Page

1

Kuvempu University

Jnana Sahyadri, Shankaraghatta.

Subject: ENTREPREUNRSHIP DEVELOPMENT

Case study on:

Topic: “SHANAZ HUSSAIN WORLD GREATEST WOMAN ENTREPREUNR”

Submited To:

Mr. Mahesh .V

Lecturer,

Dept of Commerce,

Jnana Sahyadri, Shankaraghatta.

Submited By:

GROUP “E”

M.com, 3rd SEM

Dept of Commerce,

Jnana Sahyadri, Shankaraghatta.

Page

2

GROUP “E” MEMBERS

Sl.no

NAME Reg.no.

1 Eliyas beig MCM96029

2 Abdul nayamuddin MCM96001

3 Dhanyakumar MCM960

4 Basavaraj MCM96018

5 Chaithra M K MCM96021

6 Navya H N MCM96055

7 Nandini K V MCM96053

8 Padmavathi MCM960

Page

3

"I do not sell products. I sell an entire civilization in a jar."

- Shahnaz Husain.

Page

4

CONTENTSSl.no

Particulars Page no.

1 Abstract 5

2 Introduction 6-7

3 Highlights 8

4 Company profile 9

5 Entrepreneurship – The Shahnaz Husain Way 10

6 The Turning Point 11

7 Expansion and Diversification of Shahnaz Husain Group 12

8 Training Institutions

13-16

9 Shahnaz Husain as an Entrepreneur 17-18

10 Products by Shahnaz Husain 19-23

11 Achievements and Awards 24-25

12 Summary 26

13 Conclusion 27

14 Reference 27

Page

5

Abstract:

The case discusses the growth of the Shahnaz Husain , one of

the leading women entrepreneur and largest producers of

Ayurveda and herbal products in the world. It begins with a

personal profile of Shahnaz Husain and her idea of producing

and marketing ayurvedic products as a substitute for chemical

cosmetics, which, she believes, do more harm than good. It

then traces the growth of her brand from a niche product in the

Indian market to a brand retailed in most of the major stores

around the world. The case focuses on the factors that make

Shahnaz Husain products what they are and examines

Shahnaz's business style. It also takes a look at the subsidiary

and ancillary activities of the Group, like training institutes,

Ayurveda massage centers and health resorts.

Page

6

SHAHNAZ HERBALS INC.

Shahnaz Husain, CEO of Shahnaz Husain Herbals Inc, is a prominent Indian female entrepreneur

best known for her herbal cosmetics, particularly skin care products. Shahnaz Husain is one of

India's most successful women entrepreneurs.Her company, Shahnaz Husain Herbals is one of

the largest manufacturers of herbal products in the world.  It formulates and markets over 400

products for various beauty and health needs and has a strong presence across the globe, from the

USA to Asia. 

INTRODUCTION:

Shahnaz Husain was born in samarkhand she was born in a royal Muslim family which migrated

from Samarkhand to India and later held high positions in the princely kingdoms of Bhopal and

Hyderabad before India's independence. Shahnaz received her schooling in an Irish convent and

because of the influence of her father, Chief Justice N.U. Beg; she developed a love for poetry

and English Literature. She thus had the advantage of growing up in a traditional family and

receiving a modern education. She was married at the age of 15 and was a mother by the next

year. When her husband was posted in Teheran, Iran, she developed an interest in beauty

treatments and decided to study cosmetology.

To support the expenses of the training financially, she wrote articles for the Iran Tribune on

various topics under different names. In the course of her studies, she learnt of the harmful

effects of chemicals on the human body. Consequently, she turned her attention to Ayurveda,

which she believed was the ideal alternative to chemical cosmetics, which not only harmed the

human system but also led to the deterioration of the environment in the long run. After leaving

Teheran, she trained extensively in cosmetic therapy for 10 years in some of the leading

institutes.

Page

7

“It is important to have a dream and to believe in the magic of your dreams” says

Shahnaz.

After training for 10 years in cosmetic therapy and cosmetic chemistry, at leading institutions of

the West, like Helena Rubinstein, Arnould Taylor, Swarzkopf, Christine Valmy, Lancome and

Lean of Copenhagen, Shahnaz returned to her roots and studied Ayurveda, the ancient Indian

system of herbal healing. On her return to India in 1977 she set up her own salon at her house in

Delhi with an initial investment of Rs. 35000. In contrast to the existing salon treatment methods

she devised her own herbal treatments. She introduced a totally new concept of "care and cure".

