signals smaller v2 with footnotes

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SIGNALS nlin Here We Come Th NBS-Aerh Nwsltt TABLe of CoNTeNTS: 02 25 THINGS 03 fUNDrAISING 04 oNLINe: VP for Student Services 05-07 INDUSTrY 08 reCeNT NeWS 09-10 CoNVeNTIoN 11-16 ArTICLeS from THe eX eCUTIVe BoArD Executive Director NBS President VP for Honor Society Services & AERho President VP for Alumni & Professional Services VP for Chapter Development VP for Communication  When is the Earlybird deadline?  Earlybird registration forms and payment must be postmarked no later than December 31. Where can I get the registration form? Simply go to www .nbs-aerho.org, click on “Conventions” and then click “Register Now.” Who is eligible to get an Earlybird regist ration? Members who will stay at the convention hotel. Members who will not stay at the convention hotel. Non-members who will stay at the convention hotel. Non-members who will not stay at the convention hotel.   Are registrations refundable?  Registrations are fully or partially refundable depending on the date you send a written request for the refund. Specics are highlighted in the registration materials. mak Y u Hllywd Das C T u: Meet the Earlybird Registra tion Deadline 09.10 Sheraton Universal Hotel (top) Photo courtesy of Childrenwithdiabetes.com, Universal Studios (bottom left) Photo courtesy of davechung.com Sheraton Universal room (bottom right) Photo courtesy of Losangeles.co m Photo courtesy of cheatcc.com

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25 THINGSyu didn’t knw abut Buc mis

9.10 Natinal Badcasting Scity-Alpha epsiln rh

. The NBS Presidency has beenne of the most rewarding activities

n my entire life.

. I’m beginning my 34th year ofollege teaching. I never dreamedhat the media could have changedo much!

. I might not like every song Iear, but I can nd something I liken every kind of music imaginable.

. I began college as an

ngineering major. Three years ofnsuccessful Calculus performancerought that career aspiration ton abrupt halt.

5. I believe therehas never been abetter TV programthan “The AndyGrifth Show.”

6. My ve-year-oldrandson knows my “old” magicricks, so I’m studying how to doome new ones.

. I can’t believe that we haven’tlways had the World

Wide Web.

. I’ve never met aot chili pepperdidn’t like.

. I believe “grades” and GPAs areverrated.

0. My parents taught me to savemoney. It’s some of the best advice

ve ever received.

1. I eat the Cajun classic, redeans and rice, every Monday night.

12. My dear wife, Mary, and I TiVo“Jeopardy.” We watch ve shows in

a row.

13. I’ve played, coached andofciated basketball. But I don’tcare much for the way the game isplayed today.

14. I built my own radio stationwhen I was a high schoolsophomore.

15. I don’t eat sh

packed in cans.

16. Harlan Cobenmystery novels are mygreat escape.

17. I’ma lifelongfan of Universityof Alabama Athletics.Roll Tide!

18. I’m always amazed bywhat my students teach me.

19. I prefer driving trucks todriving cars.

20. I wish I knew more aboutforeign policy.

21. I’ve never watched an episodeof “American Idol.”

22. I am generally happiestright after I come home from thedentist’s ofce.

23. I don’t text.

24. I prefer winter to summer.

25. I look in the mirror and seeGeorge Bailey. It’s a WonderfulLife!

Photo courtesy of 

Scrape TV

Photo couConsume

Photo courtesy of Tower.com

Photo courtesy of isp-stadiumseating.com

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fUNDrAISINGun ways t ais ny yu chapt

9.10

Fundraising is important for any organization,and it is especially important for NBS for two

easons: getting members of your chapter toattend the 2011 National Convention in LA andhe current First Fund campaign. One importanthing to consider when deciding what type ofundraising to do is what your organization and

members are good at. Here are a few ideas forundraisers for the upcoming semester:

Pasta Dinn:  If you are a good cook, thenhere’s a big opportunity to make some moneyor your chapter. One thing college students

always are is HUNGRY so holding a pasta dinner oncampus would denately be a good option. Charge$5 a person for the meal and you would make backyour investment plus a nice prot (pasta is verynexpensive to make.)

Ca Wash: An old favorite is a car wash. Theonly condition is that you must nd a place to holdt with space to wash the cars, as well as access tohoses. Also, there is always a possibilty of rain somake sure you have a rain date.

Battl th Bands: This is a more

complicated fundraiser that may take someplanning by those involved, but it is denately aun option. First, you must consult your campus

activities director on the process which you mustfollow to hold an event on campus, as well as

decide if it will be inside or outside. You mustdecide on the forms of publicity you will do oncampus to get people to attend and nd bands toparticipate (you will charge a fee to register). Youmust decide on a prize, as well as what types offood and products you will be selling at the event.A committee to plan this event would be a goodthing to create.

