Since 1997 volume 18, issue 4, April 2015

Buckingham Palace - A Royal Affair!

A Good Meeting Room To Argue - Conflicts Of Interest

Yokohama: The Brainy Place To Be

Meetings Week Poland 2015 The Beating Heart Of Asia… Singapore Bulgaria Makes A Splash With Spas

Cruise Season In Ushuaia

CUBA more than just a Caribbean Island Hospitality Investment Conference Indonesia 2015

Yperia International Convention On Culture And Tourism

An Interview with Mrs. Hayat Jebrane, General Secretary of C.N.T. Morocco

Athens International Airport: ‘Airport Of The Year’

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Since 1997

Volume 18, Issue 4, April 2015 edition

Contents

4 Buckingham Palace - A Royal Affair!

5 A Good Meeting Room To Argue - Conflicts Of Interest

8 Yokohama: The Brainy Place To Be...

9 Meetings Week Poland 2015

10-11-12 The Beating Heart Of Asia... Singapore

13 Bulgaria Makes A Splash With Spas

13 Cruise Season In Ushuaia, Argentina

15 CUBA more than just a Caribbean Island

17 Hospitality Investment Conference Indonesia 2015

18 ITB Berlin Sets New Records

19-20 An Interview with Mrs. Hayat Jebrane,

General Secretary of C.N.T. Morocco

21 Athens International Airport: Airport Of The Year

(Cover page photo, The Marina Garden , Singapore, by TATW Monthly 2015 © www.tour ismaroundtheworld.co.uk)

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Thoughts from Caroline-Artemis…

Dear Friends & Readers,

With the clocks having moved forward an hour in many countries, it gives us more daylight to do many things, like plan our next vacation, discover a new place and meet new people! All these acts involve one thing… communication!

Communication is vital to the success of tourism at all levels, from the trade point of view right down to communicating with end tourists. How we communicate can make all the difference to our success. Even if we do not speak the same language, communication through a smile, hand gestures, even primitive drawings, can make for an amazing unforgettable experience.

We should not be afraid of trying to communicate at any level, or with anyone, even in business; even though many speak the global language of English, but how much better business can be when someone tries to use a local word of greeting or a friendly parting word.

We have a great gift in being able to communicate and the modern world has given us the technology to communicate more quickly and easily with each other, either by phone, e-mail, conference calling, and of course the best and traditional method of face to face.

On another matter, this year sees the South East Asian nation of Singapore celebrate 50 years of independence from Colonial rule, but also sees it mourn the passing of their founding Prime Minister, Lee Kuan Yew. With a Jubilee Weekend of events and celebrations from 7-9 August, there is no better time to discover, enjoy and explore Singapore. We send all our condolences to the people of Singapore.

Through our monthly ‘communication’ of TOURISM AROUND THE WORLD MONTHLY, we are doing our best to communicate and enlightening you, encouraging you and informing you of many subjects, but also that you are enjoying this dedicated and targeted communication that supports our wonderful world of tourism, exhibitions, M.I.C.E and aviation!

Enjoy the April edition of the e-journal TOURISM AROUND THE WORLD MONTHLY and we wish you a Blessed and a Happy Easter, to all of you!

Caroline-Artemis Laspas - editor & co-founder

Buckingham Palace, London, United Kingdom

BUCKINGHAM PALACE - A ROYAL AFFAIR by Caroline-Artemis Laspas

In September this year, Queen Elizabeth II will become the longest reigning Monarch of the United Kingdom. Queen Victoria holds this record until now!

Many tourists choose to visit the UK due to its living and working monarchy with all the traditions, palaces, castles and history that goes with it. One of the top royal attractions is the Queen’s London home and HQ, Buckingham Palace. It is worth noting that Buckingham Palace is not the private property of the Queen as an individual, to do with as she wishes, it is held in her trust as Sovereign.

In 1761, George III bought Buckingham House for his wife, Queen Charlotte, to use as a comfortable family home close to St James's Palace. Buckingham House became known as the Queen's House.

From Buckingham House, it became Buckingham Palace in the 1820s for George IV. But the 1st monarch to use Buckingham Palace as their official residence was Queen Victoria, who moved there in 1837.

The forecourt, gates and railings of the Palace, where ‘Changing the Guard’ takes place, were not added to the property until 1911, as part of a scheme to commemorate Queen Victoria.

Buckingham Palace is The Queen's official London residence, but St. James's Palace is the ceremonial Royal residence. Even today foreign ambassadors are formally accredited to 'the Court of St. James's'.

It is one of the world's few remaining working royal palaces offering 775 rooms; 52 Royal and guest bedrooms, 188 staff bedrooms and 92 offices. Over 800 members of staff are based at Buckingham Palace.

There are 1,514 doors and 760 windows in the palace, which are cleaned every 6 weeks to keep them clean! There are over 40,000 light bulbs and 78 bathrooms and the Palace has its own chapel, post office, swimming pool, staff cafeteria, doctor's surgery and cinema.

The balcony of Buckingham Palace is one of the most famous in the world, with the 1st recorded Royal balcony appearance taking place in 1851, when Queen Victoria stepped onto it during celebrations for the opening of the Great Exhibition.

For over 20 years now, the Palace has opened its doors to tourists during two months in the summer (for 2015 from 1 August to 27 September). The tour of the Palace includes viewing the State Rooms, of which there are 19.

The State rooms are the luxuriously decorated public rooms with sparkling chandeliers, marble columns and unique priceless works of art. The magnificent bronze Grand Staircase is a definite highlight with its double balustrade showing some of the world's finest bronze casting work.

All around the palace are paintings by some of the world’s most famous artists like, Rubens, Rembrandt, Canaletto and there are also portraits of past and present royal family members. When seeing these amazing works of art they are not only telling the stories of the past, but there is a sense of so much untold history within each room, piece of furniture and picture.

The Throne Room is always a huge attraction, with its display of different thrones used for investitures and ceremonial receptions. It is also the room where many royal photographs have taken place over time, so it recognisable to many visitors.

The official Ballroom is the palace's largest multi-purpose room. More than 50,000 people visit the Palace each year as The Queen's guests at banquets, lunches, dinners, receptions and garden parties. The Buckingham Palace kitchen is able to serve a sit-down meal to as many as 600 people at a time.

When entering the Palace be sure to notice which flag is flying on the palace roof; when The Queen is at home, the flag is the ‘Royal Standard’, when she is not in residence, the ‘Union Flag’ flies instead.

Queen Victoria Fountain

All around the palace there is a wonderful collection of clocks; over 350 clocks and watches throughout the palace, making it one of the largest collections of working clocks in the world, requiring 2 full-time horological conservators to maintain them.

After your tour, visit the Garden Cafe on the West Terrace of Buckingham Palace. With drinks and snacks on offer along with the Garden Shop which offers souvenirs of a unique day out. A first hand view of royal life can only end with a traditional afternoon tea at the palace!

Buckingham Palace's garden covers 40 acres, and includes a helicopter landing area, a lake, and a tennis court. It is home to 30 different species of bird and more than 350 different wild flowers, some extremely rare. As well as being the venue for summer garden parties, it has been the setting for a charity tennis competition, pop and classical music concerts and a children's party. ●

M.I.C.E News

Edinburgh, Scotland

A GOOD MEETING ROOM TO ARGUE - CONFLICTS OF INTEREST by Mr. James

Thura, Managing Director at Sky Palace Hotel & Café Flight, Nay Pyi Taw, Myanmar

A ‘conflict of interest’ occurs when an individual’s private interest interferes or appears to interfere with the interests of the organisation. In this case, a conflict of interest can arise when a member takes actions or has interests that may make it difficult to perform his or her organisational work objectively and effectively in the role of a member.

