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  • 7/26/2019 Revised Investor Presentation [Company Update]

    1/31

    Investo

    rPresentation

    July

    2015version2

  • 7/26/2019 Revised Investor Presentation [Company Update]

    2/31IndustryOverview

  • 7/26/2019 Revised Investor Presentation [Company Update]

    3/31

    IndustrySizeandStructure

    LightHairOilisthe

    largestnon-coconutha

    iroilsegment

    2

    PerfumedHairOilSegment

    FMCG

    Rs.238,016cr(USD38.38

    bn)

    HairCare

    Rs.17,102cr(USD2.75b

    n)

    Shampoo

    Rs.5217cr

    (USD841mn)

    (31%)*

    PerfumedOil

    Rs.4996cr

    (USD805mn)

    (29%)*

    CoconutBasedOil

    Rs.3768cr

    (USD581mn)

    (22%)*

    HairConditioners

    Rs.413cr

    (USD66mn)

    (2.0%)*

    HairDyes

    Rs.2,630cr

    (USD437mn)

    (16.0%)*

    HairO

    ilMarket

    Coconutbased

    Oils

    (43%)**

    LightHairOils

    (17%)**

    A

    mlaBasedHair

    Oils

    (17%)**

    CoolingOils

    (10%)**

    Others

    (13%)**

    Source:ACNielsenRetailAuditReport.

    Onlybrandedproductsdata

    forCY2014

    *Va

    lue

    base

    dsha

    reo

    fHa

    irCare

    Marke

    t

    **Va

    lue

    base

    ds

    hareo

    fHa

    irOilMarke

    t

    7%salience

  • 7/26/2019 Revised Investor Presentation [Company Update]

    4/31

    HairOilMarke

    tinIndia

    OverallHairO

    ilMarket

    Volume

    OverallOilMarket

    Value

    LightHairOil

    Volume

    LightHairOil

    Value

    HairOilcategorycon

    tinuestoseevolumed

    eclines,howeverLight

    HairOilshaveseenastrongrecovery.

    So

    urce:ACNielsenRetailAuditReport,Jun2015.

    (InKLtr)(InKLtr)

    (Rs.Cr.)(Rs.Cr.)

    Y-o-Y30% Y-o-Y33%

    Y-o-Y40%

    Y-o-Y14%

    Y-o-Y8.6%

    Y-o-Y10.1%

    Y-o-Y18%

    Y-o-Y8.3%

    Y-o-Y12.5%

    Y-o-Y29%

    Y-o-Y16.4%

    Y-o-Y17.1%

    Y-o-Y31%

    Y-o-Y21%

    Y-o-Y12.1%

    Y-o-Y13.6%

    Y-o-Y1.2%Y-o-Y19.5%

    Y-o-Y22% Y-o-Y30%

    3

    Y-o-Y3.9%

    Y-o-Y12.7%

    Y-o-Y11.9%

    Y-o-Y21.4%

    Y-o-Y6.6%

    Y-o-Y12.2%Y-o-Y6.9%

    Y-o-Y3.1%

    Y-o-Y-6.0%

    Y-o-Y6.7%

    Y-o-Y-1.6%

    Y-o-Y3.1%

    3M-o-3M-1.2%

    3M-o-3M11.0%

    3M-o-3M6.7%

    3M-o-3M10.2%

  • 7/26/2019 Revised Investor Presentation [Company Update]

    5/31

    LightHairOil

    MarketinInd

    ia

    AlmondDropsHa

    irOilMarket-Volume

    A

    lmondDropsHairOilMarket-Value

    AlmondDropsisthebrandwhichis

    drivinglighthairoilsa

    ndinturntheoverallm

    arket

    (InKLtr)

    (Rs.Cr.)

    Y-o-Y54.5%

    Y-o-Y48.9%

    Y-o-Y26.7%

    Y-o-Y22.6%

    Y-o-Y51%

    Y-o-Y35%

    Y-o-Y17.9%

    Y-o-Y15.1%

    Y-o-Y26.2%

    Y-o-Y34.8%

    4

    Y-o-Y17.3%

    Y-o-Y25.6%

    Y-o-Y13.4%

    Y-o-Y17.3%

    Y-o-Y0.1%

    Y-o-Y4.4%

    LightHairOil

    Volume

    LightHairOil

    Value

    Source:ACNielsenRetailAuditRep

    ort,Jun2015.

    3M-o-3M7.5%

    3M-o-3M11.8%

    (InKLtr)

    (Rs.Cr.)

