Introduction

What do we do?• We develop & provide gaming platforms & games services to publishers.

What do we offer?• Fully managed online, social & mobile games platform.• White Label to suite publishers brand.• White Label to suite publishers brand.• Revenue share from multiple income streams.• Localization of site and game content.

How are revenues earned?• Micro transactions, adver-games, site & game sponsorship, site taker-overs,

display advertising & pre-roll video ads.

Commercial Terms:• Once-off setup fee’s and set monthly fee or;• Revenue sharing from advertising and micro transactions.

Company Overview

• SkillPod Media focused on the development of online and mobile gaming platforms and solutions.

• Key highlights– Highly scalable, feature rich, highly interactive, online and mobile games platforms (B2B)

• Various delivery mechanisms – XML, White Label, Facebook, Custom Solutions.

– Catalogue of online and mobile games – across all genres– Catalogue of online and mobile games – across all genres• Source code to 550+ = localise, reskin, translate, convert to mobile, etc

– Featured Products:• Online and Social Games Platform – premium offering• Mobile Skill Games Platform• GameZBoost – self service casual games platform• Cross platform content delivery• Freemium games content

• Deployments in: Netherlands, South Africa, Belgium, UAE, India, Luxembourg, Nigeria, Spain, US, Croatia, etc. Expansion plans for China, Russia, Brazil, Australia.

• Founded in 2007 by CEO Mark van Diggelen; a skilled team with > 50 years relevant experience; based in Centurion, South Africa

• Major shareholders include Mark van Diggelen (founder, CEO and majority shareholder) and Convergence Partners (a leading strategic, active TMT investor)

Platform

Overview

Platform

Overview

Platform

Overview

Platform

Overview

Benefits:• It’s an extension of your primary brand• Increases brand awareness• Increased user loyalty, high retention rates• Increased traffic = increased ad revenues• Fully managed solution

Benefits

• Fully managed solution• Localisation of content• User support managed by SkillPod• Trial period offered:

• Review performance & metrics during this period• Tweak offering to demographics• Test & review special promos performance

• Guaranteed 99.9% uptime, monitored 24/7/365• Live revenue / income reports• Payments made directly to your bank account

Our Solution = Zero Risk to You

User Trends:• Month on month increase in traffic• Page views per user: 5.19• Ad Impressions per user: 15.57• Average time on site: 9min34secs• User retention rates: 76.12%

Metrics

Typical User Growth• User retention rates: 76.12%• Guest 2 Registered Conversion Rate: 8 to 11%

Demographics:• 60% Female, 89% aged above 30• Primarily playing at work

Revenue Streams:• 20% to 30% Advertising, incl. Pre-roll video• 50% from micro transactions• 20% from offers e.g. Trialpay, Tapjoy• Average spend between $1 & $5 per purchase

Income Streams

• Avatar Pimping• Power-ups• Virtual Gifts• Tournaments• In-game

purchases

Micro Micro TransactionsTransactions

• PayPal• Moneybookers

Online Online / /

Online Online / /

62% of users actively use their Pod accounts

purchases

• Banner Campaigns

• Pre-roll Video• Site Takeovers• Sponsorship• Adver Games

AdvertisingAdvertising

• Moneybookers• Trialpay• PlaySpan / Visa.com

/ / Mobile Mobile

/ / Mobile Mobile

• Facebook Credits• Google Checkout• iTunesSocialSocialSocialSocialTo

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Platform Features:• Full game selection & control• Set featured content• Facebook Connect & OpenID• Friends management• Score logging + leaderboards• Challenge friends

Publishers:• Deployment Features:

• XML Feed Solution• Select from 4 layouts / themes• Create custom layout / design• Translate site content

Online Platform - Key Features

• Challenge friends• Tournaments platform• Player profile pages:

• Fav games• Top scores• Friends• Pod transactions• Social media features

• Game info pages• Virtual Currency – Pods• Rate games & players• Avatar creation tool• Advertorial & News• PlaySpan Payment Integration

• Translate site content• Payment gateway integration• SSO integration• % of revenue

• Full backend management functionality

Games Content:• SkillPod casual games• BigPoint 3D multiplayer games• Gamepoint tournament games• API’s available for 3rd party game developers

Online Platform – Template Examples

Facebook Platform - Key Features

• Virtual Currency (Pods) Engine• Purchasing through Facebook Credits• Avatar Builder• Featured games and tournaments• High score boards + Twitter posts

• Virtual Currency (Pods) Engine• Purchasing through Facebook Credits• Avatar Builder• Featured games and tournaments• High score boards + Twitter posts• High score boards + Twitter posts• Rewards & Recognition• Game Challenges• Tournaments and Prize Engine• Most Popular Games, Top Players, Most Active• Friends & Messaging• Post scores to Users Wall• Detailed Player Profile Pages• Live Tournament Leaderboards• Game and Player Management• Extensive Reporting• Full translation of site elements

• High score boards + Twitter posts• Rewards & Recognition• Game Challenges• Tournaments and Prize Engine• Most Popular Games, Top Players, Most Active• Friends & Messaging• Post scores to Users Wall• Detailed Player Profile Pages• Live Tournament Leaderboards• Game and Player Management• Extensive Reporting• Full translation of site elements

Social Interaction - Users

• Facebook Connect for user registration• Posting of scores to Twitter• Inviting Facebook friends• Challenging Friends• Challenging Friends• Creating Contests• Social Rank – total friends score per game• Social Sharing – posting to social networks• Live Chat• Friends Messaging• Sending Virtual Gifts• Multiplayer Games• Invite Friends• Your Friends Scores• Customise games and share with friends

Recap

• Fully managed solution• Fully branded and localised• Proven and stable platform• Limited impact on publishers existing CMS / platforms• Limited impact on publishers existing CMS / platforms• Multiple game content sources, a single user interface• Little to no tech skills required by customers• New revenue earning opportunities• Significant increase in advertising inventory• Increased brand awareness• Proven user acquisition and retention medium• Platform focus = shared risk and upside revenue