selling learning centers

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Selling Learning Centers March 2016

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Page 1: Selling Learning Centers

Selling Learning Centers March 2016

Page 2: Selling Learning Centers

AGENDA

Background Value of Learning Centers Target Audience Use Cases Qualifying Questions Common Concerns, Objections and Resolution Competition Resources and Support

Page 3: Selling Learning Centers

KNOITALL SKILLS ENGINE™ MATCHES LEARNING WITH NEEDED SKILLS

All internal and externally delivered learning is organized around competencies and brought into a single view for the employee.

Page 4: Selling Learning Centers

CompanyLearning Center

FinancialAcadem

y

Advising Center

Once a provider enters programs into Knoitall marketplace, they become accessible in multiple Learning Centers

A NEW PLATFORM FOR MARKETING AND DISTRIBUTING LEARNING

Page 5: Selling Learning Centers

MULTIPLE PEARSON BRANDS ADDED TO KNOITALL

Page 6: Selling Learning Centers

KEY BENEFITS OF A LEARNING CENTER

Reduced cost for managing learning Develop the needed skills for an organization Provide access to greater network of learning

and continuing education suppliers Improve transparency on learning outcomes Support internal initiatives such as

performance management

Page 7: Selling Learning Centers

TARGET AUDIENCE AND BUYER

Organizations over 5000 employees Executive Roles (Director or above)

Human Resources ExecutiveTalent ManagementWorkforce DevelopmentLearning and DevelopmentDivision Directors (Sales, Operations)

Page 8: Selling Learning Centers

USE CASE #1: SINGLE LOCATION TO DISCOVER AND COMPARE LEARNING OPTIONS

Background: Vencore offers multiple training and education offerings. However, employees do not have a single location to discover and compare learning options (internal training, external learning and accredited education)

Solution: Private learning center that provides consolidated view into learning options supported by Vencore Integrate with existing training catalog (Skillport website) Provide channels to the company’s external training

providers Provide channel to the external accredited education

providers company is using for tuition assistance benefit (degrees, certs)

Map learning offerings to the skills required by the company

Page 9: Selling Learning Centers

LEARNING CENTER PROVIDES SINGLE VIEW

Page 10: Selling Learning Centers

USE CASE #2: MULTIPLE LEARNING CENTERS TO DEVELOP SPECIFIC SKILLS ACROSS THE ORGANIZATION

OVERVIEW: Company needs to develop specific skills sets for different functions. This could include training for managers, leadership development, IT professionals, or the sales team.

Solution: Multiple private learning centers that address each workforce need: Educational offerings mapped to the specific skills sought by the

company Learning centers populated with the mapped learning content Access to learning providers to post and manage their educational

offerings Password-protected gateway for employees

Page 11: Selling Learning Centers

LEARNING CENTER TO DEVELOP MANAGER SKILLS

Page 12: Selling Learning Centers

USE CASE #3: MULTI-NATIONAL ENABLES FRANCHISE OPERATORS

OVERVIEW: Company has a franchisee population that they wish to support by offering limited educational benefits. The company wants to limit choice but provide viable opportunities for employees to complete their GED or associate degrees.

Solution: Public learning center for franchisees Providing access to approved educational partners that support GED and

associates degree completion opportunities, both face-to-face and online Providing a “Public-access” learning center for franchisee employee

access to view, assess and interact with these providers Access to free resources to help employees understand adult education

options, credit transfer, and how to balance education with work Maintain a dynamic learning plan for each learner based upon the skills

they are seeking.

Page 13: Selling Learning Centers

LEARNING CENTER PROVIDES ACCESS TO DEGREE COMPLETION

Page 14: Selling Learning Centers

USE CASE #4: ACADEMIC ADVISING

Background: Intel offers a robust tuition reimbursement benefit to support employee development. Employees need guidance on selecting the appropriate program.

Solution: Learning center to connect employees with academic advising Enable learning providers and third-party advising service to load and

manage their advisors and offerings Enable manager approval process when employee request advising

session. Enable the scheduling of Corporate employees into advising sessions Map academic advisors to the offerings presented (both advisors

within the universities as well as third party advisors) Maintain a dynamic learning plan for each learner based upon the

skills they are seeking. Provide a single sign on solution to the Company.

Page 15: Selling Learning Centers

LEARNING CENTER PROVIDES ACCESS TO ADVISING

Page 16: Selling Learning Centers

USE CASE #5: EDUCATING EXTENDED ENTERPRISE Background: Indyme offers

solutions for retail organizations

Challenge: Company needs to educate channel partners that sell their solution How do I distribute content to that audience? How do I do it cost-effectively? Can I use the content I’ve already produced?

Solution: Public learning center accessible from the company website

Page 17: Selling Learning Centers

BRANDED LEARNING CENTER: INDYME SMART RESPONSE

Page 18: Selling Learning Centers

QUALIFYING QUESTIONS

Are there any skills gaps within your workforce? Do you have any challenges building skills and competencies within

your team? Are there different learning needs within your workforce? How are you managing learning today? Is it centralized or is each department responsible for training? Do you create your own learning content, purchase external content

or use both? How are employees finding external education today? Do you want to have greater visibility and control over the learning

your employees access? How do you pay for learning? Do you have a tuition assistance

program?

Page 19: Selling Learning Centers

COMMON CONCERNS/OBJECTIONS

1. Why do I need a learning center?2. I already have an LMS, how does this help?3. I don’t have any IT resources to do another project?4. Can I add my own learning content?5. What types of learning are supported?6. What if I want other learning content besides Pearson?7. Does this integrate with my tuition assistance benefit?8. Does this integrate with my talent management system?9. What kind of reports are available?10. Does this solution support single sign-on?

Page 20: Selling Learning Centers

COMPETITIVE LANDSCAPEPu

blic

Priv

ate

Learning Content Learning Platform

Page 21: Selling Learning Centers

PARTNERSHIP PROVIDES UNIQUE VALUE

We cover the entire learning supply chain which includes formal and informal learning as well as accredited education.

Competency mapping technology to create individual learning center(s) for each employer.

Support for all learning formats including online, face-to-face and self-directed.

Access to learning resources such as academic advisors and coaches.

Employee reviews that help an organization assess the quality of the learning.

Page 22: Selling Learning Centers

SUPPORT RESOURCES

Demonstrations and technical support: First stop is your Pearson Learning Business

Partner Additional support from Knoitall team

John Zappa - [email protected] Jeff Creighton - [email protected]

Reference resource Sales Kit: Selling Learning Centers