singapore 2015 - final
TRANSCRIPT
Get up and
check the weather forecast
Check my notification
s
Get school update
on pickup for my kids
Make a gift
purchase
Read up on my
research and share
Enter calories
consumed
Schedule tickets for
theater play
Check up on
missed calls
Call my bank
Text wife on school schedule
Make a business
call
Request my
device renewal on telco helpline
Check remaining data on my plan
Pay for my kids phone bills
#1 Telcos will Join OTT and Device players in the war for federated
consumer access
Register
Discover
Play Pay
Single Sign On, No usernames or
passwords,Digital Identity
driven universal access
Revenue Share like business models allow Telcos to monetize new value chains
#3- 25% of Telecom revenues by 2020 will come from
services originating outside of their networks
Developers access customers directly & contextually at any point
in the customer journey
Local Gateway
Register
Discover
Play Pay
#4- Developers are the new marketers leading the telco
marketing effort by 2020
So what next…
- Telcos need to digitize internally and learn to monetize services
- Become digital identity aggregators supporting an entire ecosystem
- Give access to marketers (developers) instead of inventing business models
- Develop a lightweight core that is generic and scalable