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Grakon, LLC March, 2014 INTRODUCTION Confidential © GRAKON LLC 1

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Grakon, LLC

March, 2014

INTRODUCTION

Confidential

© GRAKON LLC

1

• Established in 1978

• Headquarters: Seattle, Washington

• Company-wide TS16949 / ISO 9001 / ISO

14001 certificates

• Leader and pioneer in innovative LED

solutions in select vehicle markets

• Electric and hybrid vehicle preferred

supplier

• Preferred OEM supplier to the global

commercial vehicle market

• Number one commercial vehicle interior

lighting supplier in North America

• Positioned for strategic growth

• Global footprint – vertically integrated

manufacturing in China with global support

Grakon Quick Facts

Confidential

© GRAKON LLC

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Interior Lighting

Systems

General Lighting

Task Lighting

Courtesy Lighting

Compartment Lighting

Style Lighting

Grakon Product Matrix

Exterior Lighting

Systems

Marker Lighting

Signal Lighting

Utility Lighting

Forward Vision Lighting

Style Lighting

Engineered Trim

Components

Ergonomic Components

Storage Systems

Cup Holder Systems

HVAC Louvers

Speaker / Vent Grills

Exterior Lighting,

25%

Interior Lighting,

39%

Trim, 25%

Nameplate, 6%

All Other, 5%

2014 Product Mix

Confidential

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SEATTLE, WASHINGTON

World Headquarters

Global Program Management

Research and Development

Industrial , Ergonomic &Mechanical Design

Opto-Electronic Design

NAFTA Logistics

NORTHVILLE, MICHIGAN

Research and Development

Industrial / Ergonomic Design

Mechanical Design

Opto-Electronic Design

CUSTOMER SUPPORT / ENGINEERING /

PROGRAM MANAGEMENT

Greensboro, NC

York, SC

Denton, TX

Facilities: North America

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HELMOND, THE NETHERLANDS

(AUTOMOTIVE CAMPUS)

European Logistics Center

Order Fulfillment

Inventory Staging

Customer-Specific Sequencing Programs

European Sales & Program Management

Engineering Services

Facilities: Europe

Confidential

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Facilities: Asia

HONG KONG AND DONGGUAN, CHINA

Global Sourcing

Supplier Quality & Development

Product & Process Validation

Tooling & Development

Lean Manufacturing

Asia Sales & Program Management

Engineering Services

Confidential

© GRAKON LLC

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Facilities: Laboratory and Development Process

DEVELOPMENT

Industrial Design

Thermal Modeling and Scanning

Optical Simulation

Electrical Circuit Simulation

ESD, Transient Voltage and Load Dump

Mold Flow Analysis

ENVIRONMENTAL TEST LAB

Humidity / Moisture / Salt Spray

Vibration

Thermal Shock / Cycling

UV, Gloss, Hardness, Flammability

CMM / Laser Scanning

PHOTOMETRIC TEST LAB

Goniometer

Integrating Sphere

Confidential

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2014 GRAKON ACTIVITIES

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Expanded powersports market penetration

Rolled out efficient U-cell production system (1)

Increased Molding line with 6 new injection

molding machines, 27 total (2)

Added robotics to injection molding line

Expanded pressure decay testing for

exterior(sealed lamps)

