rotary global rewards: the good you do comes back to you
TRANSCRIPT
1 | R E A C H I N G T H E F I N A L 1 %
The good you do comes back to you.
2 | R E A C H I N G T H E F I N A L 1 %
3 | R E A C H I N G T H E F I N A L 1 %
THIS PROGRAM IS A GREAT WAY TO THANK YOU FOR
YOUR MEMBERSHIP AND SERVICE .
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OVERVIEWROTARY GLOBAL REWARDS SINCE JULY 2015
Rotary Global Rewards offers Rotarians discounts on
products and services for travel, entertainment, and merchandise.
Free to all Rotarians!
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To create an e-shopping experience with exclusive access through My Rotary for Rotarians throughout the world and their partners
THE VISIONROTARY GLOBAL REWARDS
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THE AIMROTARY GLOBAL REWARDS
To help clubs retain members and attract new ones2014 2015 2016 2017
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Every active Rotarian is automatically eligible to participate.
Over 20,000 members have used RGR since launch!
ELIGIBILITYROTARY GLOBAL REWARDS
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A TRULY WIN-WIN-WIN SITUATIONROTARY GLOBAL REWARDS
ROTARIANS VENDOR
Enjoy program benefits
Encourage Rotarian Vocational Interaction
Net proceeds to The Rotary Foundation
Grow membership & increase retention
Gain new business opportunities
Build up positive reputation and contribute to CSR
Create a Happier Rotary!!
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The RGR participant can offer
THE OFFERSROTARY GLOBAL REWARDS HOW IT WORKS
Discounts to
Rotarians
Contribution to
Rotary(net proceeds
to TRF)
or
Both
or
1 0 | R E A C H I N G T H E F I N A L 1 %
OVER 1,300
OFFERS!
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TRAVELROTARY GLOBAL REWARDS OFFERS
Global
1 2 | R E A C H I N G T H E F I N A L 1 %
SHOPPINGROTARY GLOBAL REWARDS OFFERS
Global
1 3 | R E A C H I N G T H E F I N A L 1 %
I.T. AND SERVICESROTARY GLOBAL REWARDS OFFERS
Global
1 4 | R E A C H I N G T H E F I N A L 1 %
ENTERTAINMENT and MOREROTARY GLOBAL REWARDS OFFERS
Global
1 5 | R E A C H I N G T H E F I N A L 1 %
OVERVIEWROTARY GLOBAL REWARDS
Find deals and link to Rotary Global
Rewards on the Club Locator App! Available from
iTunes and Google Play.
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HOW TO FIND DEALS
ROTARY.ORG/GLOBALREWARDS
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1 8 | R E A C H I N G T H E F I N A L 1 %
Hong Kong
1 9 | R E A C H I N G T H E F I N A L 1 %
wallet
2 0 | R E A C H I N G T H E F I N A L 1 %
10% Off + 10% of Sale Back to Rotary from STEWART/STAND® Stainless Steel Wallet
2 1 | R E A C H I N G T H E F I N A L 1 %
2 2 | R E A C H I N G T H E F I N A L 1 %
Add your own offer for your business and share this unique feature of the program with Rotarians.
2 3 | R E A C H I N G T H E F I N A L 1 %
CREATE A NEW OFFER
2 4 | R E A C H I N G T H E F I N A L 1 %
RIP Ravindran appointed 30 country ambassadors
COUNTRY AMBASSADOR
Their duties :• to strategically identify, cultivate, and work with Rotary • to solicit local and international companies of interest • to use and to negotiate discounts for the benefit of club
members, program participants, and others as appropriate
• Many offers launched by Ambassadors: Harvey Norman (Australia), .italo Train (Italy), Elite Hotels (Sweden)
• International Office Managers have been helping to generate offers as well
2 5 | R E A C H I N G T H E F I N A L 1 %
RI board of directors has mandated:Every District should appoint a Rotarian to chair a RGR District Committee to encourage Rotarian offers and to promote the RGR program.
There were 338 District Rotary Global Rewards Chairs appointed in 2015-16. Appointments are in progress for the 2016-17 Rotary year.
2 5 | S I G N A T U R E P A R T N E R P A C K A G E 2 0 1 4
RGR DISTRICT COMMITTEE
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SPEND LESS, GIVE MORE.
THE GOOD YOU DO COMES BACK TO YOU!
WWW.ROTARY.ORG/GLOBALREWARDS
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A Winning Strategy
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ROTARY GLOBAL REWARDS
In the beginning…
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R O TA RY G L O B A L R E WA R D S
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R O TA RY G L O B A L R E WA R D S
• More than a million Rotarians• Millions of potential sellers• How can we connect them?
