™

Mass of blooms

Continuous flowering

Eye catching colors

Lush green foliage

Compact bushes to 20 inch

Strong disease resistance

Comes in a kaleidoscope of colors

Pedigree From ancient biblical times best described as a “cousin” to a

rose Had distinctive center markings on flower

25 years of continual breeding, cross breeding, back breeding to hold the exciting center marking

Bred by Ilsink in Holland, trialed in France, Japan, America and Australia

Focus was to breed a whole new rose group and bring this exciting flower gene and then develop a whole kaleidoscope of colors

Unique features:

• Contrasting color center on each flower

• Variety of color combinations

• Variety of uses (i.e. container, garden, mass planting in garden)

• Compact shrub (av. H 20” x W 20”)

• Rich flowering

• Good disease resistance

• Zone Hardiness: USDA zone 5

• Flowers open in full color and softly fade as new rich flowers emerge. A continual kaleidoscope of changing colors

™

Ilsink trial gardens in Holland where only 1 in

approx 50 that are trialed at this late stage go to the

final selections

Sweet Spot

Calypso

Sweet Spot

Peach

Sweet Spot

Ruby

Sweet Spot

Yellow

Rosa L. hybrid var. ‘IntRos01’

Cross between 2 unnamed Rosa L. hybrid seedlings , at Interplant Roses’ facility in The Netherlands

Growth habit: Compact shrub

Plant size: 24” H x 20” W

Flowering period: Long (Mid spring – late summer

/ early fall)

Fragrance: None

Foliage: Dark green leaves, young shoots

are red

Bud color: Pink

Flower color: Pinkish/Red and yellow, with a

red/pink spot in the center

Rosa L. hybrid var. ‘IntRos02’

Cross between 2 unnamed Rosa L. hybrid seedlings, at Interplant Roses’ facility in The Netherlands

Growth habit: Compact shrub

Plant size: 20” H x 20” W

Flowering period: Long, early Spring – late

summer / early fall (Peach is an early

flowerer compared to the other varieties)

Fragrance: None

Foliage: Dark green semi-glossy leaves

Bud color: Peach

Flower color: Soft peach, with a red/pink

spot in the center

Rosa L. hybrid var. ‘IntRos03’

Cross between Rosa L. hybrid seedlings (unnamed seed parent and pollen parent Eridu Babylon), at Interplant Roses’ facility in The Netherlands

Growth habit: Compact spreading

Plant size: 20” H x 20” W

Flowering period: Long (Mid Spring – late

summer / early fall)

Fragrance: None

Foliage: Medium green leaves

Bud color: Pink

Flower color: Ruby Pink, with a red/pink spot

in the center

Rosa L. hybrid var. ‘IntRos04’

Cross between 2 Rosa L. hybrid seedlings (seed parent Strabo Babylon and pollen parent Eridu Babylon), at Interplant Roses’ facility in The Netherlands

Growth habit: Compact spreading

Plant size: 16” H x 16” W

Flowering period: Long (Mid Spring – late

Summer / early fall)

Fragrance: None

Foliage: Dark green leaves with light green

shoots

Bud color: Red and yellow

Flower color: Golden yellow, with a red/orange

spot in the center

Tested and trialed- in FL, TX, CA, WA, IL, VT

22 varieties tested across the nation, 4 selected June 2012

NOTE rich lush foliage and great disease tolerance. Clinton Florida

Dewars, Florida

CS - San

Antonio

Colorspot

San Juan Capistrano

MWG St. Charles

New varieties for next selection

already in trials

Fresno CA

Smith, WA

Monrovia Visalia

in the whole rose group?

THEY DON’T

This is why we have created this whole new category

The Decorator rose ™

These Sweet Spot roses are something

special, and don’t fit into any of these pre-existing categories.

The Decorator rose category allows us to

position them for a multitude of uses (e.g.. patio / garden / landscape) and focus on the unique flower colors.

Printed pot, with planting info in both English and Spanish

Printed pot with plant label

Targeted Print advertising

Major buyer presentation and buy-ins

One on One presentations with major Press and media through fall and spring

Social media push

Strong editorial across the whole press spectrum National gardening magazines Regional gardening magazines Lifestyle magazines Home/Shelter magazines

• Continue to build awareness and confidence among consumers using social media (twitter, facebook, blogs etc)

• Support | expand innovative marketing mix

• Tap consumers’ new media habits - Reach them where they are!

• Extend benefits-based approach - solutions

• Build community / connection / relationship with gardening consumers