More fundraising ideas will be included in thenext edition of Signals Online.

* You will have to check with your campus Student Activities ofce to getfundraising guidelines and suggestions. Many schools maintain a list of local and statelaws you will need to observe and many provide lists of ideas on how to improveyour fundraising success locally. Some fundraising activities might need approval foruniversity compliance rules.

D What Yu’ Gd At

Natinal Badcasting Scity-Alpha epsiln rh

What shuld yu undais ?NBS fist fund!

To nd out more, visit the First Fund blogon our newly redesigned website.

Photo courtesy of The Daily Green Photo courtesy of Impact Bethel Photo courtesy of Broken Laces Photo courtesy of Yum Sugar

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oNLINewhat’s nw n th intnt

9.10 Natinal Badcasting Scity-Alpha epsiln rh

NBS and Scial

NtkingBy Nicole LawrenceNational VP for Student Services

Did you know that if all U.S. Internet time wereondensed into one hour, more than 13 and-a-halfinutes of that time would be spent on socialetworking sites and blogs? Well, the Nationalroadcasting Society made a big splash in theocial networking world this summer for this exacteason. NBS not only has completely revamped theirebsite, but they also have a Facebook, Twitter, annline newsletter, and two blogs. Our new websiteas direct links to these various pages where youan nd all the information you would ever want tonow about NBS.

For those of you who do not know much about

hese sites, here’s a little background.facbk is a social networking site that

as features like the “Wall” (where you can writeomments, post pictures and videos, and read theser’s recent activities), “Status” (where you posthat you are currently doing or thinking about forthers to see), the “News Feed” (on your homepagehere you can read about all of your friend’s recentctivity like statuses, photo posts, relationships,nd comments), photos, instant messaging (akaacebook Chat), pokes, and many more.

You can also have group pages, like NBS has,here people can become members and massessages can be sent out or written on the groupall. This is also a great place for the wholerganization to be connected even though theembers are nationwide. Chapters and regions can

reate their own group pages as well. Pictures ofvents, fundraisers, and conferences can be postedor all the members to see and possibly be inspiredy.

According to Wikipedia, Twitter is a “freesocial networking and micro-blogging website thatallows users to send and receive messages knownas tweets (text-based posts that can have up to140 characters).” NBS uses Twitter similarly to howit uses Facebook’s status function, quick updatesabout the most recent and important NBS activity

A blog is a “type of website, usuallymaintained by an individual with regular entriesof commentary, descriptions of events, or othermaterial such as graphics or video. Entries arecommonly displayed in reverse-chronological orde

(Wikipedia).The rst NBS blog is one written by me, the VP

of Student Services, and it talks about importantthings going on in NBS. It allows me to posequestions to the readers in a forum where they cacomment on the posting to respond. It speaks in aeven more informal way since it is coming from ma college student.

The second blog is the First Fund blog whichattempts to explain more clearly what First Fund,its goals, and ideas for fundraising.

All of these various social networking sites alloNBS to be where you, the members, are, and makit easier for you to get the information you need.

Source: Neilson NetView. June 2010.

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INDUSTrYadvic th pssinals

9.10 Natinal Badcasting Scity-Alpha epsiln rh

Th radi Businss

By Carl TyrieFacultyAppalacian State Universty

Today’s radio business denitely isn’t yourrandfather’s radio industry, nor is it your father’s.

fact, it may not even be your older sibling’s.herefore, getting a job in radio forces applicantso expand their skills base beyond the traditionalnock-‘em-out-with-an-air-check approach.

The reason, of course, is the digital aspectf today’s radio industry, with stations involvedn a lot more than sending their signals overhe airwaves. Mike Edwards, Program Director/perations Manager for Citadel Broadcasting inharleston, S.C., says people entering the radio

ndustry need to expand their digital skills. “It’sot editing tape any more,” he says. “It’s not justditing a radio spot to play on the air and it’s notust doing a character voice in a car dealershipd.” Edwards says applicants really have to beefp on everything digital. “Know website design andaintenance, content creation, how to text andow to do a database,” he says. “If you want to ben on-air personality, be great at that, of course.ut you need to have digital skills as well.”

