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AgileFundamentalsinSpacecra3Design
Tom Friend
Team/MissionName:________________________Lastupdated:________________________________
SpaceMissionModelDesignCanvas
1. Structure2. PowerStorage3. Charging4. Video5. AAtudeSensor6. Computer7. CommunicaEons8. GPS9. MoEonSensor10. Camera
APhoneisaSatellite
9majorsubsystems:
1. Structure2. CommunicaEon3. Antenna4. PowerGeneraEonanddeployment5. MissionPayload6. PowerStorage7. AAtudedeterminaEonandcontrol8. CompuEnganddatahandlingstorage9. Propulsion/FuelStorage
Thethingstoconsiderbeforeblastoff
1. Whatismymission,Science,Engineering,Artwork
2. DesEnaEon/orbityouneed3. HowlongwilltheSatellitelast4. CosttoLaunch–Howwillyoufundit.5. Spaceweatherwhereyouaregoing
Temperature,Light,MagneEcFields6. ParEcleRadiaEonDamage
SpaceMissionValuesandPrinciples
1. Whyarewedoingthis?2. Howdoesthisservethemission?3. Isthisthestandardapproach?4. Haveweconsideredlessonslearnedfromothers?5. Isthisthebestapproach?
AcEvity1:KeyMissionModelQuesEons
WriteabriefresponsetothefollowingquesEons.1. Whatismymission,Science,Engineering,Artworkyour
“Hypothesis”
2. HowWillImeasuresuccess?“ValidaEon”
3. WhatistheDesEnaEon/orbityouneed?
4. HowlongwilltheSatellitelast
5. HowwillIcommunicatewithmyspacecra]?
6. SpaceweatherwhereyouaregoingTemperature,Light,MagneEcFields?
AcEvity1:KeyMissionModelQuesEons(cont’d)
7.CosttoLaunch–Howwillyoufundit.8.Whatassetsareavailabletoyouorunderyourcontrol?
9.Whoareyourkeypartners?
10.WhatkeyacEviEesdoyouneedtoengageintodeliveryourmissionvalueproposiEon?
11.Whatareyourfixedcosts?
12.Whatareyourvariablecosts?Canyoucalculateyourtotalcostforthephasesofthemission.
13.Doesyourfundingforecastprovideenoughtocoverthemission.
Mission Value
CHANNELS
CUSTOMER RELATIONSHIPS
CUSTOMER SEGMENTS
Mission Costs build launch operate Funding sources / commitments
KEY PARTNERS
KEY RESOURCES
KEY ACTIVITIES
AcEvity2:CreateyourMissionModelCanvas
<<insertyourvalueproposiEonhere>>
<<Describehowyouaregoingtocoverthecostshere>>
<<listyourpartnershere,suppliers,SME,Launch,operaEons>>
<<describeandtotalallthecoststodesign,build,andflythemission>
<<listthekeyresourcesavailabletoyouhere>,Team,funding,launchvehicle>
<<describeyourkeyacEviEeshere,concept,design,funding,build,operaEons,PR>>
<describehowyouplantoestablishandmanagetherelaEonshipbetweenthecustomerandyourbrandhere>>
<<describe1)howyouplantoacquireSponsors,2)howyouplantodeliveryourvalueproposiEontothemand3)howyouplantocommunicatewithyoursponsors>>
<<describeyourtargetcustomerSponsorsegmenthere>>
Viability
Feasibility Desirability
AcEvity3:ConsideryourSpaceMissionModel
1. Doesitwork?DoesthevaluejusEfythecost?
2. Whataretheriskstoyourmissionmodel?Whatpartsof
yourMissionmodelaremostcriEcalforyourmissiontobeasuccess?
3. AretherethingsthatcanorshouldbechangedtostrengthentheSpaceMissionmodelorreduceitsrisk?
AcEvity4:ClarifyyourSpaceMissionmodelassumpEonsCheckeachresponseintheSpaceMissionModelCanvasagainstthefollowing
criteria:• Howdoyouknowwhatyouwroteineachbuildingblockistrue?Haveyou
madeanassumpEonordoyouhavesolidevidence—intheformofdocumentedfacts?
– Inthecasesyouhavefacts,labeltheresponseas“Fact”andmakeanoteofyourevidence.
– InthecasesyouhavemadeassumpEons,labeltheresponseas“AssumpEon.”
• CompletetheacEvitybylisEngalltheassumpEonsregardingyourbusinessmodelonthenextslide.
ThenextsecEonwilladdresshowtotestthoseassumpEons.
AcEvity4:ClarifyyourSpaceMissionmodelassumpEons(cont’d)ListyourassumpEonsaboutyourspacemissioncanvasmodel
No. QuesEon Fact(withevidence) AssumpEon
1.
2.
3.
4.
5.
6.
7.
AcEvity5:Preparetomeetyoursponsorsandpartners
PreparethematerialsneededbeforeyoumeetpotenEalsponsorsandpartners:(createachecklistofthepointsbelow)• Missionmaterials
– ScienEficPapers– MissionSummary– Missionroadmap– Other(demo/prototype/casestudy)
• LaunchandoperaEonsstrategydescripEon• MissionvalueproposiEondescripEon:
– UniquevaluethatthismissionsaEsfies– Otherstakeholdersinvolvedinthemission– StepsinandduraEonofthemission
AcEvity6:UpdateyourdocumentaEon
DocumentyourspacemissionroadmapbyansweringthefollowingquesEons.• WhoarethesponsorsandstakeholdersthatwillparEcipateandbenefitfromthe
mission.
• Whotypicallyplaystherolesofinfluencerandmissionvalue?• Whatarethestagesandthelengthofthemission?• Whatistheprofileofthetypicalstakeholder?
• Howdowecommunicatewiththesestakeholders?
• Whatisthebestmissionsalesstrategy?
AcEvity6:UpdateyourdocumentaEon(cont’d)
CreateyourspacemissionposiEoningstatementusingthefollowingtemplate.• For…
• Who….
• Ourmissionis…
• Thatprovides…
• Unlike…
• Wehaveassembled/created/inventedaspacevehicleandmissionthat….
AcEvity7:Planyournextsteps
No. AcEvity Deliverable Deadline Responsible
1. Developfunding
2. Developthemissionoutline
3. Createamissionroadmap
4. Selectalaunchvehicle
5. Prepareforlaunch
TaketherequiredstepstoimplementyourCubesatmissionmodel(makeachecklistoftheitemsbelow):SomerecommendaEonstogetyoustarted.