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ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR “Innovation – the Future of Banking" SEPTEMBER 11-13, 2013 Wednesday, September 11, 2013 7:00 AM 6:00 PM Registration – InterContinental Hotel – Mezzanine – 2 nd Floor 8:30 AM 9:15 AM CONCURRENT SESSIONS INNOVATION – MARKETING & TECHNOLOGY INNOVATION TECHNOLOGY The new technological tools applied to today’s marketing service Financial Inclusion: In Search of the Youth Segment Experiences and Success Factors in the integration of technology solutions The world changed. We went from the asymmetry of the information age to the era of information democracy. The customer is in control and social marketing strategy emerges as an approach to manage this dialogue. The ability to interact in real time with the company/brand and other clients that offer social media makes them a new channel of business communication. Customers move, talk and think in social networks, forums, blogs, etc. about brands, products, interests, etc. and provide information that is absolutely critical to know what they think / feel. It’s no longer enough to just have a database of clients with personal information or about their buying habits, it is key to achieve qualitative characteristics that provide a value to brands when it comes to knowing your users. That is the real challenge. Banking opportunities. The new channels as a vehicle to attract more young people. Presentation of the business model and case studies in the region. Speakers: Speaker: Speaker: Claudio Sordó, Socio y CEO, FFaillace, Agencia Integral de Comunicación Alicia Blain, Founder & CEO, The Millennial Lab Javier Pereira, Director of Product Development, Columbus Banker* 9:15 AM 10:00 AM COFFEE IN EXHIBIT AREA – VISIT EXHIBITORS 10:00 AM 11:00 AM GENERAL SESSION Financial Inclusion: New Channels – Electronic Commerce Financial Inclusion Opportunities. The new channels as a vehicle to attract the public. Presentations of the business model and success stories in the region. Speakers: Francisco Alves, Head of Sales/Business Development, MasterCard Worldwide

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Page 1: SEPTEMBER 11-13, 2013 · ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR “Innovation – the Future of Banking" SEPTEMBER 11-13, 2013 Wednesday, September 11, 2013 7:00 AM

ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

Wednesday, September 11, 2013 7:00 AM 6:00 PM

Registration – InterContinental Hotel – Mezzanine – 2nd Floor

8:30 AM 9:15 AM

CONCURRENT SESSIONS

INNOVATION – MARKETING & TECHNOLOGY

INNOVATION TECHNOLOGY

The new technological tools applied to today’s marketing service

Financial Inclusion: In Search of the Youth Segment

Experiences and Success Factors in the integration of technology solutions

The world changed. We went from the asymmetry of the information age to the era of information democracy. The customer is in control and social marketing strategy emerges as an approach to manage this dialogue. The ability to interact in real time with the company/brand and other clients that offer social media makes them a new channel of business communication. Customers move, talk and think in social networks, forums, blogs, etc. about brands, products, interests, etc. and provide information that is absolutely critical to know what they think / feel. It’s no longer enough to just have a database of clients with personal information or about their buying habits, it is key to achieve qualitative characteristics that provide a value to brands when it comes to knowing your users. That is the real challenge.

Banking opportunities. The new channels as a vehicle to attract more young people. Presentation of the business model and case studies in the region.

Speakers: Speaker: Speaker:

Claudio Sordó, Socio y CEO, FFaillace, Agencia Integral de Comunicación

Alicia Blain, Founder & CEO, The Millennial Lab

Javier Pereira, Director of Product Development, Columbus

Banker*

9:15 AM 10:00 AM

COFFEE IN EXHIBIT AREA – VISIT EXHIBITORS

10:00 AM 11:00 AM

GENERAL SESSION Financial Inclusion: New Channels – Electronic Commerce Financial Inclusion Opportunities. The new channels as a vehicle to attract the public. Presentations of the business model and success stories in the region.