She also began to formulate her own Ayurvedic products. This was the beginning of the

legendary Shahnaz Herbal and other ranges. In fact she has become known for her specialized

clinical treatments and therapeutic products for specific problems like acne, pigmentation, scars

and blemishes, skin-sensitivity, dandruff, hair loss and alopecia.

Shahnaz believes that a true entrepreneur is a person who has independence of spirit. “One

should be innovative, dynamic and willing to try every avenue towards success”.

Aim

“It was my aim to get India on the world beauty map as I felt terrible about the fact that India was never represented at any world beauty congress”.

- Shahnaz Husain

Page

8

HIGH LIGHTS

Shahnaz Husain is both the pioneer and the undisputed queen of herbal care in India.

Today, the Shahnaz Husain Group is engaged in the formulation and marketing of over four hundred Ayurvedic formulations for skin, hair and body care, which have not only become widely known, but have received unprecedented international acclaim

Today, she heads an organization that is the largest of its kind in the world, with an integrated system of an international salon chain, supported by product ranges.

Shahnaz became the first and only woman in 107 years to receive the World's Greatest Woman Entrepreneur Award from Success magazine of the USA.

She represented the country for the first time in the CIDESCO beauty congress in the late 1970s.

She was appointed President for the day's proceedings at the congress. She used this opportunity to focus the world's attention on Ayurveda.

Shahnaz Products

 » Shahnaz Cosmetics» Shahnaz Chocolate Range » Shahnaz Diamond Range  » Fair One

Fairness Cream  » Flower Power Range  » Forever Range » Shahnaz Gold » Shahnaz

Herbal » Shahnaz Honey» Shahnaz Man Power  » ShahnazNeem Range » Shahnaz

Oxygen » Shahnaz Pearl  » Shahnaz Saffron Range » Shahnaz Serum Range» Shahnaz

Slim Range» Shahnaz Sun Collection  » ShahnazVedapharma Plant Stem Cell Range

Janine Sharell, Correspondent, CNN said about Shahnazhusain - "She lives, sleeps, breatheher business. She is consumed with building a successful company which she has done."

Page

9

The Shahnaz Husain Group is India's leading company in the field of natural beauty and anti-

aging treatments. Started in the 1970s by Shahnaz Husain in New Delhi, the group has over time

vertically integrated to encompass every aspect of Ayurvedic care and cure. The group has

activities as diverse as beauty training institutes, growing of its own herbs to manufacturing of its

cosmetics line to retail to specialized treatments through its chain of over 400 beauty centers

worldwide. The group has received many an accolade, the most recent of which was when it's

Chairperson, Shahnaz Husain, won India's highest honor, the Padma Shree, in the field of

Industry and trade for bringing Ayurveda to the West.

In 1996 Success Magazine, one of the worlds most well-respected business publications, named

Shahnaz Husain the Woman of the Year and estimated the brand's worth at over $100 million.

This number has grown many times since then.

The Shahnaz Husain Group is completely private company, with no outside shareholders.

“I am a strong believer in ‘word-of-mouth’ publicity because a satisfied client is

the best advertisement” says Shahnaz.

Page

10

ENTREPRENEURSHIP - THE SHAHNAZ HUSAIN WAY :

Shahnaz Husain when started her salon just hanged a banner outside the salon with her

qualification and services offered by her and within few days she was booked for the next 6

months, after which she removed the banner and then never advertised until the launch of forever

products in 2008, after her grandson Sharik joined the business. Shahnazhusain no-

advertisement policy also gained her a lot of popularity because it proved the very fact that, it is

the product and service of an enterprise is what that matters. Shahnaz Husain said in an interview

to The Financial Times in 2002 “I am a strong believer in ‘word-of-mouth’ publicity because a

satisfied client is the best advertisement”. Shahnaz Husain’s initial investment of Rs.35000 has

now turned into a Rs.250 crore a year. Shahnazhusain herbal employee’s 4200 people in 650

salons spread across 104 countries. The growth rate of the company in the initial years was 15-

20% and the present growth rate is 19.4%.

Shahnazhusain herbals has a well established R&D whose aim is to produce skin and hair care

treatments using Ayurvedic method of treatment, which uses natural formulations and is

chemical free and is not been tested on animals. She is the pioneer and leader of Ayurvedic

beauty products in the world offering “Natural Care and Cure”. The Shahnaz Husain Group

offers exclusive salon treatments geared to individual needs as well as a number of commercial

formulations for the treatment of specific problems like acne, pimples, pigmentation,

dehydration, alopecia (hair loss), etc.