In what might shock radio old-timers, Edwards

nd others recommend that radio job-seekers haven their resumes, of all things, video skills. As radiotations’ websites have expanded their offerings inecent years, there is an increased need for staffembers with shooting and editing skills. Edwardsves an example of a person hired for an overnightot on one of his radio stations. “The off-airesponsibilities connected to this job gave him andvantage over other applicants,” Edwards said.He had the ability to edit video and get material

on the website and produce promos.”Edwards’ advice about digital skills is echoed b

Jonathan Mauney, Interactive Director for GreaterMedia Charlotte, whose radio stations includeWBT AM-FM and WLNK-FM. “Be good with Internetand web design, even if you’re not employed inan interactive area,” he says. “If, for example,you’re in promotions, you need interactive skillsand you need to know how to do e-mail marketingcampaigns and work with Photoshop and videoediting software.”

Having skills, whether they be on-air or

interactive, won’t automatically get people hiredThey rst have to clear the application and, if theget that far, the job interview hurdles. An expertin this area is Don Anthony, publisher of MorningMouth magazine (www.themorningmouth.com)and Director of the Atlanta-based Talent masters/Morning Show Boot Camp. Anthony has some bad

news for those working on air checks. “It takesabout a half-minute for someone to make a decisiabout your air work,” he says. “So the challenge igetting someone’s attention.”

So how do you create an air check that not

only catches attention but sounds different fromhundreds of other air checks? For starters, Anthonsays he’s not a fan of “doctored” air checks whereselected breaks from several hours or even severashifts are edited back-to-back, resulting in airchecks that have no continuity. “The best way,” hsays, “is to take ve shows during one week andpick your best two shows and telescope them. Inother words, take all the music and spots out andrun break after break after break.” This, Anthony

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INDUSTrYadvic th pssinals (cntinud)

9.10 Natinal Badcasting Scity-Alpha epsiln rh

ys, gives three or four minutes on two air checksat won’t be your best stuff and won’t be your

orst.Why two air checks? Anthony says that if you

nd a PD an air check that sounds good, you mayuickly get a phone call asking for something else.f you’ve spent three months doctoring one aireck, you’re not going to have much time to putgether a second one,” he says.

As far as air check length, Anthony recommendsmaximum of three minutes. “If you really havee of those air check sessions where you think it’se best day you’ve ever had in radio, then make itur,” he says.

As far as air check content goes, Anthony says hekes to listen to jocks’ interaction with people. “Ike conversation,” he says. “I love for this person

get into a conversation with somebody, making ital where you actually hear the person talk outsidereading liners.”Anthony says jocks who are speaking on the air

ould have a public-speaking approach. Whereaspublic speaker would ideally appear to make eye

ntact with everyone, radio is the same thing.ven though you’re talking to the masses, youould think you’re talking to just one person,” heys.

Anthony says you’ll own your listeners if youave the ability to tell stories. “People loveories,” he says. “You paint a story with picturesu plant in listeners’ minds. If you can tell stories,

eople will listen to you.”Anthony says self-deprecation is a great weaponput in an air check -- for example, talking about

ow bad you are in sports or cooking. “All thoseings endear persons who are listening because

they don’t think you are full of yourself,” he says.“And a lot of air checks sound like people who are

very full of themselves.”Finally on air checks, Anthony says you need to

be yourself, sounding as though you really enjoywhat you’re doing. “When you sound like you’rehappy and condent, it’s real easy on the listener,he says. Fake laughter and silliness are near the toof Anthony’s list of turn-offs, right behind phony60’s-style “puker” voices. “I don’t care whetheryou like your voice or not,” he says. “Use your owvoice on your air check. Be you. Be real. Don’t tryto sound like anyone else. If your voice is unique,it’ll work for you.”

If the air check works, you’ll then have todeal with the job interview. One of Don Anthony’srecommendations deals with pre-interviewpreparation. He says getting a full night’s sleep thnight before the interview will be a big help. “Thimight be real tough for college students,” he warn

Anthony thinks the overall interview won’t mathe difference in who gets the job offer. Instead,it will be one or two answers that make someone

stand out during the interview. “Get to the point!he says. “Don’t beat around the bush. Give theman answer.” The recommended formula: a quickresponse followed by a little explanation and awrap-up.

Newcomers will probably have to deal withthe predictable lack-of-experience question, andAnthony says the applicant should acknowledgethat concern while stressing that an outstandingwork ethic and energy will outweigh the lackof experience. This type of answer can put theapplicant on the offensive instead of the defensive“You are who you are, and they know that,”Anthony says. “If you’re younger, dazzle them wityour exuberance and teachability.”

Anthony’s not wild about the “Where do youwant to be in ve years?” question that someinterviewers ask. “They’re hiring for tomorrow,”he says, while recommending that your answer be“Right here, because if I’m here in ve years, I’vedone the job well and you’ve made a good hire.”