Speakers:

Francisco Alves, Head of Sales/Business Development, MasterCard Worldwide

Page 2: SEPTEMBER 11-13, 2013 · ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR “Innovation – the Future of Banking" SEPTEMBER 11-13, 2013 Wednesday, September 11, 2013 7:00 AM

ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

11:00 AM 12:00 PM

GENERAL SESSION Big Data applied in the financial sector It will present a workshop which will discuss the most common use cases in Latin American banking and business value from their use as an element of differentiation. It will have a banker in the region sharing their experience of using analytical solutions. It will also live Live Analytics to listen to the participants of the session on their challenges and initiatives and compare the experience in some countries.

Speakers:

Camilo Rojas, Information Management Brand Manager, Spanish South America & Latin Caribbean Region, IBM Software Group

Bank*

12:00 PM 1:30 PM

LUNCH (At your own Discretion)

1:30 PM 2:00 PM

FORMAL OPENING CEREMONY – WELCOME REMARKS

2:00 PM 3:30 PM

GENERAL SESSION The Cloud – Risk and Benefits from the Business, Legal and Technology Perspective This presentation will identify the key business, legal and technology risks and benefits for financial institutions to consider prior to utilizing cloud-based services. The presenters will also offer strategies to minimize these risks and maximize the potential offered by leveraging “the Cloud”.

What is cloud computing in the context of a layered architecture for a bank? What services can a bank expect from cloud providers? (Set the scope)

o Infrastructure (servers, storage, networks, network security, operating systems, desktops, phones, voice recording, …)

o Data (databases, data integration, data quality, data leakage control, data management, …) o Applications (email, core banking, anti-money laundering, …)

What are the main security concerns for banks? o Confidentiality (customer information, removing access for separations, restricting access from outside of

office) o Integrity (data corruption, maintain approvals flow when part of a process is in the cloud) o Availability (Service Level Agreements, performance tracking, capacity planning) o Ethical hacking (test coordination, vulnerability resolution)

Speaker: Marcos C. Galigarcía, VP, Operational Risk, Santander Private Banking International Risk

o Regulatory Compliance o Other

Mitigation o Best Practices o Due Diligence o Contracting o Monitoring

Breach Response o Proactive o Plan o Practice

Speaker: Kevin Levy, Corporate and Technology Attorney, Gunster What are the main business concerns for banks?

o Regulatory acceptance (Technology Service Provider oversight requirements, etc.) o What kinds of processes are a good fit for the cloud? (client onboarding, payment, trading, settlement,

Page 3: SEPTEMBER 11-13, 2013 · ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR “Innovation – the Future of Banking" SEPTEMBER 11-13, 2013 Wednesday, September 11, 2013 7:00 AM

ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

custody, collaboration, …) o Flexibility (customization, integration) o Transitioning to the cloud o Exiting the cloud (Do banks still fully control their information and have the means to move it?)

Speaker: David Zimmerman, Global Solutions Executive and Worldwide Cloud Leader for Banking and Financial Markets,

IBM

3:30 PM 4:15 PM

COFFEE IN EXHIBIT AREA – VISIT EXHIBITORS

4:15 PM 5:15 PM

GENERAL SESSION Mobile Banking: the Future is Here How to turn challenges into concrete banking opportunities? The necessity to understand the new banking customer. Are you ready to work with new technological and social banking clients? How to deal with the new challenges of channel integrations. The challenge of a bank without branches, is it possible?. Innovations and technology becoming the next two fundamental drivers of banking. Key success factors for not failing the attempt.

Speakers:

Claudio Fiorillo –FSI – LATCO, Deloitte

Jorge Ruiz, Managing Director, Citibank

Dario Fuentes, Market and Business Development for Latin America, PayPal

5:15 PM 6:15 PM

GENERAL SESSION KEYNOTE SPEAKER INCLUSIVE INNOVATION & DECENTRALIZED MOBILE COMMODITY EXCHANGE PLATFORMS ARE KEY TO ECONOMIC EMPOWERMENT & SUBSISTENCE IN DEVELOPING ECONOMIES Mobile technology is growing rapidly worldwide with emerging markets outpacing developed economies in adoption rates. Akinyemi will be speaking on the need for innovation and technology to attain economic development for “A nation that does not have innovation as an essential strategy cannot reinvent itself in an ever changing world.”.