Mr. James Thura

For example, a conflict of interest would arise if a member receives improper individual benefits for his or her own hotel as a result of his or her position in the organisation (the task force is organised by different hoteliers).

And again ‘Who goes with the lion's share?’: Without trying to convince the people who have worries and who are the members of the organisation, the objectives of the task force will not work out effectively.

Accusations of Stealing the Idea?: Who stole who's idea?

Naypyidaw Hoteliers’ Association (NPTHA) founded in 2011, had highlighted the possible attractions for guests, not only the elephant camp or the hot springs but also some other attractions like the area of Taungoo - Thandaunglay, where the traditional country folk and community can be seen. In addition, the ‘Orchid Garden’, an idea based on highlighting the landscape of Nay Pyi Taw, which could be created into an attractions and draw visitors/guests.

But ‘being the pioneer’ is not the point to work out for what we are heading to achieve for M.I.C.E. Additional points for M.I.C.E;

- the local authorities and government provide the keys for some parts which need to be unlocked i.e. airport, visa facilitation and so on.

- the empty city should be filled up with night life because the cluster of M.I.C.E are business people mostly. (The businessman becomes a monster after business hours, so a place for monsters is needed.)

- the shoes for the M.I.C.E; without shoes nobody can run. The city transportation system is not professionally available yet.

- current M.I.C.E market in South East Asia; we, Naypyidaw (Myanmar), are/is not a market leader. How China and/or India is currently grabbing the market share e.g. ‘China M.I.C.E Now’ and ‘The 3rd M.I.C.E INDIA Luxury Travel congress 2015’. So, what could be the components to make us strong enough to be in battle for M.I.C.E in South East Asia?

Asian ‘vs’ Western Management Thinking; some of the roots of Western and Eastern philosophical perspectives on knowledge and cognition should be hybrid systems to work together for the same objectives regarding M.I.C.E.

THINK SCOTLAND, THINK CONFERENCE! A new initiative entitled ‘Think

Scotland, Think Conference (TSTC) has been launched in order to grow this area of Scotland’s tourism sector as part of Scotland’s national tourism strategy. The initiative has been developed by the Scottish business tourism industry and aims to generate enquiries for events within various key fields. This national campaign is a first for Europe and is aimed specifically at attracting new events, which would not otherwise have taken place in Scotland. Scotland’s business tourism sector is a key driver of

growth, and makes a strong contribution to the economy. Business tourism in all forms brings thousands of delegates to Scotland and provides the opportunity for Scotland to show all it has to offer. Business tourism is worth UK£782 million to the Scottish economy. Business event opportunities are available all over Scotland, all year round from large meetings in a city conference centre, to a corporate brainstorming meeting at a highland castle or a team building escape in the Western Isles. Scotland has what it takes to create truly outstanding business events, based around the high quality and inspirational experiences on offer. TSTC will work with Scotland’s business community, as well as with Scottish Enterprise and Scottish Development International and Global Scots to reach out and put Scotland’s name out there.

INTERNATIONAL & EUROPEAN ASSOCIATIONS CONGRESS 2015 SWITZERLAND The International &

European Associations Congress 2015 is aimed at Association Executives who work in International and European membership organisations. With 2 dedicated days offering 4 streams focusing on topics identified by association employees as relevant and challenging today and a meeting for Association CEOs and Executive Directors the day before. With a focus to solve issues, the Congress concentrates on delivering insights into methods being adopted to improve and future-proof associations, their membership, events, and other services, on behalf of their members internationally. The congress offers a unique opportunity to hear from and network with other Association Executives, be part of 40+ talks, 30+ case studies, 6 workshops, 8 Expert briefing, talks, welcome reception, awards ceremony, and other networking opportunities.

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M.I.C.E News

Edinburgh, Scotland

YOKOHAMA: THE BRAINY PLACE TO BE Yokohama Conventions and

Visitors Bureau is highlighting the array of universities and research institutions located in the bay side city. Although small in size, it is big in terms of being a hub for knowledge with 30 universities and over 140 research institutions. Yokohama places immense value on the city’s research institutions and the conferences held there, with every effort being made to make collaborations easy and fruitful for all involved. When a major event is held, many of Yokohama’s school students attend in order to build interest in advanced research. Yokohama wishes to highlight and inspire the younger generation to take a proactive part in a shared future and for a better society, which not only provides a smoother and safer conference but paves the way for better research to benefit the wider world.

BML International-UK

A Marketing and Representation Agency for

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2015 AMITE CONFERENCE WILL HOST LEADING LONG-HAUL M.I.C.E BUYERS

The 2nd Asia Meeting and Incentive Travel Exchange (AMITE) will host leading meetings, incentives, conference and events (M.I.C.E) buyers from long-haul markets on 1 July, 2015 at Marina Bay Sands in Singapore. To date, AMITE has received more than 100 hosted buyer applications from around the globe. These long-haul buyers include some of the most prestigious end-user buyers including corporate direct buyers, incentive houses, meeting and event management companies and travel agencies. AMITE was created based on the observation that North American and European buyers are increasingly looking to bring their M.I.C.E programmes to Asia. Half of the hosted buyer applicants booked more than 500 room nights in Asia in 2014. More than 45% of them have a per-head spend of more than UK£2360, while more than 14% have an average nightly rate more than UK£236. Their average programme length was 7-9 nights. AMITE hosted buyer applicants are interested in a wide range of countries. Southeast Asia leads the top15 list with Singapore, Thailand, Vietnam, Malaysia, Indonesia and Cambodia. Eastern Asia comes in 2

nd with China, Hong

Kong, Japan and South Korea. Other countries on the list include United Arab Emirates, Turkey, India, Maldives and Israel. Asian destinations and M.I.C.E suppliers have so much to offer, and it is essential for them to engage premium long-haul buyers to secure lucrative businesses. AMITE 2015 presents the perfect business setting where proposals will be requested and contracts signed. AMITE 2015 will be held in conjunction with the 5th Singapore M.I.C.E Forum (SMF), organised by SACEOS. Buyers at AMITE 2015 will be invited to the opening SMF keynote address as special guests of SACEOS. In addition to guaranteed and scheduled one-to-one meetings between sought-after buyers and reputable suppliers, AMITE 2015 will offer participants networking opportunities, including a welcome cocktail reception and gala dinner. Participation at AMITE 2015 is limited for both buyers and suppliers questexevents.net/AMITE.

M.I.C.E ASIA PACIFIC EXHIBITION, SINGAPORE 2015

Last year the 1st M.I.C.E Asia Pacific Exhibition 2014 took place from 13 – 14 November at the Suntec Exhibition Centre in Singapore. This inaugural event for the Asia Pacific region proved to be a huge success, welcoming 2,000+ directors and senior event professionals, meeting planners, corporate, DMCs, travel organisations, sales and marketing teams who primarily attended from across Asia Pacific. Exhibitors showcased the latest event technology, event solutions and products, venues, hotels, destinations, event supplies and much more. In 2015, the floor space will double in size, aiming to bring over 6,000 M.I.C.E professionals to Singapore for the exhibition, free conference and training workshops. There will be free entertainment, networking drinks reception and the Awards Ceremony for all visitors. Latest Exhibitors: Centium Software, Thyanpura, Ungerboeck, 360 Productions Pte Ltd, Lumi Insight, DoubleDutch, Redfilo, Cruiseco Worldwide, Macro Events, PICC, Megazip, Aitken Spence, Plus many more!

