stars stimulisanje razvoja sjevera
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STARS Stimulisanje Razvoja Sjevera. Opportunity for Competitive and Responsible Development of Northern Montenegro. Global Sustainable Tourism Alliance (GSTA). - PowerPoint PPT PresentationTRANSCRIPT
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STARSStimulisanje Razvoja Sjevera
Opportunity for Opportunity for Competitive and Responsible Competitive and Responsible
Development of Northern MontenegroDevelopment of Northern Montenegro
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Global Sustainable Tourism Alliance (GSTA)
A partnership of leading organizations in the sustainable A partnership of leading organizations in the sustainable tourism field working together with USAID Missions to apply tourism field working together with USAID Missions to apply a holistic and market-driven approach to sustainable tourism a holistic and market-driven approach to sustainable tourism
development. development.
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STARS GoalsSTARS Goals
۞ Build capacity
۞ Linkages
۞ Improve investments
۞ Product brand
۞ Promote products
& service providers
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STARS will FosterSTARS will Foster۞ Firm-level strengthening/upgrading
۞ Sector-level & inter-firm cooperation
۞ Improved support services
۞ Stronger enabling environment
۞ Public-private partnerships
۞ Investment and trade
promotion and linkages.
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STARS STARS Geographic Geographic FocusFocus
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Center for Non-Timber
Forest Products
Plav
Center for Non-Timber
Forest Products
Plav
Center for Hospitality &
Education
Pljevlja
Center for Hospitality &
Education
Pljevlja
Center for Agricultural Technology Transfer &
Improvement
Bjelo Polje
Center for Agricultural Technology Transfer &
Improvement
Bjelo Polje
Marketing and Sales Alliance
Kolasin
Marketing and Sales Alliance
Kolasin
Center for Artisanal and
Signature Products
TBD
Center for Artisanal and
Signature Products
TBD
Center for Micro & Small
Business Development
Berene
Center for Micro & Small
Business Development
Berene
Destination Management Organization
Durmitor Region
Destination Management Organization
Durmitor Region
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Center for Hospitality &
Education
Pljevlja
Center for Hospitality &
Education
Pljevlja
Marketing and Sales Alliance
Kolasin
Marketing and Sales Alliance
Kolasin
Center for Micro & Small
Business Development
Berene
Center for Micro & Small
Business Development
Berene
Destination Management Organization
Durmitor Region
Destination Management Organization
Durmitor Region
Tourism HubsTourism Hubs
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The Durmitor RegionThe Durmitor Region
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Destination Management Organization Destination Management Organization (DMO) Durmitor. (DMO) Durmitor.
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Marketing and Sales AllianceMarketing and Sales Alliance
Responding to the needs of business in northern Montenegro, two major needs were identified:
1. Improve business-to-business linkages
2. Improve market awareness and sales
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Marketing and Sales AllianceMarketing and Sales Alliance
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۞ Thank You