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BUSINESS SUCCESS KIT

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Page 1: SUCCESS BUSINESS | ~| ~ | } KIT - lcci.com Chamber’s unique and traditional advertising opportunities will send your message directly to the hands (or email inbox!) of the entire

L A N C A S T E R C H A M B E R

2018 A D V E R T I S I N G

O P P O R T U N I T I E S  

H a v e y o u r p r o d u c t s a n d s e r v i c e s s e e n b y t h o u s a n d s o f

b u s i n e s s p r o f e s s i o n a l s a n d c o m m u n i t y m e m b e r s .  

BUSINESS SUCCESS KIT

Page 2: SUCCESS BUSINESS | ~| ~ | } KIT - lcci.com Chamber’s unique and traditional advertising opportunities will send your message directly to the hands (or email inbox!) of the entire

The Chamber’s unique and traditional advertising opportunities will send your message directly to the hands (or email inbox!) of the entire business community – furthering your reach like never before. Have your products and services seen by thousands of business professionals and community members. Check out how your message can be seen in print:

THRIVING!, BUSINESS PUBLICATION, quarterly Investment range: $400 – $2500This quarterly publication gives readers access to accelerate ideas, opportunities and solutions to help themselves and their businesses grow. Previous editions have featured information about content marketing, lessons learned through failure and risk taking, using business as a force for good, and much more.

Featured business and community leaders and companies include:- Dale High, High Companies- Sri Dasgupta, Upohar- Jennie Groff, Stroopies- Zook Molasses Co. - Ross Technology- Tec Centro- And Many More!

The publication is distributed to 4,500 business and community decision-makers and is also available in digital format. For more information, contact Sherry Bolinger of Hoffmann Publishing at 610.685.0914.

Rates: Per Placement 1x 2x 4x • Back Cover (8.625 x 11.25) $2500 $2400 $2300 • Inside Covers (8.625 x 11.25) $2350 $2200 $2100 • Page One (8.625 x 11.25) $2350 $2200 $2100 • Full Page (8.625 x 11.25) $2000 $1900 $1800 • 2 Full Page Spread (17.25 x 11.25) $5000 $4800 $4600 • 1/2 Page (Horiz) (7.375 x 4.833) $1200 $1100 $1000 • 1/2 Page Island (4.9375 x 7.5) $1600 $1500 $1400• 1/2 Page (Vert) (3.5625 x 9.875) $1200 $1100 $1000• 1/4 Page (3.5625 x 4.833) $700 $650 $600 • 1/8 Page (3.5625 x 2.2813) $400 $375 $350

2018

OPPORTUNITIESPRINT ADVERTISING

Page 3: SUCCESS BUSINESS | ~| ~ | } KIT - lcci.com Chamber’s unique and traditional advertising opportunities will send your message directly to the hands (or email inbox!) of the entire

The Chamber’s unique and traditional advertising opportunities will send your message directly to the hands (or email inbox!) of the entire business community – furthering your reach like never before. Have your products and services seen by thousands of business professionals and community members. Check out the ways you can take your message viral:

WEEKLY DIGEST EBLASTInvestment range: $200 – $240Enhance your company’s brand awareness and direct quality leads to your website with the Chamber’s Weekly Digest! This digital eblast is the most popular and recognized form of communication sent to subscribers for keeping up with Chamber events, initiatives, impact & more! Sent out every Tuesday morning to Chamber investors and business community individuals, through two separate eblasts, provides you with the opportunity to reach over 20,000 potential new contacts! The ads appear the same way in each eblast, but one eblast is marketed to Chamber Investors, and the other to business community professionals.o Distribution to investors: 14,000+o Distribution to business community contacts: 10,000+

Banner ads are active links to advertiser’s site and click-through stats are provided following the display period. Top and bottom banner ad space is available.

To secure your spot in an upcoming Weekly Digest, or for more information, contact Ashley Garcia at [email protected] or 717.397.3531.

LANCASTERCHAMBER.COM, 24/7/365Investment range: $200 – $240The Chamber’s website provides visitors with business resources, access to contact information for nearly 2,200 companies, easy access to Chamber event registration, plus global business news and critical information pertaining to The Chamber’s business advocacy agenda. Advertising opportunities are available through banner display ad space on the homepage and interior pages. All banner display ads are active links to the advertiser’s site and rotate.