    Y-o-Y33%

    Y-o-Y40%

    Y-o-Y18%

    Y-o-Y8.3%

    Y-o-Y12.5%

    Y-o-Y29%

    Y-o-Y16.4%

    Y-o-Y17.1%

    Y-o-Y19.5%

    Y-o-Y30%

    Y-o-Y11.9%

    Y-o-Y21.4%

    Y-o-Y6.6%

    Y-o-Y12.2%

    Y-o-Y-1.6%

    Y-o-Y3.1%

    3M-o-3M6.7%

    3M-o-3M10.2%

  • 7/26/2019 Revised Investor Presentation [Company Update]

    6/31

    MarketSharesTrends(AllIndia-UrbanPlusRural)

    Source:ACNielsenRetailAuditReport,

    Jun2015

    *MarketShareintheLightHairOilCategory

    VolumeMS

    ValueMS

    5

    38

    .4%

    44

    .1%

    48

    .0%

    49

    .1%

    51

    .9%

    54

    .4%

    57

    .9%

    58

    .9%

    58

    .9%

    0%10%

    20%

    30%

    40%

    50%

    60%

    70%

    07-0

    8

    08-0

    9

    09-1

    0

    10-1

    1

    11-1

    2

    12-1

    3

    13-1

    4

    14-15

    15-1

    6

    (3M)

    40

    .3%

    46.5

    %

    50

    .7%

    53

    .0%

    55

    .0%

    56

    .9%

    59

    .5%

    60

    .7%

    60

    .9%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    07-0

    8

    08

    -09

    09-1

    0

    10-1

    1

    11-1

    212

    -13

    13-1

    4

    14-1

    5

    15-1

    6

    (3M)

  • 7/26/2019 Revised Investor Presentation [Company Update]

    7/31

    ADHO

    Re

    lativeMarketShare

    ValueTrend

    Source

    ACNielsenRetailAudit

    Report,

    Jun2015

    Grow

    thinRelativemarketsharedemonstratesthe

    strengthofthebrand

    RelativeMarketshareis

    theratioofAlmondDro

    psmarketshareto

    thenextlargestcompetitorinLHOs

    egment

    6

    2.1

    2.7

    3.2

    3.4

    4.0

    4.3

    4.4

    4.3

    0.0

    0.5

    1.0

    1.5

    2.0

    2.5

    3.0

    3.5

    4.0

    4.5

    5.0

    2008

    2

    009

    2010

    2011

    2012

    2013

    2014

    2015(6M)

    Re

    lativeMS-Val

  • 7/26/2019 Revised Investor Presentation [Company Update]

    8/31

    ADHO

    Re

    lativeMarketShares

    Value

    Sou

    rce

    ACNielsenRetailAuditRe

    port,Jun2015

    S

    tate

    Re

    lativeMS

    Rank

    D

    elhi

    4.5

    1st

    R

    ajasthan

    1.5

    1st

    U

    ttarPradesh

    3.8

    1st

    P

    unjab

    3.3

    1st

    H

    P-JK

    5.0

    1st

    H

    aryana

    4.6

    1st

    U

    ttaranchal

    4.7

    1st

    N

    orthZone

    4.1

    1st

    A

    ssam

    5.4

    1st

    N

    orthEast

    3.1

    1st

    B

    ihar

    10.2

    1st

    O

    rissa

    5.2

    1st

    W

    estBengal

    3.6

    1st

    Jharkhand

    8.5

    1st

    E

    astZone

    6.0

    1st

    A

    llIndia

    4.3

    1st

    State

    RelativeMS

    Rank

    MadhyaPra

    desh

    3.7

    1st

    Chhattisgarh

    7.8

    1st

    CentralZone

    4.5

    1st

    Gujarat

    2.1

    1st

    Mumbai

    3.5

    1st

    Maharashtra

    4.4

    1st

    WestZone

    3.0

    1st

    AndhraPradesh

    1.0

    2nd

    Karnataka

    6.3

    1st

    Kerala

    1.8

    1st

    TamilNadu

    0.6

    2nd

    SouthZone

    1.6

    1st

    AllIndia

    4.3

    1st

    Re

    lativeMarketshare

    isther

    atioo

    fAlmon

    dDropsmarke

    tshare

    tothenex

    tlargestcompe

    titor

    inLHOsegmen

    t

    Ra

    nkistheposi

    tiono

    fADHOinrespec

    tivesta

    te

    7

  • 7/26/2019 Revised Investor Presentation [Company Update]

    9/31

    StatewiseMar

    ketShare

    So

    urce:ACNielsenRetailAuditReport,

    MATJun

    2015

    8

    Jul14-Ju

    n15

    LHOVolume

    Proportion%

    ADHO

    MarketShare%(Vo

    l)

    Saliency

    Urban

    Rural

    Total

    Urban

    R

    ural

    AllIndia(U+R)

