VIDEO

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is a local multimedia company that operates or services 43 television stations and seven digital channels in 30 U.S. marketsAs a market-leading multimedia company, LIN Media offers advertisers and consumers a multitude of screens to conveniently access unique and relevant content

IN

LIN MEDIA REACHESMORE THAN

# PREMIUMSOLUTIONPROVIDER

LIN Digital is a LIN Media company

1U.S. HOUSEHOLDS EVERYDAY WITH ITS PROGRAMMING AND ADVERTISING

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FOR BRANDS IN MARKETSNATIONWIDE

• National syndicated content• Example: ABC’s Revenge, NBC’s

New Normal• Local News and weather on

original programming • 10s, 15s, 30s spots• Promotions• Sponsorships• Sweeps

• Owned and operated sites• Proprietary video distribution

platform reaching 1,000s of premium publishers daily

• Syndicated and original local content

• Video content for web • Pre-Roll• Rich media• Custom video

• Condensed version of web• Unique content• Dynamic video content• Pre-Roll• Promotions• Sponsorships • Video• Rich media• Content

$553.5 million in revenue in 2012

TV WEB MOBILE & APP

(NYSE) TVL

WHAT VIDEO MEANS TO LIN

DRIVING VIDEO ACROSS ALL PLATFORMS REACHING NEW AND EXISTING AUDIENCES ON THEIR TERMS

Operated

Owned

Over 10,000+ Verified Publishers

LIN HAS OVER 50 YEARS OF EXPERIENCE DELIVERING CONTENT

As brand marketeers, we have to consistently develop marketing strategies for brands in local and national markets that bring awareness, engagements and a ROI that makes sense to the medium we use. Often content made specifically for a niche audience or a particular DMA can have higher metrics of success than a nationally syndicated piece of content.

NATIONALLY SYNDICATED

VIDEO CONTENT

LOCALLY SYNDICATED

VIDEO CONTENT

Execute PREMIUM, BRAND-SAFE video

FULLY SCALABLE

FLEXIBLE DELIVERY

RESULTS-DRIVEN

RICH MEDIA IN-BANNER

IN-STREAM SOCIAL

IN-STREAM VIDEO CONTENT

We build in-stream video distribution that drives engagement and integrates with your social platforms, with real-time, deep data tracking and analytics

OPEN SELECT CLICK WATCH

REACH & IMPACTvideo on mobile devices

MAXIMUM REACH

PRECISE TARGETING

IMMERSIVE CREATIVE

PREMIUM INVENTORY AT ANY SCALE

The contextually relevant placementof content, targeting your chosen demographic, delivers higher thanaverage engagements and the direct response you needThe monetization of video content needed to securedistribution leverages the above targeting