ribbit..inc portfolio

brand identity

environmental graphics

signage & wayfinding

implementation

ribbit thinking

Today, we move too fast and live in distraction. And finding a meaningful experience these days that truly connects to anything greater than the ‘sameness’ platform is truly the occasional surprise. Sure, we all talk about change, set to carry out the well-combed strategies, but at the end of the day with the multitude of choices, we are left with very little in resources and creative muscle to experience anything truly wonderful.

Sure we all need to do more with less in a highly competitive market. But we also need to pay attention more often and find ways to communicate more meaningfully than just simply jumping to Tarzan’s call and mimicking the popular vocabulary by default. Today more than ever, we need focus and to have a clear sense of identity, as well as effective communication tools that can connect in a more lasting style. We maybe need to do less and be more. If we can stay fresh and relevant to our surroundings, we can find ways to deliver meaningful results and improve our sense of neighborhood.

So what does ribbit do exactly? We think, plan, doodle and listen to create great stuff and enhance your brand through unique communication elements. And that means understanding your needsand those of your user to stay ahead of the process. This requires a fair amount of human sensitivity, vision, diligent anticipation as well as strategic thinking. Our strength comes from a unique blend of experience and schooling that embraces architecture, design, consumer psychology, graphics and fabrication. We will not only provide you with design solutions that work and capture your vision,but all the amphibian muscle to put it in place in beautiful fashion. Coming from the swamps, we know what it takes to make it happen. We bridge the gap between the architectural design-idea world and the signage industry. In fact, most our projects include the actual implementation - and this, is our unique difference! And that’s why we think we do it better then most.

ribbit...inc.

123 Mercer Avenue

Hartsdale NY 10530

T 914/ 948.1828

F 914/ 948.3419

www.ribbitinc.com

ribbit...inc.

123 Mercer Avenue

Hartsdale NY 10530

T 914/ 948.1828

F 914/ 948.3419

www.ribbitinc.com

people talk

Starwood HotelsNicholas Lakas /Sr. Director Brand Managementaloft, element & four points brand914/ 640.1857

W HotelsAliya Khan / Global Brand Design212/ 380.4034

Luxury CollectionChristine McGinnis / Director of Design914/ 640.5204

Starwood HotelsBrian Proctor / VP Operations914/ 640.2690

SPG Starwood HotelsStephanie Paul-Meltzer914/ 640.6854

LaSalle Hotel PropertiesDean Lopez / Senior VP301/ 941.1523

Noble House Hotels & ResortsJamie Colee / VP of Development425/ 827.8976

Carl Myers ArchitectCarl Myers / 305/ 975.0470

Rockwell GroupChuck Wood, Managing Director011 34 91 524 1870

Jones Lang LaSalleLouis Molinini / Sr. Project Manager703/ 287.0491

Hilton HotelsLarry Traxler / VP Architecture & Design312/ 780.5779

BBGMDavid Delcher, AIA / Senior Associate202/ 452.1644

Nahkeel HotelsDavid Bromell /Owner Rep. Istithmar Hotel Washington LLC202/ 621.1875

Rossi ArchitectureSteve Rossi / 619/ 291.8272

DeLarosa Design StudioMarcie DeLarosa / 312/ 922.7731

Tricarico Design GroupNicole Tracarico / 973/ 692.0222

Advantage Sign Co.Jim Delellis / 813/ 855.6476

Spectrum Signs Corp.Tom Morra / Assoicate Partner973/ 779.7736

Andaz / 75 Wall - New York City, NYRibbit created the property graphics and signage/wayfinding program for this boutique property as a design build format. We worked with brand, owners, Rockwell Group and generated all documents and handled city approvals and fabrication. The signage elements enhance the brand voice, interior design, and local culture specific to this unique property in the fabric of wall street culture

W Hotel Washignton, DC

Signage & Wayfinding Design | Implementation

Ribbit created the property’s identification and branded graphics/signage/wayfinding program for this boutique historical property across from the White House,including all the 3rd party signage/graphics for Bliss and JG Restaurant. We worked with Jones Land LaSalle’s team, ownership, Dianna Wong, BBGM and W design team on all planning, city approvals, property specific design and brand standards to generate all documents fabrication and successful implementation.

