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TABLE OF CONTENTS

EXECUTIVE SUMMARY ........................................................................................................................................... 3

SECTORAL ANALYSIS ............................................................................................................................................. 5

FUNCTIONAL AREA ANALYSIS ............................................................................................................................ 6

CITY BASED SCENARIO .......................................................................................................................................... 7

WORK EXPERIENCE BASED ANALYSIS ............................................................................................................ 8

METHODOLOGY ....................................................................................................................................................... 9

ANNEXURE ....................................................................................................................................................... 10-12

4

OVERALL JOB INDEX

September witnessed mixed hiring sentiments across India Inc. Some sectors like Construction, Insurance

and Auto witnessed stable hiring levels, while sectors like IT, BPO and Banking have seen drop in hiring

levels in Sep-12 when compared to Aug-12. On an overall level, the job speak index has been dipping

consecutively for the last three months. Hiring levels of Sep-12 is 6% lower than what it was three months

ago .

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SECTORAL ANALYSIS

In Sep-12 hiring activity did not see much

action for key sectors like Auto, Pharma, Oil

& Gas Telecom, and Hospitality, indicating

that recruiters are adopting a wait and

watch mode. Although Construction sector

is one of worst affected sectors and has

been consecutively witnessing low hiring

numbers for the past one year, the

recruitment trends for Sep-12 show hiring

activity pick up by 11% when compared to

last month. IT and BPO companies have

also seen lower hiring numbers with the

index going down by 3% and 4%

respectively in Sep-12 over Aug-12.

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FUNCTIONAL AREA ANALYSIS Mirroring hiring trends of IT and BPO

sector, the demand for professionals

working in these sectors saw hiring levels

dip by 4% respectively in Sep-12 over Aug-

12. Production and Accounts sector

professionals saw a marginal 2% increase

in their hiring numbers, while HR and

Banking professionals saw no movement in

the recruitment front over the last one

year.

7

CITY BASED HIRING SCENARIO

All the top cities have seen lower

hiring numbers over the last one

month, barring Hyderabad and

Pune which saw stable hiring

levels. Mumbai, Bengaluru and

Chennai saw hiring activity dip by

5% respectively in Sep-12 when

compared to Aug-12. Delhi saw a

marginal 1% dip in hiring in Sep-

12 when compared to Aug-12,

while Kolkata saw a 17% dip, after

three months of consecutive upward movement in the inde

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WORK-EX BASED SCENARIO

Senior professionals with over 13 years experience have witnessed stable hiring levels in Sep-12 when

compared to Aug-12. On the contrary, professionals with 0-3 years and 3-6 years experience saw 5% and 4%

dip in hiring activity over the same time period.

Percentage share of jobs across experience levels

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METHODOLOGY The Naukri Job Speak index from Feb’10 includes both online jobs as wells as jobs acquired from existing

clients by our tele-calling team. Although the tele-calling data is a relatively small component of the entire job

postings on Naukri, addition of the same to the index gives a more holistic picture of the Indian job market.

Therefore, the Job index which was till now based on the July 2008, has been realigned to take care of the

effect of the Jobs added by the tele-sales team.

On the basis of job listings added to the site every month, the data shows an increase or decrease in the index.

To calculate the index, job listings added to the site in July 2008 have been taken as 1000. The subsequent

months have been indexed with data of July 2008. The monthly report shows hiring trends across industry

sectors, geography and functional areas. There might be high volatility for certain fringe cases like smaller

cities, niche industries etc. owing to a small base, but more than 42000 clients using Naukri.com leads to high

reliability of the data.

Naukri Job Speak not only talks about sectors or cities but also about the total job movement on site. The

total jobs on site are defined as:

Total Jobs: Jobs Added + Jobs Refreshed

Where a refreshed job is any job that was posted earlier, however has been refreshed during the month and

therefore indicates that the position is still open.

Disclaimer The data is only representative of the listings on Naukri.com. Our analytics team has used statistical

techniques to derive insights which might be useful for our users/stake holders/ audiences. There may be a

statistical margin of error

10

ANNEXURE Sectoral Data

O\\

Upward movement of the index as compared to the previous month

Dip in the index

Functional Area

11

Upward movement of the index as compared to the previous month

Dip in the index

Cities

12

Upward movement of the index as compared to the previous month

Dip in the index