Expanded Engineering, opened Michigan office,

8 Engineers and 2 PM

Expanded Europe with engineering capabilities

for European customers

Major Activities for Grakon in 2014 are based on Growth

Global Customers

Confidential

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Global Business Growth

North America,

84%

Europe, 16%

2012

North America,

63%

Europe, 34%

Asia, 3%

2015

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CAGR 7.8%

Global Customer Awards

CUSTOMER AWARDS

Seven-time DTNA Masters of Quality Award

VOLVO Top Ten Global Supplier Award

PACCAR 50 PPM Supplier, six consecutive years

Confidential

© GRAKON LLC

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Global Vertical Integration

DESIGN

Industrial Design / Styling

Mechanical Design

Electrical Design

Optical Design

Photometric Analysis

Predictive Analysis

APQP

Testing / Validation

Prototyping

Modeling

Surfacing

Curvature Analysis

Regulatory Compliance

Electronic CAD Interchange

MANUFACTURINGSMT Electronics Assembly

CNC Mold Making

Injection Molding

Auto-Stamping

Assembly

Wire Harness

Sonic Welding

Vacuum Metallization

NC Machining

Wave Soldering

Pad Printing

PCB Populating

Painting / Coating / Doming

CNC Potting / Adhesives

Robotics

SERVICEGlobal Program Management

Tier Two Leadership

Global Logistics

VA/VE Leadership

Automation Support

Kanban / Logistics / JIT

Six Sigma

Confidential

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PARTNERINGDie Casting

Extrusion

Chrome Plating

TYPICAL PRODUCTS

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Grakon’s Product Portfolio

Exterior Lamp assemblies

Engineered Badges and Nameplates

Engineered Trim Components

Interior Functional Lamps

Interior Ambient Lighting

Interior Functional Interior Ambient

TrimExteriorBadging

Confidential

© GRAKON LLC

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• Complete lighting capability

• Extensive experience in ultra-efficient , cost-optimized

LED platform designs that can be designed to meet

ISMA, ROHVA, CISPR and CPSC specifications as well

as international homologation standards

• Design tools to optimize beam coverage and aesthetics

within the challenging mechanical layouts of today’s

leading powersports designs

• Maximized usable light leaving extra charging system

capacity for other electrical demands

• Trim and plastics integration to reduce part count ,

assembly time and cost.

Off-Road Vehicle Capabilities

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© GRAKON LLC

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• Complete lighting supplier for NHTSA, CE, UL and other

global standards

• Vertical integration for outstanding supply chain control

• Extensive experience in ultra-efficient , cost-optimized

LED platform designs meeting the most exacting

aesthetic and styling standards

• Design tools to optimize beam coverage and aesthetics

within the challenging mechanical layouts of today’s

leading powersports designs

• Trim and plastics integration to reduce part count,

assembly time and cost.

On-Road Vehicle Capabilities

Confidential

© GRAKON LLC

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Grakon Other Markets

Confidential

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EMD (LED)

TESLA (LED)

Interior armrest lamps (1 per door)

Puddle and Reflector lamps (17X interior, door panels, trunk)

Exterior door handle lamps (1 per door)

8 unique PN

Dome lamps

Task lamps

Step lamp

Number box

Exterior Lamps

Forward lighting systems

Marker and Side Turn Lamps

Brake and Tail Lamps

Cargo, Utility, Spot Lamps

Light Sources: LED, incandescent,

halogen

Exceeds global regulatory

requirements

Confidential

© GRAKON LLC

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A Highly Engineered Blend of Performance, Style, and

Regulatory Compliance

New Product Development ─ 100mm (4”) Fog/Driving

Lamp

Excellent Light Quality, Customizable Light Distribution

Long Life ─ 40,000 Hours of Continuous Operation

Multiple connector options

Meets SAE Requirements as a Single Lamp (system cost savings)

Power efficiency up to 80% improvement over incandescent equivalent lamp

Product Benefits

Multiple mounting options per customer requirements

High performance LEDs that can be configured to customer demands

Fully sealed, waterproof design

Regulated output to 16V, over voltage protection to SAE J1455

Integral sealed connector or OEM specific pigtail with connector

Product Features

Confidential

© GRAKON LLC

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Concept

Potential Application

New Product ─ LED Worklamp

LED Utility Lamp ─ Excellent Light Quality, Customizable Light Distribution

Long Life ─ 40,000 Hours of Continuous Operation

Best in Class Size vs. Lumen Output; Highly Compact Design

Exceeds ASTM Requirements for Corrosion Testing (CASS)