Banner display ad specifications: 468 pixels w x 60 pixels h static or animated GIF

JOB BOARD Investment: $200One of the top three visited pages on our website, the Job Board is a great location for companies to advertise their job openings and more! Top banner advertisements are available and are active links to advertiser’s site. Banner ads are not exclusive and may rotate with other paid advertisements

Banner display ad rates: Homepage – $200/30-day display Interior pages – $240/30-day

(see reverse)

OPPORTUNITIES2018 DIGITAL ADVERTISING

Page 4: SUCCESS BUSINESS | ~| ~ | } KIT - lcci.com Chamber’s unique and traditional advertising opportunities will send your message directly to the hands (or email inbox!) of the entire

COMMUNITY CALENDAR, monthly Investment: $240 Elevate the exposure for your programs and events with the Lancaster Chamber’s Community Calendar eblast. Delivered to over 20,000 individuals the first Thursday of the month, this HTML formatted calendar is designed to keep business professionals informed about what’s happening in the local community. Featured display space is available and includes an active link to the advertiser’s online event information. Businesses looking for new and cost-effective ways to promote their programs and events should consider adding this promotional tool to their marketing strategies.

Spots for this fill up fast, so don’t wait, secure your spot today! Contact Ashley Garcia at [email protected] or 717.397.3531 for more information and availability.

YPN FLASHDRIVE EBLAST, monthly Investment range: $200The YPN FlashDrive is the perfect tool for advertisers that are looking to elevate their brand exposure to young, local business professionals. Placing an ad in this eblast will not only put your brand front and center, but will also direct traffic back to your website to directly engage this targeted audience with your company. Currently, the Chamber’s Young Professional Network includes nearly 1,400 individuals and continues to grow. Top and bottom banner ad space is available.

For more information and availability, contact Ashley Garcia at [email protected] or 717.397.3531

MAILING LISTS AND LABELS With nearly 30,000 business professionals in our database, we can compile mailing lists and labels aligned with the marketing objectives of your businesses. Search criteria include employee size, business category, zip code, job title, gender and more. Sorry, the Chamber does not sell email addresses. *Prices do not reflect S&H and PA state sales tax

Customized lists (Excel format):50 labels or less = $60 51-100 labels = $80 101-250 labels = $105251-500 labels = $350 501-1000 labels = $450 1001-2500 labels = $7752501 labels or more = $900 Complete membership labels = $750

OPPORTUNITIES2018 DIGITAL ADVERTISING

Page 5: SUCCESS BUSINESS | ~| ~ | } KIT - lcci.com Chamber’s unique and traditional advertising opportunities will send your message directly to the hands (or email inbox!) of the entire

The Chamber’s unique in-person advertising opportunities will present your message directly to your target audience. Check out how you can show your products and services in action, as well as show off your expertise through the following options:

MARKETPLACE LIVEInvestment: $300 ($250 for Think Local members) If you’re looking for new and creative ways to drive sales or increase contributions, consider hosting a Marketplace Live. Marketplace Live allows you to showcase your expertise, products and services to local business and community leaders in-person, at your location and also provides an opportunity for interaction and questions, relationship building, brief company tours and more.

Marketplace Live is just one of the many ways we are working to stimulate and accelerate the local economy by encouraging business decision makers and consumers to keep their dollars local, where the impact can be significant as dollars recirculate locally.

PROFESSIONAL DEVELOPMENT FRIDAY Various Fridays throughout the yearInvestment Range: $250 Audience: Mix of industries and professions Increase awareness about your business, be seen as an “expert” by area business professionals and get direct access to potential clients and customers by presenting at a Professional Development Friday.

To date, sessions have been attracting an average of 45 business professionals representing all industry segments. These weekly training sessions serve as an opportunity for business professionals, like you, to share your knowledge, expertise and best practices with area professionals. Session topics range from environmental to legal to customer service and marketing. This is a great opportunity for you to build brand awareness among thousands of business decision-makers through event promotion, foster business connections and help your fellow business professionals thrive.

2018

OPPORTUNITIESIN-PERSON ADVERTISING