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Business insider In this issue: Comprehensive Workers’ Compensation Reform Common Core education Manufacturing hotspots Fall 2013

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Page 1: Social Media

Businessinsider

In this issue:Comprehensive Workers’ Compensation Reform

Common Core education

Manufacturing hotspots

Fall 2013

Page 2: Social Media

MarketingBusiness Insider: Quarterly • Consistent logo• High res images

Content marketing (attached)

Website: • Twitter on homepage• Press room

Ad buys

Packet: Create a marketing press kit consisting of:• Brochure• Redesign of promotional items and information

Public RelationsMedia outreach

Targeted press releases/media alerts• Alerts prior to select visits• Post coverage of key events

Public affairs• Connect with partners statewide• Find unique avenues of cross promotion i.e. tourism

Page 3: Social Media

• FollowmeonTwitter• LikemeonFacebook• ConnectwithmeonLinkedIn• AddmeonGoogle+• FollowmeonPinterest

Increasesubscribersthroughcontentthatishelpful,informativeandinnovative.

Page 4: Social Media

1. Increase unique traffic to tncamber.org2. Increase membership engagement on social media3. Increase Chamber membership

Blog publication Business Insider - 1x biweekly by Catherine GloverSocial Networks - TBDShort term objectives: Engage and inform on state manufacturing

INNOVATIVE•Application(Seedemo)

OUTREACH•FacebookFanPage•LinkedInCommunityGroup•PostonPinterest•Increaseengagement ie. Encourage comments, forum pages, etc.•Referralsfromsocialnetworks

METRICS•FriendsonSocialNetworks•Numberofposts•Audiencegrowth-uniqueandreturns•Conversationrate•Subscribers•Inboundlinks

INTERNAL•CompilelistofcompanyTwitterusers•Promotecompanyblogpostthroughcorporateaccount•Communicatesupportissuesfromsocialmediatosupportteam,ensurefollow-up•Buildreputation•Promoteothersocialnetworkingactivities/sitesthroughTwitter•Updatebloggersonaregularbasisaboutallnewthoughtleadershipandnewproducts•Interactwith(plusinterview,video,etc)atallrelevantmarketingconferencesandlocalevents•CreatevideoseriesforYoutube•Encourageemployeestoshareanyinterestingandmarketingrelevantphotosfromsocial marketing or sales events•Takepicturesofanyrelevantmarketingevents•Utilizephotosharingsitestoshareimageswithlinksbacktoblogandcoresite•Flickr•FacebookPhotoGallery•Referralsfromdiscussionboards/forums/wikis/ratingandreviewsites

PODCASTING•Createlistofpodcastdirectories•Repurposewebinarcontentwhenapplicableforresourcesection,promotethrough podcast directories•Recordrelevantphoneconferencesforuseaspodcasts,promotethroughpodcast directories

Page 5: Social Media

Social media monitoring by social media watchdog

Power point presention of social media, social media optimization ,ppt of social media marketing, social media marketing

Social Media Roundup - Social Media Planning

Social Media klubben - Pretty social media

SEO, SOCIAL MEDIA & WEB - kioomarketing.co.uk · SEO, SOCIAL MEDIA & WEB 02 SOCIAL MEDIA Social Media package includes 48 posts, 12 unique social media post designs & links through

Integrating Social Media Into Your Marketing Mix€¦ · Social Media Monitoring to Drive Insights 1. Social Media Insights Rapid Social Media Response Social Campaigns Social Event

Social Media Week: Social Media University

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Social Media Management @ Social Media Class EPFL

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SOCIAL MEDIA ON THE RISE… SOCIAL MEDIA ON THE FALL? › ... › 13-05-21_vortrag-ahlers-social-med… · Social Media Jugend Social Media Pubertät Social Media Reife 1995: Erste

Social Media Marketing für Hochschulenbwebstatic.de/docs/Social-Media-Marketing_Hochschulen.pdf · Social Media Marketing für Hochschulen - Nutzung verschiedener Social-Media-Kanäle

SOCIAL MEDIA GUIDELINES Social Media Guidelines...SOCIAL MEDIA GUIDELINES 20 Social Media Guidelines ... SOCIAL MEDIA GUIDELINES—APPENDIX SOCIAL MEDIA DON’TS 4 . SOCIAL MEDIA GUIDELINES—APPENDIX

Social Media - naturallyaustin.org€¦ · Social Media #ExpoWest @NatProdExpo . Find your kitten Social Media ... Social Media #ExpoWest @NatProdExpo . Social Media #ExpoWest @NatProdExpo

Social Media Template: Social Media Branding

Social Media: Strategy + Management€¦ · Social Media: Strategy + Management WRITING Social Media Posts DESIGN Social Media Graphics (“memes”) SOCIAL MEDIA • Strategy •

What is Social Media? Social Media Marketing

SOCIAL MEDIA. TODAY Business Today Social Media Importance What is Social Media Social Media Platforms Facebook & Twitter Accounts

Selling Social Media - Social Media Breakfast

Agenda Social Media Overview Social Media Benefits Airports & Social Media

SOCIAL MEDIA - Infinity Marketing Group · The Importance of Social Media ... Using Social Media Boosts Your Brand’s SEO The Social Media Landscape Social Media and Social Networking

Social Media Workshop : Social Media Platforms Insight

Storytelling & Social Media: Social Media ROI

2014 Social Media Week Sportjournalismus Social Media

Diaspora Social Media, South African Social Media, Ghana Social Media

Social Media Roundup/Social Media Policy

Social Media Roundup - Bad Social Media

Social Media Marketing, Benefits Of Social media

Social media strategy | Social media marketing

Social media 101: Social Media Disasters

The social media experience @ Social media congres