retail tenant design manual - one brickell city centre · 2018-02-13 · 5 a new miami style scene...

RETAIL TENANTDESIGN MANUAL

FEB. 29, 2015

CONTENTS

INTRODUCTION RETAIL DESIGN VISION SECTION 1 GENERAL INFORMATION

1.1 PROJECT DESCRIPTION ...................................................10

1.2 PROJECT LOCATION .......................................................13

1.3 LEASE PLANS ..................................................................15

1.4 TENANT INFORMATION PACKAGE ................................ 20

1.5 SUSTAINABILITY .............................................................21

1.6 SHIPPING & MAILING ..................................................... 22

SECTION 2 RETAIL CRITERIA2.1 STORE DESIGN ............................................................... 25

2.2 RETAIL CONDITION - A .................................................. 26

2.3 RETAIL CONDITION - B .................................................. 28

2.4 SECTION THROUGH ESPLANADE .................................. 30

2.5 STOREFRONT DESIGN ................................................... 31

2.6 STOREFRONT FINISHES ................................................. 35

2.7 STOREFRONT STRUCTURE ............................................. 36

2.8 ENTRY & DOORS ............................................................ 37

2.9 WINDOWS & GLAZING ..................................................40

2.10 STOREFRONT SIGNAGE ............................................... 42

2.11 TENANTS 230/260 & 350 ............................................... 46

2.12 INTERIOR DESIGN ......................................................... 49

SECTION 3 RESTAURANT CRITERIA3.1 RESTAURANT CONDITION - A ........................................ 58

3.2 RESTAURANT CONDITION - B ........................................ 60

3.3 RESTAURANT GENERAL PROVISIONS ............................ 62

CONTENTS

SECTION 4 SUBMITTAL PROCESS 4.1 SUBMISSION REQUIREMENTS .........................................71

4.2 PRELIMINARY DESIGN SUBMISSION ............................. 744.3 FINAL DESIGN SUBMISSION ...........................................75

SECTION 5 TEMP STORE BARRICADE5.1 TEMPORARY BARRICADE ................................................77

SECTION 6 ARCHITECTURAL DETAILS6.1 CONCRETE SLAB AT STOREFRONT ................................ 806.2 NEUTRAL PIER DETAILS ................................................. 826.3 EXTERIOR DETAIL .......................................................... 83

SECTION 7 M.E.P. &HVAC7.1 PLUMBING ...................................................................... 857.2 ELECTRICAL.....................................................................867.3 HVAC ............................................................................. 877.4 FIRE PROTECTION ...........................................................917.5 M.E.P................................................................................92

SECTION 8 4TH FLOOR RESTAURANT APPENDIX A 8.1 STOREFRONT DESIGN......................................................95

8.2 LEASE PLANS ................................................................. 988.3 RESTAURANT SECTION ................................................. 998.4 RESTAURANT PATIO OPTIONS.......................................1008.5 SIGNAGE OPTIONS.........................................................1018.6 RESTAURANT PATIO AREA VIEWS..................................102

4

Brickell City Centre is

& New Center Of Gravity

5

A NEW MIAMI STYLE SCENEAPPEALING TO

AFFLUENT LOCALS Not only does Brickell City Centre provide the perfect retail climate with a 500,000 square foot open air shopping center, but also the missing mixed-use center of gravity for the area. Careful attention to transport linkages means the project can also be easily accessed from other areas of Miami, placing all of Miami’s affluent neighborhoods within convenient reach of the retail center and all that Brickell City Centre offers.

DRAWING THE

DOWNTOWN TOURISTBrickell City Centre is designed and merchandised to appeal to Miami’s vibrant and growing tourism marketplace. Combining a spectrum of desirable fashion shopping with the appeal of Swire Hotel’s creative EAST brand property and a range of enticing dining and entertainment options, Brickell City Centre is a visitor magnet.

