social design / service design network meetup in helsinki 04.02.2014

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http://www.flickr.com/photos/jonicdao/2954124688/ Leyla Nasib @leyla_nasib [email protected] +

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These are the slides that accompanied my introduction to a discussion on Social Design in a Service Design network meetup in Helsinki 04.02.2014. @SDN_Finland @leyla_nasib

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Page 1: Social Design / Service Design network meetup in Helsinki 04.02.2014

http://www.flickr.com/photos/jonicdao/2954124688/

Leyla Nasib@[email protected]

+

Page 2: Social Design / Service Design network meetup in Helsinki 04.02.2014
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0.2 million years

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160 million years

Dinosaur designed by Tiago Rodrigues from the Noun Project; Man designed by Sean Patrick Quinn from the Noun Project

0.2 million years

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The World is a total mess...

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http://no.wikipedia.org/wiki/Fil:TerjeEggum_Monaco_LewisPugh.JPG

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All Design is social, as design is the enactment of human instinct and a construct that facilitates the materialisation of our world… that we all tend to design by changing existing situations into preferred ones.

- Alastair Fuad-Luke, Design Activism: Beautiful Strangeness for a Sustainable World

Page 9: Social Design / Service Design network meetup in Helsinki 04.02.2014

All Design is social, as design is the enactment of human instinct and a construct that facilitates the materialisation of our world… that we all tend to design by changing existing situations into preferred ones.

While the primary purpose of design for the market is creating products for sale… the foremost intent of social design is satisfaction of human needs.

- Alastair Fuad-Luke, Design Activism: Beautiful Strangeness for a Sustainable World

Page 10: Social Design / Service Design network meetup in Helsinki 04.02.2014

All Design is social, as design is the enactment of human instinct and a construct that facilitates the materialisation of our world… that we all tend to design by changing existing situations into preferred ones.

While the primary purpose of design for the market is creating products for sale… the foremost intent of social design is satisfaction of human needs.

Designing new functionings to elevate individual and community capability, and enabling solutions that genuinely empower and extend the capability of the user.

- Alastair Fuad-Luke, Design Activism: Beautiful Strangeness for a Sustainable World

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Solving throughEmpowering

Solvingthrough aPrescription

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Social Design:• Aid• Arts & Culture• Communication• Community• Education• Environment• Peace• Poverty• Well-beinghttp://www.design21sdn.com/

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Design for GOOD!!!

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Purpose of Designing • Survive• Improve• Develop• Thrive• Evolve• Serve Others• Make something of lasting quality• Create something of real consequence • Participate in the never-ending genesis

Harold G. Nelson, Erik Stolterman - The Design Way

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Design for GOOD!!!

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Design for BAD!!!

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Intentional/Unintentional

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image: http://www.flickr.com/photos/blyzz/7361210748/story: Philipp Ronnenberg on Transmediale 2014

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GPS

image: http://www.flickr.com/photos/blyzz/7361210748/story: Philipp Ronnenberg on Transmediale 2014

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http://unpleasantdesign.tumblr.com/

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https://www.google.com/culturalinstitute/asset-viewer/apartheid-signs/cQE5d7UH3fuyMQ?exhibitId=gRYXaIRR

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http://superuw.org/wp-content/uploads/2013/07/120213-apartheid-roads.jpg

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Fast Fixes to BIG problems, Wicked problems!

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Wicked ProblemsA class of social system problems which are ill-formulated, where the information is confusing, where there are many clients and decision makers with conflicting values, and where the ramification in the whole system are thoroughly confusing

Horst Rittel, Melvin M. Webber - Dilemmas in a general theory of planning

Page 26: Social Design / Service Design network meetup in Helsinki 04.02.2014

Wicked ProblemsA class of social system problems which are ill-formulated, where the information is confusing, where there are many clients and decision makers with conflicting values, and where the ramification in the whole system are thoroughly confusing

...difficult or impossible to solve because of incomplete, contradictory, and changing requirements that are often difficult to recognize.

Horst Rittel, Melvin M. Webber - Dilemmas in a general theory of planning

Page 27: Social Design / Service Design network meetup in Helsinki 04.02.2014

http://designing.planetngo.nethttp://aidbrella.org

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‘The civil servant in Finland who set up an offline version of Wikipedia for a small school in Ghana.’

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Where to get inspiration:

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How could we..?

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How could we..?• Within our commercial projects• Through social projects• Online Design projects• Support Open Source, Alternative Economies• Helping the person next-door• ...• ...• ...• ...•∞

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How could we..?

Any design can be SOCIAL!

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http://www.lovingyourchild.com/2010/06/imagery-kids-powerful-healing-tools/

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HOW COULD YOU?

http://www.lovingyourchild.com/2010/06/imagery-kids-powerful-healing-tools/