Page

11

According to the Group, ayurvedic products are well suited to human skin and hair as they

are non-toxic and have no harmful side effects. The human body adapts well to the natural

treatments of Ayurveda while it has an inbuilt resistance toward chemical treatments.

THE TURNING POINT:

The turning point in her business came when she represented India at the Festival of India in

1980. Her team was given a counter in the perfumery section of Selfridges in London. She

managed to sell her entire consignment in 3 days and also broke the store's record for cosmetics

sales for the year. And then she was offered a permanent store at Selfridges. From that day there

was no turning back and Shahnazhusain captured a good market in the cosmetic industry.

Shahnazhusain said in an interview for forbesIndia 'If It Bears My Name, It Catches On' and that

is true. Her company produces 400 different products on skin care, hair care and cosmetics.

Shahnazhusain says she has no competition when asked about her competitors by Forbes her

answer was “We don’t have any competitors. Dabur is into health. Clarins doesn’t do cures. No

one does cures but us.” This shows her confidence and the truth of her products. Currently, the

Shahnaz Husain Group has over 400 franchise clinics across the world covering over 138

countries. Her group’s products are sold in leading global stores including Bloomingdale's (New

York), Galleries Lafayette (Paris), Seibu (Japan), Harrods and Selfridges (London), and La

Rinaeccente (Milan).

Page

12

EXPANSION AND DIVERSIFICATION OF SHAHNAZ HUSAIN GROUP:

Shahnaz Husain products were initially sold only in her salons which where located

in and across delhi and in early 1990’s Shahnaz Husain stepped into the retail market

which boomed and gained huge profits for the company after which she stepped in

the international market by setting up new Factories at Roorkey and Noida to meet

the demand for both national and international market. Shahnazhusain used the

franchising mode to expand her business in India and abroad. The company has

around 600 franchises and associated clinics aound the world. The company has 400

distribution partners, through which 90 percent of its products are sold. In 2002,

Shahnazhusain group obtained distributor rights from Australia, New Zealand and

Fiji Islands. The most interesting and impressive fact in the Shahnazhusain group

franchising mode is that it does not finance it franchises nor does it have any share in

the profit it uses the franchise to sell the products and satisfy it customers and provide

services needed by them. Shahnaz Husain started a pioneer of vocational training in

cosmetology in India, having started her professional schools at a time when only

apprenticeship training was available. ShahnazHussain group has expanded and

diversified in its 33 years of existence. Shahnaz Husain group has laucheda Fairness

creams for both men and women in the name FOREVER. The Group has diversified

into Ayurvedic centers for Panchkarma, Dhara and Kerala massage. It has also set up

two Shahnaz Husain Ayurvedic Health Resorts, one near Delhi and another in

collaboration with the Hyakumata group of Japan in the US island of Saipan. These

resorts which can accommodate about 200 people at a time, aim at providing

urbanites treatments and programs designed to counteract the stress of modern life.

The Group has also been holding discussions with major five star hotels in New Delhi

and New York to set up health spas. Shahnaz Husain group has also launched a line

of health drinks under the brand name FITNESS FEISTA SHADRINK, these drinks

are low calorie, cooling drinks to be consumed in summer. A special range of

ayurvedic products under the brand name SHAPET.

Page

13

Shahnaz Husain in New Zealand and Fiji

Recently Shahnaz Husain has officially opened their first Franchise (Signature Salon) in

Auckland jointly with Ehsaas Beauty Care owned by Bindu Grover.

Bindu Grover is a NZ Qualified, CIBTAC (Confederation of International Beauty Therapy and

Cosmetology) Certified and Shahnaz Husain Qualified Beauty Expert.

She represents the organisation for New Zealand and Fiji. She has also acquired the sub franchise

and distribution rights for Shahnaz Husain’s Products in New Zealand and Fiji.

This Shahnaz Husain’s Signature Salon is located at 40 Lincoln Road, Henderson, Auckland.

Training Institution:

Over the last three decades, Shahnaz Husain’s Beauty Institutes have remained committed to

excellence in vocational training in beauty by offering professional courses of the highest order,

tailored to suit the changing demands of the beauty business. Students have the benefit of

theoretical approaches in skin and hair health, body care, as well as the latest techniques in

practical skills. They enable students to obtain professional qualifications, in keeping with

international standards, opening up a vista of career opportunities.

