Success and failure factors of collaborative networks of SME Success and failure factors of collaborative networks of SME USCO

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<ul><li><p> Success and failure factors of collaborative networks of SME </p><p> USCO</p></li><li><p>Content of the presentation: Introduction</p><p> Swiss Microtech and USCO networks</p><p> Success and failure factors</p><p> Conclusions</p></li><li><p>IntroductionCollaborative networks in the manufacturing sector :</p><p> Now a rather well known concept Few real applications Only ~5 cases in Switzerland</p><p>Analysis of 2 networks running since a couple of years, one competitor based and a complementary one.</p></li><li><p>Stable industrialcluster</p><p>Virtual Enterprise</p><p>Client</p><p>Folie </p></li><li><p>Content of the presentation: Introduction</p><p> Swiss Microtech and USCO networks</p><p> Success and failure factors</p><p> Conclusions</p></li><li><p>Swiss Microtech and USCO networksFirst case study : Swiss Microtech </p><p>Founded in 2001Legal form : association with lucrative goals8 subcontracting SME (4 competitors, 4 complementary enterprises)Objectives :</p><p>To address together new markets and develop new products beyond the possibilities of each enterprise alone </p></li><li><p>Swiss Microtech and USCO networksAchieved results</p><p>10% reduction of the production costs through common purchasesless investments needed through outsourcing within the networkreduction of monoculture (dependence on a few customers)common sales and marketing activitiesa few new products developed (medical sector)intensive exchange of information and knowledgea certain sense of security for the members </p></li><li><p>Swiss Microtech and USCO networksSecond case study : USCO</p><p>Founded in 1995Legal form : company with limited responsibility11 broadly complementary subcontracting SME Objectives :</p><p>To deliver complete assemblies and machines and develop new products beyond the possibilities of each enterprise alone </p></li><li><p>Swiss Microtech and USCO networksAchieved results</p><p>delivery of assemblies and complete machines to their customersnew customers foundindustrialisation and sale of a new hardness measurement machine developed by a technical universityreduction of monoculture (dependence on a few customers)few common sales and marketing activitiesa certain sense of security for the members </p></li><li><p>Content of the presentation: Introduction</p><p> Swiss Microtech and USCO networks</p><p> Success and failure factors</p><p> Conclusions</p></li><li><p>Success and failure factorsCommon success and failure factors :</p><p>Customer orientation (added value)Careful selection of the partners (equal chances)Strategic goal for all partnersNetwork size adapted to the goalsSimilar partners (size, resources, the rich and the poor)Common business ethics TransparencyPresence of motorsBalance between activities for the network and for its own companyFirst success quickly reached</p></li><li><p>Success and failure factorsSuccess and failure factors depending of the network characteristics</p><p>Narrow band networks</p><p>Common purchase of goods and services very interesting and motivatingCommon marketing and sales make senseExchange of information and knowledge very valuableHigh level of fear, at least at the beginningTransparency between members not evidentTrust is crucial</p></li><li><p>Success and failure factorsSuccess and failure factors depending of the network characteristics</p><p>Large band networks</p><p>Common purchase less evidentCommon marketing and sales make senseLevel of fear and risks of conflict considerably lowerEqual participation to the benefitsCommon activities must be organized</p></li><li><p>Content of the presentation: Introduction</p><p> Swiss Microtech and USCO networks</p><p> Success and failure factors</p><p> Conclusions</p></li><li><p>ConclusionsConclusions Promotion of the concept of network is strongly needed in Europe Further research is needed to answer the question What would the participation to a network really bring to my company, particularly to quantify the soft factors like - created synergies for the customer - exchange of information and knowledge - reduction of the investments - sense of security - avoidance of monoculture</p></li><li><p>ConclusionsThank you for your attention !</p><p>Constatation --- changements dans plusieurs branches.On a pass dune production de masse uniforme a des produits hautements differencis.LES PERFORMANCES DOIVENT SAMELIORER DU POINT DE VUE:prixqualittempsflexibilitraccourcisement des cycles dinnovation</p><p>La technologie dinformation + mobilit nous mnent une globalisation des marchs et en consequence une concurrence en provenance dautres pays avec une intenssification de la comptitivit.</p><p>AVEC LA DYNAMIQUE DES CHANGEMENTS LES TCHES DEVIENNENT DE PLUS EN PLUS COMPLEXES ET DOIVENT TRE RESOLUES EN MOINS DE TEMPS Pour rpondre ces trois questions une enqute a t ralise en utilisant un questionnaire auprs de plus de 260 entreprises.Lenqute en suisse allemande a t reprise du projet CHANGE et a t complte par une enqute analogue et complmentaire en suisse romande et en suisse italiene.Des entretiens et des visites en entreprise ont t faites avec les entreprises partenaires du projet.Pour rpondre ces trois questions une enqute a t ralise en utilisant un questionnaire auprs de plus de 260 entreprises.Lenqute en suisse allemande a t reprise du projet CHANGE et a t complte par une enqute analogue et complmentaire en suisse romande et en suisse italiene.Des entretiens et des visites en entreprise ont t faites avec les entreprises partenaires du projet.Pour rpondre ces trois questions une enqute a t ralise en utilisant un questionnaire auprs de plus de 260 entreprises.Lenqute en suisse allemande a t reprise du projet CHANGE et a t complte par une enqute analogue et complmentaire en suisse romande et en suisse italiene.Des entretiens et des visites en entreprise ont t faites avec les entreprises partenaires du projet.Pour rpondre ces trois questions une enqute a t ralise en utilisant un questionnaire auprs de plus de 260 entreprises.Lenqute en suisse allemande a t reprise du projet CHANGE et a t complte par une enqute analogue et complmentaire en suisse romande et en suisse italiene.Des entretiens et des visites en entreprise ont t faites avec les entreprises partenaires du projet.</p></li></ul>

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