Riviera Resort & Spa, Palm Springs, CA

Brand Identity | Signage & Wayfinding | Implementation

Ribbit created the property identity, graphics and signage/wayfinding program for this boutique property - design build. We generated all documents and handledcity approvals and fabrication. The signage elements enhance the brand voice, interior design, and local culture specific to this property.

W Buckhead, Atlanta GA

Signage & Wayfinding Design | Implementation

Ribbit created the property graphics and signage/wayfinding program for this boutique property as well as 3rd party operators such as ‘Market’ by JG RestaurantGroup. We handled all planning, design, generated all documents and handled city approvals for fabrication and implementation. The signage elements enhance the brand voice, ‘country club’ like interior design and local culture specific to this property.

Brand Identity | Signage & Way�nding | Implementation

Sign Type A2 - Pylon Sign - Front Elevation

2.5” 2.5”12”62”

A2 Sign A2 - End View DetailA Sign A2 - Backside ElevationBqty: 1 required, double face

alum. fabricated/weldedto steel frame sign cabinet stencil-cut each side for aloftletters - painted met. dark blue pms 7545

.080 alum. fabricated triangularshape message panel securedat ends with adjustable st.steelhardware paint �n. pms 2925;

copy to be white vinyl per brand specs;(lofts available)(aloha)(live life aloft)

6”

14” letters

14” letters 43”

10’-0”

5”

A

A

A

L O F T L I V E L I F E A L O F T

scotchprint graphic stripefrom brand standards overwhite acrylic panel back litwith �ourescents around uppersign area-each side, top /bot.see dwg. A2-5.0 for dtls.

reveal area painted on frontand backside to match corresponding edge ofcolor stripe at each side;will verify on shop

front pms 284/TBDback pms 381/TBD

A

A

Ribbit was instrumental in developing the signage standards for this new brand of Westin Hotels.We designed and developed specification drawings for this signage program to be implemented effectively worldwide.

Aloft - Starwood Hotels - Signage Prototype Standards

Ribbit worked as part of the design team for the new brand development group in Starwood to create the property identification.We integrated the brand standards with existing conditions and zoning requirements to provide a strong and cohesive brand voice.


Starwood Hotels - Co-Branded Development, San Francisco

Sign Type A1- Pylon Improvements Front Elev.A1> located at roadside to Highway 101

24’-6” AFF

6’-6”6’-6”

6’-6”

190 sf

130 sf

130 sf

130 sf

total PROPOSED sign area

x 2 sides

total EXISTING sign area

x 2 sides

580 sf

640 sf

1160 sf

30’

6’-2”

9’ -6”9’ -6”

6”6”

6”6’ -6”

6’ -6”

existing concrete baseto be cleaned and paintedTBD

existing steel poleto be cleaned and paintedto match alum. cladding

1/8” alum. cladding overexisting steel poles paint�nish metal silver MP18100see dwg. A1-1.1 and eng.specs. for details

line of existingpylon sign structure

new steel angle frame/metalsign cabinet with strecth fabricfaces internally illuminated,secured to new steel anglecladding frame per eng. dwgs.see dwg. A1-1.1 for dtls.paint �nish per brand standards

Sign Type A1 - Pole Sign ID - Side Elevation

Existing Pylon Sign

A

2’-8” 12”12”

55’-0”

20’-0” 2’-0”

2’-0”

4’-6” 7’-4”9’-4”

25’-0”

proposedsign area

proposedsign area

proposedsign area

proposedsign area

1280 sf

Ribbit was retained to create a unique modern art deco interpretation of the property identificationto enhance and align with the architecture of the building and interior design. The result was evident ina stronger sense of place and brand personality.


Hotel Deca - Seattle WA

6’-6”11’-5”

30”

10-1

/2”

19-1/2”

14”

45th St. Elevation - (1) required

sign area: 110sf

28’-0” AFFapprox.parapet wallelevation

Sign Type A2 - Projecting ID - Structure Elevation Dtl.B

3” alum. round tubingcut welded to sign cabinet sidespaint �n. MP 18099 met. silversee dtl. 2 dwg A2.1

36” high channel lettersurface mounted to 3” alum. tubing constructed circleswith silver returns and blueacrylic faces internally neonilluminated -see section dtl. 1

.090 alum. fabricated claddingwelded to upright angle framestructure per dtl. 2 dwg. A2.1 paint �n. MP 18145 met. gray

6’-0” projection

3-3/8” o�set

22’-0

”

10’-9”12”

1’-7”12”

7-1/

2”

4’-3”

4” steel tubing structure withw/ welded angle frame and mounting stubs/plate to receivealum. cladding per eng. dwgs.

