REVERSE MISSION 2011

TAMPERE – HELSINKIMAY 9 - 11, 2011

Cool – creative – contrasting - credible 

Host Creative Tampere Program, City of Tampere

 

Monday May 9th

Creative Tampere - www.luovatampere.fi

• Creative Tampere is the City of Tampere's business development policy programme that creates profitable business and jobs from the know-how present in Tampere, alongside the experts, companies, and organisations active in the city.

• The programme offers a framework and funding for kicking off projects that create new business. The programme acts as an accelerator and as a creator of networks. Companies and organisations plan and implement the projects selected in the programme.

• The programme has three central targets, which support one another:– strengthening the creative industries – creating new innovations and platforms and tools which nurture innovations and

entrepreneurship– enhancing the attractiveness of the city

• The Creative Tampere programme was started by the City of Tampere, and the programme is being implemented in 2006–2011.

• City of Tampere’s investment 7,2 million euros

• Total project volume is expected to reach 40 million euros

• Total effects on local economy is expected to reach 100 million euros

• Currently: 123 projects & over 200 new companies

Creative Tampere - www.luovatampere.fi

• The world is not complete - it is full of unfulfilled needs, or holes. New Factory produces solutions that fit these holes by combining various kinds of know-how. The solutions breed open job positions and new well-being.

We refine Tampere-based know-how for everyone’s common benefit: into successful products, everyday improvements and new job positions. New Factory is not a paper-producing company – it focuses on action. It refines needs, ideas and know-how into product and service prototypes – into sprouts of new business.

New Factory gives birth to incipient companies, creates new job positions and boosts businesses. It combines and builds up the skills of Tampere-based companies, institutes of higher education and city dwellers, and activates citizens in innovation work.

• Currently: 123 projects & over 200 new companies

New Factory – www.uusitehdas.fi/en/what-new-factory

ProAcademy – www.proakatemia.fi

• Proacademy is a unit of entrepreneurship of Tampere University of Applied Sciences. Studies at Proacademy begin by forming a team company, which consists of 15-20 students. Studies include team meetings, group workshops and projects, which usually concentrate on marketing, communication, sales, event organizing, graphical design, project management, innovation and utilization of computing skills – only imagination is the limit. While entrepreneurship, creativity and business skills are studied through project based learning at Proacademy, simultaneously it offers unique international and networking possibilities.

Demola – www.demola.fi

• In Demola, university students develop product and service demo concepts together with companies and create new solutions to real-life problems. Demola provides an inspiring atmosphere of creative co-creation and new learning opportunities for students and professionals of different universities and organisations. The immaterial rights of the results stay with the multidisciplinary student teams. Companies can then purchase the rights or license the products or services from them. Demola also creates new spinoff companies around the innovations. During the first two years of activity over 100 service and product prototypes were developed and 95% of these were claimed for business use. 

Protomo – www.protomo.fi

• Protomo is a multidisciplinary and social innovation and entrepeneur enviroment. It's basic idea is to provide facilities, support of the community and sparring from the experts, free of charge, to help develop new services and products for the market. In Protomo it's possible to develop product and service prototypes and spin-off business ideas without immediate risk and working together with potential clients.

Hub Tampere – www.tampere.the-hub.net

Bio- and health care industries and development

• FinnMedi is an internationally operating company. We provid services related to business development and clinical research in the Life Sciences sector.Trough us our customers have access to the leading scientific know-how, experienced researchers, university hospitals, life science companies, as well as public and venture capital funding. We cater toresearch institutes, researchers and other business or product idea owners in the Life Sciences sector,early stage and growth companies in the Life Sciences sector,pharmaceutical and medical device companies focused on research and development andlife science developers from the public sector. www.finnmedi.com

Bio- and health care industries and development

• BioneXt Tampere is an investment and development programme that focuses on biotechnological education, top-level research, product development, clinical application and possibilities in international commercialization. Tampere aims to achieve investment totalling EUR 100 million by the year 2010. The operations model of the program has proven its effectiveness: by the end of year 2007 the investments and their mediations were EUR 100 million and with immediate impacts EUR 181 million. www.bionext.fi

• Vactia is a leading research and development center focusing on product development related to vaccines and immunological diseases. brings together almost 300 researchers and projects with a total value close to 30 million euros. Vactia offers international drug and biotechnology companies a straightforward channel to cooperation and specialist expertise in the field of vaccines and immunology.www.vactia.fi

Education as a basis of creativity

• Education obligatory until 16

• 50% of all Fins go to vocational schools;

• Social respect for teachers

• School start at 7: intention to keep the kids, kids as long as possible

• School system produces very small variation (successful students -the least successful students)

This is also a problem: What about the talented students?

