slwk – 609 research methods- online- m. secret podcast 5 basic concepts of research design

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SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN http://www.screencast.com/t/3SYNmut6D7y

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Page 1: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

SLWK – 609 Research Methods- online- M. Secret

Podcast 5BASIC CONCEPTS OF RESEARCH DESIGN

http://www.screencast.com/t/3SYNmut6D7y

Page 2: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Problem Idea Theory

What How Who(variables) (methods) (sample)

Data Collection

Data Processing

Data Analysis

Discussion and Application

I I . Step by Step Overview of Research (Deductive) Process(Research Decision Tree)

Closer look at the What, How, Who Problem <<<>>> Idea <<< >>> Theory

What <<<>>> How <<<>>> Who(variables) (methods) (sample)

WHAT ARE YOU GOING TO OBSERVE –conceptualization and operationalization of variables.. -- some type of knowledge, attitude, or behavior.. How do you conceptualize these variables and how will you measure them ..

WHO WILL YOU OBSERVE --population –what are your choices here... probability or non-probability sample,

• what is your method..

• what type of research... experimental, non-experimental... ...

• How will you collect data

• Interview,

• questionnaire,

• secondary data analysis,

• observation..

Page 3: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Research designs and causality Research design means …..

the plan of collecting the data the way an investigator conducts a study the procedures employed to answer the research

problem or question methods and time of data collection the circumstances of the research setting.

Page 4: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Certain plans or designs help us to determine causality better than other plans or designs

Think of a continuum.. Not “either” “or”..

Page 5: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Nomothetic vs Idiographic Nomothetic .. Associated with quantitative

research methods… cause and effect determined by an experimental research design that examines relationship between independent and dependent variable

Idiographic.. Associated with qualitative research methods.. Cause and effect discussed in narrative form..based on qualitative data gathered and context

Page 6: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

WHAT IS CAUSALITY or the CAUSAL EFFECT When the variation in one variable is related

to the variation in another variable When change in independent variable is

responsible for change in the dependent variable.

Idiographic researchers talk about Sequence of events rather than variables..

Page 7: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

THREE CRITERIA NEEDED TO DETERMINE CAUSALITY

1. Statistical Relationship /association between the two variables– as one variable changes, so does another variable

2. Time order -- independent variable occurs before dependent variable

3. Relationship must not be spurious (i.e no confounding variable).. Nothing other than the independent variable creates the change

Language of quantitative research.. monethetic

Page 8: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Define ‘spurious’ False Bogus Fake

spu ri ous*⋅ ⋅   ˈspyʊər i əs/ [spyoo r-ee-uh s]–adjective 1.not genuine, authentic, or true; not from the

claimed, pretended, or proper source; counterfeit.; bastard.

*http://dictionary.reference.com/browse/spurious

Page 9: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Experimental vs non-experimental designs experimental designs –

Best to determine cause and effect Address all three criteria for causality Used for explanatory/evaluative purposes Data often collected at two points in time (pre-post)

non-experimental designs – Frequently only demonstrate association, not causality Often cannot demonstrate time order or non-spuriousness Used for descriptive/exploratory purposes Data often collected at ONE point in time

Page 10: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

What is a true (classical) experimental designPROCEDURE Divide study participants into two groups

One group gets the treatment or the experiment The other doesn’t..

If after the treatment, there is a difference in results between the two groups, then can make some reasonable conclusion that the treatment caused the result

DISTINGUISHING CHARACTERISTICS True randomization...

every individual in the study has an equal chance of being in either the control or the experimental group....

attempts to insure is that there are no differences in the subjects of the groups which could account for change except for the intervention which was different for each group.

Manipulation the individual variable.. Gives intervention to experimental group and withholds from non-experimental (control) group In the study setting, researcher controls of as many factors as possible that could

influence the situation so that again you can be assured, or mostly assured, that the intervention is the cause of the change

Page 11: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

How does an experimental study meet criteria for causalityAssociation/relationship

Dependent variable = stressIndependent variable = medication .. Give experimental group medication and control group no

medication

If experimental group has decrease in stress and control group does not, then there is a relationship..

Change in dependent variable (decrease in stress) is related to change in independent variable (medication, yes or no)

Page 12: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

ASSOCIATION/RELATIONSHIP

No medication

Yes medication

No decrease in stress

Decrease in stress

Page 13: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

How does an experimental study meet criteria for causality

Time order

Need to be sure that medication comes before the decrease in stress

Administer intervention.. Give medication Measure stress of both groups AFTER

medication

Page 14: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Time order and association

No medication

Yes medication

No decrease in stress

Decrease in stress

Independent variable = medicationComes BEFORE decrease in stress

Dependent variable = decrease in stresscomes AFTER medication

Page 15: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

How does an experimental study meet criteria for causality … non-spuriousness

Random assignment means that the two groups are equal on all important characteristics..

Control for spuriousness because no variation between the groups on any variable other than the independent variable being tested

The only concept that varies is the independent variable .. Others (age, race, gender, IQ, income, social support, employment status are the same)

Page 16: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

INTERVENING VARIABLES -- Mediating and Moderating Variables

Mediating -- some other variable comes between the independent and dependent variable.. A ‘third’ variable alters the relationship between the independent and dependent variable

Moderating – the relationship between the independent and dependent variable occurs only in some situations/circumstances

Page 17: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

What are possible Mediating variables..

No medication

Yes medication

No decrease in stress

Decrease in stress

• Medication adherence• Other medications taken

Page 18: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Moderating variable Works only for people over the age of 35 Does not work for children or teens

Moderating variable = age group

Page 19: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Gap in the Research What is the

relationship between medication and stress in young adults – 19 -35

Page 20: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Thinking about your project – CLG work

If you are doing a quantitative study..

Identify possible intervening variables in your project

Page 21: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Longitudinal research design: Data are collected at two or more points in

time. Sometimes can be a quasi-experimental

design

Page 22: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Trend = data at two or more points in time from different samples of same population

Panel design = gather data from same sample at different points in time

Cohort study = can be either trend or panel. Have to be those who experienced similar event.

Page 23: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Unit of analysis vs sampling unit What is a unit of analysis?

the level of social life on which the research question is focused, such as individuals, groups, towns, or nations

How is it different from a sampling unit? the level of social life on which data is collected such as

individuals, groups, towns, or nations

Page 24: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Errors in Causal ReasoningEcological Fallacy and Reductionist Fallacy:

information collected from one unit of analysis is applied to another unit ..

Ex: I collect information from managers in social service organizations about turnover rates in that organization and generalize to the social service employees RATHER than social service organizations.

If a particular sports team is described as performing poorly, it would be fallacious to conclude that each player on that team performs poorly (ex from Wikipediahttp://en.wikipedia.org/wiki/Ecological_fallacy)

Page 25: SLWK – 609 Research Methods- online- M. Secret Podcast 5 BASIC CONCEPTS OF RESEARCH DESIGN

Validity Considerations – fill in the blank??

What <<>> How <<>> Who (variables) (methods) (sample)

________Validity

______validity

________validity

Measurement

Causal

Generalizability(external