sociam media monitoring (en)

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Millions of Users are Talking. Are You Listening?

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Millions of Users are Talking.Are You Listening?

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Page 1: Sociam Media Monitoring (EN)

Millions of Users are Talking.

Are You Listening?

Page 2: Sociam Media Monitoring (EN)

Are you listening? The Social Web has changed perceptions about business.

They are changing expectations

What is Social MediaMonitoring?

How does it work?Listen

How does it work?Measure

How does it work?Engage

How does it work?Engage

Tweet this ! And even much more…

Like that !

They are changing the way companies communicate with users or customers

They are changing mind

Anyone who's connected has the power of voice.

Page 3: Sociam Media Monitoring (EN)

Are you listening?

What is Social MediaMonitoring?

How does it work?Listen

How does it work?Measure

How does it work?Engage

How does it work?Engage

You need to know how you are discussed online: yourself, your brand, company, organization. You need to deliver and act on those insights with your company or you clients.

?

Page 4: Sociam Media Monitoring (EN)

Are you listening?With our Social Media Monitoring solution, we give you the opportunity to know:

The 5 WsWhat is Social Media Monitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

What

When

Where

Who

Why

Page 5: Sociam Media Monitoring (EN)

i

Are you listening?

What are people talking about?

What is Social Media Monitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Monitor the conversations to see what is being said about your products and brands, and identify the major themes and issues being raised within the social media landscape.

What

What are the key conversations?

Page 6: Sociam Media Monitoring (EN)

Are you listening?

When did these conversations happen?

What is Social Media Monitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Learn more about when these conversations happened - both historical and real-time. See, compare and contrast buzz generated over time.

Was there a lot of activity?

When

Page 7: Sociam Media Monitoring (EN)

Are you listening?

When did these conversations happen?

What is Social Media Monitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Access geo-demographic information to see where around the world conversations are taking place - right down to the country or city.

Where

Was there a lot of activity?

Page 8: Sociam Media Monitoring (EN)

Are you listening?

Who is doing the talking?

What is Social Media Monitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Quickly identify the key influencers, and then get detailed information about their gender, age industry and interests.

Who

Who is the influential voice?

b

Page 9: Sociam Media Monitoring (EN)

Are you listening?

Why are conversations happening?

What is Social Media Monitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Discover why conversations are happening. See whether what's talked about is positive, negative or neutral, and determine the impact on your business.

Why

Are they positive or negative?

Page 10: Sociam Media Monitoring (EN)

Are you listening?

What is Social MediaMonitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Listening is just the beginning towards a comprehensive Social Media strategy.

Targets: millions of post are targeted within a wide range of online data :

Online news

Forums

Blogs

Videos

Photos

Comments

Social Networks

Macromedias

Page 11: Sociam Media Monitoring (EN)

Are you listening?

What is Social MediaMonitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Measuring, analyzing, and reporting on the social media effort enables to viewing results and implementing an appropriate reply.

Page 12: Sociam Media Monitoring (EN)

Are you listening?

What is Social MediaMonitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Get insights into the conversations happening, who's involved and where they are taking place.

Then, determine the impact on your company's products and brands, and if needed, make adjustments to your communications, marketing or sales plans.

Page 13: Sociam Media Monitoring (EN)

Are you listening?

What is Social MediaMonitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Engaging is the final step to interact with communities. Efforts consist in:

Conversing

Contributing

Participating

Page 14: Sociam Media Monitoring (EN)

Are you listening?

What is Social MediaMonitoring?

How does it work?Listen

How does it work?Measure

How does it work?Understand

How does it work?Engage

Our Social Media Monitoring tool helps you understand the landscape of social media: where your brand fits in,

how you can benchmark added value and

impact your work.

Page 15: Sociam Media Monitoring (EN)

Millions of Users are Talking.

Listen to them…

Subgroop Agency24 Av. de la Gare des Eaux-Vives1208 GenevaSwitzerlandwww.subgroop.com