The following courses are available at Shahnaz Husain:

1.Diploma in Beauty Therapy

2.Post Graduate Diploma - Skin and Beauty Therapy

3.Short-Term Vocational Courses

Diploma in Beauty Therapy

The minimum qualification for eligibility for the Diploma Course is a School Leaving

Certificate. The duration is 200 to 300 hours, spread over 3 to 4 months, depending on the

number of hours put it. It is also possible to do a Crash Course for 6 to 8 weeks, covering 7

school hours a day. This is a comprehensive professional course in beauty therapy, comprising of

both theoretical knowledge and practical training, opening up career opportunities as beauty

therapists, hairstylists, masseurs, beauty consultants, product consultants, teachers and also

Page

14

grooms students to start their own enterprise, or gain employment as salon managers. The

syllabus of the Diploma Course includes basic anatomy and physiology, diagnosis of specific

skin/scalp types and problems, facial treatments, practical skills in facial, head and body

massage, hair dressing/styling, normal salon treatments (hair removal, manicure, pedicure, nail

art/care and so on), make-up, dietetics, body care, weight control, nutrition, exercise and the use

of advanced equipment in skin, hair and health care. Treatments devised by Shahnaz Husain are

also part of the course, along with salon / business management and client handling.

Post Graduate Diploma - Skin and Beauty Therapy

The minimum qualifications required for eligibility are School Leaving Certificate and Shahnaz

Husain Diploma Course. The duration is 100 hours, spread over 2 to 3 weeks. It is a professional

course, with an emphasis on protective, preventive and corrective care, skin therapy, diagnosis,

treatment and care of skin/scalp problems, as well as salon and business management. It enables

the students to recognize and treat skin and hair problems, covering product knowledge and

advanced treatment techniques.

Short-Term Vocational Courses

IMPORTANT - The eligibility criterion for all the short-term courses is completion of the

Shahnaz Husain Diploma Course.

Henna Diploma Course

The lessons are conducted on an hourly basis and comprises of benefits and applications of

henna treatments.

Diamond Facial

The Diamond Facial, a powerful age-control treatment, is the latest in Shahnaz Husain’s

repertoire of salon procedures. The course includes diamond dermabrasion, which is one of the

most potent treatments, helping to diminish fine lines and wrinkles. Special revitalization

Page

15

techniques are also taught. Based on Ayurveda, the diamond facial is like an elixir of youth for

timeless eternal beauty.

Gem Facial

The Gem Facial, based on 4 different gems, restores and maintains the ideal balances,

counteracting harmful environmental effects. The course includes massage techniques, along

with dermabrasion, the use of galvanic gadgets and revitalization. The treatment strengthens the

physiology of the skin, stimulating blood circulation and removing toxins.

Gold Facial

The Gold Facial, based on Ayurveda, is a powerful anti-ageing treatment, with revitalizing and

rejuvenating effects. Special technique of lymphatic massage is taught, which helps lymphatic

drainage and facilitates the removal of toxins and wastes. It also includes the entire facial steps,

including deep pore cleansing, skin purification, toning, etc.

Aroma Facial

The Aroma facial is a massage technique and face treatment with essential oils. Essential oils

have potent and specific curative properties that are of particular benefit to the skin. Most

important of all, they are extremely effective for inducing relaxation of both body and mind,

calming the nerves and reducing stress. The course includes massage and techniques with

essential oils.

Pearl Facial

The Pearl Facial is based on a special facial therapy, using the Pearl Cream and Mask. It helps to

strengthen the skin, improve its moisture retention ability and produce an even colour tone.

Oxygen Facial

The Oxygen Facial is one of the latest techniques of skin revitalization and massage, using the

Oxygen cream and mask, in order to create an enriched oxygen layer and purify the skin.

Facial Skin Treatment

Page

16

The course is a combination of three different treatments, devised by Shahnaz Husain. These

have become breakthroughs in salon procedures. The three treatments include Veg Peel,

Thermoherb and Galvanic Facial. While Veg Peel helps to minimize scars and blemishes,

Thermoherb is a face-lift treatment. Galvanic facials use a galvanic gadget for greater absorption.

