Sharing Video Online w/

YouTube and Vimeo

Albert Hughes – Schipul The Web Marketing Companywww.schipul.com/ahughes ahughes@schipul.com

WHY SHARE VIDEO ONLINE?

WHY SHARE VIDEO ONLINE?

YouTube exceeds 2 billion views a dayNearly double the prime-time audiences of all

major U.S. broadcast networks combined

76% of total U.S. Internet users view YouTube video at some point

Well over 100 million accounts on YouTube

There are 24 hours of video uploaded to YouTube every Minute

WHY SHARE VIDEO ONLINE?

It’s the best way to share a story online

Type of stories to share

1. Client Testimonials

2. Product and Service demonstrations

3. Company/Organization Mission

What we will do today1. Choose a Service2. Create an account3. Connect with Social Media4. Upload a video5. Embed a video6. Promoting7. Monitoring

CHOOSING A SERVICE

CHOOSING A SERVICEYoutube vs Vimeo

Youtube Vimeo

• Short Clips

• 10 min. upload time limit

• 2 GB max per video/unlimited

•More Traffic

• Product and Service Demos

• Free detailed statistics

• Longer Videos

• No time limit

• Weekly limit of 500mb

• Less Ads/Cleaner

• Non Commercial use

• Detailed stats require a fee

CREATING AN ACCOUNT

http://www.youtube.com/create_account

http://www.vimeo.com/join

CONNECTING WITH SOCIAL MEDIA

PROMOTING YOUR VIDEO – YOUTUBE AUTOSHARE

PROMOTING YOUR VIDEO – VIMEO FACEBOOK APP

CAPTURING YOUR VIDEO

Basic Movie Editors

iMovie Windows Movie Makerhttp://www.apple.com/ilife/imovie/ http://explore.live.com/windows-live-movie-maker

UPLOADING YOUR VIDEO

http://upload.youtube.com/my_videos_upload

http://vimeo.com/upload/video

Vimeo- Basic Info

Vimeo- Add Credits

UPLOADING YOUR VIDEO – FROM A MOBILE DEVICE

YouTube - iPhone 3GSRecord and Upload Videos from you phone

UPLOADING YOUR VIDEO – FROM A MOBILE DEVICE

YouTube – Android OS YouTube – Via email

UPLOADING YOUR VIDEO – VIMEO DESKTOP UPLOADER

http://vimeo.com/desktopuploader

EMBEDDING YOUR VIDEO

EMBEDDING YOUR VIDEO – YOUTUBE EMBED CODE

EMBEDDING YOUR VIDEO – YOUTUBE WIDGETS

EMBEDDING YOUR VIDEO – VIMEO EMBED CODE

EMBED CODE

OPTIONS

EMBEDDING YOUR VIDEO – VIMEO WIDGETS

MONITORING YOUR VIDEO

MONITORING YOUR VIDEO - YOUTUBE

"Account" > "My Videos" > "Insight."

MONITORING YOUR VIDEO – YOUTUBE

MONITORING YOUR VIDEO - VIMEO

EXTRAS - TUBEMOGUL

Single Upload published to multiple platforms

Analytics from multiple platforms located in one place

Questions?

www.facebook.com/tonychacheres

Thank you!

www.facebook.com/tonychacheres