How to create opportunities for businesses and institutions to leverage the low cost of mobile technology and highly efficient channel of contact

Speakers:

Julius O. Akinyemi, Entrepreneur-In-Residence, Massachusetts Institute of Technology (MIT) , initiator of Unleashing the Wealth of Nations project

6:15 PM 8:15 PM

OPENING RECEPTION – Exhibit Area - Mezzanine

Thursday, September 12, 2013

7:00 AM 6:00 PM

Registration – InterContinental Hotel – Mezzanine – 2nd Floor

8:30 AM 9:45 AM

GENERAL SESSION

Roundtable: The Role of the CIO in the New Financial Environment Speakers:

Rigoberto Saenz, Servicing and Converging - New Technologies – Director, BBVA Bancomer

Gustavo de Souza Fosse, Gerente General de la Unidad de Estructuración de Soluciones de TI, Directoría de Tecnologia, Banco do Brasil

Milton Santiago, Senior Vice President and Portal Strategy and E-channel Executive, Bank of America

Julius O. Akinyemi, Entrepreneur-In-Residence, Massachusetts Institute of Technology (MIT)

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ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

Moderator : Dario Fuentes, Market and Business Development for Latin America, PayPal

9:45 AM 10:30 AM

GENERAL SESSION

Big Data / Analytics: Innovation, Competitiveness and Productivity in the Financial Industry The financial industry is being confronted by challenges related to operational efficiency and innovation. This panel will discuss how technologies associated with Big Data and Analytics can support financial institutions in the search for products that effectively bring solutions to business problems. This session will discuss industry trends including increased data volume, data and analysis complexity and changing economics. The term “Big Data” refers to the market trends, technologies, and promise for businesses to generate real insights from of structured and unstructured data. We would present how this topic fit among other important technical trends. We would present the relevant trends and adoption patterns for this type of initiatives based on the conversations maintained with institutions throughout Latin America. Much more than just large volume of data. How to capitalize on financial institutions? Experiences in the region. Speakers: • Alejandro Florean, Director de Investigación y Consultoría para Soluciones Enterprise, IDC Latin America • Eduardo Steinmann, Senior Global Enterprise Technology Strategist, Microsoft • Marcos C. Galigarcía, VP, Operational Risk, Santander Private Banking International

10:30 AM 11:15 AM

COFFEE IN EXHIBIT AREA – VISIT EXHIBITORS

11:15 AM 12:00 PM

CONCURRENT SESSIONS

CLOUD & RETAIL BANKING MARKETING TECHNOLOGY Cloud & Retail Banking: Gaining Competitive Advantage in the Era of Smart

Brand Building in the Digital World New Trends: PCI Security Standards

“60% of CIOs plan to use Cloud—up from 33% two years ago” Source: IBM CIO Study

Discover how Cloud computing is helping worldwide banks "leapfrog the competition" to better compete and grow.

200,000 IBMers daily rely on Cloud. IBM will share new insights and lessons learned delivering 9,000+ client cloud engagements

At a Glance: 1. Ready? Control changes hands:

The customer will drive new models. The social network is the new production line.

2. Cloud and "big data" are producing game-changing results.

3. The value proposition for Cloud is business and IT transformation, not just cost savings.

4. Cloud adoption is rapidly

As cloud, social and mobile technologies evolve; the way in which consumers buy and use financial products and services is changing. Clients are transacting more via mobile and online banking and the digital channel is becoming an increasingly important means of attracting and retaining customers. Learn more about; -The new digital marketing ecosystem -Best-practices -Going digital - planning for the journey

Trends in new ways of doing business. Security Standards PCI (Payments Card Industry). Adapting to the new systems and their impact on development and costs.

