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news summer 2012n°19
EVENT « THE WORLD’S BIGGEST FASHION SHOW BY GALERIES LAFAYETTE »THIRD EDITION
02 EDITORIAL
> Tuesday 18 September 2012 at Galeries Lafayette Haussmann
> Saturday 22 September 2012 in stores across France
04 LIVE SHOW CASTING IN PARIS
> Coco Liscia Casting Director
> Sébastien Cambos, Deputy Fashion Editor of the magazine Glamour
> Le Backstage : L’Oréal Professionnel, Official Hairstylist
06 SHOW THEMES
> 24/7 Fashion :
City Slicker, « workwear rules »
Tea Time, « time for fantasy »
Cocktail Time, « pictures beautiful ladies »
Night Owl, « all black ensemble »
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The third edition of the World’s Biggest Fashion Show is coming to the Galeries Lafayette stores on 18 and 22 September!
Head to the giant runway for a show featuring thousands of fashionistas at 7pm Tuesday
18 September at Galeries Lafayette Paris Haussmann and on Saturday 22 September in
fifty stores across France!
Fashion 24/7 is the focus of this year’s autumn style event at Galeries Lafayette, which
is aimed at all fashion fans.
Fashion 24/7 by Galeries Lafayette, brings you fabulous fashions around the clock! Eve-
ryone can get their fashion fix anytime, anywhere… Log in, check out the latest trends
and buy the best labels in just three clicks!
The countdown has begun for all fashion lovers who want to be part of the third edition of the World’s Biggest Fashion Show!
Register now at www.galerieslafayette.com !
For the first time, wannabe participants with the hottest looks will be invited to a
casting for the Paris show on 10 and 11 September. A panel of judges made up of
fashion professionals like Coco Liscia, director of top Fashion Week shows, will pick 400 people who will have the unique chance to strut their stuff on the runway in Paris on
18 September.
Other major addition in Paris this year is on the day and
live streaming of the World’s Biggest Fashion Show on the homepage of the Galeries Lafayette website.
> Tuesday 18 September 2012 at Galeries Lafayette Haussmann Saturday 22 September 2012 in stores across France
THE WORLD’S BIGGEST FASHION SHOW BY GALERIES LAFAYETTE / THIRD EDITION
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The countdown has begun: Follow Fashion 24/7, the third World’s Biggest Fashion Show, non-stop on http://www.galerieslafayette.com/carnet-mode/… another highlight of Paris Fashion Week!
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LIVE SHOW CASTING IN PARIS
for the first time, Galeries Lafayette is asking the shortlisted participants for
the Paris show to come to a huge live casting on 10 and 11 September, attended by Corinne «Coco» Liscia, casting director for the biggest interna-
tional fashion weeks.
The candidates with the right look who have sent their interpretations of one
of the four themes – City Slicker, Teatime, Cocktail Hour and Night Owl – to ga-
lerieslafayette.com will show off their style to a panel of industry professionals:
Corinne Liscia, Sébastien Cambos and a fashion expert from Galeries Lafayette.
Their mission is to pick the 400 hottest looks.
With their official invitation from Galeries Lafayette in hand, all the lucky people
chosen to take part in the World’s Biggest Fashion Show will be in the expert
hands of the hairstylists and makeup artists on the day and enjoy the fashion
show to the full!
Just one rule: no diktats, but a natural flair for fashion, attitude and a passion for
style…
> Coco Liscia, Casting Director
Casting Director for the most incredible Fashion Weeks, Corinne aka Coco has
staged castings for shows by Karl Lagerfeld, Fendi (including putting 100 models
on the Great Wall of China), Etam, Alexandre Vauthier, Céline and Vionnet, to name
just a few of her collaborations.
BACKSTAGE
The show begins backstage, with the
army of hairstylists and makeup artists,
lessons in runway walking and rehear-
sals. The models for a day are about to expe-
rience the backstage buzz behind the scenes
of a fashion show.
Adrenaline is flowing, stomachs are churning and hearts are beating fast… Eve-
ryone is working hard to make the show a success!
> L’Oréal Professionnel, Official Hairstylist
L’Oréal Professionnel, the «Parisian House of Hairdressing», is giving thirty or so
of its most talented hairstylists the job of teasing the tresses of the 400 models
for a day in Paris in just a few hours!
As an official partner of Paris Fashion Week, L’Oréal Professionnel has joined Ga-
leries Lafayette in this mass celebration of fashion.
> Sébastien Cambos, Deputy Fashion Editor of the magazine Glamour
Every month Sébastien Cambos, 31, puts his chic pop style in print in Glamour. He
brings to the judging panel a keen eye and a passion for statement fashion and
people who dare to be different. Over the huge two-day casting, he will spot the
participants who will light up the runway with their own unique look during the
third edition of the World’s Biggest Fashion Show!
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> Studiomakeup
Finally, for their makeup the models for a day will be in the expert hands of the
Guerlain and StudioMakeup teams.
> Samsung, a partner in technology
Design and innovation are in its DNA, and so it’s only natural that Samsung, the
leading manufacturer of consumer electronic goods, has joined the World’s Big-
gest Fashion Show this year. With its range of connected products — smartpho-
nes, tablets, notebooks, televisions and digital cameras — Samsung will capture
some incredible experiences and make the show the most high-tech fashion
event of the year!
Find out more by visiting Samsung’s Facebook page. (www.facebook.com/samsun-
gfrance).
SHOW THEMES 24/7 Fashion
> City Slicker
When we hop out of bed in the morning, we pull on the clothes to start a
new day: « workwear » rules and masculine elegance are being rewritten and
transformed into an all-purpose charm offensive: reefer, safari or over-sized jac-
kets, flat caps, trench coats, andro-chic officer coats and masculine materials.
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> Tea Time
In the afternoons, everything stops for tea… except glamour. This is a time for
fantasy, offbeat arty looks, unlimited prints and a touch of fur or embroidery
mixed to create a delicious infusion of luxury and pop art! On the red carpet,
hair is left loose rather than scraped back and matte red lipstick preferred to
gloss. Artists, this is your time to shine!
> Cocktail Time
Picture beautiful ladies on the arm of handsome gentlemen! For a fantasy cocktail
party, embody the quintessentially 1960s take on perfection… This blow-dried living
doll has a wardrobe of flower prints or silk and satin pastels to clink drinks in style.
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> Night Owl
Dark is the night, here there is no light. Drama and mystery are the order of
the night for heroines in leather, lace, feather and fishnet worn as an all-black
ensemble until dawn, from dinner to bed.
Galeries Lafayette press contactsMarjorie Rousseau
[email protected] / +33 1 42 82 82 92
National press: Déborah Né[email protected] / +33 1 42 82 32 83
International press: Virginie [email protected] / +33 1 42 82 30 18
Regional press: Samantha [email protected] / +33 1 42 82 84 55
Patricia Goldman Communication press contactsValentine Fabry
[email protected] / +33 1 47 53 65 67 / +33 6 80 13 51 75
Xavier Boudry [email protected] / +33 1 47 53 65 68 / +33 6 62 30 55 76
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