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Street Teams Toolkit

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Page 1: Street Teams Toolkit - Expect More Arizona › wp-content › uploads › 2012 › 09 › ...Step 5: send out reminders Make&sure&to&send&a&friendly&reminder&out&to&your&team&3?5days&in&advance&and&get&them&excited&about&the&

   

Street Teams Toolkit

Page 2: Street Teams Toolkit - Expect More Arizona › wp-content › uploads › 2012 › 09 › ...Step 5: send out reminders Make&sure&to&send&a&friendly&reminder&out&to&your&team&3?5days&in&advance&and&get&them&excited&about&the&

   

Thank  you  for  organizing  a  street  team!  Your  commitment  to  the  Vote  4  Education  campaign  is  helping  to  ignite  a  movement  of  Arizonans  committed  to  ensuring  a  world-­‐class  education  for  every  student.      This  step  by  step  guide  has  been  created  to  help  you  plan  a  successful  street  team  canvassing  event.  If  you  have  any  questions  or  need  more  information,  contact  us  at  [email protected]  and  we’ll  get  you  the  information  and  gear  you  need  to  take  the  message  of  educational  excellence  for  all  to  the  streets!    Please  note  that  Vote  4  Education  is  a  non-­‐partisan  education  advocacy  campaign.    Vote  4  Education  does  not  endorse  any  candidates.    Street  teams  spreading  the  Vote  4  Education  message  should  not  engage  in  advocacy  for  or  against  any  candidate  when  doing  a  Vote  4  Education  event.        

Step 1: Assemble your team

Gather  your  friends,  classmates,  teammates,  colleagues  and  neighbors.    Across  the  state,  people  are  talking  about  education.    Let’s  take  that  talk  to  action!  

Step 2: Pick a date and time

October  10th  is  our  state-­‐wide  day  of  visibility  but  Vote  4  Education  actions  can  take  place  throughout  the  election  season.  Pick  a  date  that  works  best  for  your  team.  Once  you  have  a  date  identified,    choose  the  time  that  you  want  to  meet  up  and  the  timeframe  you’ll  be  canvassing  so  your  team  can  plan  their  day.    It’s  always  good  to  fuel  your  team  -­‐  if  possible,  provide  water,  coffee,  juice,  fruits,  and  other  energy  snacks.    Once  you  have  a  date  and  time  established  make  sure  you  have  a  way  to  remind  your  team.  An  email,  Facebook  event  page,  or  Evite  is  a  great  way  to  get  reminders  out  and  make  it  shareable.  Encourage  your  team  to  invite  their  friends  and  family.    

Example  Team  We  Vote  4  Education  Canvassing  Day!    When:    October  10,  8am      Where:    Meet  up  at  the  school  parking  lot  1324  W.  Fillmore    What:    Meet  up  for  coffee  and  donuts,  and  neighborhood  canvassing  from  8:45am  –  11:45am    

Quick Tips and Information  Create  a  timeline  to  make  sure  you  plan  a  successful  event!    Send  a  reminder  to  your  team  3-­‐5  days  before  your  canvassing  event.    Walk  in  groups  of  two  or  more.    Stay  hydrated.    Wear  comfortable  shoes.    Safety  first!    Be  careful  when  crossing  streets.    You  don’t  have  to  knock  on  doors,  our  goal  is  to  leave  a  door  hanger  on  each  door.    However,  if  you  have  the  opportunity  to  talk  with  individuals  in  your  neighborhood,  remember:  

• Avoid  discussing  any  specific  candidates.  

• If  you  don’t  know  the  answer  to  a  question,  refer  them  to  ExpectMoreArizona.org  

 Make  sure  to  thank  your  canvassing  teams  and  encourage  them  to  sign  up  with  ExpectMoreArizona.org.        Share  your  experiences!  Post  

photos  on  our  wall  at  Facebook.com/ExpectMoreArizona  Tag  @ExpectMoreAZ  &  use  

hashtag  #Vote4Ed  on  Twitter!    