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ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

growing in banking.

Skilled non-traditional competitors are moving fast. Apple's passbook already offers boarding passes, movie tickets, loyalty cards . . .what's next? Amex to respond with a virtual wallet. Who will own the app?

Speakers: Speakers: Speakers:

David K. Zimmerman, Global Solutions Executive and Worldwide Cloud Leader, IBM Global Banking & Financial Markets

Jaime Garcia Echecopar, VP Global Services IBM South America Region

Andres Campo, CEO, Axxis Solutions

Harold Marcenaro, Gerente Division Marketing, Banco de Crédito del Perú

José Torres, Director, Enterprise Management Risk

Mario Rivero, Visa

Milton Santiago, Senior Vice President and Portal Strategy and E-channel Executive, Bank of America

12:00 PM 12:45 PM

CONCURRENT SESSIONS

TECHNOLOGY INNOVATION SECURITY Mobility VS Mobile Technology Security and External Service

Providers. The Regulatory Challenge.

How to ensure compliance with regulatory and minimization of administrative risk with the SSAE 16, SOC 2 and SOC 3 the “Service Organization Control (SOC)”. Relevant aspects of the Gramm-Leach-Bliley Act (GLBA)

Speakers: Speakers: Speakers:

Art Coviello, Executive Chairman, RSA

Marcelo Fondacaro, Director Comercial, Veritran

Jorge Sánchez Barcelo, Director Canales Alternos, Banorte México

Jorge Rey, CISA, Kaufman, Rossin & Co., P.A. – USA

Ronaldo Gines, Senior Vice President, Operational Risk Management, Bank United

12:45 PM 1:15 PM

GENERAL SESSION

FELABAN Financial Innovation Award Presentation by awarded Financial Institution

1:15 PM 2:30 PM

LUNCH

2:30 PM 3:15 PM

CONCURRENT SESSIONS

TECHNOLOGY PAYMENT SYSTEMS E-CHANNELS Handling IT Demand in a Complex Environment

Trends in Payment Systems Business Vision VS Electronic Channels

Is demand jeopardizing your ability to execute? Is your requirement institutional? Do you have a pipeline, a backlog, both,

Given the intensity and significance of the changes brought about by technological innovations, the government efforts to promote the use

The session will cover the importance of developing solutions with client in mind. It will cover the importance of understanding the client and how they

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ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

or neither? Is your team behind or in front of the wall?

Managing demand in an ever changing business environment is one of the historical challenges for IT leaders, and a derail in many careers too. Finding the right balance between demand and capacity can be a tricky discipline that can drive organizations to excellence or inefficiency. Knowing your productivity level is a key aspect that most managers fail to understand, but one that productive and adaptive teams know very well. Building a team that can be as dynamic as your business need is not impossible, and it starts with been able to manage your demand and consequently their expectations.

of electronic payments, the work of companies to build a new ecosystem of mobile payments and developments in the preferences of consumers, is necessary to discuss where the industry is headed in Latin America and Spain.

use bank products. We will also review the steps necessary in order to create highly adopted and successful products. Faster, Better, Stronger. Leveraging User Based Product Design to improve your Treasury offerings.

Speakers: Speakers: Speakers:

Mauricio Lorenzetti, Director of the Digital Banking Technology, Citigroup Latin America

Álvaro Martín Enríquez, Socio-Director de Innovación y Desarrollo Internacional, AFI (Analistas Financieros Internacionales) - España

Miguel Ángel Prieto Morales, Director Soluciones Banca y Seguros, Tecnocom

Milton Santiago, Senior Vice President and Portal Strategy and E-channel Executive, Bank of America

3:15 PM 4:00 PM

CONCURRENT SESSIONS

ATMs – OTHER CHANNELs INNOVATION INNOVATION & TECHNOLOGY Innovative Services in ATMs Technology as an enabler of

electronic channels Mobile Payments. Competition or agreement?

