susl - services marketing presentation

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Group No 01

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Group No 01

Group Members

M.P.D.S.Ananda

10/MS/004

D.T.S.Abeywardhana

10/MS/003

P.B.Balasooriya

10/MS/136H.B.M.W.Bandara

10/MS/137

K.N.S.Jayasekara

10/MS/178

O.T.M.W.A. Bandara

10/MS/138

About Us.. Boulder Garden 98 Acres Saman Villas

Exterior & Intetrior

Types of Servicescape

Strategic Roles of Servicescape

Package

Socializer Facilitator

Differentiator

Exterior

Interior

Types of Servicescape

Servicescape usage Elaborate Lean

Self service

Interpersonal services

Remote services

Hotel Industry

Servicescape Complexity

Strategic Role of

Servicescape

Boulder Garden1. Package

Visual things

Dress code

98 acres1. Package

Saman Villas1.Package

Boulder Garden2. Facilitator

98 acres2. Facilitator

Saman Villas2. Facilitator

Boulder Garden3. Socializer

98 acres3. Socializer

Saman Villas3. Socializer

EntrenceBoulder Garden

Entrence98 acres

EntrenceSaman Villas

Boulder Garden4. Differentiator

98 acres4. Differentiator

Saman Villas4. Differentiator