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9.10 Natinal Badcasting Scity-Alpha epsiln rh

Anthony warns interviewees that not everyoneho’s doing the interviewing is necessarily a good

terviewer, so you should be prepared to helpem out by suggesting questions. How? “Walk inith a set of questions you’d like to be asked,” heys. “If they don’t ask one of those questions, askyourself, perhaps in response to an open-ended

uestion such as ‘Anything else you’d like to add?’”Salary discussions can be awkward, and one of

on Anthony’s recommendations is to avoid makingoney an issue for awhile. “Make people want

ou rst and afford you second,” he says. “Yououldn’t be asking about salary and benets before

ou’ve even been offered a position. Get them toke you rst.”

Anthony says a lot of people are poor negotiatorsecause they’re afraid to say “No.” However, he’sot necessarily recommending a quick “No” insponse to an offer that seems low. “You shouldspond by saying you like everything about the job

ut would like 24 hours to see if you can make thelary t with your budget,” he says. “If they sayey need an answer now, you’ll need to make the

ecision quickly about whether to walk away -- butey’re going to give you 24 hours if they reallyant you.”

A couple of additional job interview-relatedps come from Mick Mixon, play-by-play announcerr the NFL Carolina Panthers. He recommendsat you demonstrate a sense of curiosity in yourb interview. Mixon uses the term “professionalade” curiosity. He also stresses creativity, withinason. “Don’t wear a Spiderman costume to a jobterview,” he says, “but take chances.”

Finally, Dick Harlow, Vice President/Marketanager for Clear Channel stations in Raleigh, N.C.,ves a warning having nothing to do with air checksinterviewing techniques. “Watch out what you

ut on your Facebook page,” he says, pointing outat what a college student thinks is appropriateight not be perceived the same way by stationanagement people who might just check

pplicants out on-line.

Don’t forget to followNBS-AERho on

Mick Mixon, Voice of the Carolina Panthers with Coach CoxPhoto courtesy of Cox Sports

Dick Harlow, Vice President/Market Manager for Clear Channel, Raleigh, N.C.Photo courtesy of Triangle Business Journal

Photo courtesy of exoticaquarium.com and twitter.com

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reCeNT NeWSwhat’s happning with u bs

9.10 Natinal Badcasting Scity-Alpha epsiln rh

Nwst mb th NBS faily,Zy Hap Albu, July 17, 2010Scott Alboum, the National Vice President for Communication,

nd his wife, Stacey, welcomed their new baby girl, Zoey Harperboum, into the world this summer. Though this is Scott’s rst

hild, he was still able to make time to nish and launch theompletely redesigned NBS-AERho webpage. Congratulations Scottnd Stacey, and thank you for your service to this organization.

Colin HenneCentral Michigan Univer

[email protected]

“I’m the head of the lm competitat Central Michigan University. I’vedone this job for about a year and going into my senior year of collegeI’m going for Broadcasting andCinematic Arts, with a minor in FilmStudies.This year is going to be big. After

meeting Jessica Wyers (West TexasA&M) in Dallas last year, her and Istarted to plan a lm competitionthat would include both of ourchapters. We plan on a 48 hour lmcompetition to be held at our schoon September 25th, and both schoowill need to use 5 elements in theilms. The elements will be the samfor both Jessica’s chapter and mychapter the elements will include: prop, a scene, a location, a line ofdialogue, and a theme that must bused at some point in the 6- minutor-less lm. Jessica and I will thenexchange copies of each participanlms, and there will be a showing oBOTH Texas and Michigan participaat local theaters... We will be doinsomething similar to this in thespring, and would like to expand to

other chapters if they are willing toparticipate.”

Kellen BoMarietta Coll

A

I just got a reporter position at WVin Beckley WV. I start on the 23rd oAugust.

Colin LewisKutztown University

Alum

m an alumni from the Kutztown University of PA chapter for NBSnd grad in 2007. Here’s an update on what I’m up to....

Director of Photography for an independent movie, “Dog Lie.”Camera shoot on the HVX200a. We are submitting the lm tondance in November.Working as a Freelance Production & Art Coordinator in NYC on

ommercials, promos & music videos. Some of my latest projectse travel channel promos, shark week promos & a Janet Jacksonusic video.

hanks to NBS for everything!

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reCeNT NeWSwhat’s happning with u bs

9.10 Natinal Badcasting Scity-Alpha epsiln rh

Trevor MorganSoutheast Missouri State University

Communication Director

The Southeast Missouri State University Chapterf NBS (NBS-SE) co-partnered with our University’student-operated radio station, Rage 103.7 in aemote broadcast at the Southeast Missouri Stateniversity and Cape Girardeau Chamber of Commerce

Welcome Back Picnic Sunday, August 22 at the Showe Center in Cape Girardeau, Mo.