ATM’s and other channels as enablers of new growth service opportunities. Presentation of innovative experiences.

Electronic Channels: How Financial Institutions can develop their channels through the use of technology. Developing processes and analyzing information to make better sales opportunities at points of contact with customers.

Mobile Payments beyond theory. Competition or agreements between the industries of the Ecosystem. Case Study

Speakers: Speakers: Speakers:

Martin Cabrera, Gerente de Arquitectura Tecnológica en Corporación, BCI - Chile

Francesc Perez, Director, Latinia

Harold Marcenaro, Gerente Division Marketing, Banco de Crédito del Perú

Jesús Luzardo, Global VP of Sales, Utiba

Paolo J. Baltao, President, G-Xchange, Inc. Globe, G-Cash

4:00 PM 4:45 PM

COFFEE IN EXHIBIT AREA – VISIT EXHIBITORS

4:45 PM GENERAL SESSION

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ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

5:30 PM Innovation and Bank Transformation The banking industry is undergoing unprecedented change. Banks are challenged to enhance the customer experience while simultaneously reducing operational costs, better managing risk, and improving shareholder returns in a difficult regulatory climate. We'll review a case study where a leading bank has evolved by progressively transforming their business models using a customer centric approach:

“Industrializing” business processes, driving productivity improvements across both front and back offices and reducing operating costs

Enabling top-line revenue growth and new distribution strategies

Moving customer centricity from an aspiration to a reality by putting the customer at the heart of the business model

Enabling business innovation

Speakers:

Enrique Godoy, Senior Director, Industries Business Unit – Financial Services, Oracle Latin America

Regional Bank*

5:30 PM 6:15 PM

GENERAL SESSION

Financial Management and Institutional Reputation in the New Paradigm of Communication It is quite difficult to put a value to the reputation of an organization and the era, in real time, in social media, the question is more complicated. We have all heard stories of how social media has directly affected organizations, in a negative way. In this presentation, some of the current challenges are shown and we will leave the audience with real-life examples of how social media can be used to help protect the reputation of an organization.

Speakers:

Ramiro E. Prudencio, CEO/ President, Burson-Marstellar Latin America

Shane Rolland, Risk Assurance Director, Pricewaterhouse Coopers LLP

Friday, September 13, 2013 T

8:30 AM 9:15 AM

GENERAL SESSION

Culture of Innovation in Financial Institutions Innovation in Financial Institutions. Responsibility of an area or part of the organizational culture? Vision of the impact on the business model.

Speakers:

Gustavo de Souza Fosse, Gerente General de la Unidad de Estructuración de Soluciones de TI, Directoría de Tecnologia, Banco do Brasil

9:15 AM 10:00 AM

GENERAL SESSION

Integral Banking Security: Best Practices Integration of channels and management- integrated bank security systems. Best practices and performance indicators. How to sustain security projects? - Integrated security model to face the new challenges - Indicators of management - Investment vs. expenditure on safety - Prevention models through the intelligence and information management Speaker:

Hugo Montes Campos, CSIS Regional Executive Director Latam & Mexico | Citigroup Information Security Trends for the Banking Industry: based on Deloittes 2012 Global Financial Services Industry (GFSI) Security Study, we will present the state of information security and privacy in the banking industry, proving insights on key aspects of information security like:

Risk and threats, the focus on CyberSecurity and Internet Chanel Risks

Key priorities and Investments in information security

Regulations concerning information security

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ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

Information security governance

Alignment between information security function and the business

Specific information will be presented regarding key trends for Latin America Banking institutions.