Power 11W − 70% improvement over sealed beam equivalent lamp

Light Output: 700-800 lumens, cool white, trapezoidal beam pattern

1 Super high performance 900 lumen LED

Die cast aluminum housing with heat fins on rear side

Dimensions: 76mm X 50mm X 88mm (without bracket)

Axial mount with stainless steel bracket

Fully sealed, waterproof design

Regulated output to 36V, over voltage protection to SAE J1455

Standard with pigtail harness, OEM specific connector and harness length

Product Features

Product Benefits

Confidential

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New Product ─ LED Cargo Lamp

LED BoC Lamp ─ Excellent Light Quality, Customizable Light Distribution

Long Life ─ 60,000 Hours of Continuous Operation

Flush Mount Version as Direct Replacement to Incandescent BoC Lamps

Surface Mount Version to Minimize Required Cut Out for Lamp Installation

Meets SAE Back-Up Requirements as a Single Lamp (system cost savings)

Power 6W − 80% improvement over incandescent equivalent lamp

Product Benefits

Light Output: 400 lumens, cool white, flood lit beam pattern

4 high performance 125 lumen LEDs

Optional polished stainless steel or chrome plated plastic bezel

Dimensions: 141mm lamp diameter, 129mm optical surface

Fully sealed, waterproof design

Regulated output to 16V, over voltage protection to SAE J1455

Integral sealed connector or OEM specific pigtail with connector

Product Features

Confidential

© GRAKON LLC

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Engineered Badges, Nameplates, Thresholds

Plastic or zinc alloy die cast

substrates

Decorative finishes: paint,

vacuum metallization, chrome

plate, hot stamp foil, urethane

Exceeds ASTM requirements

for corrosion testing (CASS)

Confidential

© GRAKON LLC

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Delivering Automotive-Grade Fit and Finish Products

to the Powersports Market

Engineered Trim Components

A wide variety of interior class A

trim products

Highly styled aesthetic products

with color, gloss and texture

Range from ‘shoot and ship‘ to

more complex component

assemblies

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Grakon Delivers High Quality and Fast-to-Market Trim

Components

Interior Functional Lamps

Dome, Map, Reading, Footwell,

Door, etc.

Decorative finishes – vacuum

metallization, painted

Switches – tactile, membrane,

rocker, slide, proximity, backlit

Modular lamp assemblies

Confidential

© GRAKON LLC

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Grakon Delivered the CV Industry’s First all LED Interior

Lighting System ─ PACCAR T680 / 579 Platform

Interior Ambient Lighting

Wall accents, storage pockets,

consoles, door panels, etc.

Light guides with homogeneous

output to target surfaces

Point sources or LED strips for

lighting in specific areas

Multi-color or single color LEDs

Confidential

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Accentuates brand character ─ a key trend toward overall

interior design harmonization and user comfort.