This year sees the launch of the ‘M.I.C.E & Event Technology Asia Pacific Awards Ceremony’, which will recognise excellence within the Events Industry and acknowledge those who are playing a defining role in supporting, growing and moving the industry forwards. It is FREE to enter your company for the awards and all categories are judged by leading industry professionals across the globe. There are 13 awards in total, in 3 major categories, these include: Hotels, Venues & Destinations / Solution Providers, Event Tech & Apps / Event Supplies, Event Organisers. M.I.C.E Asia Pacific Exhibition will take place in Singapore from 10-11 September 2015.

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M.I.C.E News

MEET PUERTO RICO & COLOMBIA M.I.C.E. COLLABORATION The Latin

American nations of Colombia and Puerto Rico are working together to increase M.I.C.E. business. ‘Meet Puerto Rico’, which is also known as the ‘Puerto Rico Convention Bureau’, recently presented the destination as an ideal place for meetings and conventions to more than 80 Colombian tourism businesses as part of the activities of the ANATO Tourism Showcase held in Colombia. Puerto Rico has already created strong cultural connections with Colombia and this is now extending to other sectors. The USA is Puerto Rico’s top M.I.C.E. market, but increasingly other international groups are choosing Puerto Rico for events. In 2012-2013, Puerto Rico saw 32 groups with a total of 34,814 room-nights. For 2013-2014 that figure rose by 41.7% and saw 77 groups bringing 59,747 room-nights. With the start of Avianca’s new direct flights between Colombia and Puerto Rico is proving a key element offering greater exposure for Puerto Rico in Colombia. Colombia becoming the gateway to the rest of the market in Latin America.

MEETINGS WEEK POLAND 2015

The recent 3rd ‘Meetings Week

Poland’ took place from 16-20 March, at the Conference Centre of the National Stadium. It is one of the most important M.I.C.E events for Poland’s meetings organisers. The 5-day event included conferences and networking meetings with participation of representatives from corporations and professional associations, who are responsible for planning events, buying services for travels and business meetings, bidders from servicing companies, hotels and conference centres, as well as journalists, members of local governments and politicians. The aim of the Meetings Week Poland is to demonstrate the scale of the meetings industry in Poland, its importance to the economy and to gather people from the whole community in one time and place to express opinions crucial for the future of professionals responsible for the implementation of various types of events, conferences and congresses. The event is organised with collaboration with Conferences and Congresses in Poland Association, Meeting Professionals International Poland, Event Industry Association, Incentive Travel Organisers Association, Poland Convention Bureau PTO, Warsaw School of Tourism and Hospitality Management, as well as media and the Department of Tourism of the Ministry of Sport and Tourism as a strategic partner.

BTC-ITALY 10-11 DECEMBER 2015 The 31st edition of BTC, Italy’s events exhibition, will

be held in Florence, at the Spadolini pavilion of Fortezza da Basso, on 10- 11 December, a month after the traditional November date. The choice of date was dictated by BTC’s increasingly international flavour, which necessitated a dedicated time that could be a recognised part of the European trade show calendar. It will thus offer foreign operators more opportunities to meet Italian suppliers present at the exhibition, and international players a chance to make contact with leading national buyers. In the last few years, BTC has strengthened its role, becoming the marketplace for the whole meetings industry in Italy and gaining significant institutional recognition. BTC has become an extremely important centre for education and refresher programmes for industry professionals, thanks to a calendar packed with events and seminars, which again last year was really well received among the public. BTC is also an opportunity for industry associations to meet its members and organise some of its own activities. As well the extensive Italian offer, the exhibition area brings together numerous foreign operators that have chosen BTC to promote themselves to Italian buyers. Last year BTC saw 6,858 attendees, a sharp rise in buyers from abroad (70% were foreigners from 30 countries), and an all-time record in terms of its programme: 29 seminars, in addition to presentations and a whole day dedicated to hotel marketing, making a total of 40 sessions, most of which were fully booked. ●

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Preparing the Kueh Tutu, the Singaporean dessert

THE BEATING HEART OF ASIA… SINGAPORE by Dimitri Laspas

Singapore is a destination where east meets west in Asia. It is a place that I am starting to know well and enjoy each time I visit. This year, Singapore celebrates 50 years of independence and I am pleased to have been there, earlier this year, to have a glimpse of the joy the island nation is experiencing in preparation for it. From the other side it is sad to hear that the founder of Singapore the Prime Minister Mr. Lee Kuan Yew, has passed away; due to Him, Singapore is celebrating its independence!

Following its colonisation by the British over 100 years ago, this tiny nation has become an amazing trading centre and powerhouse. Singapore’s modern history began when in 1819, Englishman Sir Stamford Raffles set up a British port on the island. Under British colonial rule, Singapore grew in importance as a centre for both the India-China trade and trade in Southeast Asia, rapidly becoming a major port city. Since then it has never looked back! Today Singapore has the world’s 5th busiest port.

The Gardens by the Bay, Singapore

It remains a top destination of choice for business and investments as well as offering a wide variety of tourism attractions. It is competitive, profitable, and

easy to conduct business; it is very safe and has a wonderful mix of nations and cultures making it a harmonious and unique destination. Everything they do in Singapore is done well and I see more new changes each time which are inspiring. However many times I visit, my list of ‘must do’ things only seems to get longer, not only with new attractions and places to discover, but there is always so many great things to try again.

Singapore’s geographical location between the rapidly expanding markets of China and India, offers added potential for business with over 7,000 multi-national companies having offices there and making Singapore a centre for excellence in many industry sectors. For years, Singapore has been considered as a great and well known stopover destination between Europe and Oceania but it is now very much a major tourism and business destination in its own right, and rightly so, with 8 airports across the small nation meeting the needs both regionally and internationally. With just 5.4 million inhabitants there is a strong ex-patriate feel. Singapore’s success is proof with its GDP of UK£161 billion and being the 3rd highest per capita in the world.

Whatever you are looking for, Singapore can offer it! I have discovered this almost without exception; open green spaces, sit next to modern skyscrapers, there are strong traditions with the most modern facilities. It is therefore no surprise that in terms of tourism, the Singapore Tourism Board aims to double visitor arrivals to 17 million this year. With regular new attractions opening and being developed, like the new and largest Observation wheel in the world, the ever developing attractions on the tropical Sentosa Island as well as the upgrading of different parts of the nation, like Orchard Road (Singapore’s top shopping street), Singapore River, Chinatown and Little India. Whether you have a day or a week to spend in Singapore, there is plenty to do

and see and it is very accessible with a wonderful infrastructure.

Chinatown, Singapore

Depending on the timing of your visit, you may well be lucky to be part of one of many international or regional festivals and events, like Singapore Art Week, Chinese New Year celebrations, Huayi Chinese Festival of Arts or the annual Jazz festival, etc.

Of course there is Sentosa Island, which sees over 5 million visitors each year. This is a top attraction for the country and offers an aquarium, beaches, golf courses adventure rides and theme parks and is constantly expanding its offering.

The ‘Gardens by the Bay’ is an amazingly, fantasical and beautiful creation. Built on reclaimed waterfront, the huge park incorporating 3 waterfront gardens was designed to realise the Government's dream of transforming Singapore from a ‘Garden City’ to a ‘City in a Garden’. It is now home to over 250,000 rare plants, located in 2 huge conservatories: the Flower Dome and the Cloud Forest.

The Dome offers a dry climate with plants from the Mediterranean, Australia, South

Keong Saik Road, Singapore

THE BEATING HEART OF ASIA… SINGAPORE by Dimitri Laspas

America and South Africa. The forest is a cool, damp subtropical region; like a rainforest, located in the sweltering heart of Southeast Asia! The world's most advanced greenhouse is built around a 42m ‘mountain’. Walk inside it, there is a 35m waterfall, with orchids, conifers and camellias as well as a ‘secret garden’ of plants and ferns from Aotearoa. Outside, you will find the ‘supertrees’, palm-like sculptures of 25m-50m high; vertical gardens that nurture plants, offer shade, work as environmental engines (air conditioning, vents, solar engines), and offer light shows. The views are wonderful too along the high skywalk platforms. It is quite the most amazing and spectacular place.