    100.0%

    62.8%

    37.2%

    59.0%

    56.5%

    63.1%

    Punja

    b

    5.8%

    75.2%

    24.8%

    53.9%

    51.4%

    61.4%

    Haryana

    5.6%

    75.2%

    24.8%

    60.3%

    56.7%

    71.0%

    Delhi

    6.0%

    100.0%

    NA

    59.2%

    59.2%

    NA

    Rajasth

    an

    8.6%

    63.6%

    36.4%

    48.2%

    48.5%

    47.9%

    UttarPra

    desh

    21.5%

    58.4%

    41.6%

    63.1%

    59.4%

    68.2%

    Uttaranchal

    1.0%

    55.9%

    44.1%

    60.4%

    53.3%

    69.5%

    Assam

    5.1%

    51.4%

    48.6%

    54.6%

    49.8%

    59.6%

    Bihar

    5.1%

    50.8%

    49.2%

    77.1%

    74.2%

    80.0%

    Jharkha

    nd

    1.3%

    68.1%

    31.9%

    75.2%

    73.7%

    78.4%

    Orissa

    1.3%

    66.6%

    33.4%

    62.9%

    62.0%

    64.7%

    WestBengal

    7.3%

    54.8%

    45.2%

    48.0%

    45.8%

    50.6%

    Gujarat

    5.9%

    69.6%

    30.4%

    53.1%

    48.3%

    64.0%

    MadhyaPradesh

    12.3%

    47.5%

    52.5%

    61.3%

    62.3%

    60.4%

    Chattisg

    arh

    3.6%

    38.7%

    61.3%

    76.1%

    70.5%

    79.6%

    Maharas

    htra

    6.3%

    74.3%

    25.7%

    59.6%

    62.0%

    53.0%

    Karnataka

    1.2%

    83.5%

    16.5%

    60.7%

    59.0%

    69.6%

    AndhraPradesh

    1.4%

    79.7%

    20.3%

    36.7%

    39.5%

    25.8%

    TamilNadu

    0.5%

    81.8%

    18.2%

    23.6%

    23.2%

    25.2%

    Kerala

    0.1%

    91.1%

    8.9%

    23.8%

    23.5%

    27.6%

  • 7/26/2019 Revised Investor Presentation [Company Update]

    10/31

    LightHairOil

    Market

    Key

    Characteristics

    Rural

    Urbanbre

    akupofLHOmarket

    Share

    ofDistributionChannels

    inLHOmarket

    SKUwisebrea

    kupofLHOmarket

    R

    egionwisebreakupofL

    HOmarket

    Urbandominated

    segmentduetoits

    relativelyhig

    her

    pricingbutRu

    ralis

    leadingthe

    growth.

    Giventhe

    dominanceof

    the

    urbanmarket,

    largerunit

    s

    accountforb

    ulk

    ofthesales.

    However,smaller

    unitsgrowing

    fast

    inRuralMark

    ets

    Salestendtobe

    concentratedin

    theNorthernparts

    ofthecountry,but

    Eastisthefastest

    growingregion

    %-

    Mar

    ke

    ts

    ha

    re

    Grocersdominate

    distribution,but

    alternatechannels

    likemodernretail

    demonstrating

    highergrowthrate

    9

    Sour

    ce:ACNielsenRetailAuditReport,

    Feb2015

    AllIndia

    -Urban

    64%

    AllIndia

    -Rural

    36%

    North,

    48%

    Eas

    t,21%

    West,2

    8%

    South,4%

    Large

    Grocers,

    31%

    Medium

    Grocers,

    28%

    Sma

    ll

    Groce

    rs,

    23%

    Modern

    Stores,3%

    PanPlus,

    4%

    Chemists,

    6%

    Cosmetics,

    5%

    2-5ml

    9%

    10-45ml

    4%

    50-60ml

    19%

    7

    5ml

    3%

    100-150ml

    35%

    200-250ml

    18%

    300-350ml

    7%

    400-500ml

    5%

  • 7/26/2019 Revised Investor Presentation [Company Update]

    11/31

  • 7/26/2019 Revised Investor Presentation [Company Update]

    12/31Co

    mpanyOverv

    iew

  • 7/26/2019 Revised Investor Presentation [Company Update]

    13/31

    BajajCorpLtd.(BCL)

    An

    Overview

    Parto

    fBa

    jajGroupw

    hichhas

    businessi

    nterests

    invarie

    dindustries

    inc

    ludingsugar,consumer

    goo

    ds,powergene

    ration

    &infrastruc

    tur

    e

    deve

    lopmen

    t

    Su

    bsi

    diaryo

    fBa

    jajResources

    Ltd

    .(BRL)

    BCListheexc

    lusive

    licenseeo

    fbran

    ds

    owne

    dby

    BRL

    Bran

    ds

    license

    dtoBCLfor

    99years

    from

    2008

    Key

    bran

    d

    Ba

    jajAlmon

    dDrops

    Ha

    irOil

    2n

    dlargest

    br

    an

    dintheovera

    llhairo

    ils

    segmen

    t

    Marke

    tlea

    der

    withover

    60%marke

    tshare

    *

    ofLHOmarke

    t

    Prem

    ium

    posi

    tion

    ingcomman

    dsone

    ofthe

    highestperun

    itprices

    inthe

    indust

    ry

    New

    Pro

    duc

    tLaunc

    h:

    Ba

    jajAm

    laHa

    irOil

    Other

    bran

    ds-

    Bra

    hm

    iAm

    la,

    Ba

    jajKa

    ila

    shParba

    t

    Coo

    ling

    Oilan

    dJasm

    ine

    (allha

    iro

    ilbran

    ds)an

    d

    Blac

    ktoo

    thpow

    de

    r

    B

    ajajAlmond

    DropsHairOil-

    Aprem

    ium

    perfume

    d

    h

    airo

    ilcon

    taininga

    lmon

    doil

    an

    dVitam

    inE

    C

    ompetitors

    Keo

    Karp

    in(De

    ysMe

    dica

    l),

    Ha

    ir&

    C

    are

    (Marico

    ),Clin

    icAllClear

    (HUL)

    B

    ajajBrahmiAmlaHairOil-

    Tra

    ditiona

    lheavy

    ha

    ir

    o

    il.

    Bran

    dhas

    been

    inex

    isten

    cesince

    1953

    C

    ompetitors-

    Da

    bur

    Am

    la,D

    abur

    Sarson

    Am

    la

    B

    ajajAmla

    Varian

    tinthe

    lo

    wpriceam

    laha

    iro

    il

    segmen

    tca

    tering

    topriceconsc

    iousconsumers

    C

    ompetitors-

    Shan

    tiBa

    dam

    Am

    laHa

    irOil(Marico

    )

    B

    ajajJasmineHairOil-

    AJa

    smine

    flowerperfume

    d

    h

    airo

    il.

    Indeman

    ddue

    tocu

    ltura

    lsign

    ificance.

    B

    ajajKalaDantManjan

    An

    ora

    lcarepro

    duc

    tfor

    therura

    lmarke

    t.

    *Source:ACN

    ielsenRetailAuditReport,

    Jun2015.

    B

    ajajKailashParbatCooling

    Oil

    Anayurve

    dic

    formu

    lationcon

    taining

    Sanda

    l&Almon

    dex

    trac

    ts

    C

    ompe

    titors:

    Himan

    iNavra

    tn

    a

    1 2

    Hairc

    arePortfolio

  • 7/26/2019 Revised Investor Presentation [Company Update]

    14/31

    BajajNOM

    ARKSCreamsfor

    AllSkin,O

    ilySkin&DrySkinTypes,availablein

    sizes12g&25g

    BajajNOMARKSFacewashfor

    AllSkin,OilySkin&DryS

    kinTypes&Neem

    Facewash,availablein

    sizes15g,50g,100g

    BajajNOMARKSSoapsfor

    AllSkin,OilySkin&DrySkinT

    ypes&Neem

    Soap,availab

    leinsizes

    125

    g&75g

    BajajNOMARKSExfoliatingWalnutScrub,50g&1

    00g

    andBaj

    ajNOMARKSDryFacePack

    25g

    SkincarePortfolio

  • 7/26/2019 Revised Investor Presentation [Company Update]

    15/31

    BajajAlmond

    Drops-APre

    mium

    Brand

    Sourc

    e:ACNielsenRetailAudit

    ReportJun2015,

    Kotak

    Instit

    utionalResearch

    Alm

    ondDropshascreatedau

    niquepositioningforitself

    throughinitiativeslikepro

    ductdifferentiation

    (Almondbased),focusedm

    arketing,uniquepackaging(glassvs.plasticusedbycompetitionetc.)

    ...Butnotatthecostofpricingpower

    Co

    mparativePriceofDifferentBrandsfor100mlin

    theHairOilSegment

    StrongMarketShareGrowthinRecentYear

    s

    (MRPof100ml(Rs.)

    CompetitorBrands

    1 4

    ...

    ompe

    r

    ran

    s

  • 7/26/2019 Revised Investor Presentation [Company Update]

    16/31

    StrongDistrib

    utionNetwork

    O

    vertheyears,BCLhas

    createdalargedistribu

    tionnetwork(thatcon

    tinuestogrow)whichc

    anbeleveragedto

    introducenewproducts

    Factory(9

    )

    OWN

    HimachalPradesh-2,

    Uttarakhand-1

    THIRD

    PARTY-HimachalPradesh-2,R

    ajasthan-1,Guwahati-1,

    Uttarakhand-

    2

    CentralWarehouse

    (1)

    RegionalDistributionC

    entre(29)

    UrbanDistribution

    RuralDistribution

    Redistribut

    ionStockist

    (1,6

    43)

    RetailOutlets

    (1,106

    ,410)1

    1-ason

    Jun

    30

    ,2015

    .Nielsen

    New

    Samp

    le

    SuperStockist(204)

    S

    ub-Stockist(5690)