Our objective was to help Rage 103.7 in the setup,peration, and tear-down of their broadcast, whilelso establishing a presence to students, faculty,taff, and the community.

The Welcome Back Picnic is held every year tosher in new and returning students into the Capeirardeau area. Several businesses and groups fromhe region were there with informational booths andveaways. NBS had informational yers to handout to

he approximately 3200 people in attendance.In our post-event meeting, our Chapter agreed the

vent was a success and we had a great time. We are

ery excited about our upcoming events and our rstmeeting on September 15.

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CoNVeNTIoNdtails abut th upcing cnvntin

9.10 Natinal Badcasting Scity-Alpha epsiln rh

What t D in Hllywd?y Nicole Lawrence

There are lots of awesome things to do in LAear and far from our conference at the Sheratonniversal Hotel. As the National VP for Studentervices, it was my job, along with the Nationaldvisory Council Representative, Jonathan O’Neill,o come up with ideas about what to do outsidef the conference. Each Signals leading up to theonvention starting on March 15th will have a fewifferent ideas for what to do in LA.

If you are interested in going on studio tours,here are many options:Paaunt Studis- “Walk in the footstepsof legends and get an intimate, sneak peekbehind the scenes of your favorite moviesand TV shows with a VIP tour on The Studiosat Paramount lot. As the longest operatingand only remaining major studio inHollywood, you’ll see where some of themost celebrated motion pictures were madeand leave feeling like a part of lm history.”

• Small Groups Led by KnowledgeableGuides• 2-hour Tours Available Monday-Friday(except holidays)• Tour Times - 10am, 11am, 1pm and 2pm• $40/person• Advance Reservations RequiredIn order to reserve your VIP ticket, call(323) 956-1777.”4

 

Sny Pictus Studis- “Take the Sony

Pictures Studios Tour and step back into alegendary time. Located on one of theworld’s most famous studio lots, our walkintour gives you a rare glimpse of oldHollywood’s glory days and an insider’s viewof a state-of-the-art motion picturestudio.For more information or to makereservations, please call 310-244-TOUR(8687).

For on-line tour ticket purchases, pleasevisit this website: sonypicturesstudios.tix.com

• Tours depart daily Monday through Fridayfrom Sony Pictures Plaza• Regular studio tour times are 9:30am,10:30am, 1:30pm, and 2:30pm (call foravailability)• Reservations highly recommended• Admission is $33 per person

• Children ages 12 and older are welcome• Free parking in Sony Pictures Plaza• Includes visit to our exclusive StudioEmporium• Customized group tours available.”2

Photo courtesy of Dave’s Travel Corner.

Photo courtesy of Gary Wayne

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Univsal Studis Hllywd- “Go behind-the-scenes on the legendary Studio Tour toexplore where Hollywood movies are made.Experience the largest movie set streetexpansion in Hollywood history built withcreative consultation from Steven Spielberghimself. Be immersed in the full backlotexperience from the comfort of our newtrams with built-in state-of-the-art HDmonitors.• Don’t miss the all new King Kong 360 3-D

Created by Peter Jackson - the world’slargest, most intense 3-D experience• Encounter awe-inspiring wreckage likenever before at War of the Worlds• See Wisteria Lane from ABC’s hit seriesDesperate Housewives• Come face-to-face with Norman Bates atthe legendary Bates Motel from Psycho• Witness the explosive special effects ofthe Fast and the Furious: Extreme Close-Up

• Brace yourself as Jaws lurks deep beneaththe waters..... and much, much more!Studio Tour is included with theme parkadmission.For the ultimate behind-the-scenesadventure, check out the VIP Experience.”3

Wan Bths Studis- “This two-hour touris one of the best studio tours in Hollywood. The

groups are small (12 people at a time), and youare taken past working sets. Visitors ride throughthe backlots on a small tram-like vehicle. You areallowed to get off and peek at the sets. You arealso taken to the ‘front lot’ where current TVshows such as ‘Gilmore Girls’ and ‘Joey’ are lmeIf you are lucky, you will see some actors rehearsitheir lines. At the end, visitors get to see theWarner Bros. Museum, which houses memorabiliafrom the studio’s 70 year history.”5

The cost of the VIP tour is $48.00. For more

information, you can call 818-972-8687.1

Although some of these tours can be costly,they provide an experience that you cannot ndanywhere other than Hollywood. Each chaptershould consider which, if any studio tour, theywould want to attend and book it for themselvesaccordingly. Some of the studio tours may meantraveling some distance, except for Universal

Studios which is just blocks from our conventionhotel. (The prices listed for the tours are thecurrent prices and are subject to change by thedate of the convention.)