Newton, by Salvador Dal i

Singapore is full of cultural diversity. Each of the Chinese, Malay, Indian and Muslim populations has their own corner of the country which makes for a wonderful cultural tour and it is well worth taking time to explore the smaller inner streets

of each area; Little India, the Arab Quarter and Chinatown. In the latter you will find gorgeously redecorated houses with shop fronts selling silk, handicrafts, gold and jade jewellery, tea, medicinal herbs and traditional clothes. Visit the Buddha Tooth Relic Temple & Museum, which houses the sacred Buddha Tooth Relic in a giant gold Stupa. Little India is colourful and attractive with sellers

The Marina Bay

offering saris and bangles, spices and incense. There is great Indian food to be found here too. Singapore’s oldest Hindu Temple located on South Bridge Street, was built in 1827 and is a sight to behold. The small Arab Quarter is vivid with wonderful fabrics, carpets, leather, perfume, jewellery and baskets for sale.

There is still much of colonial Singapore that survives today. With its wonderful unique cultural history, it is not surprising that this is reflected in some of Singapore’s architecture. Commonly known as ‘Chinese Baroque’ or ‘Singapore Eclectic’ architecture, ‘shophouses’ highlight the mix of Malay, Chinese and European architectural features, like Chinese porcelain-chip friezes, Malay timberwork, French windows, Portuguese shutters and Corinthian pilasters. The name summarises exactly what they are, a shop or business on the ground/street level with housing for the shop owner and his family above. These classic designed buildings were built of brick with tiled roofs and in a uniform long line. Joining the shophouses was a covered pathway called the ‘five- foot way’ due to the width between the

building and the street being exactly 5 feet. Over time different styles immerged. Many of these wonderful buildings have been restored and preserved and can be seen around Singapore today. Try the neighbourhoods of Katong, Chinatown, Tanjong Pagar and Emerald Hill. For more of the is authentic Singapore of days gone by it worth taking a stroll down Kreta Ayer Road, Bukit Pasoh Road

Mosque Street and Liang Seah Street. Telok Ayer Street is one of Singapore’s best kept secrets! It has a Chinese temple, an Indian Muslim Heritage Centre, a mosque and a church along it. In between there are plenty of bars, cafes and restaurants and traditional ‘hawker street food stalls’.

Talking of food, with so many different cultures, the food offering in Singapore is vast. However there is one very special totally ‘Singaporean’ delicacy that every visitors must try ‘Kueh Tutu’. These small steamed cakes made of finely pounded rice flour and filled with either ground peanuts or grated coconut, served on palm leaves, are simply delicious and very healthy. The only and most famous place to try these is ‘Kueh Tutu’ is at ‘Tan's Tu Tu Kueh’ at Vivo City Centre - Chinatown (located at the Harbourfront). Sally Tan's TuTu’s are made from an 80 year old family recipe. Other food options can be found in the many ‘Hawker Centres’ offering breakfast, brunch, lunch, dinner, supper and snacks all day, every day. Eating is at communal table’s but it is a great experience.

Singapore River side

THE BEATING HEART OF ASIA… SINGAPORE by Dimitri Laspas

To become a true Singaporean, you must try the local coffee in the local way, while making friends with the ‘kopi’ (coffee) uncle.

Marina Bay Shopping Mal l

Singapore Zoo and River Safari gets you close up to giant Panadas as well as allowing you to experience the life of nocturnal animals at the Night Safari. Singapore zoo is an open-air zoo set in a humid tropical forest. With 1,040 animals from 120 species, almost 40 on the threatened list a zoo tour can be via tram or walking trails. For the Night Safari, moonlight style lighting allows enough light to see the animals like elephants, rhinoceros, tapirs while not bright enough that it disturbs the animals. To complete a night out in Singapore, take a walk around the Marina Bay. It breathtaking views are best from the top of the Marina Bay Sands and the Helix Bridge. Orchard Road is ‘the’ shopping road in Singapore, with 2.2km of shops and 22 malls offering 5,000 luxury brands, there is something for everyone with prices to match too. Not surprisingly this shopping heaven has been voted voted internationally as the best shopping street in the world, ahead of Oxford Street, in London, New York’s Fifth Avenue and Paris’ Avenue Montaigne. Orchard Road is delightful

to walk down with beautifully landscaping, plants and trees, and broad pavements. Other attractions include a Day trip to the neighbouring island of Pulau Ubin, offering abundant wildlife and a step back in time to see Singapore’s last remaining ‘Kampongs’ (Malay hamlets). Take a cruise down the Singapore River taking in the hottest sights like Clarke Quay, Boat Quay, Esplanade and Bayfront South. For unbeatable 360º views over the city, take to the skies at the luxury restaurant/lounge called Ku De Ta. With its rich history, Singapore offers many varied museums, like the National Museum of Singapore, Singapore Art Museum, Asian Civilisations Museum and the ArtSceince Museum.

Finally, your trip to Singapore will start and end at Changi International Airport. With major expansion and development underway, the attractions at the airport are already mind-blowing. Visit the amazing Butterfly Garden in Terminal 3. There is also Singapore’s tallest indoor slide and an amazing kinetic Rain installation. Your visit starts from the moment you step off the plane! They say beautiful things come in small packages, Singapore may well be small, but it is most definitely beautiful and offers so much for business and leisure visitors, you will not need to look anywhere else! ●

TOURISM News

Alexander Nevsky Cathedral Sophia , Bulgaria

BULGARIA MAKES A SPLASH WITH SPAS Bulgaria plans to become a leading

spa and wellness destination. It has the greatest concentration of thermal mineral springs anywhere in Europe and is keen to exploit this centuries old natural asset by attracting increasing numbers of overseas visitors to its well-developed network of balneolgy resorts. Traditionally seen as a summer sun and beach destination with attractive and affordable skiing facilities for winter tourism, it wishes to broaden its range of tourism products; spa holidays and culture tourism as well as its vineyards which all have high growth potential. One of the most attractive spa resorts is Velingrad, in the Rhodope Mountains, offers over 80 separate mineral springs with a variety of preventative and curative properties. It is also home to the largest karst spring in the country which discharges 1,200 litres of ice-cold water a second! Sandanski at the foot of the Pirin Mountains is known for its quiet and relaxed ambience. Kyustendil offers 40 mineral springs including the hottest in the country (103º) and the only geyser in continental Europe. Varshets is one of Bulgaria’s oldest spa resorts dating back to Roman times. Bulgaria welcomes over 9.3 million overseas tourists with the top three markets being Romania, Greece and Turkey.

TOURISM IRELAND WELCOMES GROWTH Tourism Ireland has seen strong

growth in tourism numbers especially from overseas with an increase of +8% in 2014. The increase in holiday visitors came from Great Britain and North American markets, with growth of +9% and +13% respectively. Mainland Europe also performed strongly, with a +7% increase in holidaymakers, driven largely by +17% growth in German holidaymakers. And, more importantly for the Irish economy, revenue from overseas tourists grew by +9% in 2014, an additional UK£205 million compared with 2013. Overseas tourism arrivals accounts for almost 60% of all tourism revenue. In 2015 Ireland aims to welcome 7.74 million visitors, who will bring almost UK£2.93 billion in overseas tourism revenue to the Irish economy.

