sony design workshop - playt presentation

32
Wang Qian . Sam Dunne . Tuukka Kingelin SONY workshop - October 2009

Upload: sam-dunne

Post on 02-Dec-2014

1.614 views

Category:

Design


1 download

DESCRIPTION

One week+Helsinki+Finnish design students(Taik,Helsinki)+Japanese design students(Chiba Uni.)+A variety of exchange students from around the world (eg Latvia, Germany, Scotland, Taiwan)+Sony R&D team=A whole set of toys for children between the ages of 3-5 that challenge the norms of play by augmenting imagination with the use of technolgy and internet connectivity as well as linking the physical product with service provision.Many thanks to the Sony guys for the week.

TRANSCRIPT

Page 1: Sony Design Workshop - Playt Presentation

Wang Qian . Sam Dunne . Tuukka KingelinSONY workshop - October 2009

Page 2: Sony Design Workshop - Playt Presentation

You all knowthe situation.

Page 3: Sony Design Workshop - Playt Presentation

Whether you’re a parent

or not.

Page 4: Sony Design Workshop - Playt Presentation
Page 5: Sony Design Workshop - Playt Presentation
Page 6: Sony Design Workshop - Playt Presentation

Billy’s parents just want to go for a nice meal.

Page 7: Sony Design Workshop - Playt Presentation
Page 8: Sony Design Workshop - Playt Presentation

...but there’s nochance with Billy around.

Page 9: Sony Design Workshop - Playt Presentation
Page 10: Sony Design Workshop - Playt Presentation

Nobody can relax and enjoy the meal.

Page 11: Sony Design Workshop - Playt Presentation
Page 12: Sony Design Workshop - Playt Presentation

Billy is not so hungry.

Page 13: Sony Design Workshop - Playt Presentation
Page 14: Sony Design Workshop - Playt Presentation

The family leave tired and

embarassed.

Page 15: Sony Design Workshop - Playt Presentation
Page 16: Sony Design Workshop - Playt Presentation

And thats another place they can’t go back to.

Page 17: Sony Design Workshop - Playt Presentation
Page 18: Sony Design Workshop - Playt Presentation

A few days later, Billy’s mum has coffee with a friend.

Page 19: Sony Design Workshop - Playt Presentation

A few days later, Billy’s mum has coffee with a friend.

They talk about the night at the restaurant.

Page 20: Sony Design Workshop - Playt Presentation

“I know exactly what you need!”

Page 21: Sony Design Workshop - Playt Presentation

“I know exactly what you need!”

Page 22: Sony Design Workshop - Playt Presentation
Page 23: Sony Design Workshop - Playt Presentation

“Oh Jim, I’m not sure about this.”

Page 24: Sony Design Workshop - Playt Presentation
Page 25: Sony Design Workshop - Playt Presentation

“Oh no! Not again!”

Page 26: Sony Design Workshop - Playt Presentation

“But wait!”

Page 27: Sony Design Workshop - Playt Presentation

What would you like Billy?

Page 28: Sony Design Workshop - Playt Presentation

What would you like Billy?

Look, there’s a magic menu on

your plate!

Page 29: Sony Design Workshop - Playt Presentation

“Look Billy! Magic”

Page 30: Sony Design Workshop - Playt Presentation

And you can take your picture home.

Page 31: Sony Design Workshop - Playt Presentation
Page 32: Sony Design Workshop - Playt Presentation