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R O T A R Y G L O B A L R E W A R D S
• The good you do comes back to you and to our Rotary Foundation
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R O T A R Y G L O B A L R E W A R D S
3) ITALIAN RAIL COMPANY = ITALO
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R O T A R Y G L O B A L R E W A R D S
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R O T A R Y G L O B A L R E W A R D S
Rotarians can take advantage of the opportunity to travel with Italo:
Fixed discount always available on the FLEX FAREwith the Italopiù program
3 5 | R E A C H I N G T H E F I N A L 1 %
R O T A R Y G L O B A L R E W A R D S
3 6 | R E A C H I N G T H E F I N A L 1 %
R O T A R Y G L O B A L R E W A R D S
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R O T A R Y G L O B A L R E W A R D S
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R O T A R Y G L O B A L R E W A R D S
Average cost of a train ticket = USD120Average cost with RGR = USD108
43,000 Italian Rotarians1 ticket per Italian Rotarian per year
with 3% to TRF = USD140,000 each year to TRF
and USD 516,000 savings
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R O T A R Y G L O B A L R E W A R D S
And if all of the Rotarian visiting Italy take advantage of this offer, how much
more will the foundation benefit?
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THANK YOU FOR ALL YOU DOTO SUPPORT ROTARYGLOBAL REWARDS!!!
4 1 | R E A C H I N G T H E F I N A L 1 %
The good you do comes back to you.
4 2 | R E A C H I N G T H E F I N A L 1 %
4 3 | R E A C H I N G T H E F I N A L 1 %
THIS PROGRAM IS A GREAT WAY TO THANK YOU FOR
YOUR MEMBERSHIP AND SERVICE .
4 4 | R E A C H I N G T H E F I N A L 1 %
OVERVIEWROTARY GLOBAL REWARDS SINCE JULY 2015
Rotary Global Rewards offers Rotarians discounts on
products and services for travel, entertainment, and merchandise.
Free to all Rotarians!
4 5 | R E A C H I N G T H E F I N A L 1 %
To create an e-shopping experience with exclusive access through My Rotary for Rotarians throughout the world and their partners
THE VISIONROTARY GLOBAL REWARDS
4 6 | R E A C H I N G T H E F I N A L 1 %
THE AIMROTARY GLOBAL REWARDS
To help clubs retain members and attract new ones2014 2015 2016 2017
4 7 | R E A C H I N G T H E F I N A L 1 %
Every active Rotarian is automatically eligible to participate.
Over 20,000 members have used RGR since launch!
ELIGIBILITYROTARY GLOBAL REWARDS
4 8 | R E A C H I N G T H E F I N A L 1 %
A TRULY WIN-WIN-WIN SITUATIONROTARY GLOBAL REWARDS
ROTARIANS VENDOR
Enjoy program benefits
Encourage Rotarian Vocational Interaction
Net proceeds to The Rotary Foundation
Grow membership & increase retention
Gain new business opportunities
Build up positive reputation and contribute to CSR
Create a Happier Rotary!!
4 9 | R E A C H I N G T H E F I N A L 1 %
The RGR participant can offer
THE OFFERSROTARY GLOBAL REWARDS HOW IT WORKS
Discounts to
Rotarians
Contribution to
Rotary(net proceeds
to TRF)
or
Both
or
5 0 | R E A C H I N G T H E F I N A L 1 %
OVER 1,300
OFFERS!
5 1 | R E A C H I N G T H E F I N A L 1 %
TRAVELROTARY GLOBAL REWARDS OFFERS
Global
5 2 | R E A C H I N G T H E F I N A L 1 %
SHOPPINGROTARY GLOBAL REWARDS OFFERS
Global
5 3 | R E A C H I N G T H E F I N A L 1 %
I.T. AND SERVICESROTARY GLOBAL REWARDS OFFERS
Global
5 4 | R E A C H I N G T H E F I N A L 1 %
ENTERTAINMENT and MOREROTARY GLOBAL REWARDS OFFERS
Global
5 5 | R E A C H I N G T H E F I N A L 1 %
OVERVIEWROTARY GLOBAL REWARDS
Find deals and link to Rotary Global
Rewards on the Club Locator App! Available from
iTunes and Google Play.
5 6 | R E A C H I N G T H E F I N A L 1 %
HOW TO FIND DEALS
ROTARY.ORG/GLOBALREWARDS
5 7 | R E A C H I N G T H E F I N A L 1 %
5 8 | R E A C H I N G T H E F I N A L 1 %
Hong Kong
5 9 | R E A C H I N G T H E F I N A L 1 %
wallet
6 0 | R E A C H I N G T H E F I N A L 1 %
10% Off + 10% of Sale Back to Rotary from STEWART/STAND® Stainless Steel Wallet
6 1 | R E A C H I N G T H E F I N A L 1 %
6 2 | R E A C H I N G T H E F I N A L 1 %
Add your own offer for your business and share this unique feature of the program with Rotarians.