CRUISE SEASON IN USHUAIA Arriving in Ushuaia, Tierra del Fuego means you are

at the most southern city in the world! This is a major cruise port of call and saw over 70,000 cruise visitors and 251 vessel calls during this cruise season so far (September – February). February was the busiest month with 30,000 visitors. Final numbers when the season ends in April will be even higher. Even with the success of the cruise season, and that Ushuaia is the gateway for most Antarctic cruises, local tourism authorities are not totally satisfied as not many visitors stay long in Tierra del Fuego itself. They are now looking at ways to encourage visitors to explore the region prior to boarding the cruises.

‘FLIRTING’ THROUGH TOURISM A new concept with a gentle theme! Two

romantically named trains one called 'Flirt' the other 'Kiss' made by Swiss manufacturer Stadler, are to be operated by the Grand Duchy’s CFL train company between Luxembourg City and Trier (the Kiss train), while 'Flirt' will be run by Deutsche Bahn between Trier and Saarbrucken. The 2 ‘love’ trains are scheduled to both arrive in Trier in time for the hourly train connection to Koblenz.

850 YEAR OLD CATHEDRAL OF BRANDENBURG The cathedral of St. Peter and

Paul stands where Brandenburg’s history started. It gave the cathedral; the city, the region and today’s federal state its name. The earliest monuments of the North-European Gothic cathedral foundation and the cathedral parish are promoted from May to October 2015 with various events and festivities, including church services, prayers, music, art, lectures and a big anniversary exhibition.

MEET THE PEOPLE OF MALAWI If you

plan to take a vacation in the African nation of Malawi, there is a new and exciting tour to be taken! You can now visit Malawian producers of Fairtrade coffee, rice and peanuts on a ‘Traidcraft Meet the People Tour’. This new tour in Northern Malawi combines viewing game

and relaxing in one of the country’s incredible national parks alongside visits to community projects and smallholder Fair-trade farmers. On the Tour, you will first visit the farmers who produce Traidcraft's single origin Malawi coffee and you’ll enjoy a cup while learning about coffee production and the benefits Fairtrade has brought to the cooperative. Moving on to Karonga, you’ll visit rice farmers who have been working with Just Trading Scotland and you’ll visit a school involved in the 90kg of rice ‘send a child to school’ project. You then spend a few days on the shores of magical Lake Malawi before your tour draws to a close with a visit to Liberation’s peanut producers close to the border with Zambia. Malawi is often known as ‘the warm heart of Africa’ and on this tour you can expect beaming smiles and welcoming handshakes everywhere they go!

TOURISM News

The Si lk Road Umriah Lake Iran

THE STUTTGART REGION FOCUSING ON 2015 The Stuttgart-

Marketing GmbH and the Region Stuttgart Marketing und Tourismus GmbH have outlined their tourism focus for 2015 and these include automobiles, art, wine and festivals. The theme of the automobile is an important tourism attraction for the Stuttgart Region. From the invention of the automobile in 1886 to today, Stuttgart is the only city in the world to have 2 automobile museums: the spectacular Mercedes-Benz Museum documents the entire 129-year history of the automobile, while at the Porsche Museum visitors can trace the fascinating product development of this famous sports car manufacturer. The museums in Stuttgart's city centre, which is the capital of the Baden-Württemberg's state also offer some outstanding art events; the Stuttgart State Gallery's major exhibition "Oskar Schlemmer. Visions of a New World’ pays tribute to this Bauhaus artist. From October, the Stuttgart Museum of Art focuses on the relationship between jazz and art with an exhibition ‘I got Rhythm. Jazz and Art since 1920’. Also in the autumn, the Linden Museum Stuttgart sees the exhibition ‘The World of Shadow Theatre’. To honour the 500th anniversary in 2015 of the birth of an outstanding ruler, the Württemberg State Museum is running an exhibition ‘Christoph. A Renaissance Prince in the Age of the Reformation’. Stuttgart is a city with a long tradition of wine growing. At Stuttgart's Museum of Viniculture, the industry’s history is presented in a modern, state-of-the-art design. In the adjoining Vinothek, the museum's showpiece, there's also an opportunity to sample more than 20 varieties of local wines. Two top annual events include the ‘Stuttgart Wine Festival’ and the ‘Stuttgart Beer

Festival’; one of the largest in the world. At the end of the year, Stuttgart Christmas Market arrives to enthral visitors from near and far. 2015 also sees Stuttgart's main event; the 35th German Protestant Church Congress, (3-7July) and will take place in the city centre and the NeckarPark. The city is a great place to visit and has numerous hotels and accommodation option. The StuttCard and the STUTTGART Citytour are attractive ways to explore the region once there!

KEY PRIORITIES FOR SILK ROAD MINISTERS: VISA FACILITATION, INFRASTRUCTURE & MARKETING During the recent 5th UNWTO Silk Road Ministers Meeting, visa

facilitation, infrastructure development and marketing were the priorities identified. Participating countries reported the measures taken to promote Silk Road tourism, while highlighting more collaboration in marketing; namely e-marketing and cooperation with tour operators. Even with positive results with the development of travel facilitation, it still needs a lot of work as it is still a major obstacle for tourism development along the Silk Road. With a shared history and culture across the countries along the Silk Road, these links need to be enhanced by promoting trans-national route development and facilitating travel. UNWTO updated participants on the implementation of the Silk Road Action Plan 2014/2015, including the importance of the inscription of the 1st Silk Road heritage corridor on the World Heritage list – a milestone which culminates 10 years of extensive research by UNESCO and partners. The meeting further emphasised the need for tourism and culture to work closely together to build a sustainable future for the Silk Road and ensure that tourism makes a strong contribution to safeguard the region’s unique cultural and natural heritage.

The Bogotá Congreso de la Repúbl ica

MEET PUERTO RICO & COLOMBIA M.I.C.E COLLABORATION The Latin American

nations of Colombia and Puerto Rico are working together to increase M.I.C.E business. ‘Meet Puerto Rico’, which is also known as the ‘Puerto Rico Convention Bureau’, recently presented the destination as an ideal place for meetings and conventions to more than 80 Colombian tourism businesses as part of the activities of the ANATO Tourism Showcase held in Colombia. Puerto Rico has already created strong cultural connections with Colombia and this is now extending to other sectors. The USA is Puerto Rico’s top M.I.C.E market, but increasingly other international groups are choosing Puerto Rico for events. In 2012-2013, Puerto Rico saw 32 groups with a total of 34,814 room-nights. For 2013-2014 that figure rose by 41.7% and saw 77 groups bring 59,747 room-nights. With the start of Avianca’s new direct flights between Colombia and Puerto Rico is proving a key element offering greater exposure for Puerto Rico in Colombia. Colombia is becoming the gateway to the rest of the market in Latin America. ●

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Cayo Largo, Cuba

CUBA more than just a Caribbean island

by Dimitri Laspas

The Republic of Cuba has long been a magical island nation delightfully trapped in a time zone with wonderful classic 1950 American cars and a laid back lifestyle.

It is the biggest island in the Caribbean. The archipelago is formed by 4,195 different sized

islands. Located off the east USA coast in the Caribbean, Cuba has a population of 11.2 million. It is a long, narrow island stretching 1,200kms from Cabo de San Antonio in the western tip to Punta de Maisí, at the eastern tip. In 1492, Christopher Columbus discovered the Cuban archipelago during his initial voyage to the New World. Between 1511 and 1515, Diego Velázquez led the Spanish colonisation of the island which dominated for 400 years and ended with the country’s military occupation by the USA in 1898. In 1902 a neo-colonial republic was established. The desire for total independence has been the nations aim with today’s Republic being created by the most famous of its leaders, Fidel Castro in 1959. Cuba has 2 key industries to its economy; tourism and sugar.