Look out in upcoming editions of Signals Onlinefor other activities to do while at the NationalConvention such as shopping, beach trips, sports,and show tapings.

CoNVeNTIoNdtails abut th upcing cnvntin

9.10 Natinal Badcasting Scity-Alpha epsiln rh

Photo courtesy of Universal Studios Hollywood

Photo courtesy of Gary Wayne

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ArTICLeSwds u xcutiv dict

9.10 Natinal Badcasting Scity-Alpha epsiln rh

What D Dus D?By Jim Wilson

Executive Director

I received a call from a member last week. Hewanted to know, “How could you raise dues againhis summer in this economy?” Then he asked, “Why

o we even need dues?” My response claried somemisinformation and this is important to share withll of our membership.

Dues were actually raised in March 2008 bynear-unanimous vote of the National Council.

The National Council is the governing body of therganization, made up of one delegate from eachhapter, the regional directors, and the nationalfcers.) The motion to raise dues $10-a-yearncluded a two-year phase-in period (NBS dueswere increased $5 on July 1, 2009 and another

5 on July 1, 2010). Lifetime membership dues inlpha Epsilon Rho were not affected by the NBSues increase. There was an extensive discussionf operating costs, limited student nances, and aow economy. NBS historian, Stan Tickton, put theues increase into perspective when he indicatede paid $25 annual dues when he joined therganization in 1962. (If dues had kept pace withconomic ination, your 2009 dues should haveeen $175.38.)

Dues are the primary source of income to runhe organization. Without the organization, therewould be no national convention, no competitions,o regional activities, and no chapters.

Our expenses operate an organization thatommunicates with approximately 80 chaptersnd 1000+ members, provides promotional

material, plans conventions, tries to recruit newhapters and organizes events. Legal and nancialecords as well as several databases are required

to be updated regularly. We warehouse 2,000organizational brochures, 3,000 NBS pocket folder

and four shelves of AV equipment (which is usedfor the national convention). We also keep threeling cabinets of documentation, three six-footbookcases housing hard-copies for forms, 140 threring binders, three computers, one computer angefour printers, and three supply cabinets.

In addition, your dues cover the cost oftelephone and Internet service, conference calls,web site maintenance, meeting expenses, shippinpostage, rent, and meeting preparations. We alsohave to pay for insurance, produce certicates,coordinate competitions, and interact with othernational organizations.

All of the things I mentioned are behind the

scenes. You, as a member, should not have to worabout those things. But you may want to know whyou pay your membership dues.

By the way, if you want to compare your $50annual dues, here are the annual membership ratof several other electronic media membershiporganizations:

• National Association of Television ProgramExecutives professional membership $195.• Media Communication AssociationInternational - $160 professional, $50 for

students, $100 the year after graduation forstudent members.• Radio Television Digital News Association – $6for students, $85-$199 for professionals.Those $50 annual dues seem like quite a buy!

That’s especially true when you consider that’sless than 14 cents a day. That’s one of the bestinvestments you can make in your future if you arserious about a career in this industry.

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9.10 Natinal Badcasting Scity-Alpha epsiln rh

Wak-Up Call!By Bruce Mims

President

 Whoa! Where did my summer go?!?One look at the calendar NBS should you remind

ll of us who are NBS members – and particularly

hose you who have been entrusted with theeadership of your chapter – that the time to beginlanning the new school year’s activities is, well...esterday!

In other words, it’s time again for your annualBS wake-up call! It’s time to:

• FOCUS : Take stock of the value of NBS andits local, regional, and national activities thatare preparing you for professional success.• PREPARE: Do you remember your rstcontact with NBS? If so, are you and your

chapter actively preparing to make sure thatincoming freshman receive that same receptivewelcome into your chapter that you received?Start by scheduling a meeting of chapterleadership; follow through by brainstormingyour ideas.• COORDINATE: Chapter members shouldbe present and proactive whenever andwherever prospective members gather! NOW isthe time to plan and prepare to execute

chapter-sponsored social events and otheractivities such as campus back-to-school picnicsand visits to promote NBS during the rst weekof your school’s electronic media courses.• OBSERVE: Be on the lookout for delivery ofpromotional items from the National Ofce. Usethem to create NBS awareness in prospectivemembers! Order more whenever you need

hem!• SCHEDULE: NBS National and Regional

leaders are already working at full capacityto plan your 2010 Regional and 2011 National

Conventions. Again: NOW is the time toencourage your chapter to become equallyactive in planning and executing yourfundraisers!• and nally, EDUCATE: All members, presentand future, should understand that NBS asan organization functions rst and foremost ata National level of leadership. Every memberof every chapter is responsible for the paymenof dues to the National Ofce.My very best wishes to you for a successful and

prosperous renewal of your chapter’s activities. Ifyou need help, please remember that all memberof your National Executive Board are just a phonecall or email message away. Each member of theNEB’s contact information is available on thewebsite under the “National Executive Board”section. We love hearing from you!