 

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Step 3: Identify a location

A  location  can  be  your  neighborhood,  the  neighborhood  around  your  child’s  school,  your  church,  the  mall,  or  even  the  offices/cubes  at  your  office.  The  goal  is  to  get  the  word  out  to  your  community,  wherever  that  may  be.  Identify  the  boundaries  to  anticipate  how  many  door  hangers,  yard  signs,  and  other  materials  you  will  need.     Example  

Location:    Super  Best  School  Neighborhood  Goal:    Place  door  hangers  on  every  house/apt  in  the  neighborhood  Boundaries:    East  of  Main  street,  West  of  Fillmore,  South  of  1st  street,  north  of  5th  street.  

Once  you’ve  identified  your  canvassing  boundaries,  identify  an  easy  to  locate  meet  up  spot  where  your  team  can  assemble  prior  to  getting  the  word  out  on  Vote  4  Education.  

Step 4: What You’ll Need

To  make  your  canvassing  an  easy  experience  Expect  More  Arizona  will  equip  you  with  all  materials  related  to  Vote  4  Education.  Below  is  a  list  of  materials  you  can  get  to  help  your  street  team  be  successful.  We’ll  provide  each  member  of  your  team  with  their  own  Vote  4  Education  t-­‐shirt  and  car  magnet.  To  make  sure  your  team  has  everything  they  need  contact  us  at  least  one  week  in  advance  by  calling  our  main  office  line  at  602.682.2093  or  dropping  an  email  to  [email protected].    The  standard  street  team  package  is  designed  for  groups  of  15  and  includes  the  following  items.  If  you  need  more  let  us  know!  

• 25  Vote  4  Education  Signs  (8.5  x  11)  • 25  Vote  4  Education  posters  • Up  to  750  door  hangers  • Up  to  15  t-­‐shirts  for  all  walkers  • Up  to  15  magnets  for  all  walkers  • 25  yard  signs  

   

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Step 5: send out reminders

Make  sure  to  send  a  friendly  reminder  out  to  your  team  3-­‐5  days  in  advance  and  get  them  excited  about  the  role  they’re  taking  to  build  educational  excellence  for  all!    

Step 6: Day of Set up

On  the  day  of  your  canvassing  street  party  have  your  Expect  More  Arizona  sign-­‐up  sheet  ready  (use  example  included  in  this  toolkit).    have  all  your  volunteers  sign  up  so  they  can  receive  more  information  after  election  day  on  ways  they  can  improve  Arizona’s  education.  Additionally,  if  this  is  an  opportunity  for  your  team  members  to  get  community  service  hours  make  sure  the  time  is  clearly  noted  on  your  sign  up  sheet.  Send  us  information  on  your  day.  We  want  to  highlight  your  work.    

Step 7: street team action day

Your  Day  is  Here!  You’ve  assembled  your  team,  decided  on  a  location,  date  &  time,  sent  out  reminders,  received  your  Street  team  gear  and  supplies  and  your  team  is  ready  to  hit  the  streets!  Share  your  day  with  us.  Send  us  pictures,  tweet  about  it  (tag  @ExpectMoreAZ  and  use  hashtag  #Vote4Ed),  grab  your  phone  and  make  a  video  to  share  with  us.  We’ll  be  posting  canvassing  events  on  our  Facebook  page  and  website  and  we  want  to  share  yours!      

Step 8: the wrap up

Share  your  experience.  What  was  the  response  from  your  team  and  from  the  people  you  encountered?  Are  you  energized  about  the  movement  you’re  helping  to  build?  Want  to  continue  to  stay  engaged  with  Expect  More  Arizona?  Send  your  feedback  directly  to  our  Vice  President  of  Outreach  at  [email protected]    

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Vote  4  Education  Team  Check-­‐In  Sheet    

 

Date:      City/Town:    Area  Canvassed:          Boundaries:              

Check  In  Location:    Check  In  Time:    Canvassing  Start  Time:  Canvassing  End  Time:    

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Name   Email   Yes!  I’d  like  to  stay  connected  to  ongoing  volunteer  opportunities  with  Expect  More  Arizona