salesforce - crm in healthcare industry

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CRM in Healthcare Industry Salesforce

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Page 1: Salesforce - CRM in Healthcare Industry

CRM in Healthcare Industry

Salesforce

Page 2: Salesforce - CRM in Healthcare Industry

What is CRM?

Customer relationship management (CRM) is the system

that ensures effective communication and smooth

interaction of company with its customers.

CRM system includes sales functions like organizing,

automating, and synchronizing , in addition to marketing and

technical support.

Page 3: Salesforce - CRM in Healthcare Industry

Familiarizing with Healthcare Industry

Healthcare industry is the industry that specializes in providing services like health plans, medicines, arrangements of doctors and nurses, medical equipments, or medical insurances, according to the customer’s requirements.

Page 4: Salesforce - CRM in Healthcare Industry

CRM Applications

Service Cloud Sales Cloud Salesforce

Chatter Force.com Salesforce1

Page 5: Salesforce - CRM in Healthcare Industry

Defining Business-to-Business (B2B)

Business-to-Business (B2B) can be define as

an industry model where exchange of

products or services takes place among

businesses, for example between a manufacture

and distributor.

Page 6: Salesforce - CRM in Healthcare Industry

Defining Business-to-Consumer (B2C)

Business-to-Consumer (B2C) can be define as an industry model where exchange of

products or services produce by a business involves direct interaction with consumers.

An example of this is company selling personal products of daily need to

consumers.