Speakers:

Andrés Gíl, MBA, CISSP, Partner | Security, Privacy & Resilience Services | Enterprise Risk Services, Deloitte

10:00 AM 10:45 AM

COFFEE IN EXHIBIT AREA – VISIT EXHIBITORS

10:45 AM 11:30 AM

CONCURRENT SESSIONS

TECHNOLOGY REGULATION TECHNOLOGY SOA – Engine of Innovation SOA and an engine of innovation in banking – Case Study Presentation

Electronic Payments – Regulatory Developments

Multi-channel banking in public. BIP - Internet Banking Province.

During the past 10 years, the Bank holds an exponential growth rate. Growth based primarily on acquisitions of other banks and financial companies. At the beginning of 2012 the integration of 2 core systems into a single consolidated platform was completed. Having finished this first stage of technological restructuring, Supervielle poses challenges in terms of market share, expansion of business, relationship with the customer and efficiency. Its goal is to position itself as "Easy Bank" offering its clients agile alternatives to operate. To achieve the objectives set it needs to be understood that it is key to take a new leap in terms of technology and decide to move forward with the implementation of SOA, key to extend range of relationship channels and the services through these. During 2012 was the implementation of the services (SOA) architecture using IBM technology and was put at the disposal of the care network a portal offering a 360 ° view of the customer. With this first achievement and as with the SOA platform in operation moving forward with much more ambitious projects to be a "Easy Bank": - Incorporation customer Biometrics Identification: The first implementation of this technology will be with what they called "Totem Pension". A solution designed for customers’ pension (most important business of the Bank) which allow customers, through its imprint, identified in a self-service branch to test and collect your retirement life without

The U.S. regulatory landscape for domestic and cross-border electronic payments continues to evolve. Financial institutions need to stay updated on the latest regulatory developments to ensure compliance and to anticipate the effects of such regulations on their operations. Our panel will discuss recent developments in this area, as well as provide guidance on how such development will affect the operations of domestic and foreign financial institutions.

Practical experience of Banco Provincia de Buenos Aires, on the steps taken to install a multi-channel platform and the first two channels on the Internet, Individual BIPs and Corporate BIPs. Next steps: the future mobile BIP.

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ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

heading to the checkout line. This presents a benefit for the customer agility and efficiency to the Bank. With this solution would be introducing something new to the market, currently no other bank has such a solution. -Automation of the process of origination of products: The concept of BPM will be used, the first deployment is for credit products, will allow to reduce lending times and delivering cards to customers.

Speakers: Speakers: Speakers:

Claudio Ercolessi, Director de Tecnología, Banco Supervielle – Argentina, 2013 BPM Excellence Award awarded by Gartner

Claudio Fiorillo –FSI – LATCO, Deloitte

Asnardo Garro, Partner, Avila Rodriguez Hernandez Mena & Ferri

Banker *

Regulator*

Lic. Gustavo Marangoni, Presidente, Banco de la Provincia de Buenos Aires

Lic. Pilar Montarcé, Asesora de Directorio, Banco de la Provincia de Buenos Aires

11:30 AM 12:15 PM

CONCURRENT SESSIONS

INNOVATION MARKETING IINOVATION Galicia Eminent, repositioning a universal bank in the Affluent segment

Differentiation, the Key of Experiential Marketing

The New Financial Consumer in Latin America: How to Successfully Meet Their Needs

Banco Galicia has been proposed as a strategic objective being the best Argentine Bank. To achieve this, it was necessary to create a strategy focused on the priority segments where he found an opportunity in the high-income segment designing a distinctive proposal. Therefore, it is one of the key factors for the Bank to meet its strategic goal. It was like after analyzing: demand, competition, best practices in the world and internal capabilities, designed the "Galicia Éminent" product, which is based on 3 main pillars: custom link, agility and rewards. To achieve success the Bank has had to work in new protocols, process reengineering, training massive, and decidedly in the evolution of its technology without which it would not be possible to achieve a truly distinctive experience for customers. The results after a year and a half were superseders in each of the objectives for the project. Banco Galicia today leads the share of consumption in premium cards, has more than 36 branches with specially designed spaces for our most exclusive

