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©VotesForSchools2020 Secondary 15 Learning at home? This lesson works best in “Full Screen” mode – click the icon at the bottom right of your screen or use the “F5” key to start from the beginning. Use the spacebar, mouse or arrow keys to click through!

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Page 1: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

Secondary 15

Learning at home? This lesson works best in “Full Screen” mode – click the icon at the bottom right of your screen or use the “F5” key to start from the beginning. Use the spacebar, mouse or arrow keys

to click through!

Page 2: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

How to use this lesson…

Find this button in the bottom right of you screen to start your

lesson.

Use the arrow keys to go forwards and

backwards through your lesson.

To go back to your normal screen, press the esc key on your

keyboard.

In the classroom? You need the same things, but will need to swap the parent

for a partner!

Learning independently? Use the purple boxes to

explore your ideas independently!

Learning from homeHere are some ideas of how to get the most out of this lesson at home.

Text a friend to arrange a video call so you can do some

of the activities together.

Explore the topic with a family member–how is their opinion different to yours?

You might need a pen and paper if you

want to complete some of these

activities.

Use these buttons to get the most out of your lesson.

Don’t forget to vote…You can find the link to do this

on the final slide. Get your whole household involved!

Page 3: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

“It brings people together and shows that everybody is equal

and should be able to be whoever they want to be.”

Bristol Free School

No

Yes

Feedback: “Does Pride month inspire unity?”

“By having Pride month, people who are anti-Pride may

get pulled into seeing that people all deserve to be

equal … Everyone's different, and the

world is changing.”Royal Alexandra and

Albert School

“It is not always about unity. Sometimes it is

better to look at individual problems,

even if they do not affect absolutely everyone.”

Ilford County High School

16%84%Yes No

“Pride is celebrated all over the world, bringing different communities and

different countries together … However, anti-pride protests are still happening

which shows that the pride message still hasn’t united the entire world. 🌈”

Wath Academy

“I feel like people still do not understand the

diversity and difference in LGBTQ+.”Meridian High school

Page 4: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

“It is fantastic that children and young people have such positive attitudes toward diversity. However, what is clear from the

survey is that they understand that discrimination still exists. Schools play a

critical role in helping children to understand that all people deserve to be

treated with respect. It is essential that children learn that prejudice and

discrimination are wrong.”

We shared what you had to say with Professor Jonathan Glazzard, Professor of

Inclusive Education at Carnegie School of Education, Leeds Beckett University. Here’s

what he said:

No

Yes

16%

84%Yes

No

Feedback: “Does Pride month inspire unity?”

Page 5: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

Do causes need celebrities to gain our support?

Calling all voters!Do you have suggestions for VoteTopics that you’d like to see before the end of year?

Then get in touch by emailing your ideas to [email protected]!

Page 6: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

Most recently, footballer Marcus Rashford had a significant impact on families

everywhere when he wrote a letter to the UK Government persuading them to extend

free schools meals over the summer.

Over the last few months, there have been plenty of causes which have gained attention from the

general public, many of which have been helped along by celebrities showing their support.

Why are we talking about this?1

But do causes need support from celebrities like Rashford to gain public interest, or can they succeed without famous faces? Today, we’ll be thinking about how

important celebrities are in gaining our support.

0:00-2:01

https://safeshare.tv/x/di3iIlqs1hw

Watch (2-3 mins) Click the image to hear how Rashford

felt about this.

Page 7: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

2 Why support a cause?

… Because the cause was trending online.

… Because the cause affected you or someone you know.

… By donating or raising money.Put a finger down…(3-5 mins)

Read through the following statements. Put a finger down for each one that applies to you!

… By posting or sharing something on social media.

… By doing a challenge to raise awareness.

… Because it was endorsed by a celebrity you admire.

… Because you learned about it at school.

… By buying or wearing something (e.g. merchandise).

Put a finger down if you’ve supported a cause….

Page 8: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

2 Why support a cause?In 2018, a survey of 1,830 people showed that only 18% were more likely to donate to a campaign because of the celebrity

supporting it, while 13% said that celebrity endorsement made them less

likely to support the campaign.

Vote (1-2 mins)Are you more or less likely to support a cause because of the celebrities who endorse

it? Why/why not?

However, the study also showed that younger people were more likely to be

swayed, as 32% of 18-34-year olds said a celebrity made them more likely to

donate to a campaign.

More likely Less likely Makes no

difference

Celebrity endorsement:Someone famous saying they

approve or support something or something.

Page 9: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

3 Is it necessary?

Think (8-10 mins)On the next four slides you’ll see different

examples of causes which have been in the news recently. Read each situation and decide whether you think celebrity endorsements were

necessary to gain public support.

In a group?Discuss and compare your ideas.