RETAILVISION

6

APPEALING TO AFFLUENT LOCALS

Vibrant

1,146,000 TRADE AREA POPULATION1,918,000 TOTAL DAYTIME POPULATION

Penthouse Views

Downtown

Vibrant & Connected

Local Gourmet

A World ClassFashion Center

The Business Set

Refined Casual & Fine Dining

Arts & Events

Cosmopolitan

Spa & Beauty

7

DRAWING DOWNTOWN TOURISTS14.5 MILLION VISITORS IN 2014 TO GREATER MIAMI AND THE BEACHESGreater Miami Convention & Visitors Bureau

LuxuryBrands

Affluence & Leisure

LocalGourmet

“Shopcation”

Event & Club Scene

Jet Set

Central & Connected

Exclusivebut Accessible

Resort & Spa

Relax & Celebrate

A LifestyleExperience

Relax & Indulge

ResortStyle

8

RETAILDESIGNVISION Every Brand invited to the New Brickell City Centre fashion hub is essential to the energy and success of the whole. Brickell City Centre sets new standards for fashion retail on Miami’s global stage, providing a world-class venue where the best expression of each Brand shines in a collective showcase of unparalleled distinction and prestige.

A CURATEDCOLLECTION

SECTION 1

GENERAL INFORMATION

10

A Shopping Destination in the Heart of Miami Brickell City Center’s open air shopping center will satisfy the long under-served upmarket retail needs of this prospering neighborhood.

Renderings & images for illustrative purposes only

DOWNTOWN & CENTRAL


1.1 PROJECT DESCRIPTION

11

EAST, Miami by Swire Hotels Its stylish 263-room hotel, EAST, Miami by Swire Hotels, will perch atop 89 serviced apartments and provide attentive service for visiting guests, business travelers and part-time residents.


APARTMENTS & HOTEL


12Renderings & images for illustrative purposes only

The CLIMATE RIBBON™ In an indoor/outdoor environment only Miami could offer, luxury and premium brands will be able to engage with a cosmopolitan and design-conscious clientele. Crowned with the beautiful sculptural form of the CLIMATE RIBBON™, bringing the sea breezes of Biscayne Bay into the heart of the retail environment, Brickell City Centre is set to become Miami’s most glamorous urban theater: a place where brand experiences and an aspirational lifestyle are seamlessly co-created.

INDOOROUTDOOR



13

AFFLUENT NEIGHBORHOODS

DOWNTOWN TOURISM

HOTEL & RESIDENTIAL

MIAMI METROMOVER

BUSINESS DISTRICT WORKERS & RESIDENTS

UNDER-SERVED AREA

Incorporating key transportation centers with the Miami Metromover while offering easy access to Interstate 95, Brickell City Centre is an integrated, transformative project designed to capitalize on the area’s impressive potential. Comprising 9.1 acres along South Miami Avenue between Eighth Street and Sixth Street the project is perfectly poised to enable retailers to reach Brickell’s affluent residents, workers and visitors. Brickell City Centre will be a welcome addition to an under-served area that is increasing in appeal thanks to the rapid growth, prosperity and urban density.

Not only does Brickell City Centre provide the perfect retail climate with an open air shopping center, but also the missing mixed-use center of gravity for the area. Careful attention to transport linkages means the project can also be easily accessed from other areas of Miami, placing all of Miami’s affluent neighborhoods within convenient reach of the retail center and all that Brickell City Centre offers. Brickell City Centre is designed and merchandised to appeal to Miami’s vibrant and growing tourism marketplace.

1.2 PROJECT LOCATION

CENTRAL &CONNECTED

14

The new heart of Miami’s thriving Financial District

A HIGHLY EDUCATED & AFFLUENT DEMOGRAPHIC:

• 75% of residents over 25 years old have a bachelors degree

• 34% hold an advanced degree

• Average approximate household income of $125,500• Over 2 times the average household income for Miami

http://www.miamidda.com/pdf/2014-downtown-miami-population.pdf

“Greater Downtown Miami is one of the fastest-growing neighborhoods in Miami, booming from 40,000 residents in 2000 to 80,000 in 2010.”

15

1.3 LEASE PLANS Level 1

* This exhibit is provided for illustrative purposes only, and shall not be deemed to be a warranty, representation or agreement by Landlord that the Center, Common Areas, buildings and/or stores will be as illustrated on this exhibit, or that any Tenants which may be referenced on this exhibit will at any time be occupants of the Center. Landlord reserves the right to modify size, configuration and occupants of the Center at any time.


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RESIDENTIAL/RETAILPARKING ENTRANCE

RETAIL PARKING ENTRANCE(BASEMENT 01 & 02)

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BRICKELL CITY CENTRE

RETAIL TENANT

16



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RETAIL TENANT


17



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RETAIL TENANT


18



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RETAIL TENANT


retail tenant design manual - one brickell city centre · 2018-02-13 · 5 a new miami style scene...

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