Cuba is quite unique compared to the rest of the Caribbean region; it offers dramatic mountainous landscapes, wild and unspoilt valleys, masses of fields of sugar cane and tobacco plantations. There are 7 exquisite cities dating from the mid 15th century, an amazing variety of flora and fauna, some of the world’s most beautiful beaches and above all, Cuba’s greatest asset; her people.

Cuba is well-known as the land of the best tobacco all over the world. For many years, tobacco was the 2nd exportable production of the country after sugar. The best cigar in the world comes from Cuba and is the ‘Habano’, due to its triple condition of best soils, weather and producers' experience and knowledge.

It is not just traditional tourism revenues Cuba is focusing on; it attracts a growing number of health tourists, generating annual revenues of around UK£27 million for the economy. Cuba has been a popular health tourism destination for over 2 decades with foreign patients travelling to the country for a wide range of treatments.

Eco tourism is also an obvious and top tourism sector for Cuba. With 4% of the world’s land species inhabiting the Cuban archipelago, among Cuba’s many gems are the world’s smallest frog (Eleutherodactylus limbatus at 12mm long) and tiniest bird (Mellisuga helenae - the bee hummingbird at just 63mm long). With lush tropical forests, where rare orchids grow; dry mountainous areas, where prehistoric cacti can be found; everglades populated by mangrove, the country boasts over 100 nature trails and hiking paths. Snorkelling, bird-watching, nature photography and horseback riding are just some of the activities on offer for nature lovers.

With such strained ties with the USA over the years, recent lifting of restrictions have allowed Cuba to open up more to the world of tourism, particularly towards the USA, where its top source of tourists is from. Annual Cuba welcomes over 3 million arrivals from all over the world. With its top tourists coming from Canada, the UK, Italy, Spain and Germany with growing numbers of Argentineans and Russians.

American tourists have visited Cuba in huge numbers since the restrictions have been lifted and Cuba is seeing a booming tourism sector, which it is happily meeting the demand for both in terms of hotel occupation but also in the overspill being accommodated by the most vibrant parts of Cuba’s small, new private business sector of family-run guest

houses that offer independent sources of private income to thousands of Cubans and offer an authentic feel.

Cubans are opening their arms to this new business opportunity with many developing old colonial properties into up market hotels and many learning to speak better English to help communicate with the influx of new tourists.

Tourists organisation who organise travel to Cuba and have done for years expect that tourists arrivals from the USA to Cuba will at least double this year, from an annual figure of approx. 90,000 American visitors per annum.

Cuban hoteliers are seeing bookings double and triple in some cases and this is also encouraging Cubans to invest in their country and help build on the strong tourism Matanzas, Cuba

industry with new properties and tour experiences. The Cuban authorities are confident that with an estimated 1 million American tourists a year it can handle the influx as they have been preparing for this day for years.

Although tourism for US citizens visiting Cuba is a newer idea, tourism is not new to Cuba and neither is business tourism and M.I.C.E with Cuba being chosen for hosting many events; like the largest international gathering of enthusiasts of the best cigar in the world: The Habano Cigar Festival. The annual event attracts some 1500 producers, distributors and businessmen, as well as large numbers of Cigar aficionados and tourists. Every year, various professionals in the travel and tourism industry meet at the Cuba International Tourism Fair. This is one of the most important events in the tourism industry. ●

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EXHIBITION News

HOSPITALITY INVESTMENT CONFERENCE INDONESIA 2015 Sphere

Conferences, the conference arm of Singapore Press Holdings Limited (SPH) is to hold the 1st Hospitality Investment Conference Indonesia 2015, from 12-13 May 2015 in Jakarta, Indonesia. The event is endorsed by the Ministry of Tourism of the Republic of Indonesia. Catering to the rapid growth in Indonesia’s hospitality sector, the Hospitality Investment Conference Indonesia 2015 aims to bring in more than 250 attendees over 2 days. This conference provides a platform that convenes property developers, operators and owners of hospitality properties, as well as financiers and investors to discuss on the opportunities offered by the growing hospitality and tourism sector in Indonesia. The key issues to be discussed at the conference include: the Indonesian hotel investment outlook in 2015; Indonesia’s hotel performance; key destination highlights within Indonesia; insights from Indonesia’s hospitality industry veterans; and the blossoming of niche tourism within Indonesia. In 2014, Indonesia recorded 9.3 million international tourist arrivals and 251 million domestic tourist trips. It aim is to reach 20 million international tourist arrivals and 275 domestic tourist trips by 2019. With such commitment by the Ministry of Tourism of the Republic of Indonesia, the outlook is certainly optimistic for the hospitality sector in the archipelago.

YPERIA INTERNATIONAL CONVENTION ON CULTURE AND TOURISM The 13th

International Convention on Culture & Sustainable Tourism - YPERIA 2015, will take place on the Island of Amorgos in the Cycladic region, Greece, from 21-26 October 2015. Amorgos is an Island of incredible beauty with a variety of exciting experiences. Authentic, generous and welcoming it is the perfect destination for families and couples and for those who seek a more adventurous holiday. The YPERIA International Convention on Culture and Tourism offers an active

exchange on culture promotion. It is supported by the Directorate-General for Education and Culture of the European Commission. The Convention aims to promote the natural beauty and culture of Amorgos, foster an exchange of ideas on cultural heritage preservation, as well as present and promote current projects on the island

of Amorgos. The main topic for discussion will be ‘Amorgos: Trails From The Past To The Future.

Socio-economic, cultural and environmental prospects’ with other subjects being highlighted, like the islands local products; accessible tourism; Hozoviotissa Monastery of Amorgos, in process of inclusion in UNESCO’s World Heritage List; Hiking the Amorgian Trail Network: benefits of the most inexpensive investment in tourism; Natura 2000 - areas in Amorgos. Sustainable management of areas for protection. Also part of the Convention is the 6th International Short Tourism Film Festival of Amorgos.

ADVENTURE TRAVEL WORLD SUMMIT IN CHILE The Adventure Travel

World Summit (ATWS), hosted by the Adventure Travel Trade Association is the premier gathering of the adventure travel industry. The Summit will be held in Puerto Varas, Chile, from 5-9 October 2015 with the theme ‘Viva la revolucion de la aventura!’ As a sector of the tourism world that relies heavily on pristine environments, thriving species and strong cultures with local economies, the summit is the best platform as an industry to help revolutionise tourism; to move the focus from ‘exploitative’ to ‘restorative’. Throughout the plenary sessions, passionate people including influential writers and entrepreneurs will share examples of acts of courage, challenges to the status quo, defense of values - and ask how delegates will be part of the adventure revolution. The ATTA is pleased that Elizabeth Becker, the

author of ‘Overbooked: The Exploding Business of Travel and Tourism’, will be a keynote speaker at ATWS. Also on the speakers list is co-founder of The North Face, Doug Tompkins, who also created national parks in Chile. An important purpose of the ATWS is to bring delegates and writers/publishers together to help spread the word about the adventure tourism.

OVER 30 PAN PACIFIC HOTELS GROUP PROPERTIES TO SHOWCASE AT IT&CM CHINA 2015 The Pan Pacific

Hotels Group has announced its participation at IT&CM China with the objective of driving more Chinese business to their China hotels and to the rest of their global portfolio. China is priority growth for the company and offers a very important customer source market. It is seeking development opportunities to bring both its Pacific and PARKROYAL brands to gateway cities and resort destinations across the country, with Shanghai and Beijing being key targets. With 5 properties across China, the Chinese territory is currently Pan Pacific Hotels Group’s largest operating marketing outside of their corporate headquarters, Singapore. Over the past 5 years, the group has been building a presence for the Pan Pacific brand in the major secondary Chinese cities including Tianjin, Ningbo, Xiamen and Suzhou where an increasing number of Chinese business and leisure travellers are welcomed every year. Delegates at IT&CM China, can expect to see a portfolio showcase of some 11,000 rooms across the group’s 30 properties ranging from hotels, resorts to serviced suites throughout Asia, Oceania and North America at the Pan Pacific Hotels Group’s corporate booth. Delegates will also be able to learn more about the Pan Pacific and PARKROYAL brands, accommodation styles and service offerings through rich promotional material and dialogue with their sales associates representing the Group’s properties across the globe.