Page 10: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

3 Is it necessary? Free School Meals extension

Challenge:Was it Rashford’s story or his

fame that helped this cause?

“As a family, we relied on breakfast clubs, free school meals, and the kind actions of

neighbours and coaches.”

“I would be doing myself, my family and my community an injustice if I didn’t stand here today with my voice and my platform and ask

you for help.”

In June, Manchester United footballer Marcus Rashford wrote a letter to MPs sharing his own experiences of his family relying on free school

meals. He asked them to continue providing free school meals vouchers over the summer holidays,

as some families may be struggling due to the ongoing Coronavirus.

Since receiving the letter, the Government have set aside £120 million for a “Covid summer food fund”. While families and schools have spoken

about “holiday hunger” in the past, Boris Johnson told Marcus that he was able to understand the

situation better because of Marcus’ letter.

Do you think this cause needed Rashford to gain support? Why/why not?

Page 11: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

3 Is it necessary?

However, Comic Relief have decided to send fewer celebrities overseas after the

videos made by celebrities were criticised for adding to "tired, harmful stereotypes“ and labelled as “poverty tourism”. Comic Relief have said they are now “being very careful to give voices to people abroad”

rather than to the celebrities.

Comic Relief was started by filmmaker Richard Curtis and friends to help vulnerable children and young

people around the world. It encourages people to raise money in

different ways and many famous people participate each year.

Do you think this cause needs celebrities to gain support? Why/why not?

Challenge:What do you think they mean by

“poverty tourism”?

Comic Relief

Page 12: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

3 Is it necessary?

Earlier this year, Captain Tom Moore set out to walk 100 laps of his garden before his 100th birthday and raise £1,000. His daughter thought it would make a nice news story, so wrote to a local paper about his mission. He went on to raise almost £33 million from

1.5 million donations!

Do you think this cause needed celebrities to gain support? Why/why not?

During this time, he appeared on TVfrequently and worked with singer

Michael Ball to gain a Number 1 single in the charts. TV host Piers Morgan even

promised to give £10,000 of his own money to the cause! All money made

went to NHS Charities Together.

NHS charities

Page 13: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

3 Is it necessary?Throughout the last few years, there have

been many protests to raise awareness about the issue of climate change and

encourage governments to take immediate action.

Do you think this cause needs celebrities to gain support? Why/why not?

Greta Thunberg made a name for herself by boycotting school to protest about

climate change.

“People see you celebrities as Gods, you influence billions of people, we

need you, you can use your voice to raise awareness about this global crisis.”

At an awards ceremony in 2019, she appealed to the celebrities in

the audience to “help turn individuals into movements” and

“wake up the leaders” to the dangers of climate change.

Climate change

Page 14: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

3 Is it necessary?

Reflect (2-3 mins)Based on the situations you just read

about, do you think celebrities are always necessary for gaining public support?

Why/why not?

In a group?Discuss and compare your ideas.

Page 15: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

Career Launchpad!

Career Spotlight:

This is Alice, she is the Director of /Together, an organisation that aims to create a closer and more connected

society.

Click the image to hear how she got into this role and what being Director of an

organisation like /Together entails!

Sunday 5th July marks the 72nd birthday of the NHS, and /Together have a range of ideas of how you can get involved! Click

the image to find out more about what you can do on the day, as well as read up on how they want to make sure that we all continue to be kind to each other in the

months & years ahead.

Learn more: /Together & The Big Thank You

0:00-3:06

https://safeshare.tv/x/sdodO0KJKJw

Page 16: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

Do causes need celebrities to gain our support?

NO• There are many causes which are

successful which didn’t have celebrities on the frontline.

• Most people support causes because they believe in them, not because of a celebrity.

• Too much focus on celebrity involvement can actually take away from the cause.

• Studies have shown that 69% of people surveyed said they weren’t influenced by celebrity involvement in a cause.

YES• Celebrities often raise awareness

and reach wider audiences than the causes can reach alone.

• Celebrities also offer financial support, which can help causes succeed.

• People are more likely to listen and trust in people they recognise, so it makes sense for causes to want celebrity support.

• While many people aren’t willing to admit it, we are heavily influenced by celebrities.

Calling all voters!You can still vote at home! Just follow the link:

https://www.surveymonkey.co.uk/r/vfs-secondary-causes

Page 17: Secondary 15 29.… · a celebrity you admire. … Because you learned about it at school. … By buying or wearing something (e.g. merchandise). Put a finger down if you’ve supported

©VotesForSchools2020

You can vote from home at…https://www.surveymonkey.co.uk/r/vfs-

secondary-causes

To have your voice heard!

If you have any issues, comments or feedback, click to use the SurveyMonkey link or email [email protected].