The alignment of the planets: Directors, Officers, Clients, Innovation and Profitability. To support to innovations in the ascending path of business is convenient than the command center count with accurate information. This exhibition presents eloquent results of a Latin American survey that facilitates the answers to the questions posed to the pilots of this mission: How to/is

generate creativity that produces a real differentiation in the customer experience?

focus the incorporation of technological innovations in managing marketing the customer?

achieve the implementation of changes in the different segments of publics?

support to innovations inside and outside the Organizations to not detract in everyday activity?

the customer experience with the various innovations?

Disruption is here. Your company's customers expect things faster, better, cheaper, and with a higher degree of service - and technology makes it possible for them to get what they want. We have entered into a new era that Forrester Research calls the Age of the Customer. The only successful strategy in the Age of the Customer is to become customer-obsessed; whereby companies have a hyper-focused attention towards thoroughly understanding their customers and building relationships with them. This session will discuss the implications of this new era within the financial industry and what technology-empowered Latin American consumers demand and expect from financial institutions.

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ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

customers, increased market penetration by more than 2.3 points and has successfully positioned the brand in record time for being the Bank with the highest level of black cards, reaching nearly 55% of the share of consumption in this product.

use social networks and the fan pages to spend from consultation to the transaction online?

Why

work well the launches of certain innovations?

others fail ? What are

the innovations that should be prioritized in the investment plan?

the new instruments measurement?

The first thing needed to generate creativity is the incentive of the need and curiosity. But, after is precise count on instrumental of precision that allows tune each again the course to follow in its implementation.

Speakers: Speakers: Speakers:

Emiliano Porciani, Gerente Segmento Renta Alta Banca Minorista, Banco Galicia

Claudio Fiorillo –FSI – LATCO, Deloitte

Nora D’Alessio, Presidente, D’Alessio IROL International Research On Line

Roxana Strohmenger, Forrester Research, Inc.

12:15 PM 1:30 PM

LUNCH

1:30 PM 2:15 PM

CONCURRENT SESSIONS

INNOVATION TECHNOLOGY TECHNOLOGY Innovation, Technology, Social Media, New Channels and Digital Strategy

Are you offering the best experience at every point of customer contact?

The time of modernization: Banking Infrastructure

How financial institutions can take advantage of this technology for the benefit of customers and as a business opportunity for the bank.

The user experience becomes the key differentiator for financial institutions. Increasingly more entities must provide a consistent and optimal experience at all points of contact to ensure customer retention, and should be able to sell additional products to encourage customer loyalty.

Modernization of banking infrastructure. Successful experiences in the market.

Speakers: Speakers: Speakers:

Jorge Ruiz, Managing Director, Business Development and Digital Banking, Citibank

Mike Williams, UXP, Sales Director, Temenos

Bank of England*

Alberto Garda, CEO, 2innovateIT

Banco *

2:15 PM 3:00 PM

CONCURRENT SESSIONS

TECHNOLOGY INNOVATION INNOVATION Next Generation Banking – Trends Ubiquitous Banking Offices of the Future: Integration

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ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

in Secure Image Management and Automation Technology

Solutions

Next Generation Banking highlights Check Truncation and Automation Technology, which enable operational efficiency and cost reductions. Banking industry impacts are meaningful and widespread. This session will create discussion around both the positive business cases for Check Truncation and Automation Technology and the hurdles that must be addressed to ensure the business case is consistent with the strategies of the organization. Increased value of Check Truncation comes in the deployment of a finely synchronized suite of capture applications and secure operations management tools. Benefits to the bank and check processor may be easy to recognize with limited capture scope, but greater benefits are accrued through powerful, yet easy-to-use, products to facilitate check capture within institution branches, at ATMs, places of business, home offices and via mobile devices. Advanced Automation Solutions are the vehicle many financial organizations are using to drive their Next Generation Banking projects. Event driven automation provides the backbone for managing multiple 3rd party applications and technologies as well as core processing. All core processes, file management, notification and report generation/distribution can be handled seamlessly and with no latency throughout the organization. This saves time and money by reducing errors and creating a more secure environment. Attendee Take-aways:

