student translation business project - italian project manager: henry carr translators: charlotte...
TRANSCRIPT
Student Translation Business Project -Italian
Project Manager: Henry Carr
Translators: Charlotte Evans & Melanie Sackett
Revisers: Esther Cadle-Hartridge & Guy Janaway
Proof-reader: Emily Avent
La formula magica per traduzioni di qualità
Our market• E-books slowly growing Italian market and booming
British market.
• 2 out of 3 e-books bought in Europe are downloaded in the UK(ebookitalia.org).
• “In some cases the generous profit margins publishers make on eBooks can reach 75% of the cover price” (The Guardian, May 2014).
“Erasmus babies”• 1 million babies born due to Erasmus programme (Irish
Journal, Corriere della Sera, Deutsche Welle).• There has been an increase in Anglo-Italian families by
9% since 1990 (corriere.it, 2013).• Our translations mean that these children can learn to
read in English through Italian stories.
Our Client
Looking to build up a clientele of Italian children’s writers.
Working on establishing business links with Einaudi Ragazzi and other respected Italian children’s literature publishers.
Future aspirations to have a network of Anglophone publishers so we can offer a translation and publishing service (e-books and printed literature).
Einaudi Ragazzi
Work and time management
Delegated responsibilities: industry research, market research, finance, marketing, logo design.
Three stages: translation, revision and proofreading.
700-word translation for example piece
Full project (based on full translation of Cipì, 21,613 words) = 5 working days.
£INANC€
6p/word from Italian into English.
Invoice for translation
Royalty contract for e-book profits (25%)
MARKETING
'La formula magica per traduzioni di qualità!'
Translation examples- what we can offer: quality translations
We translated Cipì (Mario Lodi), a well-known children’s book.
1st example: First chapter – Nascita di Cipì (Chirpy hatches)
2nd example: Last chapter - Libertà (Freedom)
Translation of Mario Lodi’s Cipí
Our Brief
Strategy
Decisions of detail
eBook Creation
Thanks for listening!Any questions?
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