6 3 | R E A C H I N G T H E F I N A L 1 %
CREATE A NEW OFFER
6 4 | R E A C H I N G T H E F I N A L 1 %
RIP Ravindran appointed 30 country ambassadors
COUNTRY AMBASSADOR
Their duties :• to strategically identify, cultivate, and work with Rotary • to solicit local and international companies of interest • to use and to negotiate discounts for the benefit of club
members, program participants, and others as appropriate
• Many offers launched by Ambassadors: Harvey Norman (Australia), .italo Train (Italy), Elite Hotels (Sweden)
• International Office Managers have been helping to generate offers as well
6 5 | R E A C H I N G T H E F I N A L 1 %
RI board of directors has mandated:Every District should appoint a Rotarian to chair a RGR District Committee to encourage Rotarian offers and to promote the RGR program.
There were 338 District Rotary Global Rewards Chairs appointed in 2015-16. Appointments are in progress for the 2016-17 Rotary year.
6 5 | S I G N A T U R E P A R T N E R P A C K A G E 2 0 1 4
RGR DISTRICT COMMITTEE
6 6 | R E A C H I N G T H E F I N A L 1 %
SPEND LESS, GIVE MORE.
THE GOOD YOU DO COMES BACK TO YOU!
WWW.ROTARY.ORG/GLOBALREWARDS
6 7 | R E A C H I N G T H E F I N A L 1 %
Naish ShahMember of Rotary Club of Naperville-DowntownMember Benefits Program Manager (RI)
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Program launched on July 1, 2015 on-time and under budget
Great TEAM effort throughout Secretariat and Districts• RGR Committee, 338 District Chairs, 44 Ambassadors and RI Staff
Over 81,000 unique visits to the program
21,000 members have logged in to access program
13,000 members redeemed offers
1350+ offers available and adding more local vendors every week
310 Rotarians have submitted their own offers
PROGRAM PROGESS JULY 2015 – MAY 2016
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Offers in program have doubled from 660 to 1350
Create An Offer featured launched September 2015
Rotaractor Access enabled November 2015
New version of Rotary Club Locator App released January 2016• Link to access Rotary Global Rewards• Search for any Rotary Club in the world
Vote on Contributions March 2015• Members can vote on allocation of net proceeds to Areas of Focus
PROGRAM ENHANCEMENTS
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Future Enhancements
IT department is working on improving speed of website Regionalization of the Rotary Global Rewards website
Country Number of Offers Country Number of Offers
Brazil 150 in Portuguese Philippines 10 in English and Spanish
Korea 140 in Korean Argentina 10 in Spanish
Australia/NZ 150 in English Indonesia 10 in English
Canada 70 in English Malaysia 10 in English
India 20 in English Singapore 10 in English
Italy 10 in Italian UK/Europe 22 (French, German, Italian)
7 1 | R E A C H I N G T H E F I N A L 1 %
T IP S TO F IND R OTA RY G L O B A L RE WA RD S
Best Ways to Find Rotary Global Rewards online:
• Just Google – Rotary Global Rewards
• Use www.rotary.org/globalrewards
• Download the Rotary Club Locator App
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DEMONSTRATION OF ROTARY GLOBAL REWARDS
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Please get a myrotary account and use the program !!
Tell your fellow Rotarians about the program
Encourage Rotarians to create their own offers
Get businesses you know to participate in program
Give us your feedback at [email protected]
WE NEED YOUR HELP
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ROTARY GLOBAL REWARDS MARKETINGRotary International Convention 21061 June 2016
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M A R K E T I N G S T R AT E G Y
Approach: • Position as unique benefit for Rotarians
and RotaractorsMessaging strategy:
• promote popular categories & program benefits
• promote stories Promotion toolkit (online):
• Flyers, videos, talking points
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P R O M O T I O N A L T O O L K I T
Updated promotional toolkit available in all Rotary languages:• Videos • Presentation • Email template• Social posts• Talking points• Fliers, sell sheet
• Additional resources• FAQ’s• How to guides
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SOCIAL – Facebook
7 8 | R E A C H I N G T H E F I N A L 1 %
C A R O U S E L A D S F O R I N S TA G R A M A N D FA C E B O O K
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U S E T E S T I M O N I A L S T O B U I L D P R O G R A M C R E D I B I L I T Y
• Capturing and sharing testimonials is a proven strategy
• Share your story• #RotaryStory campaign• Rotary.org/rotarystory
Rotarian Magazine 1/2016
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A D D Y O U R O W N O F F E R
Provide Rotarians with the opportunity to:• share discounts• help expand the program• build their businesses
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ROTARY GLOBAL REWARDSSpend Less. Give More.
www.rotary.org/globalrewards