    RetailOutlets

    (1,782,986)1

    DistributionNetwork

    DistributionStructure

    Thecompanyreach

    es

    consumersthrough2.89mn

    retailoutletsservicedby

    7324distributorsand

    15,122wholesaler

    s

    45

    45

    1801

    151

    211

    544

    669

    625

    205

    506

    234

    178

    502

    278

    243

    127

    348

    414

    MT-

    79

    70

    44

    28

    21

  • 7/26/2019 Revised Investor Presentation [Company Update]

    17/31

    VanOperations

    Starte

    dinFY1

    3w

    ithao

    bjec

    tiveo

    fincreasing

    Rura

    lSa

    les

    Pilo

    ted39Vans

    inQ4FY13

    Curren

    tlyopera

    ting

    112vans

    (fo

    rSa

    les)

    Vanscover

    817

    7uncovere

    dTownsan

    dVillageson

    amon

    thlybasis

    InApr-

    Jun

    2015

    Ba

    jajAlmon

    dDrops

    Ha

    irOilgo

    t40

    .1%o

    fitssa

    les

    from

    Rura

    lIndia

    Vo

    lume

    Grow

    thinRura

    lIn

    dia

    8.1

    %(Urba

    n+

    Rura

    l=

    7.5

    %)

    Marketshare

    inRura

    lIndia

    64

    .0%(Urban+

    Rura

    l=

    58

    .9%)

    1 6

    *Source:ACNielsenRetailAuditRe

    port,

    MATJun2015.

  • 7/26/2019 Revised Investor Presentation [Company Update]

    18/31

    C

    hairman

    Mr.KushagraNayanBajaj

    ManagingDirector

    Mr.SumitMalhotra

    PresidentOperations

    Mr.ApoorvBajaj

    ChiefFinancialofficer

    Mr.V.C

    .Nagori

    V

    icePresident(Finance)

    Mr.D.K.Maloo

    Co

    mpany

    Secretary

    Sr.Manager

    Treasury

    WorksManager

    3inNos(3MUs)

    Purchase

    Manager H

    ead-QC&R&D

    Manager

    Planning

    &

    Logistics

    Regional

    Commercial

    Manager-5in

    No's

    DGMSouth&

    West

    AGM-North

    AGM-East

    DGMIT

    Mr.DharmeshJ.Sanghavi

    GM-Operations

    Mr.KabirSahni

    Head

    International

    Business

    VPMarketing

    Mr.GurpreetS

    Amrit

    VP

    HR

    Mr.Su

    bhamay

    Chatterjee

    GM-Sales

    DGM-Key

    Accounts

    AGM-

    Finance

    OrganizationS

    tructure

    1 7

    AGM-Central

    Head-

    Internal

    Audit

    Mr.Manoj

    Gupta

    Countr

    yManager-

    Bangladesh,

    Nepal,

    GCCandSEAN

    1 7

  • 7/26/2019 Revised Investor Presentation [Company Update]

    19/31

    FinancialInformation

    SummaryIn

    comeStatement

    SummaryBalanceSheet

    BrandwiseSales

    Break-UpforFY2015

    KeyHighlights

    Strong

    demonstra

    tedgrow

    thtrac

    krecord

    Amon

    g

    the

    highest

    EBITDA

    marg

    ins

    in

    the

    indus

    try

    Comp

    any

    isa

    De

    btfreecomp

    any.

    1 8

    ADHO

    90

    .6%

    KPCO

    0.7

    %

    BAHO

    1.4

    %

    ASHO

    0.0

    %

    AHO

    2.1

    %

    JHO0

    .5%

    BTP

    0.2%

    NOMARKS

    4.5

    %

    Par

    ticulars

    Q1FY16

    Q1FY15

    FY15

    FY14

    (Rs.InCrore)

    Sales(Net)

    218.37

    191.07

    819.50

    670.68

    EBITDA

    67.38

    54.60

    242.74

    186.65

    EBITDAMargin

    30.86%

    28.58%

    29.62%

    27.83%

    Pro

    fitBeforeTax&Exceptional

    Item

    72.15

    61.89

    266.29

    217.23

    ExceptionalItem(Trademark&

    Inte

    llectualProperties)

    11.75

    11.75

    46.98

    28.60

    Pro

    fitBeforeTax(PBT)

    60.40

    50.15

    219.31

    188.63

    NetProfitafterTax

    47.51

    39.61

    173.31

    150.45

    NetProfitMargin

    21.76%

    20.73%

    21.15%

    22.43%

    Particulars

    Q1FY16

    Q1F

    Y15

    2014-152013-14

    (Rs.InCrore)

    ShareholdersE

    quity

    539.33

    561

    .70

    491.81

    522.08

    NetFixedAsse

    ts

    98.20

    148

    .50

    110.38

    160.89

    Investments

    400.03

    387

    .56

    (includingBankFDs,Bank

    CDsandGovernment

    Securities&Bonds)

    371.07

    338.83

    NetCurrentAssets

    41.10

    25.64

    10.36

    22.36

  • 7/26/2019 Revised Investor Presentation [Company Update]