Til then,HAPPY NEW YEAR!

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9.10 Natinal Badcasting Scity-Alpha epsiln rh

Add Aerh

mbship tyu T-D ListBy Carolyn CefaloNational VP for Honor SocietyServices and President of AERho

It is the start of a new school year and like anyew year we tend to set goals and resolutions for

what is to come.We are faced with a clean slate and time for all

he “to dos” we did not get to last year.I hope one of those “to dos” for each NBS

member is to go to the Academic Affairs ofce andheck their GPA. Now is the time to set your goalsn becoming qualied for AERho membership. Go

to the constitutiononline at www.nbs-aerho.organd see what therequirements for

membership are.Check with youradvisor and see howclose or far awaythat is for you.

• Yes, it is good that you participate in theacademically-oriented extracurricular activitiesyour NBS chapter plans.• Yes, it is good that you attend the regional andnational conventions for professional growth anddevelopment.• Yes, it is good that you participate in thenational production competition for recognitionof your work. All of these activities areexcellent and will bring you into your chosenprofession stronger and better professionallydeveloped than many other candidates.• But wouldn’t you like to also say on yourresume that you are in the top one-third of your

class; that you academically outperformed youpeers in your chosen area? AERho on your

resume says that to future employers!There once was a program on TV called thePhil Donahue Show which many believed was thebeginning of today’s talk shows. I had the pleasurof briey working with the executive producerof that program. I was surprised to see that withall the network and syndicated programs on hisresume, he still listed Alpha Epsilon Rho underhonors he had received. It was there becausehe felt it held meaning to many in the industry.He was right. I hope you hear your name called

out when new members are announced at theconvention in New York.

Want to know moreabout NBS?

Visit our blog!

Just click the “Blogs” tab on ouwebsite and chooseNBS-AERho blog.

Photo courtesy of achsnatl.org

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9.10 Natinal Badcasting Scity-Alpha epsiln rh

Upcing

PssinalPductinCptitinsBy Marilee MorrowNational VP for Alumni andProfessional Services

By now, you’ve likely read that NBS’ nextational convention will be in Los Angeles from

arch 15 – 20, 2011. And, I’m writing to let younow the documents concerning the upcomingrofessional production competitions (audio,deo and interactive), call for papers and panelroposals will soon be online. You can nd them inhe Pro and Alumni section of www.nbs-aerho.org.he deadline for submissions – Saturday, October0, 2010 – will be here before we know it so starthinking about your potential submissions now.on’t ignore playing up the things you do best. It’skay to be selsh and put forth the effort to get

ecognition for your hard work.

Speaking of recognition, do you know people,o-workers and/or friendly competition, who shouldake advantage of what NBS has to offer? Help uset the word out about our alumni and professional

services. Please share the link and ask thosepeople to share the link, too! All it takes is a quicforward. We want to be a part of your continuedprofessional development and a way for electronimedia professionals to be ofcially recognized foroutstanding work.

I have one more item to mention: OurChairperson for the Professional Competitions

Committee, Illinois State University’s Dr. JosephBlaney, will continue to head the paper competitiand the effort to inform people outside of NBS-AERho about the competition opportunities forprofessionals.

If you have any suggestions or questions foreither of us, please call or e-mail. We’re happy tohelp. All of the executive board members’ emailaddresses and phone numbers are available on thewebsite under the “About” tab.

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9.10 Natinal Badcasting Scity-Alpha epsiln rh

facing Th factsBy Joe Chuk

National VP for ChapterDevelopment

 

The convention in Dallas provided an excellentpportunity to learn about our industry, to network

with current and future professionals, to see

ome amazing facilities, and to have a good time.ost of the students I’ve spoken with said it wasworthwhile experience. Unfortunately, I’ve

lso heard from students who didn’t attend theonvention because the economy was bad and theyouldn’t afford the convention.

We do need to face some facts:1. Attending the national convention andparticipating in other NBS-AERho activitiesdoes give you a better shot at employmentafter graduation.