Galvanic Treatment

Students learn the use of the Galvanic gadget by which a steady, direct galvanic current is

utilized, to introduce water soluble substances through the skin. It heightens the skin’s capacity

to absorb and improves the penetration of the products. The treatment of specific problems

becomes easier.

Advanced Training in Hair

This is a one-month course with a focus on advanced professional hair cutting, styling and hair

design, in keeping with various hair textures and contemporary styles.

Advanced Make-Up

A two-week course in advanced professional make-up techniques for different needs, which

includes make-up for television and still cameras, bridal make-up etc. It brings make-up artistry

within easy reach of the student.

Diploma in Nail Art

A one-week course, which provides instruction in nail design extension and nail artistry.

Diploma in Dhara and Kerala Massage

This is a ten-day course in the different techniques of traditional AyurvedicDhara and Kerala

Massage. The course is conducted by qualified Ayurvedic physicians and includes basic

principles of “dosha” imbalances and how they can be rectified, as well as the treatment of

various ailments.

Advanced Ayurveda

Page

17

Conducted by Ayurvedic physicians, it includes Ayurvedic diagnostic principles and clinical

examination, along with the different treatment techniques. The preparation of different packs

and oils, based on Ayurveda, is also an integral part of the course. They are useful as Spa

treatments.

Advanced Yoga

Ayurveda being a holistic system of healing, advanced Yoga courses are also offered. The

ancient Indian discipline of Yoga, considered to be the traditional path to physical, mental and

spiritual good health, has become popular around the world.

Teacher Training in Beauty

Become a trained teacher in beauty after completing the Teacher’s Training course by

Correspondence. With the growing demand for vocational beauty training, there is a

corresponding demand for trained teachers, offering yet another career avenue in the beauty

field. The school shares its vast experience, garnered over three decades of teaching students and

preparing them for a career in beauty.

SHAHNAZ HUSAIN AS AN ENTREPRENEUR:

Shahnazhusain is an Innovative entrepreneur she can be categorized as a Businessentrepreneur

because her life reflects her eagerness to start a business on her own terms and she adopted an

innovative method and used AYURVEDA as the base to produce products skin and hair care

treatments. She is pure entrepreneur and a first-generationentrepreneur she has achieved the

heights only on her terms and thus as she said anything that carries her name catches up is very

true. She can be categorized as a Growth entrepreneur who climbed the ladder slowly but

reached each height as she desired.

Factors that influenced Shahnaz Husain was her desire to make use of her

entrepreneurial expertise, she did not belong to a business family but she was from a very well

educated family and thus she wanted to make use of her study on cosmetology and ayurveda it

Page

18

was her desire to produce cosmetics and beauty products which were chemical after she read an

article about chemicals in cosmetics and how chemicals were harmful. She then made up her

mind to produce products on the basis of ayurveda studies and to produce chemical free

beauty,skin and hair care products. Thus it is her personality which is the factor which has made

her a successful entrepreneur.

Shahnaz Husain can be given the title of India’s first successful women

entrepreneur. Her dedication towards her work, her ability to dream and exhibit it and to think

innovative and to lift her business to her terms is just unbelievable. She is a women who lives for

her products as she said her products are chemical free, there is no other exception. Her products

are made of pure natural products which are produced as per the AYURVEDA studies and are

chemical-free. A product sold on her name carries the purity of natural ingredients and chemical-

free there is no need to cross-check the product and the results are as expected and as per the

instructions on the jar. Her customers are her advertisers and the aim of the company is to satisfy

their customers and to produce products as per the need of her customers. Shahnazhusain has

made her name not only in the beauty business in India but all over the world. Her kohl to her

fairness cream for men have been a great hit all over the world. Shahnaz Husain is an inspiration

to each and every individual who wants to become an entrepreneur.

Future Plans

Has started work on formulations that astronauts could carry with them in their

extraterrestrial sojourns to protect their skin from the ravages of space travel and slow

down the ageing process.

Sent National Aeronautics and Space Administration (NASA) free samples of her

moisturizers

Page

19

Products by Shahnaz Husain

Shahnazshaface (herbal facial skin conditioner).

