SOCIAL MEDIA PRACTICESas ONLINE P.R. STRATEGY

BY: Kla Tangsuwan

SOCIAL MEDIA HAS ARRIVED.

Blogs (~16M, Mature)

Hi5 (~8M, Declining)

Facebook (~1M, Growing)

Twitter (~30K, Rapid Growth)

http://www.tropicalisland.de/japan/tokyo/images/NRT%20Tokyo%20-%20Shinkansen%20bullet%20train%20in%20Tokyo%20Station%203008x2000.jpg

ONLINE CONTENT CREATED BY PEOPLE

SOCIAL MEDIA IS..

http://en.wikipedia.org/wiki/Social_media

JUST CREATING WEBSITES.

SOCIAL MEDIA IS NOT..

HOW PEOPLE RECEIVE INFORMATION.

SOCIAL MEDIA CHANGES..

http://en.wikipedia.org/wiki/Social_media

TRADITIONAL DISTRIBUTION

WEBSITE

LINKSBANNERS

ADS

SEO

SOCIAL MEDIA DISTRIBUTION

WEBSITE

i

i

i

i

SOCIAL MEDIA NETWORKS

Content Networks

Distribution Networks

Conversation Networks

Social Web Workshop P.R. & Crisis Communication, Laurel Papworth, SocialWebForum.org

BLOG

BLOG

BLOG

BLOG

BLOG

BLOG

BLOG

Social Web Workshop P.R. & Crisis Communication, Laurel Papworth, SocialWebForum.org

Social Web Workshop P.R. & Crisis Communication, Laurel Papworth, SocialWebForum.org

คุณมางานนี้ได้อย่างไร?

VERY EFFICIENCYJust change the way to delivery information.

SOCIAL MEDIA PRACTICES

Blogs : Press Release, Announcement, News

Wikis : Fact, Reference

Hi5, Facebook : Telling Stories, Fans, Profiles

Games, Widgets, Application : Fun, Cross-Platform

Twitter : Real-Time Update, Talk, Feedback

THANK YOU

Kla Tangsuwanblog : nytonkla.com

twitter : twitter.com/nytonkla

facebook : facebook.com/nytonkla