and brand
Content Marketing
Employee Advocacy
Direct Messages
Social Comments
Influencers
Competition
Industry News
Product Experiences
Category Chatter
Digital Experiences
Paid Amp.
Social Selling
Trending Topics
User Generated Content
Rethink Your Customer Journey.Review your strategy
How We Can Improve. Example of how we can improve based on data.
A strategic approach to our content schedule
Advanced reporting on campaign level
A centralized content pool
Define new channel opportunities such as Instagram, Pinterest or Youtube
Monitoring competitors and trends on social media
Stronger engagement with our audience
Centralized reporting to set goals and monitor progress
Better benchmarking against industry and competitors
Present a plan
Convince Your Boss Now.
Download The Presentation
30 beautiful slides
Easy to edit graphs
Presenter notes
Review current situation
Suggested arguments
A pre-developed plan