    20/31

    EBITDA&PAT

    Performance

    1 9

    `inCrore

    Particulars

    Q1FY16Q1FY15

    YoY%

    FY15

    FY14

    YoY%

    EBITDA

    67.38

    54.60

    23.41%

    242.74

    186.65

    30.05%

    ProfitBeforeTax

    &

    ExceptionalItem

    72.15

    61.89

    16.57%

    266.29

    217.23

    22.59%

    ExceptionalItem

    (Trademark&In

    tellectual

    Properties)

    11.75

    11.75

    46.98

    28.60

    ProfitBeforeTax

    (PBT)

    60.40

    50.14

    20.45%

    219.31

    188.63

    16.27%

    ProfitAfterTax(PAT)

    47.51

    39.61

    19.94%

    173.31

    150.45

    15.20%

  • 7/26/2019 Revised Investor Presentation [Company Update]

    21/31P

    rofit&LossQ

    1FY2016andfortheyear

    2015

    2 0

    `inCrore

    Particulars

    Q1FY16

    Q1FY15

    YoY%

    FY15

    FY14

    YoY%

    NetSales

    218.37

    191.07

    14.29%

    819.50

    670.68

    22.19%

    OtherOperatingIncome

    0.73

    0.25

    1.80

    1.05

    MaterialCost

    77.26

    77.98

    315.36

    268.75

    %ofSales

    35.38

    %

    40.81%

    38.48%

    40.07%

    EmployeesCost

    11.13

    9.63

    38.05

    33.94

    %ofSales

    5.09

    %

    5.04%

    4.64%

    5.06%

    Advertisement&SalesProm

    .

    40.60

    30.53

    145.14

    113.30

    %ofSales

    18.59

    %

    15.98%

    17.71%

    16.89%

    OtherExpenses

    22.74

    18.58

    80.00

    69.07

    %ofSales

    10.41

    %

    9.72%

    9.76%

    10.30%

    EBITDA

    67.38

    54.60

    23.41%

    242.74

    186.65

    30.05%

    %ofSales

    30.86

    %

    28.58%

    29.62%

    27.83%

    OtherIncome

    6.81

    9.07

    31.55

    40.13

    %ofSales

    3.12

    %

    4.75%

    3.85%

    5.98%

    FinanceCost

    0.01

    0.02

    0.10

    5.88

    Depreciation

    1.00

    0.85

    4.24

    3.67

    CorporateSocialResponsibility

    1.03

    0.91

    3.67

    -

    ProfitBeforeTax&ExceptionalItem

    72.15

    61.89

    16.57%

    266.29

    217.23

    22.59%

    ExceptionalItem(Trademar

    k&Intellectual

    Properties)

    11.75

    11.75

    46.98

    28.60

    ProfitBeforeTax(PBT)

    60.40

    50.14

    20.45%

    219.31

    188.63

    16.27%

    TaxExpenses

    12.89

    10.53

    45.99

    38.18

    ProfitAfterTax(PAT)

    47.51

    39.61

    19.94%

    173.31

    150.45

    15.20%

    %ofSales

    21.76

    %

    20.73%

    21.15%

    22.43%

    DilutedEPS(Rs.)

    3.22

    2.69

    11.75

    10.20

  • 7/26/2019 Revised Investor Presentation [Company Update]

    22/31

    Salesforthequ

    arterendedJune15hasincreased

    by14.2

    9%

    valuewiseand12.1

    1

    %

    volumewise

    .

    Sa

    les

    Performance

    2 1

    191

    .07

    218

    .37

    050

    100

    150

    200

    250

    Q1FY15

    Q1FY16

    In`Crores

    Sales(Value):

    Q1FY15v/sQ1FY16

    670

    .68

    819

    .50

    0100

    200

    300

    400

    500

    600

    700

    800

    900

    FY14

    FY15

    In`Crores

    Sales(Value):

    FY14v/sFY15

  • 7/26/2019 Revised Investor Presentation [Company Update]

    23/31

    Statementof

    Quarterwise

    Sales(Volume

    &Value)

    STATEMENTOFQUARTERWISESALES(VOLUME-InCases)

    STATEMENTOFQUAR

    TERWISESALES(VALUE

    -InRs.Crores)