EXHIBITION News

THAILAND TRAVEL MART PLUS 2015

The Thailand Travel Mart Plus Amazing Gateway to the Greater Mekong Subregion (TTM+) 2015, is the country’s largest annual B2B tourism and travel trade event, take will take place from 3–5 June 2015. Early-bird registration is now open for buyers and sellers. The event will be held at the IMPACT Muang Thong Thani Convention and Exhibition Centre. TTM+ is organised by the Tourism Authority of Thailand (TAT) in cooperation with the Tourism Council of Thailand, Thai Hotels Association, Association of Thai Travel Agents, Thailand Incentive and Convention Association, Thai Eco Tourism and Adventure Travel Association, and tourism business sectors. Its aim is to showcase the emerging generation of creative small and medium sized enterprises to give them an opportunity to network with international buyers. The event expects more than 400 quality sellers from across Thailand and the Greater Mekong Subregion (GMS) countries, especially Myanmar. In line with TAT’s strategic marketing plan, the 4 major niche-market segments; Ecotourism, Health and Wellness, Wedding and Honeymoon and Experience Thainess, will be highlighted in a special pavilion. Buyers will have the chance to obtain complete product updates, attend educational forums and take part in pre and post-event tours to many new destinations opening up around Thailand. With the launch of the ASEAN Community this year, the growing Asian Highway network, the presence of 4 bridges across the Mekong River, the opening up of Myanmar, increasing operations of low-cost airlines as well as Thailand’s 2015 ‘Discover Thainess’ campaign are just a few factors making 2015 an exciting year for regional & Thailand tourism.

ITB BERLIN SETS NEW RECORDS At

the beginning of March, the annual and world leading ITB Berlin took place in Germany. This year saw records numbers of visitors; 175,000 across the 5 day show. In addition there was an increase in trade

visitors from abroad and the ITB Convention attracted more visitors. 10,096 exhibitors from 186 countries, more than two-thirds of whom were from abroad, were represented in 26 halls. Overall, some 115,000 trade visitors (2014: 114,000) travelled to Berlin. Trade visitors from abroad increased to 43% (2014: 40%). Overall visitors stayed longer at ITB Berlin; 2.4 days (2014: 2.1 days). Sales at ITB Berlin are expected to have increased from around €6.5 billion euros in 2014 to €6.7 billion euros. Top destinations include big European cities, the Mediterranean countries and long haul destinations. The tourism market in Germany has grown for the 5th year running in each federal State and 2015 is set to see more growth. Tourists from the USA are also travelling more, due to the strength of the dollar. Other popular destinations include Egypt and Greece – who has seen double-digit growth for the 3rd year running.

HYPER JAPAN FESTIVAL COMES TO LONDON From 10-12 July 2015 at

London’s O2 Arena, the annual HYPER JAPAN Festival will open. HYPER JAPAN,

is the UK’s biggest celebration of Japanese culture, cuisine and entertainment, and has a top line-up of artists who will perform at the event. Pop group Dempagumi.inc are top of the bill with J-pop and traditional music fusion act Heisei Kotohime. ‘Visual rock’ group LOST ASH has also been confirmed to perform, with more artists to be confirmed soon. A series of seminars hosted by celebrated experts in the Japanese anime and music industry, will also take place.

Beijing International

Tourism Expo

26-28 June 2015

Beijing, China

EMITT CELEBRATES 20th ANNIVERSARY 28-31JANUARY 2016

The 19th edition of EMITT was for health, M.I.C.E and winter tourism. The 2015 edition of the event saw 4,550 exhibitors from 71 countries and hosting successfully held in 12 halls with additional halls 142,100 visitors including 64,350 professional visitors and 77,550 travellers.

EMITT which was held under the name of Voyager in 1997, opened with just 8 country participants. In the 20th anniversary edition, the target is to have 80 countries participating. EMITT is one of the world's top 5 largest tourism fairs according to the rates of exhibitors and visitors and it will rank among the top 3 in the coming years. ●

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INTERVIEWING… TOURISM AROUND THE WORLD MONTHLY is delighted to have the unique opportunity to interview Ms. HAYAT JABRANE, the newly elected Secretary General of the NATIONAL CONFEDERATION OF TOURISM FOR MOROCCO. Here she tells us in more detail about her new role, how tourism is developing in Morocco and what the plans are for the future.

I believe it is the first time that the Association has elected a lady as the Secretary General? How does that make you feel and how will this be perceived by the industry; how will they cope with this change, - and how

will it encourage women in this

sector? This is not the first time a

woman has held the position of Secretary General of the National Confederation of Tourism. The previous lady held the position in 2006. Today, it gives me great pride that the position has been entrusted to me. It is a sign of confidence by great professionals, the President, Mr Abdellatif Kabbaj, a pioneer in the hotel sector in Morocco owner of

the Kenzi hotel chain and Vice President General Mr Fouzi Zemrani one of the pioneers of Tourism and Travel Distribution for many years. The debate about women gaining posts has past in Morocco. For several years we have had female Pilots, Judges, and Ministers. Today all sectors include women and at all hierarchical levels. The post of Secretary General at the Ministry of Tourism is held by a woman; Ms. Nada Roudies. It is certain that the day will come when a woman will head the Ministry of Tourism.

Can you tell us how you got involved in the tourism sector? To answer this

question it is useful to recall that the National Confederation of Tourism brings together all the federations of Tourism trades throughout Morocco either, Hotels, travel agencies, tourist restaurants, tourist transport, car rental, guides and companies investing in the sector. CNT also represents the profession in all tourist areas of Morocco which number 8. It is the legitimate representative of any private occupation. Tourism is an important lever for the economy of the country and of jobs (8.6% of GDP, 107 billion DH turnover, nearly 60 billion foreign exchange earnings DH, 1 Area foreign exchange earner, ...) this is why the members of the CNT Office work in consultation with the Department and the Moroccan National Tourist Office and others. This is for the development of Product Morocco and improved competitiveness.

As the new Secretary General, what are the main developments the country’s tourism industry needs and how do you intend to support new initiatives. As in any country, tourism

still needs innovation and imagination. Today we are working on the diversification of the product ‘Morocco’ and the development of its bed capacity and to upgrade its human resources. Morocco has 7,600 tourism businesses of which 5,500 are members of the CNT and employs over 500,000 people directly and more than 1.5 million indirectly. So the sector creates jobs, contributes to the economic development of the country and attracts investment from abroad.

What are some of your association’s current projects in support of the tourism sector? Morocco signed a

Vision 2020 with the aim to double the size of the sector and thus setting a target of 20 million tourists. Also to increase the bed capacity to 375,000 beds and reach 920,000 employees with revenues of DH140 billion. All this will culminate in Morocco being ranked among the top 20 worldwide destinations. The CNT is therefore co-

piloting that vision with the Ministry of Tourism and accompanying the National Office of Tourism Morocco in its promotion strategy. Of course do not forget we aim to increase the representation of its members.

What is your personal message about why foreign visitors should choose Morocco as a tourist destination? Choosing Morocco as a destination has several reasons: first, our country has a rich natural diversity, cultural heritage and a story to tell. Then, there is the political stability of the country, in contrast to what happens in other countries within the region. Add to this the variety of its landscape. I do not know many countries in the world that can offer the Desert, the Sea, Mountain and the Culture in the same region.

