search engine optimization and its technique ppt
DESCRIPTION
SEO is the technique of bringing the web pages or websites to the top on search queries and improving the ranking in the search engines. Our SEO Services offerings helps in instant Online Business Promotion that results in drawing huge traffic of visitors and these visitors enhance your business. For the Internet Marketing Services, we have the perfect team of dedicated SEO professionals armed with the most effective tools of Search Engine Optimization including Keyword Analysis & Optimization, Content Writing, Link Building, Directory Submission, Social Bookmarking, Blog Commenting, Articles Writing, Forum Posting etc.TRANSCRIPT
Created By : Aarif Habeeb www.appsys.in
Search Engine Optimization &
SEO Technique
Created BY: Aarif HabeebMCA,SEO & SEM Expert,
www.appsys.in
Created By : Aarif Habeeb www.appsys.in
ContentIntroductionWhat is Search engine OptimizationWhy is SEO important?How do you do SEO?Type of SEOTechnique of SEOSEO ToolsReferencesConclusionContact usThank you !
Created By : Aarif Habeeb www.appsys.in
Introduction
SEO (Search Engine Optimization) is the activity of optimizing Web pages or whole sites in order to make them more search engine friendly, thus getting higher positions in search results.
Created By : Aarif Habeeb www.appsys.in
What is Search engine OptimizationSEO is sometimes also called SEO copyrighting because most of the
techniques that are used to promote sites in search engines deal with text.SEO Stands for Search Engine Optimization.SEO is all about optimizing a web site for Search Engines.SEO is the process of designing and developing a web site to rank well
in search engine results.SEO is to improve the volume and quality of traffic to a web site from
search engines.SEO is a subset of search engine marketing.SEO is the art of ranking in the search engines.SEO is marketing by understanding how search algorithms work and
what human visitors might search.
Created By : Aarif Habeeb www.appsys.in
Why is SEO important? An important aspect of Search Engine Optimization is making your
website easy for both users and search engine robots to understand. Although search engines have become increasingly sophisticated, in many ways they still can't see and understand a web page the same way a human does. SEO helps the engines figure out what each page is about, and how it may be useful for users.
Created By : Aarif Habeeb www.appsys.in
How do you do SEO?
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There are various technique and tricks for doing step by step SEO for your website we will explain in below slides.
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Created By : Aarif Habeeb www.appsys.in
Type of SEOThere are three type of SEO :
White Hat SEOBlack Hat SEOGrey Hat SEO
Created By : Aarif Habeeb www.appsys.in
Technique of SEO
Conceptually, there are two ways of doing SEOOn-Page SEO- This includes providing good
content, good keywords selection. putting keywords on correct places, giving appropriate title to every page etc.
Off-Page SEO - This includes link building, increasing link popularity by submitting in open directories, search engines, link exchange etc.
Created By : Aarif Habeeb www.appsys.in
SEO Tools
Use this url for complete list of SEO tools http://moz.com/blog/100-free-seo-tools
And for SEO guide and solution
http://www.appsys.in
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Created By : Aarif Habeeb www.appsys.in
Referenceshttp://www.appsys.in
http://www.Tutorialspoint.com
http://moz.com/
http://arifseoexpert.blog.com/
http://arifseoexpert.blogspot.in/2014/06/type-of-seo.html
Created By : Aarif Habeeb www.appsys.in
Conclusionthis is the end of this PPT and I hope now you have a good
knowledge and at least you would need any other help to optimize your web site.
We have covered almost all major concepts related to Search Engine Optimization. Now you are familiar with most frequently used SEO related terminology as well.
You have learnt how to optimize keywords, title, alt, meta tags, anchor and other text from SEO point of view. You also have learnt importance of having good content in your web site and in Miscellaneous Techniques chapter we have suggested you other important points which will help you to optimize your web site
SEO & SEMwww.appsys.in
Created By : Aarif Habeeb www.appsys.in
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Created By : Aarif Habeeb www.appsys.in
Thank you !
Thank you !