Sustainable innovation.Inspiring brands.

a Sustainable Interior Design company

“The future belongs to those who understand that doing more with less is compassionate, prosperous and enduring and thus more intelligent, even competitive.”— Paul Hawken

Evenson Design Group (EDG) is a full service

market development, branding and design firm

with a passionate commitment to sustainability.

We have been creating enduring brands for

more than thirty years and are committed to

serving a community of like-minded companies

that authentically strive to express sustainability

in their business strategies, brand identities, and

visual messages.

To that end, EDG moves way beyond basic

energy saving practices within the workplace.

We are committed to inspiring and educating

our clients about alternative ways of communi-

cating their products and services and providing

them with fresh and exciting options that will

propel their brand to new levels of success

and sustainability. We come full circle as we

assist others in reaching their goals. In doing

so, we broaden our dedication to sustainability

and raise the bar to our own environmental

education, awareness and practices.

PHIloSoPHy

We believe that integrity is the common denominator of all sustainable

systems and brand design is no exception. The integrity of our work shines

through in our ability to develop exceptional brands and marketing

campaigns which produce long-lasting results in the marketplace with-

out imposing harsh and enduring effects on the fragile world we share.

www.evensondesign.com

Accomplishing this with efficiency begins with

the perspective that in order to grow and

succeed in today’s ultra-cluttered business envi-

ronment, we must strategize, leverage and

synchronize every business opportunity

available. We focus on providing clients with

insightful assessments, fully integrated solutions

and assistance that draws upon a full gamut

of business, marketing, and creative talent for

this new sustainable business climate.

The EDG team of experienced, bright and skillful

designers, copywriters, programmers, project

managers and brand strategists, employs a

“marketing first” development methodology to

meet the unique challenges of every project we

undertake. Before we even dive into the design

process, we first enlist the expertise of our

market and brand strategist, a multi-disciplined

business development consultant with hands-

on expertise in both high-profile and start-up

consumer packaged goods, lifestyle brands,

and service organizations. Grounded in strategic

business planning, every project then comes to

life as we move through the creative process.

ExPErTISE

The ability to help companies—large and small—achieve their

business development and marketing goals in a sustainable

way requires unique skill.

Marketing Strategy

• Sustainable branding and corporate identity,

vision and mission architectures

• Product positioning, value proposition

development

• Integrated traditional and new media

marketing communications

• Sales channel evaluation and development

• SEM and SEo tactics and implementation

Business Planning/Market Analysis

• Development, writing of strategic investor-

grade business/marketing plans

• Identification of new and attractive market,

channel segments and targets

• Comprehensive internal business analyses

• Business growth assessments and planning

• Assessment of macro environmental trends

Project Management

• Translating ideas into tactical, actionable

marketing and project plans

• Administration, art direction, design from

concept through completion and coordina-

tion with domestic and global vendors

• Project budget and timeline development

www.evensondesign.com

For over three decades, our ever-expanding

knowledge and training has resulted in success-

ful visual identity systems, brand campaigns,

corporate collateral, interactive media, web

sites and retail product packaging developed

for our diverse clientele. our client partners

seek us out from all sectors, from public to

private, local to global, fortune 500 to those

launching a new enterprise. our goal is to assist

individuals and companies in identifying their

target markets, articulating their messages,

establishing their identities and brands, enhanc-

ing their products and services, and launching

them to new levels of success and sustainability.

We produce highly conceptual and creative

solutions by listening closely to our clients’

visions, values, and criteria. With our collective

energies and talents, we stretch far beyond

the ordinary to deliver innovative design

solutions that endure. We not only create highly

imaginative and sustainable branding solutions,

we develop long-lasting, mutually beneficial

working relationships in the process.

DESIGN ProCESS

At EDG we have assembled a diverse and remarkable team of

professionals who passionately and creatively execute each design

solution, always keeping the established business objectives and

strategic planning in the forefront of the design process.

Vertical market development strategies for

technology retail initiatives

Epson America, EthnoNotes, Apple Computers, Boost Mobile, Broadband Digital, FirstSpot Breakthrough educational branding/market

positioning, for profit and not-for-profits

Vistamar School, Westside Neighborhood School, CBSG, Marineland of the Pacific (sold to SeaWorld), The Shoah Foundation, UCLA, The Eras Center, Pacific McGeorge School of Law

Merchandising concept, branding and pen-

etration in specialty and mass market retail

Day Runner and Day-Timer (ACCO), Crayola, Kensington, Disney Consumer Products, Kaulua Hawaiian Chocolate, Seiko Instruments

Traditional and digital photo albums,

books, digital design and printing

Avery Dennison, UltraPRO, Graphaids, Igniting Inspiration, Andresen Digital, Rembrandt

Licensed images applied to new categories

Disney, Paramount, Universal, Sony, Fox, MGM and Warner Bros. Consumer Products, Saban Entertainment, Mattel Toys, Small World Toys

Mainstream positioning for complementary

fitness, sports, and wellness brands

Nike, Yoga Fit, AIM Sports Medicine, Razor, KR Fitness/Golf, SmartSpine, Mad Dog Athletics, New England Patriots, Marina Physical Therapy

Branded product opportunities in ‘lifestyle’

categories

Body Glove, Vuarnet, Estyle, Pepsi, Blue Note Records, Wet Seal, Luna Roasters, Club Disney

Business strategies for high-growth

entrepreneurial ventures and start-ups

Dinner Studio, Stander Medical, Vinoteque, Icebox, GreenJoy, Now Café, Rocamojo

ClIENT SECTorS

The following

represents a

partial listing

of our clients.

For a more

extensive list,

please visit us

on our web site.

AUGUST 26TH IN WILLIAMSPORT, PENNSYLVANIA

AUGUST 26TH IN WILLIAMSPORT, PENNSYLVANIA

TESTIMoNIAlS

”I recall with great clarity how you and your team invested painstaking efforts

to ask insightful questions, to listen, to understand our journey, to identify

with our culture, to discern our needs. As an entrepreneurial company,

we almost immediately perceived our relationship as one as partners,

collaborating together for a single common goal. Your masterful work has laid

a firm foundation upon which multiple generations of solutions and products

can be based. We have and will continue to point all that yearn for creative

and ingenious and sustainable branding to EDG.“

—Tom Ramey, President/CEO Vu Ryte, Inc.

”The pieces you designed for us communicate a valuing imagination and a

commitment to excellence in the immediate impression they offer. The design

work and flexible but well-grounded style guide you provided established

the basis for a signature look allowing us to leverage with each new publication

the image and awareness of our brand identity. The approach for designing

inserts for regularly changing information has enabled us to maintain ‘the look’

in a cost-effective way.“

—Jim Buckheit, Head of School, Vistamar School

”I am in great appreciation of the outstanding work you have done for us in

designing our brand identity and corporate brochure. You were able to deal

with our internal design committee and their diverse opinions. Your ability

to face this difficult project and achieve our objectives is indicative of the

creative and high quality work you produce. Your integrity, experience, and

professionalism helped formulate an excellent result and working relationship.“

—Thomas Spear, President, Property Management Associates

“I used to think that my job didn’t have anything to do with the environment. Then I realized that my job, as well as everyone else’s job, impacts the environment in some way. And now advocating for sustainability has become my No. 1 responsibility.”— ray Anderson

4445 overland AvenueCulver City, CA 90230310 204 1995

Printed on 100% post-consumer recycled paper© Evenson Design Group, Inc.

www.evensondesign.com