    2 2

    PRODUCT

    Q1FY16

    %toTotal

    Q1FY15

    %toTotal

    ADHO

    1,241,928

    91.26%

    1,123,144

    92.53%

    KPCO

    7,435

    0.55%

    15,805

    1.30%

    BAHO

    14,073

    1.03%

    9,671

    0.80%

    ASHO

    66

    0.00%

    2,184

    0.18%

    AHO

    49,630

    3.65%

    -

    0.00%

    NOMARKS

    40,210

    2.95%

    58,222

    4.80%

    OTHERS

    7,472

    0.55%

    4,848

    0.40%

    Total

    1,360,814

    100.00%

    1,213,874

    100.00%

    %Increaseovercorresponding

    periodofPreviousYear

    12.11%

    PRODUCT

    Q1FY16

    %toTotal

    Q1FY15

    %toTotal

    ADHO

    197.85

    90.60%

    170.91

    89.45%

    KPCO

    1.48

    0.68%

    2.92

    1.53%

    BAHO

    3.05

    1.40%

    2.00

    1.04%

    ASHO

    0.01

    0.00%

    0.23

    0.12%

    AHO

    4.66

    2.14%

    -

    Nomarks

    9.92

    4.54%

    14.13

    7.39%

    Others

    1.41

    0.65%

    0.89

    0.47%

    Total

    218.37

    100.00%

    191.07

    100.00%

    %Increaseovercorresponding

    periodofPreviousYear

    14.29%

  • 7/26/2019 Revised Investor Presentation [Company Update]

    24/31

    ConsistentPe

    rformanceoverthelast13

    successivequarters

    2 3

    29.53%

    27.25%

    31.84%

    25.31%

    23.18%

    16.48%

    6.85%

    0.26%

    12.36%

    18.55%

    29.83%

    27.82%

    14.29%

    22.35%

    18.70%

    22.33%

    19.12%

    20.16%

    14.96%

    0.90%

    -6.40%

    3.51%

    8.80%

    21.06%

    23.03%

    12.11%

    28.19%

    28.76%

    29.03%

    28.25%

    28.37%

    27.09%

    27.04%

    28.65%

    28.58%2

    8.27%

    29.24%

    31.88%

    30.86%

    -10

    .00%

    -5.0

    0%

    0.0

    0%

    5.0

    0%

    10

    .00%

    15

    .00%

    20

    .00%

    25

    .00%

    30

    .00%

    35

    .00%

    Q1FY13

    Q2FY1

    3

    Q3FY13

    Q4FY13

    Q1FY14

    Q2F

    Y14

    Q3FY14

    Q4FY14

    Q1FY15Q

    2FY15

    Q3FY15

    Q4FY15

    Q1FY16

    Gr

    (Va

    lue

    )

    Gr

    (Vo

    l)

    EBIDTA

  • 7/26/2019 Revised Investor Presentation [Company Update]

    25/31

    BreakupofR

    M/PMCosts(forQ1FY16)

    *C

    onsumptionis35.04%ofSales

    *For

    BajajAlmondDrops

    2 4

    KeyRaw&Pack

    ingMaterial

    %toSales

    %toTota

    lCost

    LLP

    11

    .49%

    32

    .80

    %

    Glass

    Bo

    ttles

    8.4

    5%

    24

    .12

    %

    Re

    fine

    dVeg.

    Oil

    3.7

    6%

    10

    .72

    %

    Perfumes

    &o

    the

    ra

    dditives

    2.8

    9%

    8.24

    %

    Corruga

    tedBoxe

    s

    1.5

    5%

    4.41

    %

    Caps

    2.0

    2%

    5.75

    %

    Others

    4.8

    9%

    13

    .96

    %

    TOTAL

    35

    .04%

    100.0

    0%

  • 7/26/2019 Revised Investor Presentation [Company Update]

    26/31

    Changein

    PricesofKeyIng

    redients

    During

    the

    quarteraverage

    price

    ofLLP

    decrease

    dto

    Rs.

    59

    .51/kg

    from

    Rs.

    86/kg

    in

    correspon

    dingqu

    artero

    fprev

    iousyea

    r.

    During

    thequarteraveragepriceo

    fRe

    fine

    dOilincrease

    dtoRs.

    73

    .15/kg

    from

    Rs.

    70

    .17/kg

    in

    correspon

    dingqu

    artero

    fprev

    iousyea

    r.

    2 5

    86.0

    0

    75.7

    5

    59.5

    1

    75.6

    2

    020

    40

    60

    80

    100

    Qtr1FY15vsF

    Y16

    FY14vsFY15

    Amount(Rs.)

    PerKgR

    atesofLLP

    70.1

    7

    73.5

    8

    73.1

    5

    71.5

    9

    020

    40

    60

    80

    100

    Q

    tr1FY15vsFY16

    FY

    14vsFY15

    Amount(Rs.)

    PerKgRatesofOil

  • 7/26/2019 Revised Investor Presentation [Company Update]

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    FundPosition

    Fun

    dPosi

    tion:

    The

    totalFu

    ndava

    ila

    blew

    iththe

    companyason

    30th

    June2015isRs.3

    44.5

    9Crores

    Thishas

    bee

    ninveste

    din

    Ban

    kF

    ixe

    dDeposi

    ts,

    Certif

    ica

    teo

    fDeposi

    tso

    fB

    an

    ks,

    PSU

    Bon

    ds,

    Governmen

    tSecuri

    tiesan

    dLiqui

    dMFs.

