social media is here. it’s not going away; not a passing fad.be where your customers are- in...

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HTTPS://WWW.FACEBOOK.COM/CWUCOLLEGIATESPORTCLUBS @CWU_SportsClubs

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Page 1: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

HTTPS://WWW.FACEBOOK.COM/CWUCOLLEGIATESPORTCLUBS @CWU_SportsClubs

Page 2: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

MEET THE TEAM#SQUAD

JASMINE RANDHAWASAS

TAYLOR CASTLLOAE

GAGE MCHENRYAAE AAE

GLORIA RIVERA JARRIKO FARRANDAAE

Page 3: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

WHAT ISCWU COLLEGIATESPORTS CLUBS?

Regional and intercollegiatecompetitive activities.

Each club is formed, developed,governed, and administered bytheir student membership.

20+ Clubs

Separate from CWU athletics

Page 4: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

WEBSITE SOCIAL MEDIA

WWW.EUSS.EDU

Revamp Website Increase engagement Campus Event

EVENTS

THREE OBJECTIVES

Page 5: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

WEBSITE Slogan Contest

Pictures

Calendar

Multi Media Tab

Page 6: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

SOCIAL MEDIA

Increase Engagement on Facebook and Twitter

Increase Likers and Followers

Content Calendar for all club Events and Games

Define clear difference between CWU Athleticsvoice and Collegiate Sports clubs voice on socialmedia

Write and utilize blogs on Facebook page and twitter

Recreate instagram

Page 7: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

EVENTSSports Clubs Fair

- SURC Patio

- Includes all clubs

- Promotions

-Recruitment

-Brand Recognition

Page 8: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

MEDIA COLLABPublished, Shared, & Social Event with OPR "How To" Book

REBRAND

OBJECTIVES

Page 9: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

MEDIAUtilize connection with 88.1 The Burg

Share stories of success

Promote upcoming events/games

Send press releases and pitches toon/off campus media

Promotional Items across campus

Content Calendering

# Campaigns

Page 10: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

COLLABOutdoor Pursuits & Rentals

Spring Symposium

Collaborative Effort on promotions,

vendors, volunteers, etc.

Mass email to Sports Clubs

2 clubs attended

Page 11: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

REVAMPSOCIAL MEDIA

Trendy hasthtags

Collab with CWU Athletics

Clear voice of Sports Clubs in posts

Create a YouTube channel to have game highlights and

post the video links onto the Facebook and Twitter

Create and Instagram

Page 12: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

REVAMPEVENT PLANNING

● Events that promote club awareness and team

building

● Team competition/wacky olympics

● Meet & Greet BBQ for teams/prospective athletes

at the beginning of each teams’ season

● Contests that promote clubs as a whole with

incentives. Ie. prizes so that there is actual

participation

Page 13: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

REVAMPMEDIA OUTREACH

Utilize on/off campus media

Sharing stories through all forms of media

Page 14: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

THE END

Page 15: Social media is here. It’s not going away; not a passing fad.Be where your customers are- in social media. (3)

IN THE FUTURE