Shahnazshafair (vitaminized whitening cream)

Shahnazhussain fair one

Shahnazhussainshaglow

ShahnazShalife (Vitaminized Nourishing Cream)

Shahnaz Shamask-1 (Precious Herbs Face Mask)

ShahnazShayouth (Precious Herb Mask)

ShahnazShasmooth (Almond Under eye Cream)

ShahnazShabase (Sandalwood Protective Cream)

Shahnaz Oxygen Skin Treatment Cream

Shahnaz Oxygen Skin Beautifying Mask

Page

20

Shahnaz Husain's Cosmetic Products -Description: Shahnaz

Cosmetic Products - Shadust, Shaeyes, Shaline, Shacover - I,

Shashine - Lipbalm, Hair Touch Up, Shalash, ShahnazVegpeel

Shahnaz Husain's Neem Range Products -Description:

ShahnazNeem Range Products - Shaneem - Hair Treatment Oil,

Shaneem - Scalp Cleanser, Shaneem - Rejuvenating Skin Balm,

Shaneem - Skin Cleansing Cream, Shaneem - Skin Nourishing

Cream……

Shahnaz Husain's Flower Power Range Products -Description: Shahnaz

Flower Power Range Products - Egyptian Lotus - Ayurvedic Treatment

Cream, Morning Glory - Antiseptic Cream, Marigold - Ayurvedic Deep

Skin Treatment cream, Pink Lotus - Protective Skin Treatment Base,

Wild Rose - Ayurvedic Skin Clear Formula, Wild Thyme - Ayurvedic

Hair Conditioning Lotion, White Water Lily - AyurvedicRehydrant

Treatment Lotion, Lavender - Ayurvedic Skin Tonic, Rose Mary -

Shahnaz Husain's Gold Products -Description: Shahnaz Gold

Products - Nature's Gold Beautifying Mask, Nature's Gold Skni

Radiance Gel, ShahnazHussain's Gold Foundation,

ShahnazHussain'sMoisturising Cream

Shahnaz Husain's Herbal Products –[Description: Shahnaz Herbal

Products - Shabath, Shabase, Shabeach, Shablem, Shabright,

Shacare, Shacleanse, Shaclear, Shaclove, Shaderm, Shadew,

Shaface, Shafair, Shafair Soap, Shaflight, Shaflower, Shafresh,

Shaglow, Shagrain, Shagrow, Shahair, Shahenna, Shaherb, Shalife,

Shalisma, Shalocks, Shamask - I, Shamask - II, Shamilk, Shamint,

Page

21

Shahnaz Husain's Honey Products -Description: Shahnaz Husain's

Honey Products - Flower Power - Ayurvedic Honey Intensive

Cream, Honey Health Ayurvedic Mud mask…

Shahnaz Husain's Man Power Products -Description: Shahnaz

Husain's Man Power Products - Man Collection Kit, Shamen,

After Shave Moisturiser…..

Shahnaz Husain's Fair One Fairness Cream Product -

Description: Shahnaz Husain's Fair One Fairness Cream

Products - Fair One Cream……….

Shahnaz Husain's Oxygen Products Description: Shahnaz

Husain's Oxygen Products - Oxygen Skin Beautifying Mask,

Oxygen Skin Treatment Cream

Shahnaz Husain's Pearl Products - Description: Shahnaz

Husain's Pearl Products - Pearl Mask, Pearl Cream..

Page

22

Shahnaz Husain's Sun Collection Products -Description:

Shahnaz Sun Collection Products - Shahnaz Skin Protective

Cream - SPF40, Shahnaz Skin Protective Cream - SPF20,

Shablock, Shascreen

Shahnaz Husain's Diamond Range Products -Description:

Shahnaz Husain's Diamond Range Products - Exfoliating Scrub,

Rehydrant Lotion and Skin Nourshing Cream and Skin

Rejuvenating Mask

Shahnaz Husain's Chocolate Range Products -Description:

Shahnaz Chocolate Range Products - Chocolate Rejuvenating

Mask, Chocolate Nourshing Cream, Coffee Bean Scrub

Shahnaz Husain's Serum Range Products

Description: Shahnaz Husain's Serum Range Products - Skin Serum, Under Eye Serum, Hair Serum

Shahnaz Husain's Saffron Range Products -Description: Shahnaz

Saffron Range Products - Saffron Hair cream, Saffron Shampoo,

Saffron Moisturise

Shahnaz Husain's Vedapharma Plant Stem Cell Range Products

Description: ShahnazVedapharma Plant Stem Cell Range Products -

Skin Beautifying Mask, Skin Redensifying Serum, Skin Renewal

Cream

Page

23

Shahnaz Slim Range Products--Description: Shahnaz Husain's Slim

Range Products - Slimcal Slimming Oil, Slimcal Slim & Trim

Capsules

Shahnaz Forever Range Products -Description: Shahnaz Husain's

Forever Range Products - Body Lotion, Hair Oil, Moisturiser

Page

24

ACHIEVEMENTS AND AWARDS:

National Awards

1986 - Outstanding Woman Entrepreneur from FICCI

1986 - Udyog Rattan Award For Export Excellence

1988 - President’s Gold Medal For Export Excellence

1989 - Indira Priyadarshini Awards from Govt. Of India

1992 - Rajiv Gandhi Gold Medal for spreading the cause of Ayurveda

1997 & 1998 - Delhi Government Award for Export Excellence

1999 - Woman of the Millenium Award, presented by LataMangeshkar and instituted by makers of Lata Eau De Parfum in 1999

2004 - IMM Award for Top CEO and Ayurveda Ambassodar

2005 - 2006 - Padmashri Award – Padma Awards are in highest civilian awards from the Government of India, presented by the President of India

International Awards

1995 - Diamond star for Quality from International Marketing Professionals of Europe and America

1995 - Woman of the Year award in U.K

1995 - Quality Excellence Award in Japan

1996 - “World’s Greatest Entrepreneur” award, from success , the prestigious US business magazine, becoming the first woman to receive the award in 105 years

1996 - Arch of Europe International Gold Star for Quality in Madrid

Page

25

1997 & 1998 - Quality Excellence Award in 1997 & 1998 in Geneva

1997 - Leading Woman Entrepreneur award in 1997 from National Foundation of Woman Business Owners, USA

1998 - Featured in the U.N sponsored “Woman of the Decade”

1999 - Golden America Award for Quality Excellence in 1999 in New York

1999 - Selected “Woman of the Year 1999” based on the outstanding achievements , by American Biographical Institute USA”

2000 - The 2000 Millennium Medal of Honour from American Biographical Institute, USA , being the country’s most notable honour for extraordinary achievement during the last century

2002 - Quality Excellence Award from Global Quality Management UK

2002 - “Outstanding Woman Entrepreneur” from Global Quality Management UK

2003 - 2004 - “Woman of the Millennium” Award from Global Indian Congress, USA

2004 - 2005 - Woman of the Year Award from the Governor of California, USA

Page

26

SUMMARY

As Shahnaz hussain, indias pioneer in herbal cosmetics. She is from a conservative muslim

family who rose to become an international trailblazer in the field of herbals. Her acivements is

endless, she awarded by FICCI’s outstanding woman entrepreneur, US magazine success’s

“worlds greatest woman entrepreneur”, GQM commitment to Quality awarded. She was married

at a young age but she did not sit back as a housewife and mother at the age of 16. She convinced

her husband and get the opportunity to study cosmetology in London.

After the completion of her study, she return to India and set up a shop in one room, with a statup

investment of Rs. 35000 borrowed from her father. She began to launch new product called

shalife, a massage cream, which was very popular and more clients are attracted towards that

product. She visited cities to lecture on herbals and Ayurveda, inaugurating Shahnaz franchises

and salons. Like that now more than 600 salons in India and abroad. The Shahnaz Hussain group

of companies has acquired a global presence, with exports to 132 countries including those in the

Middle East, South – East Asia, Australia and all over Europe. Shahnaz Hussain has never

advertise her product is an interesting one.

So she suggest woman has the capacity to do what I did – it doesn’t what you want, what matters

is how badly you want it”.

Page

27

CONCLUSION

Shahnaz Hussain is a prominent Indian female entrepreneur best known for her herbal cosmetics,

particularly skin care products. She didn’t set back as a housewife, she has also an innovative

minds to think, then only she doing the cosmetology in London, and came back to India and

started her own salon is an example for the woman those who wanted become an entrepreneur, in

future .

She going to be diversify the business into global level and make as a successful one, and her

turnover is 800 crores in a year. And coming to the point of services offered to the society giving

training to woman, courses offered for the students, teacher training, giving employment

opportunities for blind and deaf in her salons. By knowing all these information she is really a

great leading woman entrepreneur and I hope with her efforts, knowledge and world wide

recognition she acquire a top most position an Indian woman entrepreneur.

REFERENCE

1. http://business.in.com/interview/magazine-extra/shahnaz-husain-if-it-bears-my-name-it-

catches-on/4702/0#ixzz1Dt6WGRnH