    There

    isno

    investmen

    tinANYInter

    Corpora

    teDeposi

    t

    2 6

    Particulars

    Amount(inR

    s.Crores)

    BankFDs

    87.4

    7

    LiquidPlansofMutual

    Funds

    111.09

    P

    SUCorporateBonds

    146.03

    Total

    344.

    59

  • 7/26/2019 Revised Investor Presentation [Company Update]

    28/31

    DividendPayoutHis

    tory

    Year

    No.ofShares

    (

    inLacs)

    Face

    Value

    DividendPayou

    t

    (RsinLacs)

    %toCapital

    Dividendper

    share

    (Rs.)

    2014-15

    1,475

    1

    16962.50

    1150%

    11.50

    2013-14

    1,475

    1

    9,587.50

    650%

    6.50

    2012-13

    1,475

    1

    9,587.50

    650%

    6.50

    2011-12

    1,475

    1

    5,900.00

    400%

    4.00

    2010-11

    295

    5

    2,8

    02.5

    0

    190%

    9.5

    0

    2 7

  • 7/26/2019 Revised Investor Presentation [Company Update]

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    CorporateGovernance

    Ba

    jajCorp

    Ltd

    isaparto

    fthe

    Ba

    jajGroupo

    fcom

    pan

    ies.

    Theo

    ther

    liste

    den

    tity

    inthegroup

    is

    Ba

    jajHindust

    han

    Ltd

    Ba

    jajCorp

    Ltd

    hasno

    tan

    dw

    illno

    ttransfer

    fun

    ds

    from

    an

    dtofrom

    anyo

    ther

    companyw

    ithi

    nthe

    Ba

    jajGroup

    The

    Companyacqu

    ire

    dinSep

    tem

    ber

    2011(Up

    tow

    nPropert

    ies)own

    sap

    ieceo

    f

    lan

    dan

    dbu

    ilding

    inWorl

    i,Mum

    ba

    i.Up

    town

    Prope

    rtieswasprev

    iou

    slyowne

    dby

    the

    C.K.

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    hej

    aGroup

    (i.e.

    Mr.

    Chan

    du

    Ra

    he

    ja)

    Thecorpora

    te

    Hea

    dquartersofB

    ajajCorp

    Ltdwil

    lbeconstruc

    tedo

    nthislan

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    Constructi

    on

    isexpec

    tedto

    becomp

    letedby

    mid2016

    .

    The

    Ba

    jajGrou

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    Corpora

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    ancean

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    terac

    tion

    be

    tweenanyo

    fthe

    liste

    den

    titiesw

    ithinthegroup.

    2 8

  • 7/26/2019 Revised Investor Presentation [Company Update]

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    GrowthStrate

    gy

    Strategy

    ActionSteps

    M

    arketsharegainsfrom

    o

    therhairoilsegments

    Convertcoconu

    tha

    iro

    ilusers

    tolig

    htha

    iro

    ilusers

    throug

    hsamp

    ling,

    targe

    ted

    advert

    ising

    campa

    igns,pro

    duc

    tinn

    ova

    tionan

    dcrea

    tingawaren

    essa

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    tpro

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    tdifferent

    iation

    inc

    luding

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    fsw

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    hing

    toligh

    ter

    ha

    iro

    ils.

    Aim

    foramarke

    tshareo

    f65%by

    the

    year

    2015-1

    6

    F

    ocusonrural

    p

    enetration

    Tap

    the

    increase

    indisp

    osa

    bleincomeo

    frura

    lIndia

    an

    dconvertrura

    lconsumer

    from

    un

    bran

    de

    dto

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    de

    dpro

    duc

    tsbypr

    ov

    iding

    them

    withanappropria

    teva

    lueproposi

    tion

    Among

    its

    keycompeti

    tors,

    our

    Almon

    dDrops

    isthe

    on

    lybran

    dw

    hichisava

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    leinsac

    he

    tsa

    marke

    ting

    initiative

    topene

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    tetherura

    lmarket

    L

    everageexisting

    s

    trengthstointroduce

    n

    ewproducts

    BCLhasover

    theyears

    crea

    tedastrong

    distribu

    tion

    ne

    tworkacross

    2.8

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    tailou

    tle

    tsw

    hichcan

    beop

    tima

    llyu

    tilize

    dby

    intro

    duc

    ingnewpro

    duc

    ts

    BCLintendstoextend

    AlmondDropsplatformd

    ev

    elopedbyitsAlmondDrops

    HairOilbrandto

    otherpersona

    lcarepro

    duc

    tstoleverageon

    thestrongconno

    tationo

    fAlmon

    ds

    withnu

    trition

    P

    ursueinorganic

    O

    pportunities

    Willsee

    kinorgan

    icgrow

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    FMC

    Gan

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    Theinorganicgrowthopportunitieswillfocusontargetingnichebrandswhichc

    anbenefitfromB

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    tionnetw

    orkso

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    bema

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    Indiabran

    ds

    2 9

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