Only 5 % of the variation between pupils’ performances can be explained by the schools in Finland (Pisa)

Tuesday May 10th

ICT development in Tampere

• Nokia Innovation Labs is an open innovation network, where information flows freely between collaborators and joint teams regularly work together to achieve world-class scientific research results. Nokia Innovation Center Tampere focuses on:1. Development of better user interfaces/user

experience2. Better integration of sensors in applications3. Offering superior platforms4. Development of cognitive radiohttp://research.nokia.com/page/742

ICT development in Tampere

• Tampere University of Technology The University educates Masters of Science in Technology and Architecture and Doctors of Technology and Philosophy whose diverse expertise is sought in working life. There are 10,400 students at TUT, 8,800 of whom are taking an undergraduate degree and 1,600 a postgraduate degree. TUT’s total revenue in 2009 was approximately 154,5 million euros. Close to 40 % of the University’s funding was external funding, such as revenue from The Finnish Funding Agency for Technology and Innovation (Tekes), industry, the Academy of Finland and EU projects.www.tut.fi

• Optoelectronics Research Centre is the leading nanophotonics research centre in Finland. We have a staff of over 80 working in five research groups: semiconductor technology, ultrafast and intense optics, nanophotonics, few cycle optics and surface science. There are currently about 30 research projects ongoing, producing over 150 publications yearly. Having played a seminal role in the formation of several high-profile spin-off companies, ORC has close ties with the industry and provides services for business such as processing and characterization of nanophotonic components. The main focus of ORC is on research but we also facilitate under-graduate and post-graduate studies by organizing regular courses on semiconductor technology, nanophotonics and surface science.www.orc.tut.fi

• The Generic Intelligent Machine (GIM) project, which is a centre of excellence of the Academy of Finland during the years 2008 - 2013, is concentrating on basic research in the field of intelligent mobile machines. A team of researchers from Aalto University and from IHA forms GIM. The intelligent machine research group integrates energy efficiency to the research of the autonomous machines.http://gim.tkk.fi/

Modulight Inc - www.modulight.com

• Modulight products include various types of lasers from visible to infrared with output power levels from milliwatts to hundreds of watts. Modulight also provides laser solutions from design and manufacturing of laser diodes to OEM-based optical sub-systems and turnkey laser systems.

Creative industries in Tamperewww.palatsiteatteri.fi - www.energiaproductions.fi - www.hermia.fi/neogames

Wednesday May 11th

Aalto University, School of Art and Design – www.aalto.fi

• Aalto University is a new multidisciplinary university, where science and art meet technology and business. The University is located in Espoo and Helsinki in Finland.

• Aalto - an internationally unique conceptEstablished in 2010, the Aalto University is a new university with centuries of experience. The Aalto University was created from the merger of three Finnish universities: The Helsinki School of Economics, Helsinki University of Technology and The University of Art and Design Helsinki. Aalto University School of Science and Technology has been divided into four new schools starting from 1st of January 2011. The six schools of Aalto University are all leading and renowned institutions in their respective fields and in their own right.The combination of six schools opens up new possibilities for strong multi-disciplinary education and research. The new university's ambitious goal is to be one of the leading institutions in the world in terms of research and education in its own specialized disciplines.

• An attractive environment for learning and researchThe Aalto University is strongly future-oriented while, at the same time, building on the combined 300-year-history of three highly regarded universities. Only the best students and researchers are admitted to study and conduct research at the Aalto University.A student-centered culture that encourages people to passionately learn new things will be fostered at Aalto University. The new university will provide high-quality research and education and create an internationally attractive environment for learning and research.The Aalto University will focus its research on major global issues. New research environments often evolve into larger research programs or units through themes that require a cross-disciplinary approach.

Aalto University, School of Art and Design – www.aalto.fi

Ministry of Education and Culture and Ministry of Employment and Ecology – developing programmes of the creative industries in Finland -

www.minedu.fi/OPM - www.tem.fi

Design Museum – www.designmuseum.fi

• The International Council of Societies of Industrial Design designated Helsinki as the World Design Capital for the year 2012 on November 25th, 2009.

The first World Design Capital was Turin (Torino) of Italy in 2008. World Design Capital 2010 is the South Korean capital Seoul.

Design is a factor deep-rooted in the urban lifestyle of Helsinki. Design is manifest in the everyday lives of Helsinki citizens in many ways, ranging from home furniture and items that represent old Finnish design traditions to modern urban solutions in the city and contemporary interior design.

The creative sector is re-shaping Helsinki’s economy and enhancing the citizens’ quality of life. Design seen from a broad perspective – in city planning, architecture, industrial design and service design – plays an integral role in the development of Helsinki, city services and consumer products.

www.wdc2012helsinki.fi