2

1

4

3/8” expansion shieldsas req’d per eng. dwgs.

structural mountingplate 1” thick 24”x30” welded to internal tubing frameper eng. dwgs. - see dtl. 2

Ribbit was retained to create a unique modern art deco interpretation of the property identificationto enhance and align with the architecture of the building and interior design. The result was evident ina stronger sense of place and brand personality.


Hotel Deca - Seattle WA

45th St. Elevation

Type A2 - Letter/Bracket Section Detail - Front View145th St. Elevation

Type A2 - Structure Frame Detail - Plan View2

.090 alum. fabricated claddingwelded to upright angle framestructure per dtl. 2 dwg. A2.1

3” round tubing fabricatedcircles with welded cap ends

8” structural circle shapes

MP 18145

43”

36”

51”

7” 7”

3”

2”

14”

16”

3”8”

20”

to primary feed thru sign cabinet

4” steel tubing structure withw/ welded angle frame and alum.cladding per eng. dwgs.

steel tube welded to uprightsteel member with st. mounting plateper eng. dwgs.

stencil cut acrylic faces for HOTEL

provide face access panel w/recessed screws

2” x 8” x 1/4” alum. tubingwelded to letter angle framesecured to bracket per eng. dwgs.see dtl. 4

.063 alum. reverse channelletter returns - paint MP 22078metallic blue silver

3/16” - blue translucentacrylic faces #2051

U.L. approvedelectroboot connector

elevation post (neon holder)

12mm 6500 white neon

alum. fabricated structuralbracket with 1/4” plate insideface to extend for connectionof each letter - see dtl. 4

plug weld letters to alum.round tubing circles

30MA

/ 120VTRA

NSFO

RMER

.125 alum. backing on lettersfor added support to weld untoround tubing

structural mounting plate 1” thick 24”x30” welded to internal tubing frameper eng. dwgs. - see dtl. 2

Ribbit developed the graphics and signage program for this boutique waterfront property and generated all documents for city approvals and fabrication purposes. The signage design works well within the modern/tropical & asian motif in the architecture and unique style of the propertyIt offers a timeless sophisticated presence.


Grove Isle Hotel & Spa - Miami FL

La Playa Resort & Spa, Naples, FLRibbit developed the graphics and signage program for this boutique waterfront property and generated all documents for city approvals and fabrication purposes. The signage design works well within the classical spanish architecture and unique style of the propertyand offers a timeless sophisticated presence.


The Shores Resort & Spa Daytona Beach, FLRibbit provided planning, design and implementation for the signage & wayfinding program of this waterfront hotel property.The bold look and feel of the signs express the elegance yet fun elements found in the interior design. These provide an effective pathof direction from the entrance to parking, interior public areas and guest amenities.


Ocean Key Resort & Spa, Key West Florida


Ribbit developed the graphics and signage program for this boutique waterfront property and generated all documents for city approvals and fabrication purposes. The signage design works well within the tropical colonial architecture and property four star amenities - and fun approach.

Sanzari Medical Arts Building, Hackensack, NJRibbit created the image, signage & wayfinding program for this mixed-use commercial building, from main building identification, groundand parking signs to tenant signage and building standards.


Ribbit here collaborated with Spectrum Signs in creating a unique flagship design in Times Square for Chase. We developed the exterior facadedesign to include main entry marquee, facade treatment of LED relay signs, 2nd floor window treatment, new ATM area improvements and stair wall treatment to 2nd floor lobby area.


Chase Times Square - Signage Design & Documentation

10’-0”

Brand ID Entry Sign - Side View

edge of sidewalk

24”chase channel letterswith white neon /glass facesand blue returns mounted on trapezoidcantilever edge intersectingback edge of return -see dtl. 1 dwg. 3

heavy-duty rotating motormechanism/support as requiredinstalled in center area of signstructure for glass logo -per eng. specs

approx 27” square x 19-3/4“ deepst. steel square/center structureforming inside of logo to serve asglass panels support and LED housingfor edge lit source per eng . dwgs.requirements; provide service access(see elev. dtl A for ref.)

rotating 3/4” clear stepping glass panels forming logo with structuralinterior/center st. steel square area withinternally edge lit blue LED light per eng. requirements -center panel to be blue glass(see elev. dtl A for ref.)

structural decorativebeam st. steel #4 fin. with2nd level area painted blue anddecorative s.s. cables to supportsign/glass logo mounted on centerof entry per eng. requirements.see plan view for ref. size TBD/subject to field verification

decorative logoat entry center columnpedestrian level -see pg. 1 for dtls.

app

rox.

