social media access in hospitals
DESCRIPTION
Social media is a daily part of our lives, but many people are not allowed to access social media in their workplace. To understand more about Social Media Access in Hospitals, we asked healthcare professionals a few questions regarding their access. Here's what they said...TRANSCRIPT
Social Media Access In Hospitals
What’s allowed, what’s not… and what Healthcare Professionals would change
We reached out to 640 Healthcare Professionals to learn about social media access in their hospitals
59% of Healthcare Professionals report that Social Media Access is Blocked in their hospitals on work computers connected to their corporate network
N = 640 Source: InCrowd, Inc.
41% of Healthcare Professionals report that Social Media Access is Allowed in their hospitals on work computers connected to their corporate network
N = 640 Source: InCrowd, Inc.
To dive deeper, we broke it down by profession…
Physicians
N = 407 Source: InCrowd, Inc.
45% Social Media Access is Allowed
55% Social Media Access is Blocked
Nurses
N = 99 Source: InCrowd, Inc.
63% Social Media Access is Blocked
36% Social Media Access is Allowed
Nurse PracPPoners
N = 84 Source: InCrowd, Inc.
71% Social Media Access is Blocked
29% Social Media Access is Allowed
Hospital Administrators
34% Social Media Access is Allowed
66% Social Media Access is Blocked
N = 50 Source: InCrowd, Inc.
We followed up with those who indicated their hospital allows access to social media
for more informaPon…
What do you consider to be the greatest benefits of allowing access to social media in your hospital?
Source: InCrowd, Inc.
Total n = 269 Administrators: 17 Physicians: 194 Nurses: 37 Nurse PracPPoners: 21
21% None / No Benefit 13% Staying up to date with informaPon 28% BeVer general communicaPon and connecPvity 10% BeVer connecPon with paPents 7% Hospital markePng 2% Wastes employee Pme / distracts from work (negaPve) 13% Personal benefit / employee morale / respect for employees 5% Unspecified / other professional benefit
What changes, if any would you like to see made to your hospital’s social media policy, and why?
Source: InCrowd, Inc.
Total n = 269 Administrators: 17 Physicians: 194 Nurses: 37 Nurse PracPPoners: 21
59% None 14% Limit Pme and access areas 13% Block completely 8% More access 4% Block / allow certain sites 2% More specific rules on what can/cannot be posted
If social media access were to be blocked at your hospital, how would that impact pa@ent care?
56% None 3% Loss of important colleague communicaPon 8% Improved care 2% Loss of hospital promoPon 8% NegaPve impact (unspecified) 3% NegaPve impact on staff morale 7% Limits access to informaPon 3% Improved care (less wasted Pme) 1% Limits hospital marketability 4% PaPents annoyance / dissaPsfacPon 4% Other
Source: InCrowd, Inc.
Total n = 269 Administrators: 17 Physicians: 194 Nurses: 37 Nurse PracPPoners: 21
We also followed up with those who indicated their hospital blocks access to social media
for more informaPon…
What do you consider to be the barrier to allowing access to social media in your hospital?
60% Employee misuse: wasted Pme / less producPvity 25% Virus prevenPon / security / privacy 12% Policies of AdministraPon and IT 2% Lack of computers 2% None
Total n = 360 Administrators: 31 Physicians: 215 Nurses: 58 Nurse PracPPoners: 56
Source: InCrowd, Inc.
What changes, if any, would you like to see made to your hospital’s social media policy, and why?
62% None 8% Allow full access 1% Block completely 12% Block / allow certain sites 5% Allow more access (unspecified) 13% Allow limited access with monitoring
Total n = 360 Administrators: 31 Physicians: 215 Nurses: 58 Nurse PracPPoners: 56
Source: InCrowd, Inc.
What do you believe to be the greatest benefit of allowing social media access at your hospital?
45% None 11% Hospital markePng / PR 13% BeVer communicaPon with colleagues 6% BeVer connecPon with paPents 7% Employee saPsfacPon / morale 10% Access to informaPon / educaPon 2% PaPent access / saPsfacPon 2% It would be harmful / less producPvity 5% Other benefits
Total n = 360 Administrators: 31 Physicians: 215 Nurses: 58 Nurse PracPPoners: 56 Source: InCrowd, Inc.
For more informaPon…
• CROWDVoice: Social Media and Hospitals – Is access allowed or blocked?
• CROWDVoice: Allowing Social Media in Hospitals
• CROWDVoice: Blocking Social Media in Hospitals