Trim Components

Confidential

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Global CV Programs

Interior Lighting System

LED Marker Lamps

Fog / Drive Lamps

Auxiliary Lamps

Engineered Trim Components

LED / Bulb Interior Lighting System

LED Indicator Lamp

LED Marker Lamps

LED Turn Signals

Interior Lighting System

Engineered Trim Components

Interior Lighting System

LED Ambient Lighting

LED Marker Lamps

LED Interior Lighting System

LED Exterior Systems

MD Marker Lighting

Auxiliary Lamps

Engineered Trim Components

LED Interior Lighting System

LED Exterior Systems

Auxiliary Lamps

Engineered Trim Components

MD Marker Lighting

LED / Bulb Interior Lighting

System

Exterior Trim Parts

Confidential

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LED Signal Lighting Systems

(4) Different exterior functions

• Two truck brands (KW and PB) with full interior lighting

LED systems

• First standard all interior lighting LED systems to launch

in the commercial vehicle market

• Ambient functions added similar to luxury cars

• Significantly improved ingress egress to door courtesy

lamps

• Fifty two unique assembly numbers

• Nineteen interior lighting

• Twelve exterior lighting

• Twenty Interior Trim/Nameplates

PACCAR NGP

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PACCAR NGP

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PACCAR NGP

Next Generation Lighting

Europe New FH – IAA 2012

Confidential

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Dome

Lamps

Door Warning lamps

Door instep Lamps

with LED ambient

function

Snake

Reading

Lamps

LED

Lane

Change

Warning

Lamp

LED

Bunk

Reading

Lamps

Catwalk

Reading

Lamps

Front

Shelf

Lamps

with LED

Ambient

function

Storage Lighting

(multiple locations)

LED Ambient Lighting White

and Red (multiple locations)

Confidential

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Front shelf, Bunk Reading & LED

Ambient Functions

Dome

Door Instep

with LED

Ambient

Footwell

LED

Snake

Catwalk; Reading

Driver & PassengerLED Lane Change Warning

Indictor

LED Dual Color

Ambient

Door Warning

Storage

Europe New FH – IAA 2012

Europe New XF – IAA 2012

Confidential

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Dome

Lamps

Door Warning lamp

Ambient Lamp

(multiple

locations)

Front Shelf Lamps

Storage lighting

(multiple

locations)

Interior and Exterior Lighting System Supplier

Ambient Lamp

(multiple

locations)

LED End Outline

Markers

Dome Lamps with

Ambient function

Swivel Reading

Lamps

Product Development Organization

Product Development GroupMark Brainard, VP

Project Eng. (7)

Engineering Type Size

Mech. Design (8)

Indust. Design (1)

Electrical / Adv. (4)

Optics (2)

Process Dvpt. (12)

United States

Europe

China

Global D&D Center

Program Management

Electrical Engineering

Process Development and Lab

Grakon Product Development

Grakon Seattle

Grakon EU

Grakon Detroit

Grakon China

Project Eng, Mech. Design

Optics Engineering

(13) (9)

(3)

(20)

45 PD Employees Worldwide

Confidential

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Test (4)Pro

gra

m M

an

ag

em

en

t

(7)

Product Development Approach

Sub-Processes Development Tools

Thermal Analysis

Optical Simulation

Finite Element Analysis

Robust

Design

Electronic Simulation

MCAD / ECAD

Mold Flow Analysis

Requirements Engineering

Project Kickoff Meetings

Risk Management

DFMEA / PFMEA

DFM / DFA

Grakon Design Guidelines

Design Reviews

Concept and Design Freezes

Engineering Change Mgt.

Lessons Learned Database

Tool Support

ProposalDesign

DevelopmentProduction

PreparationProduct

Qualification

Production

Ramp Up

M1 M2 M3 M4 M5

Confidential

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Market View

Confidential

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LED Exterior Forward, Signaling, and Tail Lamps are becoming the standard for all new developments

- Reduced power consumption and maintenance free; styling extremely important for powersports

LED Signal Lamps are becoming prevalent

- Increased styling freedom; accentuates brand character and enables competitive differentiation

LED Ambient Lighting using concealed light sources to provide a variety of illumination options

- Direct: Light guide technology to accent straight or curved geometries; e.g. map pockets / cup holders

- Indirect: Small lamp modules to provide ambient illumination in targeted areas; e.g. center console

Today’s Market

LEDs: Lumen/$ continues to improve; increasing risk to long term bulb availability

Personalization: color and intensity selection, memory settings

LED backlighting: Expanded use behind fabrics, trim, nameplates, thresholds ─ styling, safety, branding

Ambient Lighting: Increased usage and harmonization ─ door handles, cargo box, grab handles, etc.

Interior Lighting Control: Smart switch modules, proximity switches, motion detection

Electronics Integration: Function up-integration into lamp assemblies, LIN and CAN networking

Emerging Trends

Thank You For Your Time!

www.grakon.com OEM Sales: 336-285-8650

Confidential

© GRAKON LLC

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