simply buckheadsimplybuckhead.com/wp-content/uploads/2014/01/simp… · · 2017-03-16media kit...

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SIMPLY BUCKHEAD P.O. Box 11633, Atlanta GA 30355 | 404-538-9895 | www.simplybuckhead.com | [email protected]

Find us on Facebook: Simply Buckhead Magazine Follow us on Twitter: @SimplyBuckheadYOUR GUIDE TO LIVING WELL IN ATLANTA

SIMPLY BUCKHEADMEDIA KIT 2014

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Simply Buckhead is an upscale lifestyle magazine in Buckhead

and Brookhaven. With 24,000 copies distributed free in over

250 locations throughout the area eight times a year, plus online

virtual reading, Simply Buckhead reaches tastemakers ages

24-65 who want to experience the best the area has to offer.

From real estate and gardening, to local trends and dining,

shopping and the arts, Simply Buckhead is the essential guide

to living well in Atlanta.

Our online version has been viewed in 73 countries, all 50 states,

and over 150 cities and towns in Georgia.

DININGWhat’s new and happening with Buckhead’s evolving dining scene

ARTS & CULTUREFeatures on local artists, galleries, and cultural institutions

HOME LIFEA sneak peek inside unique and breathtaking homes and gardens

YOUR GUIDE TO LIVING WELL IN ATLANTA

The Insider’s Guide to...

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Spot

1/8 Page

1/4 Page

1/2 Page

Full Page

Glossy Page

Center Glossy Spread

Back Cover

Inside Back/Front

or 4 Glossy

Open

235

435

685

1,080

1,680

2,250

5,000

2,700

2,590

2,475

3X

210

385

575

900

1,450

1,900

4,285

2,300

2,185

2,090

6X

195

355

525

815

1,325

1,725

3,875

2,100

1,985

1,900

8X

175

325

495

775

1260

1625

3700

1985

1895

1775

Display Advertising Rates

CirculationVerifications are

available through

a Publisher’s

Statement, and

receipts from our

printing company.

Please ask your

advertising

executive for proof

of performance.These are net rates; non-commissionable.

RATES

LOCAL PERSONALITIESProfiles of local people who work, live and love life in Buckhead

ENTERTAINMENTGet to know the hot nightspots, great events, and family-friendly activities in the area

SEASONAL EVENTSFrom festivals to charity events, theater to music, life in this community is bustling year-round

The Insider’s Guide to...

Spot, 1/8, 1/4 $75

1/2 $100

Full Page $125

Spread $150

Creative Design Fee Structure

2 Proof Changes allowed; additional changes are $25 each

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Buckhead’s estimated 2013 population is 80,465 comprising 41,564 households within

the 28 square miles that comprises the Buckhead Community. The average household

income is $113,760. This incredibly diverse population is full of active, trendy adults

who dine out, entertain, exercise, go to the spa, visit the salon and shop, shop, shop!

They also attend everything from road races to charity galas to festivals.

Buckhead hosts the 9th wealthiest zip code in the United States.

DEMOGRAPHICS

Occupation (top six):

Professional, Scientific,

and Technical Services 14.0%

Health Care and

Social Assistance 11.8%

Financial and Insurance 11.1%

Accommodation

and Food Services 11.0%

Retail Trade 10.4%

Wholesale Trade 7.4%

Jobs by Worker Sex:

Female 52.9%

Male 47.1%

Education:

75% of Buckhead residents

have a bachelor’s degree

Household Income

<$15,000 10.6%

$15K - $24,999 7.1%

$25K –$34,999 6.8%

$35K - $49,999 10.5%

$50K - $74,999 15.1%

$75K - $99,999 9.5%

$100K - $149,999 15.1%

$150K - $199,999 7.1%

$200K+ 18.3%

Median Household Income: $74,994

Age:

20 – 24 6.7%

25 – 34 21.7%

35 – 44 14.8%

45 – 54 13.1%

55 – 64 10.6%

65 – 74 7.2%

75 – 84 4.1%

85+ 2.9%

60% of Buckhead’s residents are age 25-64.

Information Courtesy

of Buckhead Coalition

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ADVERTISING DEADLINES

EDITORIAL CALENDAR

ISSUE

January/February 2014

March/April 2014

May 2014

June 2014

July/August 2014

September 2014

October 2014

November/December 2014

SPACE AND MATERIALS DUE

December 30

February 18

April 15

May 20

June 24

August 19

September 16

October 21

* Topics are subject to change upon our discretion.

ISSUE

January/February 2014

March/April 2014

May 2014

June 2014

July/August 2014

September 2014

October 2014

November/December 2014

TOPIC *

Buckhead’s Innovators The leaders behind Buckhead’s pioneering inventions and innovations

Buckhead Landmarks From the giant fish to The Story-teller, learn the history behind the community’s icons

The Power Issue Buckhead’s CEOs and dynamic couples

Inside Buckhead’s Most Mysterious MansionsFinally, take a look around the stately homes you’ve long wondered about

The Women’s Issue Buckhead’s females who run the show

Buckhead’s Top Teachers We salute the educators who shape the next generation of leaders

The Men’s Issue – We love sports!

Buckhead’s Do-Gooders Meet the unsung heroes who work tirelessly for the causes that touch us all

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MECHANICAL REQUIREMENTS

Adobe PDF is preferred. Resolution for all images must be 300 dpi

at actual size. All files must be CMYK, files in RGB or containing spot

colors are not accepted (please convert everything to CMYK before

submitting the final files).

For optimum final result recommendations are for images and colors

containing no more than 240% total ink density to adhere to our

newsprint specifications. Please allow for dot-gain of 35% in screens

of 50%. (This will be helpful when considering image contrast

which should be increased as well as color choice which should

be lighter than you may think).

All layouts should be designed in vector-based software

(Adobe InDesign / Illustrator, Quark XPress) to ensure hyperlink

capability for our virtual readers (make sure to include the

www prefix in your web domain name). We do not accept any

designs created in Microsoft applications.

Simply Buckhead will make every effort to match color requests,

but guarantees only to come within SWOP-industry standards.

Smallest type for newsprint is 8 pt, 12 pt for knockout text.

SizesMagazine Trim Size 10”x 13.625”

Spot 2.125” x 2.875”

1/8 Page V 2.125” x 5.875”

1/8 Page H 4.375” x 2.875”

1/4 Page V 2.125” x 12”

1/4 Page H 4.375” x 5.875”

1/2 Page V 4.375” x 12”

1/2 Page H 9” x 5.875”

Full Page Bleed 10.5” x 14.125”

Spot

1/8 H

1/8 V

1/4 H

Full Bleed

1/2 H

1/2 V

1/4 V

(includes 0.25” bleed all round. Please ensure all type is at least 0.25” within the 10” x 13.625” trim size)

Technical Specifications

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