As far as I am aware, Morocco has been participating with a national pavilion in several exhibitions in Asia. Do you see Asia as an alternative market or as one of the most important inbound tourism and M.I.C.E source markets for Morocco? ONMT has been involved for several years in trade fairs in Asia and among others BITE Beijing, a tourism delegation has also opened in Beijing.This is done because we believe that the Chinese market is a promising and very important one for the future of Moroccan tourism. Today, the air is a handicap because we cannot speak of a direct market if airlines do not exist. To this end, the national carrier Royal Air Morocco plans to open a direct line by 2016. This will draw more Chinese to Morocco. Personally I am more than convinced that China is the future for the Moroccan tourism sector and that it will explode in a few years time.

Can you tell us please, about the Association’s and Morocco’s tourism industry plans to attract more tourism (leisure and M.I.C.E) from Asia and in particular from China and Japan? In

addition to the efforts of the ONMT and headed by CEO Mr. Abderafie Zouiten and soon with a direct flight with Royal Air Morocco, the Tourism Ministry is in consultation with the Ministry of Foreign Affairs to facilitate formalities for obtaining visas for Chinese. This statement was made by Mr. Lahcen Haddad, Minister of Tourism during his participation in MOROCCO Forum / China held in Beijing in late November 2014. Not to mention the efforts made and recognised by the Chinese TO deployed by the Embassy in Morocco Beijing and especially Mr. Hakim Jaafar Laalej, Ambassador of Morocco to China for its continued assistance and cooperation.

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INTERVIEWING…

What is the biggest challenge that Morocco tourism is facing today?

The challenge now is to make Morocco one of the 20 best destinations in the world and reach 20 million tourists by 2020.

The Tour Hassan, Rabat.

Please can you tell us about Morocco and finally, tell us about your vision for the future? What are the biggest opportunities for Morocco Tourism and what will the industry look like in 10 years? In

Morocco, there is always a story to tell, a rich cultural heritage. Moroccans are known for their hospitality and generosity. Authenticity and diversity. Its proximity to Europe is 15km from Spain by boat; a 1 hour crossing enables easy connections with Europe. Casablanca is 3 hours from most European capitals. A rich and varied cuisine, a pleasant climate and a stable political situation. In 10 years we will certainly achieve our objectives and of course have targeted other challenges. The resorts, launched in 2010 will all be operational, today's emerging markets will become more important markets, other new markets will be developed especially in Africa. Morocco is trusting its men and women. Tourism is the first showcase of the country. ●

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AVIATION News

We send our deepest sympathy to all thoses who lost friends and family in the recent Germanwings plane crash in the French Alps. We send our support to Germanwings during this tragic and difficult time. May they continue to fly high as part of Europe’s aviation industry.

ATHENS INTERNATIONAL AIRPORT: ‘AIRPORT OF THE YEAR’ At the ‘Air

Transport News 2015’ awards recently Athens Airport won the ‘Airport of the Year’ award in the 10-30 million passengers category. During 2014 the airport saw spectacular traffic development with an increase of +21.2%. AIA has managed well market challenges as well as protect its business model and continue to deliver substantial value to all stakeholders and the Greek economy.

AIR LITUANICA OFFERS MORE EUROPEAN FLIGHTS With the start of

the summer season even more flights from the Lithuanian capital will take place with the number of Air Lituanica flights from Vilnius Airport increasing to 59 regular departures per week. Its flights to Amsterdam Airport will rise from 5 to 7 weekly flights, while the flights to Munich will increase from 4 to 7 per week. Air Lituanica will launch direct flights to Hamburg, 3 times a week from the end of April. Direct routes from Vilnius to Prague, Czech Republic, and to Billund Airport, (Western Denmark), return to the regular flight schedule for the summer season. With the return of the flights to Prague and Billund it hopes to bring more tourists to Lithuania. In addition expanding the supply of flights to Germany is expected to draw in more tourists. Air Lituanica plans to carry 150,000 passengers during the summer flight season, up 50% on 2014. Air Lituanica flies to the following European airports; Charles de Gaulle Airport-Paris, Broma Airport-Stockholm, Amsterdam Schiphol Airport, Munich, Berlin, Tallinn and Brussels airports. 21

COMAIR PREFERRED BIDDER FOR 1st AIRPORT IN ST HELENA The

South African airline operator, Comair is the favourite to offer flights for St Helena when its 1st airport opens in 2016. Potential tourism operators, including SHELCO, the company behind a planned eco resort on St. Helena, strongly believe that flights from the UK are vital to the success of the island resort. Comair operates under the name of kulula.com, was recently named ‘Best Low Cost Airline’ in the international Airline Excellence Awards 2014. Kulula.com is something different for the African market, combining safety, technology and humour! The airline brings fun to travel whilst delivering value. It is an aviation and travel company (since 1946) offering scheduled and non-scheduled airline services within South Africa, sub-Saharan Africa and the Indian Ocean Islands. Comair is proposing a weekly flight between Johannesburg (Tambo International Airport, formerly known as Johannesburg International Airport) and St Helena, with a Boeing 737-800 aircraft. With its many partnerships, Comair connects with many international airlines, via Johannesburg, to destinations such as London, Amsterdam, Paris, Sydney and Hong Kong.

AIR NEW ZEALAND AND AIR CHINA – NEW ALLIANCE Air New Zealand and

Air China are to work together on services between China and New Zealand. Subject to approval, the alliance would allow Air China to introduce a daily direct service between Beijing and Auckland. It would also continue to codeshare on Air New Zealand’s daily Shanghai – Auckland service which will be operated with a Boeing 787-9 Dreamliner aircraft from the end of August. The alliance would also open up Beijing as a new market to and from New Zealand and as such the 2 airlines hope to double capacity between China and New Zealand. The alliance would also strengthen the already positive ties the 2 countries have together, focusing on mutual growth and respect.

CHANGI T5 TO FOCUS ON PASSENGER CONNECTIVITY AND CONVENIENCE

The New T5 of Singapore Changi International Airport due to be completed in 10 years, aims to offer convenient flight transfers for travellers and boost Singapore's attractiveness as a global and intra-Asian hub. Able to cope with 50 million passengers a year, T5 will be bigger than T2 and T3 combined. The new building will be built on reclaimed land separated from the current airport by Changi Coast Road. Already catering for 66 million passengers today, Changi will be able to handle up to 85 million passengers by 2018, when T4 is ready and T1 is expanded. By the time T5 starts operating; Changi's annual capacity will hit 135 million passengers. Other projects also include a 3rd runway. Long-term growth is for Changi to grow by about 3-4% p.a. over the next 20 years.

THAI SUPPORTS ILLEGAL TRADE OF IVORY ON ALL ITS FLIGHTS Thai

Airways has joined the campaign against illegal transport of ivory on all THAI flights and is supporting the Royal Thai Government’s policy to stop the sale of ivory. Thai Airways said that even though domestic ivory can still be bought and sold in the country, the import and export of ivory or all ivory products are strictly prohibited in accordance with the international agreement under the pact drawn by CITES: The Convention on International Trade in Endangered Species of Wild Fauna and Flora. THAI is in close coordination with the Customs Department and concerned functions at Suvarnabhumi Airport for strict inspection of departing flights and transit shipments, especially flights to and from risk areas. Currently, several countries are working towards protecting wildlife, which includes the illegal trade of ivory. As the national carrier of Thailand, THAI operates its business with Corporate Social Responsibility (CSR) at the heart of its operations, is concerned about nature conservation and environmental awareness. ●