Identify implementation strategies to ensure Secure Operations

Identify key advantages and risks associated with Check truncation

Define key stakeholders when considering a Next Generation

Today, consumers of financial services, especially those of the younger generation, are extremely technologically sophisticated. They look for efficient solutions wherever they are, whatever time it is, and on any device. To satisfy this demand, banks require new technology that is capable of providing more than just processing of transactions. Together with this high degree of functionality, a modern banking system must work with external platforms. Using highly adaptable systems, any institution that wants to grow must be able to cultivate a much deeper relationship with the widest range of potential users, whether or not they are banked, offering a gamut of financial products that are, simultaneously, individually tailored as well as functionally and architecturally consistent. This ubiquity is, therefore, the new mandate for banking. The challenge goes even deeper: now more than ever, financial institutions must innovate, modernize and change their services more quickly, seek to offer the user a unique experience, and differentiate themselves from competitors through strategies that, in turn, catalyze collaborative opportunities with third parties already in the market, who are entities of all kinds, including both financial and non-financial institutions. And all this must be done in compliance with regulations that are increasingly demanding and complex. For a bank to remain relevant in the 21st century, achieving ubiquity through banking services—wherever, whenever, and whoever—is the key to sustain and to accelerate growth into the future.

Offices of the Future: the integral vision of bank branches and the role of CRM, virtualization, data management, unified communications and cloud management.

Page 12: SEPTEMBER 11-13, 2013 · ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR “Innovation – the Future of Banking" SEPTEMBER 11-13, 2013 Wednesday, September 11, 2013 7:00 AM

ADVANCED TECHNOLOGY SOLUTIONS FOR THE FINANCIAL SECTOR

“Innovation – the Future of Banking"

SEPTEMBER 11-13, 2013

Banking strategy Pinpoint the key benefits, such

as cost savings and increased productivity and efficiency, provided by a well-executed Next Generation Banking platform.

Speakers: Speakers: Speakers:

Puneet Malhotra, Senior VP, VSoft

Kathy Hooker Burress, President, SMA-USA

William C. Moss, President and CEO, Cobiscorp

Bank*

Bruno Rivadeneyra, Gerente del Área de Arquitectura y Estándares de TI, Banco de Crédito del Perú

Douglas Tevi, IT Research and Innovation Director, Bradesco

3:00 PM 3:45 PM

COFFEE IN EXHIBIT AREA – VISIT EXHIBITORS

3:45 PM 5:15 PM

GENERAL SESSION

Fraud in Payment Systems: The Role of the State Live demonstration of a criminal TC buying online.

Speakers:

Robert Villanueva, | US Secret Service The State and prospect of credit card fraud in Latin America and USA. Security best practices to prevent and control it.

Speakers:

Robert Villanueva, | US Secret Service

Mario Rivero Jr., Cyber Security & Investigations – Visa Latin America & Caribbean Region

5:15 PM 6:00 PM

GENERAL SESSION

The Bank of the Future. What are the next steps in Technology, Marketing, and Innovation ROUNDTABLE WITH-CTOs CIOs - TOPIC: The Bank of the Future. What are the next steps in Technology, Marketing, and Innovation?

Speakers:

Rigoberto Saenz, Servicing and Converging - New Technologies – Director, BBVA Bancomer

Mauricio Lorenzetti, Director of the Digital Banking Technology, Citigroup Latin America

Bruno Rivadeneyra, Gerente del Área de Arquitectura y Estándares de TI, Banco de Crédito del Perú

Marcos C. Galigarcía, VP, Operational Risk, Santander Private Banking International