6’-6

”(V

IF)

exis

itn

g s

teel

co

lum

n (

VIF

)

3”

app

rox.

25” 11”

22” beyondbldg. facade8’-0” projection

13”

pro

per

ty li

ne

21”

3/4”

1”

72”

over

all

gla

ss ro

tati

ng

log

o

1” s

tep

in g

lass

p

anel

s to

cen

ter

typ

19-3/4”4” 4” 4” 4”

18” typ

27-1/2”

42” typ

72” overall (cen

ter pan

el)

6” typ

72” overall (center panel)

6” typ

open

Glass Main ID Sign - Front ViewA

1Main ID rotating

27-1

/2”

trapezoidal cantileverst. steel cladding withblue painted sections (see planview dwg. 3) supporting chaseglass logo/letters per eng.drawings /specs.verify field conditions

1

2

8’-0” projection

7”

22” offset

to property line

trapezoidal cantileverst. steel cladding withblue painted sections asshown supporting chaseglass logo/letters per eng.drawings /specs.

trapezoidal cantileverst. steel cladding supportingchase letters on edge perplan view

structural beamwith decorative st. steel #4cladding and cables per eng.dwgs. -supporting signs and glass rotating icon - see dwg. pg. 2

10’-6

” span

11’-2” span

approx. 20’-2”

Brand ID Entry Sign - Plan View1Main ID rotating

Cantilever Section At Letters - End View1

property line

34” base plate

property line

9”

24”chase channel letters front litw/white neon glass face with bluereturns mounted on trapezoidcantilever edge intersectingback edge of return - see dtl 1 above

24” illuminated channel letters mounted on trapezoidcantilever section intersectingback edge of return - typ.

72” overall glass rotating logo

19-3/4” st. steel square/center structureforming inside of logo to serve asglass panels support and LED housingfor edge lit source per eng . dwgs.requirements; provide service access(see dwg/specs pg. 2 for ref.)

rotating 3/4” clear stepping glass panels forming logo with structuralinterior/center st. steel square area andinternally edge lit blue LED light per eng. requirements -center panel to be blue glass(see dwg. pg. 2 for ref.)

Ribbit here collaborated with Spectrum Signs in creating a unique flagship design in Times Square for Chase. We developed the exterior facadedesign to include main entry marquee, facade treatment of LED relay signs, 2nd floor window treatment, new ATM area improvements and stair wall treatment to 2nd floor lobby area.


Chase Times Square - Signage Design & Documentation

Nemo Restaurant, Miami


Ribbit created this restaurant’s brand image, print and promotional materials, and unique sign element constructed allin one piece, painted copper hammerite mixed with particles to emulate a special textured effect and halo lit.

Nova Terra Restaurant, New Brunswick NJ


Ribbit created this restaurant’s brand image, print and promotional materials, signage and design consulting services.We placed a palm tree acting as an anchor to the round bar in the center and also to hold liquor with glass shelves around the trunk.

Ribbit & JRDG created this restaurant’s brand image, print design, promotional materials, brand standards as well as the brand’s identification.Our brand sensitivity and marketing approach served to create this strong recognizable mark that could work in any application confortably end effective.


Astor Wines & Spirits - New York, NY

Ribbit created the brand identity, positioning, signage and marketing/promotional concept for this unique italian restaurant.We were involved in design consulting and creative positioning during and long after the development process.


Via Restaurant - Denver, CO

Ribbit is constantly involved in projects that offer a comprehensive graphics & signage component. We normally produce what we create.From brand identity, positioning, marketing/promotional materials to signage and environmental graphics, design - build.


Miscellaneous Works - Graphics, Identity & Signage

Ribbit is constantly involved in projects that offer a comprehensive graphics & signage component. We normally produce what we create.From brand identity, positioning, marketing/promotional materials to signage and environmental graphics, design - build.


Miscellaneous Works - Graphic Design, Identity & Signage Concepts

ribbit..inc portfolio

Documents

property specific design

interior design

design solutions

w design team

design build format

property identity

property graphics

unique property