2. The convention is not cheap and it will costmoney every year. You are spending money butyou are investing in your future.3. Many students at other schools are in thesame situation you’re in.4. There are chapters that organize andfundraise thousands of dollars so their memberscan attend the convention.Now is the time to organize your chapter for

undraising efforts over the summer and next

all. Look to advice handed down over the yearsnd begin pursuing supplemental funds now.upplemental funds would include student activitiesunding requests, departmental funding requests,nd potential grants that may be available to you.

While you are looking ahead to the nationalonvention, don’t pass up the membershipenets of your chapter and regional activities.tart planning now to submit materials in regionallectronic media competitions. Be sure your

chapter is submitting materials to Signals Online syou can share your successes with other chapters.

Then be sure to read the Chapter Postings in SignaOnline to see what other chapters are doing and“borrow” their ideas.

What can you do to continue to build yourchapter? Of course, recruiting new members iscrucial. But, brainstorm about ways your chapter

can help its membersgrow as professionals.How can you use yourskills to improve yourcommunity and raise

funds for regional andnational conventioncosts? Building yourchapter from within wilonly increase its positivereputation even more.How can you contributethe First Fund campaign

You can help bring down the national costs withyour local efforts.

Most chapters have graduating members.(Please remind the designated member of thechapter to send in the graduation report by April30. If they have paid for two or more years ofmembership while a student, they will receive onyear of professional membership free.) Keep intouch with these people – their success stories wihelp you recruit new members and increase yourknowledge of the profession.

Build on what you saw of your peers’ work atthe national competition – be motivated by their

production competition submissions and strive toimprove your writing and production techniques.Also, encourage others in your chapter. Sometimea positive word can instill the motivation toenter the competitions. No one has ever won acompetition who didn’t enter it.

Finally, keep us informed and ask us questionsDon’t hesitate to contact the national ofcers –we’re here to help.

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A Call t ActinBy Scott Alboum

National VP for Communication

Now that the Fall semester is underway, I think’s time for everyone to get focused on making thisear the very best it can be for their NBS Chapter. I

hink there are many ways to start working towardshis goal. One of the most important steps in thisrocess is communication. I am calling on each ofou to communicate your thoughts, ideas, needs,reams and goals with you chapter, your advisorsnd your regional and national ofcers.

You might be asking yourself “How can I dothis?” Well,it’s never beeneasier then itis now. Last

year, I created aFacebook groupof NBS/AeRhocalled “TheOfcial NationalBroadcastingSociety FacebookGroup.” We nowhave over 750

roup members ranging from students, faculty,

lumni, chapter advisors and all of the nationalfcers. I know that many of you spend many hoursvery week communicating with your friends andamily on Facebook. So now I simply ask you to giveBS a small part of that time. If you have ideas,eeds or chapter postings you’d like to share withur organization post you can post them in ouracebook group. Then our entire NBS communityan share their feedback and ideas with you.

We all know that there are also many otherthings we can do be an effective communicator.

Here are some other great ways to keep the line ocommunication open:1. Be dynamic, i.e., energetic, enthusiastic, alled with lots of good ideas.2. Communicate your ideas to your peers,leaders and the national ofce.3. Explore the NBS website: www.nbs-aerho.

org where much of the info you need canbe found, then follow up by using that data,forms, info to meet those deadlines and chaptrequirements. Share this information with you

chapter.4. Help me grow our Facebook group by tellingall of your fellow chapter members about it.5. Finally, tell me what you are doing and I caninclude it in future issues of Signals and on theweb.Let’s make this year great and let’s not forget

communicate!

HOW TO CONTACTTHE NATIONAL OFFICE:

MAILNational Broadcasting SocietyP.O. Box 4206Chestereld, MO 63006PHONE636-536-1943 ortoll free at 1-866-272-3746 (To-NBS-AERho)FAX636-536-1948

[email protected]

Footnotes:1. “About the Tour: VIP Tour” VIP Studio Tour, 2005. Online. Available: http:/www2.warnerbros.com/vipstudiotour/. August 20, 2010.2. “Daily Tours” Sony Pictures Studios. Online. Available: http://www.sonypicesstudiostours.com/. August 20, 2010.3. “Studio Tour” Universal Studios Tour, 2010. Online. Available:http://www.universalstudioshollywood.com/attraction_studio_tour.html. August 20, 2010.4. “VIP Tours” The Studios at Paramount, 2010. Online. Available: http://wwwparamountstudios.com/special-events/tours.html. August 20, 2010.5. “Warner Bros Studio Tour” Tripwiser.com, 2007. Online. Available: http://wwtripwiser.com/trip_thing_to_do-Warner_Bros_Studio_Tour_Burbank_California_ A?itiNodeId=402881f40e1f343e010e2011cff55005&eType=activity. August 20,2010.